Top Google executives addressed workers and answered questions about jobs while dressed in Halloween costumes. The company’s top management has been subtly implying cost cuts, which may result in mass layoffs.
Google executives answer questions about jobs while wearing Halloween costumes
Specifically speaking, Google’s chief scientist, Jeff Dean, wore a starfish costume. CFO Anat Ashkenazi wore a sports jersey of former Indiana Pacers star Reggie Miller. And top boss CEO Sundar Pichai wore a T-shirt that read “ERROR 404 COSTUME NOT FOUND” with an image of a pixelated dinosaur.
A Google spokesperson stated that top executives answered around 20 questions. They covered a wide range of topics, particularly those concerning cost efficiency. However, answering Google workers about jobs and cost cuts while wearing Halloween costumes could be considered a bold decision.
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The all-hands meeting took place just a day after Google’s parent company Alphabet held a earnings call with some investors, shareholders, and employees. Google and Alphabet CFO Anat Ashkenazi, reportedly proclaimed she wanted to “push a little further” with cost savings across the company.
Is Alphabet cutting costs because it is struggling?
During the discussion about the company’s earnings posted late Tuesday, Alphabet stated revenue increased 15% to $88.27 billion. Simply put, Alphabet reported better-than-expected third-quarter earnings and revenue.
Such positive news helped Alphabet’s stock price jump in the stock market. However, the CFO’s words must have left a haunting impression. Additionally, Ashkenazi said one of her key priorities in the new role would be to make more cuts. The CFO did not specify if she wanted to cut jobs or costs.
Google isn’t hiding the fact that it is betting big on Artificial Intelligence. However, Generative Artificial Intelligence (Gen AI) needs a lot of investment in hardware. This means the company has to allocate a lot of resources to infrastructure development, which may mean cutting costs in other departments.
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Google has already made substantial cuts to its marketing, cloud, and security teams, particularly in Silicon Valley. It has reduced expenditure on its trust and safety unit as well. Moreover, the company has to bear the expenses of multiple legal battles and employees aren’t even allowed to talk about them.
More than 50 games are to receive PS5 Pro enhancement patches on launch day
Titles include Alan Wake 2, Demon’s Souls, and Dragon Age: The Veilguard
PS5 Pro launches this week on November 7
With PS5 Pro arriving in just a couple of days, you might be curious to know exactly which games you can expect to receive PS5 Pro enhancement patches especially if you’ve put down a PS5 Pro pre-order of your own.
Thankfully, Sony has you covered with an official PlayStation Blog post which confirms more than 50 PS5 games are set to receive PS5 Pro enhancement patches when the mid-gen console launches on November 7.
These enhancement patches will typically allow for better performance and image quality overall, offering framerates of 60fps – 120fps with no compromise to resolution as we often see on the base PS5 console. PS5 Pro will also make use of PlayStation Spectral Super Resolution (or PSSR) – a dynamic resolution solution like Nvidia‘s DLSS that helps to keep images and performance crisp and smooth during gameplay.
Sony has already prepared bite-sized showcase videos for some of its games including Ratchet & Clank: Rift Apart PS5 Pro trailer as well as one for Marvel’s Spider-Man 2. The full list of PS5 Pro enhanced games arriving on day one can be viewed at the PlayStation Blog post above, but we’ve also included it here below for your convenience.
