Connect with us

Technology

Oura Ring 4 review: still on top — for now

Published

on

Oura Ring 4 review: still on top — for now

For the greater part of this past summer, I wore six smart rings at once. I wanted to see which was best, and the Oura Ring Gen 3 was the clear winner. Well, it’s been about two weeks since my experiment ended, and there’s now a new winner: the Oura Ring 4.

Oura has been the top dog in smart rings for the past decade. Sure, there’s been a smart ring renaissance this year, but its rivals are mostly either just getting into the game or launching a second version. This is the fourth Oura Ring. Oura has spent years collaborating with researchers and conducting its own studies. It’s the most readily available at third-party retail stores in the US; it’s the one wellness influencers keep flaunting in TikToks; and it’s seen on the fingers of A-list celebrities. In response to increased competition, Oura has launched half a dozen new features in the past 12 months. And now, Oura is closing out 2024 with several hardware and software refinements.

The Oura Ring 4 extends the company’s lead over the competition. The question is how long Oura can maintain it when its rivals cost less, eschew subscriptions, and have started innovating in new directions.

Slightly better in every way

Wearing the Oura Ring 4 is better than the Gen 3. Just not by much.

Advertisement

The Oura Gen 2 and Gen 3 rings had resin interiors with domed sensor bumps. The fourth-gen ring is made entirely of titanium, and the inside is flatter, with recessed sensors. It might not seem like it, but this is impressive engineering for a device so small. Compared to titanium, the resin in older rings diffused light from the sensors in a less precise way. Since rings naturally rotate during the day, it’s also easy for those sensors to move out of proper alignment. That’s partly why the previous Oura Rings had raised sensor bumps — they ensured good skin contact to mitigate those factors. 

The Oura Ring 4 (bottom left) doesn’t have sensor bumps compared to the Gen 3 (top) and Gen 2 (right).

This time around, Oura’s introduced a new Smart Sensing algorithm that increases the number of sensor signal pathways from eight to 18. The sensors are placed asymmetrically to allow for a variety of distances and measurements. Basically, it now matters less if your ring rotates and better accounts for the fact that everyone’s fingers are different. This also means you don’t need those sensor bumps anymore. 

My brain appreciates all the engineering sweat and tears that went into making this possible. Technologically speaking, Oura is flexing on its rivals. But practically speaking, it means close to diddly squat for the average wearer. Ninety-nine percent of the time, wearing the Oura Ring 4 felt the same as the Oura Ring Gen 3 and the Gen 2 before that. The only time I noticed a difference was when I felt bloated. I have knobby knuckles, and the sensor bumps on older Oura Rings could be painful when trying to take the ring off. It was a relief to not have that problem this time around. 

Advertisement

Design-wise, this all-titanium ring is nice but not dramatically different from other premium options like the Samsung Galaxy Ring or the Ultrahuman Ring Air. You’ll notice more of a difference if you’re coming from older Oura models with flat or angled tops. All of the fourth-gen rings are fully round. This isn’t new — Oura introduced fully round versions of the Gen 3 in 2022 — but I’ve found it to be more comfortable. If you are mulling an upgrade, I highly recommend trying the new sizing kit first. I was a size 8 in the old rings, and now I’m a size 9. Plus, Oura’s size range has four new options, spanning sizes 4 to 15. If you were previously a size 6 or 13, you may find one of the newer sizes fits you better.

The charging dock is nicer, but I would’ve preferred a case.

Another improvement: battery life. You can now get up to seven or eight days on a single charge. I’ve been able to get about 6.5 days, even with the power-guzzling blood oxygen sensing feature enabled. With a Gen 3, I got three to four days. Again, your mileage will vary depending on ring size. (Larger size, larger battery.) This is a significant bump, though I did get longer with the first-gen RingConn and from the Samsung Galaxy Ring when it was paired with a smartwatch. 

