Connect with us

Business

Omnicom and Interpublic in deal talks to become largest advertising group

Published

on

Unlock the Editor’s Digest for free

Omnicom and Interpublic are in talks to merge in a deal worth more than $30bn that would create the world’s largest advertising agency and reshape the global marketing industry.

The combined US group would probably overtake France’s Publicis and WPP in the UK, who have been vying for the top spot for the biggest holding company in the industry based on net revenues.

Advertisement

The all-stock deal is structured as a takeover of Interpublic by its larger rival Omnicom. Interpublic was worth $10.9bn at the end of trading on Friday while Omnicom was valued at $20.2bn. The combined group would have net revenue of more than $20bn.

Interpublic and Omnicom own a wide array of global advertising, marketing and PR agencies, with McCann, FCB and Mediabrands on one side and BBDO and TBWA on the other, although both agencies are US focused. 

One person familiar with the situation said that talks had started in the summer. He added the deal could be announced as early as Monday. It was in effect “a takeover of Interpublic by Omnicom even if portrayed as a merger — IPG has been keen to find a buyer for some time”, he said.

Another person close to the situation also confirmed the talks on Sunday night. The proposed deal was first reported by the Wall Street Journal. Omnicom and Interpublic were not immediately available for comment.

Advertisement

The deal is expected to attract considerable regulatory scrutiny given the overlap in media and creative agencies, one person said.

It comes as traditional advertising agencies face mounting pressures, with most of the money in the industry now being siphoned off by large tech companies such as Google and Amazon that offer advertising tools as well as the marketplace to buy and sell digital ads.

Publicis has fared better than its rivals over the past year, having invested early in data-led services, including through the acquisitions of digital groups Sapient in 2015 and Epsilon in 2019 to bolster its technology platforms.

The industry is also facing considerable upheaval from the introduction of AI tools, which offer companies the chance to make adverts cheaper, faster and with greater targeting than ever before. 

Advertisement

All agencies are having to invest hundreds of millions of dollars into developing AI tools to help them face the existential threat from the new technology as clients can more easily undertake their own marketing. 

The deal is the largest to be proposed in the industry since the merger of Publicis and Omnicom in 2013, which also would have created the world’s biggest advertising group. However, the deal was called off after months of talks.

Source link

Advertisement
Continue Reading
Click to comment

You must be logged in to post a comment Login

Leave a Reply

CryptoCurrency

TRUMP Token Tops XRP In Trading Volume Despite Sharp Decline

Published

on

TRUMP Token Tops XRP In Trading Volume Despite Sharp Decline

Este artículo también está disponible en español.

A surprising twist within the crypto market has seen TRUMP token trading volume surpass XRP, with a massive price correction. This behavior of the market in a very unpredictable manner points to the fact that the crypto space is quite unpredictable and that speculative tokens often see tremendous trading activity swings, even as their prices plummet. The trading volume surge by the TRUMP token is more interesting in this scenario of high volatility and uncertainty.

Related Reading

Speculation Fuels TRUMP Token’s Rally

Despite its sharp decline in price (down 16% in the last 24 hours), the TRUMP token managed to outdo XRP in trading volume. The rally in trading activity in TRUMP’s token has piqued the interest of the entire cryptocurrency community, with speculation pointing towards a very strong reaction of traders to the token, probably fueled by its political branding or hype around its speculative nature.

Donald Trump, the 47th president of the United States, launched the meme coin Official Trump (TRUMP), which is based in Solana, over the weekend. Its price immediately reached highs close to $80, indicating that it was a huge success at launch.

Advertisement

At the time of writing, TRUMP was trading at $35.69, with a 24-hour trading volume surpassing XRP’s. In particular, according to CoinMarketCap data, the meme coin has experienced $8.7 billion in trade activity, compared to XRP’s $8.3 billion.

Since its inception on January 17, TRUMP has experienced an incredible $38 billion in trade activity, according to CryptoQuant data released on Wednesday. Notably, big sell-offs as momentum cools are probably the cause of the recent price’s sustained high trading volume.

According to Dexscreener data, sale volume has recently surpassed buy volume.

Source: Dexscreener

Meanwhile, XRP keeps growing steadily, while holding the number one spot of the top-ranked digital assets on the market. A short-term jump in trading volumes of the TRUMP token indicated a new shift in interest into tokens that bring more volatility and rewarding trading dynamics.

XRP is currently trading at $3.07. Chart: TradingView

XRP Standing Strong

Although the TRUMP token managed to take a trading volume lead over XRP temporarily, it’s not easily replaced in the long run because of its years-long presence in the market. XRP, being an old cryptocurrency, has attracted followers and institutional investment and, thus, is relatively stable in the market.

Related Reading

Advertisement

The TRUMP token is, on the other hand, a recently introduced and relatively speculative asset whose trading volume peak may prove transitory and reliant on the whim of speculative traders rather than being based on sustainable investment.

The contrast between the two tokens—one propelled by excitement and the other by solid fundamentals—illuminates the divergent forces at work in the cryptocurrency market. Although XRP may be more resilient, the TRUMP coin is presently experiencing a brief period of excitement and even controversy, which highlights the market’s unpredictable nature and the factors that influence trading activity.

Featured image from Gearbest, chart from TradingView

Advertisement

Source link

Continue Reading

Business

Heir hunter reveals all about booming business | UK News

Published

on

If Ryan Gregory turns up on your doorstep, chances are you’re about to inherit some money.

For more than two decades, Ryan has been working as an heir hunter, tracking down distant relatives from around the world and reuniting them with money they didn’t even know they were in line to inherit.

When someone dies without a will or an obvious next of kin, it is up to heir hunters to locate distant relatives or the money goes to the government and the King.