Alan Wake 2
Albatroz
Apex Legends
Assassin’s Creed Mirage
Baldur’s Gate 3
Call of Duty: Black Ops 6
EA Sports College Football 25
Dead Island 2
Demon’s Souls
Diablo 4
Dragon Age: The Veilguard
Dragon’s Dogma 2
Dying Light 2 Reloaded Edition
EA Sports FC 25
Enlisted
F1 24
Final Fantasy 7 Rebirth
Fortnite
God of War Ragnarok
Hogwarts Legacy
Horizon Forbidden West
Horizon Zero Dawn Remastered
Kayak VR: Mirage
Lies of P
Lords of the Fallen
Madden NFL 25
Marvel’s Spider-Man Remastered
Marvel’s Spider-Man: Miles Morales
Marvel’s Spider-Man 2
Naraka: Bladepoint
NBA 2K25
No Man’s Sky
Palworld
Paladin’s Passage
Planet Coaster 2
Professional Spirits Baseball 2024-2025
Ratchet & Clank: Rift Apart
Resident Evil 4
Resident Evil Village
Rise of the Ronin
Rogue Flight
Star Wars Jedi: Survivor
Star Wars Outlaws
Stellar Blade
Test Drive Unlimited: Solar Crown
The Callisto Protocol
The Crew Motorfest
The Finals
The First Descendant
The Last of Us Part 1
The Last of Us Part 2 Remastered
Until Dawn
War Thunder
Warframe
World of Warships: Legends
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The regulator says a merger between Vodafone and Three could go ahead – if both companies make price promises for consumers and commit to boosting the UK’s 5G rollout.
The Competition and Markets Authority (CMA) had previously said that creating what would be the country’s biggest mobile network could drive up prices and harm competition.
But it has now provisionally concluded those concerns could be addressed – and the merger could proceed – if the firms agree to its proposed remedies.
A Vodafone spokesperson said both companies would need to study the CMA’s proposal more closely but believed on first impressions it “provides a path to final clearance”.
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They insisted, as they have throughout, that the deal was in everyone’s interests.
“It will bring significant benefits to businesses and consumers throughout the UK, and it will bring advanced 5G to every school and hospital across the country,” they said.
The CMA’s findings are the latest step in its probe into the merger, which began in January.
Vodafone and Three announced their plans to merge their UK-based operations in June last year.
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Their combined network would have around 27 million customers.
“We believe this deal has the potential to be pro-competitive for the UK mobile sector if our concerns are addressed,” said Stuart McIntosh, who is leading the CMA panel investigating the merger.
“We anticipate in the longer term that the significant commitment to upgrade the merged companies network over the next 10 years or so will ultimately create a competitive environment that will maintain the competition we’ve seen in mobile in recent years,” he told the Today programme, on BBC Radio Four.
But he also made clear that short term commitments not to increase the price of certain existing mobile tariffs and data plans for at least three years were also key to making sure consumers did not lose out.
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The regulator also said upholding pre-agreed deals or prices with Mobile Virtual Network Operators such as Sky Mobile, Lyca and Lebara could protect consumers and and wholesale customers alike.
Industry analyst Paolo Pescatore told the BBC it marked “another key step towards approval” and showed all concerned were trying to find a way to make the deal happen.
The two largest players in the market are currently EE and 02 – Mr Pescatore said a merged Vodafone and Three would be in a better place to take them on.
“To date, both parties are demonstrating that this is genuinely in the interest of UK plc, the economy, and users which paves the way for a far stronger three-player market than the current imbalance,” he said.
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The CMA is seeking responses to its proposed remedies by 12 November, with a deadline of 7 December for a final decision on the merger.
The New York Times has introduced the next title coming to its Games catalog following Wordle’s continued success — and it’s all about math. Digits has players adding, subtracting, multiplying, and dividing numbers. You can play its beta for free online right now. In Digits, players are presented with a target number that they need to match. Players are given six numbers and have the ability to add, subtract, multiply, or divide them to get as close to the target as they can. Not every number needs to be used, though, so this game should put your math skills to the test as you combine numbers and try to make the right equations to get as close to the target number as possible.
Players will get a five-star rating if they match the target number exactly, a three-star rating if they get within 10 of the target, and a one-star rating if they can get within 25 of the target number. Currently, players are also able to access five different puzzles with increasingly larger numbers as well. I solved today’s puzzle and found it to be an enjoyable number-based game that should appeal to inquisitive minds that like puzzle games such as Threes or other The New York Times titles like Wordle and Spelling Bee. In an article unveiling Digits and detailing The New York Time Games team’s process to game development, The Times says the team will use this free beta to fix bugs and assess if it’s worth moving into a more active development phase “where the game is coded and the designs are finalized.” So play Digits while you can, as The New York Times may move on from the project if it doesn’t get the response it is hoping for. Digits’ beta is available to play for free now on The New York Times Games’ website
As a 3D artist, you’re likely aware of how time-consuming and resource-demanding the rendering process can be. This is where a render farm proves invaluable. A render farm is essentially a network of computers dedicated solely to rendering visual effects and 3D animations.