Speaking of battery, Oura’s updated the charging dock. It’s larger, metal, and looks sleeker than previous docks. Unfortunately, my hangry cat had no problems knocking it off my nightstand. I wish Oura had opted for a more convenient charging case like many of its rivals, but alas. Maybe next time.

Advertisement

Software and science

Oura’s hardware isn’t that much better than the competition. I maintain the Galaxy Ring’s concave shape is more comfortable, and its charging case more convenient. The Evie Ring’s open-gap design is also fetching and clever for those of us prone to bloating. But where Oura trounces everyone else is software and its commitment to science, both in conducting and communicating it.

Let’s start with software. The app has had a much-needed redesign. Oura released several new features and metrics in the past year, turning the dashboard into a cluttered mess. Now everything’s been streamlined into three tabs: Today, Vitals, and My Health. 

The Today tab contains shortcuts to specific metrics, a timeline of all your daily activity, and cards that highlight different things (e.g., sleep score, readiness, etc) depending on the time of day. Vitals is where you’ll find all your metrics, albeit in a more digestible format. My Health is where you’ll find longer-term health trends and reports. All redesigns take a hot second to adjust to, but overall, I’ve found this to be a helpful reorganization.

Another needed improvement: automatic activity detection has been expanded to 40 activities. (Oura lists roughly 30 of them here.) This makes the ring a much better standalone activity tracker, especially since enabling location permissions will also generate automatic GPS route maps. It’s flexible for smartwatch users, too. I typically don’t track walks on my smartwatch, but Oura picked them up easily. Start and end times, as well as the route maps, were also accurate. Conversely, I much prefer to record my runs and strength sessions with a smartwatch. For those instances, Oura prioritizes manually tracked or imported activities so I didn’t have to worry about duplicate activity records. 

For tracking, Oura cites an external study saying the new Smart Sensing algorithm supports a significant bump in accuracy for signal quality, blood oxygen, and breathing disturbance detection. It also claims users should see fewer occurrences of heart rate data gaps both during the day and at night. 

I picked the brushed silver finish.
Advertisement

It’s impossible for a single reviewer to definitively test these claims. The general consensus is that consumer-grade wearable sleep tracking is broadly accurate at the basics but should be taken with a heavy grain of salt. All I can tell you is what I experienced in my own testing. The Oura Ring 4’s sleep and wake times align with my own manual testing logs. I still saw occasional gaps in nighttime heart rate, though it’s hard to say after only two weeks whether there were fewer or greater than before. My heart rate metrics, however, were all on par with my smartwatches — which is a good thing. Step counts and calorie estimates can be inflated compared to smartwatches, but that’s been true of every smart ring I’ve tested. What I can say for Oura, however, is its measurements are consistent and its margin of error is on the smaller side. After years of testing wearables, I trust the Oura Ring’s measurements for sleep and recovery tracking — in fact, I use it as a control for evaluating the sleep tracking features of other devices. 

A big reason for that is this is a heavily studied device. For example, a recently published peer-reviewed study compared the accuracy of its sleep algorithm to the Apple Watch Series 8 and Fitbit Sense 2. Oura’s algorithm was found to be 5 percent more accurate than the Apple Watch and 10 percent more than Fitbit at detecting sleep stages. You should take all studies, including this one, with a healthy dose of skepticism. Not all studies or meta reviews are created equal, and one of the researchers here is a member of Oura’s medical advisory board. That said, Oura has also consistently made an effort to partner with outside researchers to validate its results for years. It also has a record of publishing these weeds-y findings, even if the results are not the most exciting. You see this from big companies like Apple, Samsung, and Google, but it’s much rarer from smaller companies in niche wearable spaces. 

It’s the best smart ring you can get right now, but the competition is heating up.

All these things together give Oura the edge among smart rings. The app is polished, I never have to think twice about syncing, the company puts immense effort into continually improving accuracy, and it’s had frequent feature updates in the past year. I’ve no doubt Oura’s competitors will start catching up here. Samsung and Ultrahuman aren’t too far off. But for now, Oura is the one to beat.

