Business
CPK co-founder reveals what he believes sent iconic pizza chain into decline
California Pizza Kitchen co-founder Rick Rosenfield told Fox News Digital how two former prosecutors built a pizza empire and how he believes the iconic chain is moving towards a ‘new glory.’
On a quintessential Beverly Hills street in 1985, a restaurant that would help transform the pizza industry opened its doors.
After years of practicing law as federal prosecutors and criminal defense attorneys, co-founders Rick Rosenfield and Larry Flax chose to leave the courtroom behind to pursue their dream of becoming restaurateurs.
“We didn’t want to open just a restaurant. We decided to be bold. We said we want to open a national and international chain of restaurants,” Rosenfield told Fox News Digital.
With its Original BBQ Chicken Pizza and polished approach to casual dining, California Pizza Kitchen helped popularize California-style pizza among diners across the U.S. and eventually around the world. The chain became a household name while helping bring a distinctive, California-inspired approach to pizzas, pastas, salads and desserts.
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Rick Rosenfield (Left) and Larry Flax (Right) co-founded California Pizza Kitchen after years of practicing law. (Mark Boster/Los Angeles Times via Getty Images / Getty Images)
California Pizza Kitchen has more than 120 restaurants in 10 countries. But at one point, CPK existed only in a single storefront on South Beverly Drive.
Rosenfield recalled the restaurant’s early days in Beverly Hills as “hectic,” with actress Shirley MacLaine becoming its first customer on opening day.
“Even before we opened, we knew we had a blockbuster on our hand. We created barbecue chicken pizza. And in the early days of CPK, it was complete craziness. Everybody was coming for barbecue chicken pizza,” said Rosenfield. His book, “The California Pizza Kitchen Story: How Two Federal Prosecutors Changed the Way America Eats Pizza,” was released July 21.
Rosenfield and Flax employed a real estate strategy that helped expand CPK’s reach, opening restaurants in and around shopping malls.
“CPK also had a hand in changing the way America eats because we were pioneers in going into upscale shopping centers around America at a time when… there was all fast food,” Rosenfield said. “We brought this polished, casual dining to the best malls in America.”

California Pizza Kitchen located at the Simi Valley Town Center April 12, 2010. (Al Seib/Los Angeles Times via Getty Images / Getty Images)
After Rosenfield and Flax grew CPK to more than 200 locations worldwide, the pizza giant was acquired for $470 million by private equity firm Golden Gate Capital in 2011.
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At the time of the acquisition, the San Francisco-based firm described itself as “one of the most active acquirers of leading brands in the restaurant and retail sector.”
Nine years after Golden Gate Capital acquired the chain, CPK filed for Chapter 11 bankruptcy protection on July 30, 2020, after the COVID-19 pandemic compounded its existing financial troubles.
Rosenfield, however, told Fox News Digital he believes CPK’s troubles began before the bankruptcy filing, arguing that Golden Gate Capital damaged the culture he and Flax had spent decades building.
“As founder, it’s hard to sit back because I had no role in it whatsoever. So, we’re armchair quarterbacks looking from the outside,” he said.

A California Pizza Kitchen location in Los Angeles on June 28, 2005. (Frazer Harrison/Getty Images for Los Angeles Magazine / Getty Images)
“I believe that they damaged the culture from day one. They wanted to remake it in an image different than we had remade it in. And in the meantime, it wasn’t successful,” the co-founder continued. “And it continued to decline on that basis, unfortunately. As I said, while we sat and watched it, and then it was ultimately driven into bankruptcy.”
Golden Gate Capital declined Fox News Digital’s request for comment.
California Pizza Kitchen emerged from bankruptcy in November 2020, and Rosenfield, who said he still dines at CPK every several weeks, is optimistic about the chain’s future under new ownership that he believes is “committed” to restoring the brand’s success.
The acquisition of California Pizza Kitchen (CPK) by New York-based Consortium Brand Partners was announced in December 2025 for a deal valued just under $300 million. Rosenfield said he is “thrilled” with the direction the restaurant is headed in under the new ownership.
“I believe they want to bring the brand, not only to its former glory, but to new glory,” said Rosenfield. “I have confidence in this team. And for the first time in all these years, my partner, Larry Flax, and I are very excited about where it could go.”