With render farms, artists can transform simple sketches into realistic images that incorporate shadows, textures, lighting, and intricate details. By distributing rendering tasks across hundreds of machines, rendering times are drastically reduced, making adjustments, edits, and the entire production process faster and more efficient.
In this article, we’ll explore the advantages and drawbacks of using a render farm for animation projects. Read on to learn more!
What are the advantages of using a render farm
As you can probably guess, a render farm has some obvious advantages.
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Faster rendering
The primary advantage is the boost in rendering speed. Rendering alone can take up hours or even days, and during that time, your computer is often tied up, leaving you unable to use it for other tasks. Using a render farm accelerates the rendering process significantly, allowing you to devote more time to animation or design work.
Access to the latest technology
Render farms often use the latest hardware and software updates to stay competitive, which means you get access to cutting-edge technology without the need to constantly upgrade your own equipment. This can improve rendering quality and speed, as high-performance machines can handle more complex scenes and higher resolutions with ease, providing results that might be difficult to achieve on an average workstation.
Ease of Use
You can submit your projects for rendering through an application or online interface at the majority of render farms, if not all of them. This eliminates some of the trouble involved in rendering files, particularly when working locally and transferring data between computers for rendering.
Technical assistance for clients
Render farms often provide 24/7 customer service to assist with any problems or specific questions you might have about rendering times, costs, or other needs.
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Enhanced quality control
With faster rendering, you gain more time to focus on design and testing. Rather than working in the dark and hoping everything aligns in the final render, you can conduct multiple test renders, allowing for quality control and experimentation.
Scalability
Render farms are built to be scalable, giving you access to more nodes to match your project’s demands.
Remote rendering
As long as you have an internet connection, you can work from anywhere and access a vast render farm remotely, offering greater flexibility.
What are the disadvantages of using a render farm?
While there are many benefits to render farms, there are also some downsides to consider.
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Security
Submitting your project to a render farm means sharing intellectual property. While most render farms will sign an NDA to protect your work, bringing a third party into the process still involves some level of risk.
Software compatibility
Different production teams use various applications and plugins to create renders. This means that a render farm must support the software and plugins you’re using; otherwise, its services won’t be compatible with your project.
Limited customization
Using a render farm means working within the parameters of their setup, which can sometimes limit your customization options. If your project requires specific software configurations, unique plug-ins, or particular hardware requirements, a render farm may not be able to accommodate these fully. This can restrict the creative control and flexibility you might have when rendering locally.
Internet dependence
Render farms rely heavily on stable internet connections for uploading and downloading files. If you have a slower or inconsistent internet connection, large uploads or downloads can take significant time and may even disrupt the workflow. This dependence on connectivity can create delays, particularly for large projects or in areas with limited internet infrastructure.
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Cost
Running a render farm is costly, as it requires high-end hardware on a large scale, constant power, and potentially different plugins and software. Software licenses alone can be expensive, even in bulk.
Depending on your rendering needs, setting up one or two dedicated workstations for occasional rendering might save time and money over time. However, as projects grow more complex, a render farm can still be cost-effective. Hardware and maintenance expenses can skyrocket as workstation numbers increase. In most cases, working with a professional render farm remains easier and, in some cases, less costly—unless you’re a large production company with a generous budget.
To conclude
Outsourcing rendering to a render farm can be a fantastic way for animators and designers to save both time and money. Compared to local rendering, render farms often allow you to create higher-quality work faster.
If you’re looking to streamline your rendering, Fox Renderfarm offers dependable, fast cloud rendering solutions that can help you save time and resources. Take advantage of their $25 free render coupon and see how much easier your projects can become!
A Wallbox EV charger for electric car is displayed during the “Mondial de l’Auto” at Parc des Expositions on October 15, 2024 in Paris, France.