Advertisement

The elephant in the room

The weird thing about the Oura Ring 4 is it’s the best smart ring you can get right now. I also think most people don’t need to upgrade.

The hardware experience isn’t drastically different. Oura also won’t gatekeep any of these new software updates or the app redesign to the newest ring. That’s great! But it means there’s little incentive for folks with a Gen 3 to upgrade unless their battery is toast, especially since the starting price has increased to $350, and there doesn’t seem to be a trade-in program. (Current Oura members can get a 10 percent discount, but that’s it.) Really, the Oura Ring 4 is best for new users or people who previously couldn’t find a size that fit them.

There’s not a whole lot of incentive to upgrade, especially from a Gen 3.
Advertisement

For those folks, it’s a matter of whether you can stomach the Oura Ring’s single biggest con: the $6 monthly / $70 annual subscription. I don’t see a point in trying to justify its subscription. You’ll either think everything Oura’s brought to the table is worth it, or you won’t. If you’re the latter, fair enough. My take is that the Oura Ring is worth it if sleep tracking and recovery are your top priorities. Otherwise, a smartwatch is a better investment.

This is and will continue to be Oura’s greatest obstacle. It’s got a substantial lead in this space, but its rivals have made a point of eschewing subscriptions. Samsung, in particular, has large coffers and interesting ideas about how smart rings should interact with other gadgets like phones and smartwatches. For instance, the Galaxy Ring has gesture controls for the Galaxy phone’s camera and gets longer battery life when used with a Galaxy Watch. If Apple comes out with a smart ring, it’ll be a dark day at Oura headquarters. Meanwhile, smaller rivals like RingConn can undercut Oura’s price, even if the tracking is more basic.

Oura is betting that the best is worth paying for. It’s a gambit that will probably hold so long as everyone else is playing catch-up. But ask anyone who races: it’s hard to maintain a lead forever.

Source link

Continue Reading
Advertisement
Click to comment

You must be logged in to post a comment Login

Leave a Reply

Technology

New variant of TrickMo malware targets Android PINs, poses serious threat

Published

on

New variant of TrickMo malware targets Android PINs, poses serious threat

A new variant of the TrickMo malware has been identified, posing a greater threat to Android users. The malware, designed to steal device unlock codes like PINs and patterns, has raised alarm among cybersecurity experts. This revelation, first disclosed on September 10 by Cleafy and further analyzed by Zimperium, highlights the evolving capabilities of TrickMo, making it a serious concern for Android users worldwide.

TrickMo malware’s new Focus on Android PINs

TrickMo, originally known as a banking Trojan, has evolved to target Android users more aggressively. This new variant employs advanced techniques to capture users’ unlock patterns and PINs. The malware tricks users into entering their credentials by displaying a deceptive user interface that mimics the device’s legitimate unlock screen. These details are then sent to the attacker’s server, linking the stolen information directly to the victim’s device.

Zimperium’s analysis found that the malware hosts this fake UI as an external HTML page. When users enter their unlock details, the malware immediately sends this data, along with a unique identifier, to the attacker. This feature lets attackers control the device even when it is locked.

Zimperium researchers identified over 40 variants of the TrickMo malware during their investigation. These variants have similar functionalities, such as OTP interception, screen recording, data exfiltration, and remote control. However, the addition of unlock code theft takes the threat to a new level. This capability enables attackers to access sensitive information, potentially leading to significant financial losses for users.

Advertisement

The malware mainly targets Android devices in Canada, the United Arab Emirates, Turkey, and Germany. Zimperium’s research shows that the malware has compromised thousands of devices in these regions. It has stolen millions of records. Data theft goes beyond financial information. It also includes credentials for accessing corporate resources. This increases the risk for both individuals and organizations.

Steps to mitigate the TrickMo malware threat

To protect against TrickMo malware and its ability to steal Android PINs, users must take a few actions. First, regularly update your device’s operating system and apps. These updates often patch security vulnerabilities that could be exploited by malware like TrickMo.

