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Frank Elsner Builds Big Ideas Through Steady Action

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Frank Elsner Builds Big Ideas Through Steady Action

Big ideas often get credit for changing careers and industries. But ideas alone do nothing without follow-through. Frank Elsner’s career shows how steady action, applied over time, can turn practical ideas into real results.

His path is not built on sudden wins. It is built on discipline, learning, and showing up prepared.

Today, Elsner serves as Chief of Safety and Security for the Natural Factors Group of Companies. His work reflects decades of experience across high-pressure roles, leadership positions, and continuous education. Along the way, he has focused on one core belief: simple ideas work best when they are practiced every day.

Early Experiences That Shaped His Thinking

Frank Elsner

was born in Germany and moved to Canada in 1965. He grew up in Vancouver and later in Oliver, British Columbia. Sports played a major role in his early life. He wrestled competitively and ranked second in the province in his weight class. He also played rugby and soccer.

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“Wrestling taught me patience,” he says. “You don’t rush your way to success. You earn it one move at a time.”

By age 17, he became a certified expert diver. This early skill later shaped parts of his professional work. He also served as student council president, gaining early exposure to leadership and responsibility.

“At the time, I didn’t think of it as leadership,” he says. “I just wanted things to run better.”

These experiences formed the base of how he approaches ideas today. Start small. Stay focused. Learn from pressure.

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Learning to Turn Ideas Into Action

Frank’s career unfolded across a wide range of demanding roles. He worked in undercover assignments, investigations, intelligence operations, dive teams, tactical environments, and senior leadership positions. Each role forced him to think clearly under stress.

“Undercover work taught me awareness,” he explains. “Tactical work taught me teamwork. Intelligence work taught me patience.”

Rather than chasing titles, he chose assignments that stretched his skills. This helped him develop ideas that were tested in real conditions. One example is his continued use of short debriefs.

“After anything important, I ask three questions,” he says. “What worked. What didn’t. What needs to change. It keeps you honest.”

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This simple habit followed him into leadership roles and later into the private sector. It became a way to turn experience into improvement.

Education as a Tool for Better Thinking

Frank returned to school as a mature student at Lakehead University. He completed a four-year Political Science degree in three years while working full time. The experience reshaped how he approached problem-solving.

“Going back to school at 32 was hard,” he says. “But it forced me to slow down my thinking.”

More than two decades later, he earned a Master of Public Administration from Western University. This helped him connect ideas with systems.

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“Big ideas only matter if you can make them work,” he says. “Education helped me understand how policy, people, and structure fit together.”

His academic journey reinforced a pattern in his life. When he lacked a tool, he went and learned it.

Applying Big Ideas in the Private Sector

As Chief of Safety and Security for Natural Factors Group of Companies, Frank applies lessons from decades of experience. His focus is not on complex systems. It is on culture, clarity, and awareness.

“Safety isn’t just about rules,” he says. “It’s about how people think when no one is watching.”

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One of his key ideas is that clarity beats speed. He believes rushed decisions often create more work later.

“Patience will take you further than adrenaline,” he says.

He also encourages leaders to create space for silence.

“Silence is underrated,” he explains. “You learn more when you listen.”

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These ideas influence how teams communicate, respond to risk, and make decisions under pressure.

Habits That Keep Ideas Alive

Frank credits much of his consistency to small personal habits. One is writing things down by hand, a practice he adopted during university.

“Handwriting forces you to slow down,” he says. “It helps ideas stick.”

Another is finding ways to reset. For Frank, that reset comes from motorcycle riding.

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“When you’re riding, you’re fully present,” he says. “It clears the noise.”

These habits help him stay focused and grounded, even in demanding roles.

A Career Built Through Consistency

Frank Elsner’s career shows that big ideas do not need big speeches. They need practice. His story is one of steady progress shaped by discipline, learning, and reflection.

“Most big ideas start as small habits,” he says. “If you repeat them long enough, they become part of who you are.”

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Rather than chasing attention, Frank focused on execution. That focus allowed his ideas to grow quietly but effectively, shaping his career and the organizations he serves.

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Trump administration won’t let student deported to Honduras return

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Trump administration won’t let student deported to Honduras return

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Rio Tinto and Glencore Abandon Plan for $200 Billion Merger. The Stocks Drop.

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Rio Tinto and Glencore Abandon Plan for $200 Billion Merger. The Stocks Drop.

Rio Tinto and Glencore Abandon Plan for $200 Billion Merger. The Stocks Drop.