Chesnot | Getty Images News | Getty Images
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Silicon anodes appear to be leading the way in the race to commercialize next-generation battery technologies for electric vehicles.
The buzz around silicon-based anodes, which promise improved power and faster charging capabilities for EVs, has been growing in recent months — just as the hype around solid-state batteries seems to have fizzled.
It comes as increasing EV sales continue to drive up global battery demand, prompting auto giants to team up with major cell manufacturers on the road to full electrification.
While some OEMs (original equipment manufacturers) have inked deals with solid-state battery developers, carmakers such as Mercedes, Porsche and GM have all bet big on silicon anodes to deliver transformative change in the science behind EVs.
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A recent report from consultancy IDTechEx described the promise of advanced silicon anode materials as “immense” for improving critical areas of battery performance, noting that this potential hadn’t gone unnoticed by carmakers and key players in the battery industry.
It warned, however, that challenges such as cycle life, shelf life and — perhaps most importantly — cost, need to be addressed for widespread adoption.
Venkat Srinivasan, director of the Collaborative Center for Energy Storage Science at the U.S. government’s Argonne National Laboratory in Chicago, said silicon anodes appear to have the edge over solid-state batteries.
“If there’s a horse race, silicon does seem to be ahead at least at this moment, but we haven’t commercialized either one of them,” Srinivasan told CNBC via videoconference.
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Srinivasan said five years ago silicon-anode batteries had a calendar life of roughly one year, but recent data appears to show a dramatic improvement in the durability of these materials, with some tests now projecting a three to four-year calendar life.
Unlike the cycle life of a battery, which counts the number of times it can be charged and discharged, the calendar life measures degradation over time. Typically, the calendar life of a battery refers to the period in which it can function at over 80% of its initial capacity, regardless of its usage.
Srinivasan said solid-state batteries, long billed as the “holy grail” of sustainable driving, still have a long way to go before they can match the recent progress made by silicon anodes.
“That transition still has to be made in solid-state with their metal batteries and that’s why I think you’re hearing from people that, hey, it looks like that promise hasn’t panned out,” Srinivasan said.
“That doesn’t mean we won’t get there. It may happen in a few years. It just means that it feels like today silicon is in a different part of the technology readiness level.”
Analysts say silicon anodes theoretically offer 10 times the energy density as graphite, which are commonly used in battery anodes today. Yet, these same materials typically suffer from rapid degradation when lots of silicon is used.
“Silicon anodes and solid-state batteries are two emerging technology trends in the EV battery market aimed at pushing the boundaries of high-performance battery cells,” Rory McNulty, senior research analyst at Benchmark Mineral Intelligence, told CNBC via email.
A researcher checks the electromagnet de-ironing machine at the Daejoo Electronic Materials Co. R&D center in Siheung, South Korea, on Thursday, June 22, 2023.
Bloomberg | Bloomberg | Getty Images
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It has typically been the case that better battery performance comes at the cost of longevity or safety, McNulty said. Silicon anodes, for example, are known to swell significantly during charging, which reduces the battery’s longevity.
By comparison, McNulty said solid-state batteries were claimed to greatly improve the stability of the electrolyte to high performance electrode materials, combating the challenges of using high energy density materials such as silicon and lithium.
As the name suggests, solid-state batteries contain a solid electrolyte, made from materials such as ceramics. That makes them different from conventional lithium-ion batteries, which contain liquid electrolyte.
Especially in the West, advances in the area of silicon anodes [are] seen as strategic opportunity to catch up with China.
Georgi Georgiev
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Battery raw materials analyst at Fastmarkets
Japan’s Toyota and Nissan have both said they are aiming to bring solid-state batteries into mass production over the coming years, while China’s SAIC Motor Corp reportedly said in early September that its MG brand would equip cars with solid-state batteries within the next 12 months.
Nonetheless, analysts remain skeptical about when solid-state batteries will actually make it to market.