It’s also essential to avoid downloading apps from untrusted sources. Unverified apps can carry hidden malware, putting your device and personal information at risk. Similarly, be cautious about clicking suspicious links that might lead to harmful downloads.

Lastly, using advanced security solutions that offer real-time threat detection and response is crucial. These tools can detect and block malware like TrickMo before it compromises your device.

Advertisement

Source link

Continue Reading

Technology

The iPad mini 7 goes big on Apple Intelligence

Published

on

The iPad mini 7 goes big on Apple Intelligence

Meet Apple’s seventh-generation iPad mini. Arriving over three years after its predecessor, the new tablet adds a faster A17 Pro chip originally found in the iPhone 15 Pro series with support for Apple Intelligence, more entry-level storage and support for the Apple Pencil Pro.

The iPad mini 7 has the same 8.3-inch screen size as the previous model and an identical 2266 x 1488 resolution at 326 ppi. Unfortunately, the refresh rate remains a modest 60Hz; from what we can tell, the display is identical to the one in its predecessor. It’s dimensions remain unchanged as well. The front-facing camera is still in the portrait position, something that makes sense for a device of this size, and both the front- and back-facing cameras appear unchanged from the previous iPad mini.

Without any significant design upgrades, this update is more about what’s inside. The A17 Pro chip lets the new tablet use Apple Intelligence features like smarter Siri, Writing Tools, Image Playground and Genmoji. It also has more RAM and 128GB of storage in the base-level model, double that of the 2021 model. There’s also a 512GB storage option for the first time.

The new iPad mini arrives on October 23 and starts at $499 for 128GB storage.

Advertisement

Update, October 15 2024, 9:40AM ET: This post originally said that the new iPad mini used the A18 chip; it has been updated to note that it uses the A17 Pro chip. We apologize for the error.

Source link

Continue Reading

Technology

Strella raises $4 million to automate market research with AI-powered customer interviews

Published

on

Strella raises $4 million to automate market research with AI-powered customer interviews

Join our daily and weekly newsletters for the latest updates and exclusive content on industry-leading AI coverage. Learn More


Strella, a startup using artificial intelligence to automate and accelerate customer research, announced today that it has raised $4 million in seed funding led by Decibel, with participation from Unusual Ventures. The company’s AI-powered platform aims to deliver human insights up to 10 times faster and at half the cost of traditional research methods.

Founded by Lydia Hylton and Priya Krishnan, Strella is tackling a long-standing challenge in market research: the trade-off between speed and depth of customer insights. The company’s AI moderator can conduct interviews, analyze responses, and synthesize findings in real-time, dramatically condensing timelines for gathering qualitative feedback.

Strella’s AI-powered interview platform prepares to connect with a participant for a study on online grocery shopping habits. The interface showcases the blend of technology and human interaction that defines the company’s approach to market research. (Credit: Strella)

AI interviews: The future of scalable qualitative research

“Traditionally, if you wanted any scale in a customer research project, you had to run surveys. It’s way too painful to do human-led interviews if you want to have 30, 40, 50 interviews on a topic,” said Lydia Hylton, Co-Founder and CEO of Strella, in an interview with VentureBeat. “We’re now able to get the richness of qualitative feedback that you get from a conversation, but at the scale of a survey and at the speed of a survey.”

The platform is designed to work alongside human researchers, allowing companies to blend AI-moderated and human-led interviews within the same system. This flexibility addresses concerns about losing the human touch in customer interactions.

Advertisement

“We’ve designed our platform to be conducive to human-centered research as well,” explained Priya Krishnan, Co-Founder of Strella. “Let’s say you want to run a research project and you want to interview 10 of your customers, we give you the flexibility to choose to use the AI moderator as much or as little as you want.”