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Borealis Foods faces lender action over credit agreement defaults

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Borealis Foods faces lender action over credit agreement defaults

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T1 Energy announces departure of chief accounting officer, appoints Tom Mahrer

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T1 Energy announces departure of chief accounting officer, appoints Tom Mahrer

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Gold and Silver Lead Metal Complex Weakness

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Exclusive-US plans initial payment towards billions owed to UN-envoy Waltz

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Form 13G RED ROBIN GOURMET BURGERS INC For: 6 February

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US-India trade deal cuts tariffs, India to buy $500B in American goods

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US-India trade deal cuts tariffs, India to buy $500B in American goods

The U.S. and India have reached an interim trade deal that would lower tariffs on both countries, a joint statement Friday revealed.

“The Interim Agreement between the United States and India will represent a historic milestone in our countries’ partnership, demonstrating a common commitment to reciprocal and balanced trade based on mutual interests and concrete outcomes,” the statement said.

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U.S. Trade Ambassador Jamieson Greer lauded President Donald Trump’s “dealmaking” for the agreement, saying it “is unlocking one of the largest economies in the world for American workers and producers, lowering tariffs for all U.S. industrial goods and a wide array of agricultural products.”

He added that Friday’s announcement “demonstrates the deepening ties between the United States and India as we create new opportunities for farmers and entrepreneurs in both countries. I thank Indian Minister of Commerce and Industry Goyal for his leadership and commitment to achieve fair and balanced trade with the United States.”

US, ARGENTINA STRIKE SWEEPING TRADE DEAL CUTTING TARIFFS, OPENING MARKETS TO US EXPORTS

Trump shaking hands with Modi in 2025

President Donald Trump and Indian Prime Minister Narendra Modi shake hands before their meeting at Hyderabad House, Feb. 25, 2020, in New Delhi, India. (AP Photo/Alex Brandon, file) (AP Photo/Alex Brandon, file / AP Newsroom)

This comes after Trump said on Monday that the U.S. and India had agreed to the trade deal following his phone call with Indian Prime Minister Narendra Modi.

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Under the terms of the deal, India will “eliminate or reduce tariffs on all U.S. industrial goods” along with other food and agricultural products like animal feed, tree nuts and fruit.

In return, the U.S. will apply a reciprocal tariff rate of 18% on goods from India, including “textile and apparel, leather and footwear, plastic and rubber, organic chemicals, home décor, artisanal products, and certain machinery.”

CHARLES PAYNE UNPACKS THE ‘GUT PUNCH’ OF TRUMP’S DEAL WITH INDIA

billboard of Trump and Modi in India

A billboard in Ahmedabad, India, in 2020 of President Trump, the first lady and Indian Prime Minister Narendra Modi.  (Reuters/Amit Dave / Reuters)

At the successful conclusion of the interim agreement, the U.S. will also remove reciprocal tariffs on other products, “including generic pharmaceuticals, gems and diamonds, and aircraft parts,” according to the joint statement.

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The former 50% tariff on Indian goods was cut in exchange for India halting Russian oil purchases and lowering trade barriers.

A port in India

A general view of the Deendayal Port in Kandla, in the western state of Gujarat, India.  (Reuters/Amit Dave / Reuters)

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The agreement adds that “India intends to purchase $500 billion of U.S. energy products, aircraft and aircraft parts, precious metals, technology products, and coking coal over the next 5 years.”

A formal trade agreement between the two countries is expected in March.

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AutoNation, Inc. (AN) Q4 2025 Earnings Call Transcript

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OneWater Marine Inc. (ONEW) Q1 2026 Earnings Call Transcript

Q4: 2026-02-06 Earnings Summary

EPS of $5.08 beats by $0.20

 | Revenue of $6.93B (-3.94% Y/Y) misses by $282.38M

AutoNation, Inc. (AN) Q4 2025 Earnings Call February 6, 2026 9:00 AM EST

Company Participants

Derek Fiebig – Vice President of Investor Relations
Michael Manley – CEO & Director
Thomas Szlosek – Executive VP & CFO

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Conference Call Participants

Rajat Gupta – JPMorgan Chase & Co, Research Division
John Babcock – Barclays Bank PLC, Research Division
Jeffrey Lick – Stephens Inc., Research Division
Daniela Haigian – Morgan Stanley, Research Division
John Saager – Evercore ISI Institutional Equities, Research Division
Colin Langan – Wells Fargo Securities, LLC, Research Division

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Presentation

Operator

Good morning, everyone. Welcome to AutoNation’s Fourth Quarter 2025 Conference Call. Leading our call today will be Mike Manley, our Chief Executive Officer; and Tom Szlosek, our Chief Financial Officer. Following their remarks, we will open the call to questions. I’ll now hand the call over to Derek Fiebig, Vice President of Investor Relations, to begin.

