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Samsung is showing off improvements to features we’ve seen before, like transcripts on calls, and other improved AI generative text and speech features.
Samsung’s Drew Blackard is showing a preview of upcoming Galaxy AI, and we get to see the Now Brief and Now Bar, two new AI driven features that will deliver news and updates about your day.
Roh is saying today marks a beginning of a new reality. We’re going to hear a lot of this sort of talk today. A new beginning, opening a door, starting something big. We’re at the start of the new mobile AI phase, not in the middle. Samsung is going to start collecting what it needs to build a more robust Galaxy AI, but it isn’t quite here yet.
That’s fine, the phone is still going to be a top performer. Hopefully we’ll see more about the features available today, instead of just talking about tomorrow.
Roh is back on stage saying the Galaxy S25 will understand not only your commands, but also your intentions. You can talk the way you talk to your friend, and initiate multiple actions with one button press. Roh says it will anticipate your needs.
No specifics on how it will do all of this, but Roh is moving onto privacy. The Personal Data Engine on the Galaxy S25 will keep all of this personal data secure with Samsung’s KNOX security, which is no joke. But what data will it store? We haven’t heard specific examples yet.
Samsung’s President of the Mobile eXperience group, TM Roh, has taken the stage and immediately announced the Galaxy S25 family. Now Roh has handed off to Google to talk about Gemini and new features coming first to the Galaxy S25.
Go go go! We are go for Galaxy Unpacked. The Live stream should start any minute, and I’m watching at Samsung.com.
I can also tell you now that I’ve gotten hands-on time with the entire new Galaxy S25 family, including the Galaxy S25 Plus and Galaxy S25 Ultra.
Read my hands-on look at the Galaxy S25 and the Galaxy S25 Plus, and Lance’s hands-on with the Galaxy S25 Ultra.
Samsung isn’t just throwing a party in San Jose, today. Our reporters in the UK are also on the scene for a special hands-on opportunity with Samsung and the new phones. Clearly the 10am Samsung crowd in California is different from the 6pm Samsung crowd across the pond.
If you weren’t sure that today’s star would be Galaxy AI, even more than the Galaxy S25, just look at that drink! When the ice cube says AI, believe it.
One of the biggest questions we have remaining today surrounds the mysterious, so-called Samsung Galaxy S25 Slim. Apple has been rumored to be working on a slimmer version of its iPhone, now presumably called the iPhone Air. Samsung could also be leading the charge with a slimmer Galaxy S25 today, a Galaxy S25 Slim.
Last minute rumors suggest that the slimmer Galaxy S phone may not appear today, but could show up later in the year, around May. The Galaxy S25 Slim may not come to the US, either, presumably because we don’t like things that are Slim here? Who knows.
We’ll keep a look out for any executives carrying incredibly slim Galaxy phones, but until we know for sure, keep following for the latest news and rumors.
Ok Galaxy fans, today is your day. If you’ve been following the leaks and rumors about the upcoming Galaxy S25 family so far, you haven’t seen a whole lot that’s new. We’re expecting a new look for the Galaxy S25 Ultra that brings it closer to the other Galaxy S25 family, with rounded corners and a smooth back, but we haven’t seen many other new hardware features. Is Samsung hiding all the good stuff inside?
Undoubtedly, as Samsung will definitely be using a Qualcomm Snapdragon 8 Elite processor, and it will probably be overclocked just for Samsung with a for Galaxy badge attached. That means the Galaxy S25 could the fastest phone ever, even faster than the iPhone 16 Pro. What will Samsung do with so much power? That’s what we’re waiting to find out.
We’re 30 minutes from Galaxy Unpacked and your TechRadar editors are live on the scene at the SAP Center in San Jose, CA! Our Editor-at-Large Lance Ulanoff is covering the news as it happens, then going hands-on with all the new devices, while our video guru Viktoria Shillets captures live footage for all of our TechRadar channels. We’ll keep this Live Blog going throughout the show, so stay tuned to this channel.
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