Strella’s AI-powered interview platform showing a customizable questionnaire for online grocery shopping habits. The interface allows researchers to easily add questions, tasks, and media elements to gather comprehensive customer insights. (Credit: Strella)

Enhancing customer feedback: Strella’s approach

Strella’s method could significantly alter how companies gather customer feedback and inform product decisions. By lowering the time and cost barriers to qualitative research, the platform may enable more frequent and comprehensive customer engagement across various industries.

The company reports it has already signed on 15 customers, including notable names like Duolingo and Spanx. This early traction in both the tech and consumer goods sectors suggests broad applicability for Strella’s technology.

Jessica Leao, partner at Decibel, highlighted the potential impact of Strella’s technology: “You get to transform this entire world of quantitative research into qualitative research, because you’re no longer blocked on time. You’re no longer blocked on scheduling.”

However, Strella enters a competitive field. Established players like Qualtrics dominate in quantitative research, while numerous startups are leveraging AI for various aspects of market research. Strella’s differentiation lies in its end-to-end automation of the qualitative research process, from interview moderation to insight synthesis.

Advertisement

The AI-driven future of market research: Opportunities and challenges

The funding round comes at a time of growing interest in AI applications for business intelligence. As companies seek to become more data-driven and customer-centric, tools that can rapidly deliver actionable insights are increasingly valuable.

Looking ahead, Strella aims to expand its reach across industries and company sizes. “We really want customer research to be accessible for teams of all sizes, across industries,” Krishnan said. “Up until now, research has really only been something that medium to larger companies have had the resources to do.”

As Strella emerges from stealth mode with this funding announcement, it faces a twofold challenge: proving its AI can consistently deliver high-quality insights across diverse research scenarios, and convincing businesses to shift away from established research methodologies. The company’s success hinges not just on technological prowess, but on its ability to change deeply ingrained corporate habits around customer feedback.

If Strella can overcome these hurdles, it may usher in a new era where AI-driven qualitative research becomes as commonplace as surveys are today. In a business world increasingly driven by data, Strella’s approach could be the difference between companies that truly understand their customers and those that are left guessing.

Advertisement

Source link
Advertisement
Continue Reading

Technology

Amplitude buys Command AI to bolster its app engagement offerings

Published

on

Digital representation of machine with code and a futuristic keyboard in front of it.

Amplitude, a publicly-traded company that makes digital analytics software, has acquired Command AI, an app user engagement startup formerly known as CommandBar.

Most of Command AI’s 30-person, San Francisco-based team will be joining Amplitude. Command AI’s co-founder and CEO James Evans wouldn’t reveal the terms of the deal, but said candidly that an acquisition wasn’t something he’d been planning on.

“Our growth was great and we had plenty of runway,” Evans told TechCrunch. “We weren’t out shopping ourselves or anything. But when Amplitude reached out a little while ago — this summer — we got really excited about the combination and became convinced that we could grow faster and reach more users together.”

Evans started Command AI in 2021 as a way for developers to easily integrate search functionality into their web apps. Together with co-founders Richard Freling and Vinay Ayyala, he built Command AI’s first product: an in-app search bar that provided personalized results, shortcuts, and the ability to highlight new app enhancements.

Advertisement

Over the years, Command AI’s product portfolio expanded to include a chatbot and AI Co-Browsing, which walks a user through in-app features by effectively taking control of their mouse. A more recent tool in development, Nudge Autopilot, shows “nudges” (e.g., reminders to try out certain app features) to users automatically based on metrics.

Twenty-five million end-users interact with Command AI’s products on a regular basis through apps built by clients like Hashicorp, Gusto, Yotpo and LaunchDarkly, Evans said. Before the Amplitude buyout, Command AI managed to raise $23.8 million from backers including Insight Partners, Itai Tsiddon and Thrive Capital.

Amplitude Command AI
From left to right: Amplitude CEO Spenser Skates, Amplitude CPO Francois Ajenstat, Evans, and Ayyala. Image Credits:Command AI

So how does Command AI’s technology fit into Amplitude’s product roadmap? Amplitude CEO and co-founder Spenser Skates says the startup will enable Amplitude to offer “personalized user assistance” via in-product tours, onboarding experiences, and more.