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Derek Fiebig
Vice President of Investor Relations

Thanks, Adam, and good morning, everyone. Welcome to AutoNation’s Fourth Quarter Conference Call. Before we begin, I’d like to remind you that certain statements and information on this call, including any statements regarding our anticipated financial results and objectives, constitute forward-looking statements within the meaning of the Federal Private Securities Litigation Reform Act of 1995. Such forward-looking statements involve known and unknown risks that may cause our actual results or performance to differ materially from such forward-looking statements. Additional discussions of factors that could cause our actual results to differ materially are contained in our press release issued today and in our filings with the SEC. Certain non-GAAP financial measures as defined under SEC rules will be discussed on this call. Reconciliations are provided in our materials and on our website located at investors.autonation.com. With that, I’ll turn the call over to Mike.

Michael Manley
CEO & Director

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Yes. Thank you, Derek. Good morning, everybody, and thank

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Trump signs executive order boosting Argentinian beef imports amid high prices

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Trump signs executive order boosting Argentinian beef imports amid high prices

President Donald Trump on Friday signed an executive order temporarily expanding the amount of beef the U.S. can import from Argentina, a move the White House says is aimed at lowering prices but that the nation’s largest cattle industry group disputes.

The proclamation increases the in-quota tariff-rate quota for lean beef trimmings by 80,000 metric tons for calendar year 2026. The additional imports will be allocated entirely to Argentina and released in four quarterly tranches beginning Feb. 13.

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The White House said the action is intended to boost supply and make ground beef more affordable for American consumers in a fact sheet on the order.

According to the proclamation, the Trump administration is acting in response to historically high beef prices and a prolonged decrease in the U.S. cattle herd.

US, ARGENTINA STRIKE SWEEPING TRADE DEAL CUTTING TARIFFS, OPENING MARKETS TO US EXPORTS

Raw beef sits on grocery cooler shelf

Packages of meat at a supermarket in Houston (Ronald Schemidt/AFP via Getty Images / Getty Images)

“Since January 2021, ground beef prices have continued to rise, reaching an average of $6.69 per pound in December 2025, according to the Bureau of Labor Statistics — the highest since the Department of Labor started tracking beef prices in the 1980s,” the proclamation states.

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The announcement drew pushback from the nation’s largest cattle industry group, which questioned whether increased imports would deliver the price relief the administration is promising.

“While we fundamentally disagree with the premise that increased imports can lower beef prices, NCBA is encouraged to see the Trump administration take necessary steps to address longstanding market-access challenges for U.S. beef in Argentina,” said Kent Bacus, executive director of international trade and market access at the National Cattlemen’s Beef Association (NCBA).

PRESIDENT LAUNCHES TRUMPRX.GOV WEBSITE OFFERING AMERICANS DISCOUNTED PRESCRIPTION DRUG PRICES: ‘HISTORIC’

Cows in Argentina

Livestock in corrals in Canuelas, Buenos Aires, Argentina (Agustin Marcarian/Reuters / Reuters Photos)

Bacus warned that Argentina’s history with foreign animal diseases raises concerns about expanding imports without stronger safeguards.

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“Given Argentina’s issues with foreign animal diseases, NCBA remains concerned that expanding imports from Argentina without increased inspection protocols and up-to-date audits could place American consumers and our cattle herd at unnecessary risk,” Bacus said.

The order applies only to lean beef trimmings, which are primarily used in the production of ground beef. Imported lean trimmings are commonly blended with fattier domestic trimmings to produce ground beef products like hamburgers.

Under the proclamation, the additional 80,000 metric tons will be administered on a first-come, first-served basis in four equal tranches of 20,000 metric tons. The first tranche will open Feb. 13 and close March 31, followed by quarterly openings through the end of 2026.

BEEF PRICES SOAR AS AMERICAN FAMILIES PAY STEEP PRICES FOR STEAKS AND BURGERS NATIONWIDE

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A butcher carries slabs of beef in a Miami grocery store. (Joe Raedle/Getty Images / Getty Images)

The White House framed the action as temporary and tied to current supply conditions rather than a permanent shift in American trade policy.

The proclamation outlines several factors contributing to the tight beef supply, including persistent drought conditions in major cattle-producing states such as Texas and Kansas and wildfires that have damaged grazing land and feed supplies across the western U.S.

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The Trump administration said the decision to allocate the entire increase to Argentina aligns with an existing U.S.–Argentina trade framework agreement reached in November 2025. A White House official told FOX Business earlier this week that the executive order implements commitments already considered under that framework.

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The White House referred FOX Business to a fact sheet upon request for further comment.

FOX Business’ Edward Lawrence contributed to this reporting.

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