“Silicon based anodes promise to be the next-generation technology in the anode field, providing a solution for faster charging,” Georgi Georgiev, battery raw materials analyst at consultancy Fastmarkets, told CNBC via email.
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Georgiev said several industry players have been looking into the potential of silicon anodes, from well-established anode suppliers in China and South Korea to new players like Taiwan’s ProLogium and U.S. manufacturers Group14 and Sila Nanotechnologies.
“Especially in the West, advances in the area of silicon anodes [are] seen as strategic opportunity to catch up with China, which dominates the graphite-based anode supply chains with Chinese anode producers holding 98% of the global anode market for batteries,” Georgiev said.
“However, there are significant technical challenges going to 100% silicon anode such as silicon expansion affecting the longevity of the batteries and currently there are several routes to produce silicon anodes,” he added.
A FEV x ProLogium Technology Co. 100% silicon composite anode next-generation battery at the Paris Motor Show in Paris, France, on Tuesday, Oct. 15, 2024.
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Bloomberg | Bloomberg | Getty Images
Taiwanese battery maker ProLogium debuted the world’s first fully silicon anode battery at the Paris Motor Show last month, saying it’s new fast-charging battery system not only surpassed traditional lithium-ion batteries in performance and charging efficiency but also “critical industry challenges.”
ProLogium, citing test data, said it’s 100% silicon anode battery could charge from 5% to 60% in just 5 minutes, and reach 80% in 8.5 minutes. It described the advancement as an “unmatched achievement in the competitive EV market,” which will help to reduce charging times and extend the range of EVs.
Fastmarkets’ Georgiev said a big question mark over the commercialization of silicon anodes is the cost of production and whether any of the major silicon-anode producers “could produce material at scale with a consistent quality and at a competitive price — [a] major requirements of OEMs.”
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“At this stage silicon anodes are used more as an additive to graphite-based anodes and in the years to come we expect to see increase of silicon share in anode, but in combination with graphite, while 100% silicon anodes will take longer time to enter the mass market,” he added.
Well, it finally happened. After years of waiting and requests, Amazon debuted the $280 Kindle Colorsoft, its first ereader with a color display. The company’s ereaders have dominated this space since the original Kindle came out 17 years ago, but in this case, it feels like Amazon is playing catch-up. Color E Ink displays aren’t novel: we’ve tested and reviewed a number of color ereaders and E Ink tablets from Kobo, Boox and reMarkable in recent years. But Amazon is essentially trying to pull an Apple with the Colorsoft: with claims that color E Ink technology just wasn’t good enough to put into a Kindle until now, Amazon’s promising the Colorsoft gets this implementation right thanks in part to the custom tweaks it made to the display. And, unsurprisingly, Amazon’s ready to charge you a premium for it. So is it all it’s cracked up to be? As you might suspect, the answer isn’t as simple as yes or no.
Update 11/4/24, 11:54am ET: There have been multiple reports of Kindle Colorsoft owners seeing a yellow band at the bottom of their ereader’s display. My review unit was not affected during the time I spent testing the Colorsoft, but upon checking this morning, it has appeared for me, too. I reached out to Amazon for comment and a spokesperson told Engadget: “We’re aware of a small number of reports from customers who see a yellow band along the bottom of the display. We take the quality of our products seriously and are looking into it. If customers notice this on their device, they can reach out to our customer service team.”
Screen technology and comparisons
Let’s get the tech details squared away first. The Kindle Colorsoft’s seven-inch screen is based on E Ink Kaleido 3 technology, but a representative from the Kindle team explained to me that they developed a custom display stack for this device. That means they made quite a few changes to the tech in order to achieve things like higher-contrast pigments and improved speeds overall. The Colorsoft’s custom oxide backplane uses 24 driving volts to move pigments around more quickly and it helps those pigments appear with better contrast. Nitride LEDs enhance colors and brightness, and a custom coating in between the display’s layers helps focus light through each pigment so there’s less color mixing. Some of the same tech helps make page-turns quicker and supposedly reduces excessively noticeable screen refreshing when you go from one color page to another, or pinch-and-zoom on an image.