Specifically, early next year, Command AI will launch checklists and guides for Amplitude, which will let customers create app and website action plans as well as interactive product tours. Announcements, another Command AI-powered capability heading to Amplitude, will allow customers to set up “smart triggers” in apps for things like updates and special offers.

Evans sees the integrations as a natural evolution for Command AI, which has offered connectors to Amplitude for some time.

Advertisement

“There’s a really tight loop between tools that help you understand user behavior — Amplitude — and tools that help you influence user behavior — us,” he said. “Imagine you identify a user segment that seems to not be digging your product. Well, naturally, you then might want to ask those users a question with a survey, or try to steer them to some feature they might care about, and then aggregate that feedback or see the impact of that change. We’ve always solved that connection with integration, but being on the same team is going to allow us to build a much tighter feedback loop.”

Evans will become director of product at Amplitude once the deal closes, while Ayyala will become engineering director. They’ll both oversee Amplitude’s new Command AI product org, which will continue to serve current Command AI customers through the end of the year.

Command AI is Amplitude’s third acquisition since its founding a decade ago. In 2020, Amplitude bought ClearBrain, a predictive analytics company, and in 2021, it purchased data pipeline firm Iteratively.

Amplitude claims to have more than 2,700 paying customers, including 26 of the Fortune 100.

Advertisement

Source link

Continue Reading

Technology

Welcome to 2004 Week – The Verge

Published

on

Welcome to 2004 Week - The Verge

In early 2004, the world was shaking it like a Polaroid picture, flocking to theaters to see what was going to happen with all those hobbits, and wondering if that Tom Brady guy was something special. Meanwhile, a few folks around the world were inventing the web as we know it now: a world-shaking social network was brewing in a Harvard dorm room. A Google employee was dreaming up the future of email in their spare time. The coolest cellphone of all time was just about to drop. The internet was still a niche activity, but that was about to change — and fast.

In so many ways, the digital world in which we now all live was created 20 years ago. Google went public and began to ascend to rule the web. Facebook, Gmail, Firefox, Flickr, and Digg all launched — the year Web 2.0 became the web. “Blog” and “the long tail” were on no one’s radar before 2004, and since then, they’ve been everywhere. The United States went through a contentious election, a bunch of sequels dominated the box office, and Apple launched a new product that looked very cool but was ultimately eclipsed by a better product a year later. Okay, some things never change.

Every year is a big year in tech, of course, but 2004 was an especially big one. And The Verge didn’t exist yet! So, this week, we’ll have stories on the best and most important gadgets and platforms that launched that year and pieces about the cultural events that still affect the way we live now. Basically, we’re going to blog like it’s 2004.

Our first few stories are up today, covering everything from the first robo-car race to the Motorola Razr to the mystery of all our missing 2004 photos. There’s also a special episode of The Vergecast all about the history and future of podcasts, an interview with Kevin Rose about Digg’s legacy, and a shockingly hard quiz asking one simple question: did it happen in 2004 or 2024?

Advertisement

We’ll be publishing more 2004 stories and videos all week, and we want to hear all your 2004 memories, too! Share your favorite pictures from that year, your favorite 20-year-old gadgets that you wish still worked (or shockingly still do), and anything else you remember from that seminal year in our recent past. We’ll be doing the same. It’s going to be more fun than Shrek 2.

Source link

Continue Reading

Technology

Researchers develop new tool for spotting Android malware

Published

on

An Android phone being held in the hand

Security researchers have devised a new tool to help Android users spot and remove malware from their devices.

It is called Detector of Victim-specific Accessibility (DVa), and it was built by cybersecurity experts at Georgia Tech. It runs on the cloud, checks the phone for malware that abuses accessibility permissions, and then reports back to the user.

Source link

Continue Reading

Trending

Copyright © 2024 WordupNews.com