Rosenfield and Flax at the Redondo Beach/South Bay Galleria California Pizza Kitchen on Jan. 15, 2008. (Allen J. Schaben/Los Angeles Times via Getty Images / Getty Images)
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Rosenfield reflected on the legacy he and Flax built from a small, leased space in Beverly Hills, telling Fox News Digital that the 41-year-old restaurant chain “accomplished” exactly what they envisioned from the beginning.
“I love that everybody has a CPK story. That’s what drove me to do the book,” the co-founder said. “It’s accomplished what we wanted. Grandparents, parents, kids all have a place that they can all go to and agree to go to.”
“While I said that I believe that they did damage to the culture in the years past, I think the food has been incredibly consistent. And I’ve always been extremely, I’m extremely proud of the brand,” Rosenfield said.
Business
(VIDEO) Frozen 3 First Look Reveals Anna’s Wedding, Olaf’s New Love Interest And A Mysterious Villain
ANAHEIM, Calif. — Disney gave fans their first extended look at “Frozen 3” on Friday night, revealing that Anna and Kristoff’s long-awaited wedding will open the film before a mysterious new villain and an unexplored, dangerous realm pull the characters far from their kingdom of Arendelle.
The reveal came during Disney’s D23 Entertainment Showcase at the Honda Center in Anaheim, where stars Idina Menzel and Kristen Bell walked onto the stage together and performed a rendition of “Frozen Heart,” the song that opened the original 2013 film, before discussing the upcoming threequel in detail. Bell confirmed that Anna will marry Kristoff, referring to her love interest by his familiar nickname. “This royal wedding has been a long time coming,” Bell told the crowd, noting that Elsa will be by her sister’s side for the ceremony.
According to descriptions from outlets present at the event, the footage shown to the D23 audience opened on the night of Anna and Kristoff’s wedding, when the newlyweds come upon Elsa on a dock, studying a mysterious stone that appears to open a portal into an entirely new, snow-covered dimension. Menzel, who plays Elsa, described the realm awaiting the characters as considerably more perilous than anything her character has previously encountered. “A frozen land more wild and dangerous than anything Elsa has ever created,” Menzel said, teasing the scale of the adventure awaiting Anna, Elsa, Kristoff, Olaf and Sven in the new film.
Once the characters step through the portal, they are quickly confronted by a new antagonist. Outlets in attendance described the character as a woman with short black hair and a dark, dramatic cape, though her face was not shown during the footage. In the scene, the new villain approaches the group from atop a snowy peak and addresses Anna and Elsa directly, acknowledging their identity as Arendelle’s ruling sisters in a tone that made clear she was not a friendly presence.
The presentation also confirmed a lighter subplot involving fan-favorite snowman Olaf. Josh Gad, who voices the character, joined Bell and Menzel on stage to perform a new song dedicated to a character named Samantha, described as Olaf’s love interest in the upcoming film. The addition appears to be a nod to a running joke from “Frozen 2,” in which Olaf briefly mentions an imaginary friend named Samantha during the film’s post-credits scene.
“Frozen 3” is scheduled for release November 24, 2027, timed to arrive just ahead of the Thanksgiving holiday in the United States, mirroring the release strategy Disney used for the franchise’s two previous installments. The returning voice cast includes Bell as Anna, Menzel as Elsa, Jonathan Groff as Kristoff and Gad as Olaf, with the story once again centered on the fictional kingdom of Arendelle, even as this chapter is expected to take the characters well beyond its borders for much of the film.
Friday’s reveal builds on concept art Disney first showed for the project two years earlier, also at D23, depicting Elsa and Anna riding separately toward a distant white palace, with Elsa mounted on the water spirit Nokk and Olaf perched on the back of Anna’s horse. At that earlier presentation, “Frozen 3” co-director Jennifer Lee said the story had grown complex enough that it would take two films to resolve the questions left open at the end of “Frozen 2,” a comment that first confirmed a fourth “Frozen” film was also in development alongside the third.
Kristen Bell has previously discussed the film’s development in press interviews, telling Variety in October 2025 that production was getting underway, though she had not yet heard any of the film’s music at that point. Bell also used that interview to deny reports claiming she would be paid $60 million to reprise her role as Anna, though she did not disclose her actual compensation for the film.
The “Frozen” franchise ranks among Disney’s most commercially successful properties, with its first two films combining for more than $2.76 billion in worldwide box office receipts and two Academy Awards. “Frozen 2,” released in 2019, remains one of the highest-grossing animated films in box office history.
With “Frozen 3” still more than a year from release, Disney has not yet revealed the new villain’s identity, name or full motivations, nor detailed the specific nature of the frozen realm introduced in Friday’s footage. For now, fans have confirmation of a wedding, a new romance for Olaf, and the outline of a threat serious enough to pull Anna and Elsa away from Arendelle once again, with additional details expected to emerge as the film moves closer to its Thanksgiving 2027 release.
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