Engadget / Amazon
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The Kindle Colorsoft (finally) brings color to Amazon’s ereader lineup. It’s a solid premium ereader that will be ideal for those who primarily read things like comics, graphic novels and other material best experienced in full-color glory.
Pros
Color on a Kindle, finally!
Quick page-turns and load times
Pinch-to-zoom feature lets you get closer to details
Auto-adjusting front light
No lock screen ads by default
Cons
Expensive
Screen has a noticeable blue skew to it when the warm light is off
Slight reduction in sharpness and contrast when reading black-and-white text
That’s all to say that Amazon would like you to believe that this E Ink Kaleido 3 screen is not like the other girls in this space, and while I do not doubt the Kindle team’s efforts, the differences are not as dramatic as the story would suggest. Until Kobo updates the Sage with color, the closest competitor to the $280 Kindle Colorsoft is the $220 Kobo Libra Colour (in size, platform and overall experience), so I did a lot of side-by-side comparisons of the two.
The biggest difference I saw was that the Kobo’s screen skews warmer than the Kindle’s; I kicked the brightness up to the maximum and turned all warm/natural light settings down to zero on both devices and the difference was noticeable, regardless of if the displays were showing color images, black-and-white text or a mix of the two. This would suggest that the Kindle will show more accurate colors more often since there’s less of a warm lean to its display.
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But on the flip side, the Kindle screen’s blue tint was just as noticeable, particularly in low-light situations (like a dark office or a dimly lit living room). At max brightness with warmth down to zero, the Kindle’s screen was borderline uncomfortable to read in those environments — but all it took was a slight adjustment to warmth level four (out of 24) to get it to match the Kobo’s display in warmth almost exactly (at least to my eyes). That made it more comfortable to stare at in dark spaces. I also compared the Colorsoft’s screen to my personal Kindle Paperwhite (previous generation) and the blue skew was noticeable there too.
1 / 5
Kindle Colorsoft vs Kobo Libra Colour
Kindle Colorsoft vs Kobo Libra Colour: 100 percent brightness on both screens, 0 percent warm light on both screens
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Ultimately, how much warm or cool light you prefer while reading is up to personal taste. My preferences would lead me to adjust the warmth on the Kindle to be a bit higher than zero, mimicking that of the Kobo. In an unscientific poll of the Engadget staff, both in person and with device photos, everybody preferred the screen on the Kobo. I think the slight added warmth in Kobo’s screen makes colors appear a bit more saturated and more inviting overall. It also gets close to mimicking the look of actual physical pages (as much as one of these devices could, at least), and that’s the experience I’m going for when I read pretty much anything. But I could understand why some hardcore comic fans would want to start off with the most color-accurate baseline as possible, and then adjust from there to fit their preferences.
In addition to adjusting the warm light, the Kindle Colorsoft has vivid mode, which “enhances color in less saturated images.” For the sake of efficacy, most of my time was spent in standard mode when testing the Colorsoft. But in trying out vivid mode, I noticed that its enhanced saturation was most noticeable in warm-toned images: reds appeared ever-so-slightly more striking, while oranges and yellows had a more bronze effect and the like. But I had to turn vivid mode on and off a few times to clock the effect because it’s quite subtle.
Then there’s the question of actually reading words on the Colorsoft. Even the Kindle team representative I spoke with acknowledged that, due to the extra physical layer in the screen that enables color, one might notice a bit less sharpness and contrast in black-and-white text on the Colorsoft’s screen. That’s not unique to this particular Kindle — every color ereader will have this issue to some degree.
When comparing the text-only experience of the Kindle Colorsoft to that of the Kobo Libra Colour, I found both to be quite good and comparable to one another. Where there’s a bigger possibility for discrepancies is in a comparison of the Colorsoft to, say, the new Kindle Paperwhite. I did not have the latter device to compare to, but I did have my personal, previous-generation Paperwhite, and the difference was ever so slight, with the standard Paperwhite having the (small) upper hand in the contrast and sharpness departments.
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Reading experience
The color screen is the most consequential thing about the Kindle Colorsoft, and chances are if you’ve had a Kindle in the past, the reading experience on this new device will feel quite familiar. The Kindle UI hasn’t changed much, still dividing the main screen into Home and Library options. The former is basically a space for Amazon to serve you personalized book recommendations and promote new Kindle releases, while the latter shows your entire digital library including books, documents, Audible audiobooks and library loans. The Library page is striking in color and there is something undeniably satisfying about seeing all of your title covers in full-color glory.
While reading a book, you can still customize and save different themes with fonts, font sizes and page layouts that best suit your preferences. You still have the option to quickly navigate within a title by page, location, chapter and even popular highlights. Page turns are speedy and will likely be an improvement for anyone coming from an older Kindle or other ereader.
Annotations and your own highlights are collected in the same place for easy reference, and with the latter, you can filter by highlight color as well. You have four colors to choose from on the Colorsoft — orange, yellow, blue and pink — so if you use the yellow highlighter to mark favorite quotes, you can then filter by just that color. Note that all highlighting and note-taking must be done with your fingers because, unlike the Kindle Scribe, the Colorsoft has no stylus support.
The pinch-to-zoom feature on the Colorsoft is good for those who read a lot of graphic novels and comics. Amazon developed a custom algorithm to make this motion as smooth as possible, and it’s a pretty good experience, albeit not a unique one. You can also pinch to zoom on the Kobo Libra Colour, which mostly helps get in closer to comic panels to read small text or better see minute details.
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On both devices, there are full-screen refreshes when you pinch to zoom on color images and the speed of completion is roughly the same. I also found image quality to be quite similar as well, and it’s worth noting that art style can skew your impression of an image’s quality. A comic that employs clean, distinct lines compared to one that’s more grungy and watercolor-like will always come off more crisp.
The Colorsoft, like the regular Kindle Paperwhite Signature Edition, also has an auto-adjusting front light that promises to illuminate the display just right depending on if you’re reading outside on a sunny day, in the dark cabin of an airplane or anywhere else. It’s a nice hardware perk to have and, with the feature turned on, removes much of manual fiddling that some might find annoying to do when they take their Kindle into different environments.
The competition
While we already went through the screen comparisons for the $280 Kindle Colorsoft and the $220 Kobo Libra Colour, there are plenty of other differences between the two that you should consider when picking your next ereader. I’ve added a spec list below to break down the basics, and the most consequential to me are the fact that the Kobo has page-turn buttons and stylus support.
The former is really a matter of preference — you either love physical buttons or you find no use for them — but the latter is pure added value even if you do have to purchase the $70 Kobo stylus separately. It essentially allows you to turn the Libra Colour into a makeshift Kobo Sage or Kindle Scribe, which could be useful for anyone in academia (students and educators alike) or anyone who just loves the feeling of putting pen to “paper.” Meanwhile, the Kindle has the upper hand in its wireless charging capabilities and its slightly cleaner flush-front design.
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When it comes to actual content available on Kindle and Kobo devices, the libraries you can purchase from on both are vast: both have ebooks and audiobooks available, and both the Colorsoft and Libra Colour support Bluetooth, so you can listen to audiobooks directly from the device with your wireless headphones. At the time of writing this review, all of the top five New York Times bestseller titles were available on both platforms at the same prices, with the only discrepancies being one that was on sale as a Kindle ebook and one that was available to read for free for Kindle Unlimited and Kobo Plus subscribers. Both of those monthly subscriptions give you unlimited reading access to thousands of titles, but I would give the advantage to Amazon on this one since Kindle Unlimited has been around for much longer. Amazon also has Prime Reading and Kids+ subscriptions that work with Kindle devices and provide even more content to paying subscribers.
As far as borrowing ebooks from your local library goes, it might be a draw. Kobo integrates elegantly with Overdrive, making it nearly seamless to get borrowed books on your ereader. Simply connect your Overdrive account and library card in the settings menu and you can then either browse your library’s offerings directly on device, or use the Libby mobile app to borrow titles and those will appear automatically on your Kobo. My only gripe with this system is that it works best if you have just one library card, since you can only connect one at a time. I’m a unique case where I have at least three library cards and I switch among them in Libby depending on which has the title I’m looking for.
Those like me might prefer the “send to Kindle” option in Libby, which just takes a couple more clicks to get any book from any library network to your Kindle device. The biggest downside here is that my Colorsoft review unit did not show all of my library book covers in full-color glory on the lock screen. After troubleshooting with a representative from Amazon, it was determined to be a title-specific issue. According to Amazon: “For library books, the lock screen is taken from the designated marketing cover for the book used by the library, which may not be the same as the actual book cover.” So just know that if you get most of your reading material from your local library, there’s a chance some of the covers may not display properly on the Colorsoft.
I’d be remiss if I didn’t mention the $250 Boox Go Color 7, which earned a spot in our best ereaders guide after my colleague Amy Skorheim tested it. First, it’s imperative to know that Boox devices require a bit more tech-savvy than a Kindle or a Kobo, as well as a willingness to experiment. They are full-blown Android tablets after all, and that might be exactly what you’re looking for if you get your reading material from many different sources, since it offers access to the Google Play Store and all of its apps. As for specs, the Go Color 7 has a seven-inch Kaleido 3 display with 300 ppi in black and white and 150 ppi in color (similar to the Colorsoft), along with a warm light, page-turn buttons, a splash-resistant design and 64GB of storage (and a microSD card slot for more space!). It’s even more similar to the Kobo Libra Colour in feature set and price, so it’s another option for anyone willing to think a bit outside the standard ereader box.
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The decision between Kindle, Kobo and Boox is infinitely more complicated than choosing between the Colorsoft or the standard Kindle Paperwhite — and that’s precisely because of the stark price difference. The Colorsoft is $120 more than the regular Kindle Paperwhite ($100 more if you pay to remove the lock screen ads from the Paperwhite, and $80 more than the Signature Edition) and aside from the color panel, it only adds wireless charging, the auto-adjusting front light sensor and doubles the storage. Remove color from the equation, and arguably the most useful of all of those is the extra storage but, make no mistake, 16GB of space on the Kindle Paperwhite is nothing to scoff at and will be just fine for most people. Unless you’re 100-percent certain that color will make a huge difference in your day-to-day reading experience, the standard Paperwhite is the better value.
Wrap-up
While it’s very late to the color E Ink party, the Kindle Colorsoft is a solid premium ereader that provides an excellent experience both in color and black and white. I focused a lot on comparisons in this review because most people will not have the opportunity to have the Colorsoft and any of its contemporaries side by side (unless you’re my dad, who buys almost every ereader and small tablet under the sun). But to be clear, the Colorsoft is a good Kindle, and in many ways, Amazon did pull an Apple here. If you’re already heavily entrenched in the Kindle ecosystem and have been holding out for a color ereader, this is the device to get — just be prepared to pay a premium for it.
Also, like Apple and its various operating systems, there’s something to be said about the convenience and ubiquity of the Kindle ecosystem. The library is seemingly endless (with discounts galore), supplemented by Prime Reading and Kindle Unlimited, so it’s easy to get sucked in when you’re already shopping on Amazon for household goods and holiday gifts. But when it comes to value for your money (and a pure spec breakdown), you can get more from Kobo and Boox devices. Kindle isn’t the only name in town anymore for ereaders, and it hasn’t been for a long time, and that seems to be a more pronounced fact now with the introduction of the Colorsoft. If nothing else, Amazon has finally filled a glaring hole in its ereader lineup with this device.
Amazon Kindle Colorsoft vs. the competition
Amazon Kindle Colorsoft
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Kobo Libra Colour
Boox Go Color 7
Price
$280
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$220
$250
Display size
7-inch color E Ink Kalaido 3 (with custom display stack)
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7-inch color E Ink Kalaido 3
7-inch color E Ink Kalaido 3
Pixel density
300 ppi (black-and-white), 150 ppi (color content)
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300 ppi (black-and-white), 150 ppi (color content)
300 ppi (black-and-white), 150 ppi (color content)
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