Now the international manager at Finders International, one of the bigger firms in the business, which was previously featured on the BBC’s Heir Hunters, Ryan began working for the company aged 18 when it was only a handful of people working out of a converted flat in South Kensington.

Advertisement

Read all the latest Money news here

But business is booming in the world of unclaimed estates. The company now employs more than 150 people and the amount of money involved is getting bigger each year.

“When I started, it probably took five years to get a £1m estate. That was a big deal at the time, there would be a sense of gravitas to it,” he said.

“And now, as a company, we probably get million-pound-plus cases many times a week – I would imagine that is due to the vast increase in property prices.”

Advertisement

He is working on a case in New York that is processing through probate. After spending several years tracking down a missing nephew, one heir is now $5m richer.

Ryan Gregory
Image:
Ryan Gregory

‘I inherited a windfall from a stranger’

When Allan Reay, 74, died alone in Gateshead in 2022, there was no next of kin to inherit his estate, worth £28,000. Finders International quickly established that Allan was an only child who had never married or had children of his own.

When a retired North Yorkshire teacher, now living in France, got a call to say she was in line to receive part of the inheritance, she assumed it was a scam.

Joan, 82, a distant cousin of Allan’s (her father and Allan’s mother were siblings) was sceptical at first, she said. “It’s not the type of phone call that I would expect – I was definitely suspicious.”

Advertisement

But after her son confirmed Finders International was legitimate, she “inherited a windfall”.

“I wasn’t expecting it and I was utterly surprised. You just don’t expect something like that to happen to you. My husband and I plan to spend it on a holiday or maybe even a cruise,” she said.

Joan hadn’t seen Allan for many decades and was one of 10 beneficiaries who were tracked down. She remembered her distant cousin as chatty and amicable.

“I am quite startled at the entire process and how Finders tracked me down in France, along with several other relations of Allan’s from both sides of his family,” she said.

Advertisement
Joan Williams. Pic: Finders International
Image:
Joan Williams. Pic: Finders International

Lost siblings reunited

In 2023, two siblings who didn’t know the other existed were both handed £12,000 from a complete stranger.

Raymond and Brenda Ward received unexpected letters telling them they would inherit the estate of 90-year-old George Potter, who had died alone in a nursing home three years before with no obvious next of kin – and no recipient for his estate.

Finders International discovered that although George had no children, he did have an “illegitimate” half-brother, born 11 years before him, named Dennis Ward.

Raymond and Brenda were Dennis’s children, but from two separate relationships, which meant neither realised they had a half-sibling.

Advertisement

The pair now write to each other regularly, enjoying the connection their uncle has brought them, as well as the inheritance.

How does an heir hunter track you down?

When a case comes across their desk, Ryan’s first step is to visit the deceased’s last known address.

“We speak to the neighbours, the person at the corner shop, the local pub. If they have a particular religion, is there a community centre near by?” he said.

Advertisement

They then look to see if there are any marriage records or birth certificates that may help them find any children. The UK, he explained, has pretty extensive records, but other countries may not.

“We have to cast our net pretty wide and try and find out as much as possible – especially now we are living in an age where people have children outside of marriage.”

The target for closing a case is up to three months – they have even managed to find heirs before the funeral took place – but some are more complicated, and Ryan recently clocked out a case that was 10 years old.

They use all public sources at their disposal – from public records to the British Library and open social media accounts.

Advertisement

When they do find someone, the reaction can be mixed.

“Sometimes there is a guilt from inheriting money from someone you didn’t know,” Ryan said.

How does the King get hold of your assets?

Half of Britons don’t have a will, according to research by Canada Life last year – and 41% of those who don’t have one aren’t worried about it.

Advertisement

But if you die without one, and if there’s no clear next of kin, all your assets could be given to either the King or the government.

There are more than 6,000 unclaimed estates in England and Wales.

Claims must be made within 30 years of the death of the individual.

Due to a rule that dates from the Middle Ages, if a person in Cornwall dies without having made a will (also known as dying intestate), and with no surviving relatives, then the estate automatically goes to the Prince of Wales.

Advertisement

A similar rule is in place in Lancaster for the Duchy of Lancaster – an estate owned by the King.

According to the most recent accounts, the duchy received £4.1m from intestate estates (before costs were taken out) in the year to September 2023.

But the duchy has previously denied that these unclaimed funds go into royal income, saying they are given to charities or used for environmental projects or to maintain properties on the estate.

For the rest of the country, if someone dies without a will and next of kin, it is passed over to the Treasury.

Advertisement
King Charles III waves to well wishers during a visit to St Peter's Church in Notting Hill, London, to meet and thank DEC staff, aid workers and volunteers. The Church has supported the Middle East Humanitarian cause through Tearfund, a DEC member charity. Picture date: Wednesday December 4, 2024.
Image:
Pic: PA

How do heir hunters make money?

Just under 50% of the work Finders International does is pro bono, and for the rest, they work on a commission basis.

Sometimes the lawyer handling the deceased person’s estate “can authorise a fee”.

“But we normally do the research to find people, track them down, link them to the estate and then we ask them to sign a fee agreement,” Ryan said.

Read more:
Michelin-starred chef warns businesses face ‘really hard choices’
TikTok could go dark: What does this mean for users and content creators?
Run of bad economic data brings end to market turbulence

Advertisement

What to do if you are contacted by an heir hunter

There are hundreds of amateur sleuths, hoping to capitalise on the prominence of TV shows like Heir Hunters.

So before you sign any paperwork (which may ask you to give away a chunk of any inheritance) do your research on the firm – is it legitimate?

Ryan said the first thing to do is check and see if you recognise the name the heir hunter is giving you.

Advertisement

“If you’ve got a letter from overseas and someone is telling you that you’ve won an amount of money that is probably too good to be true and you don’t recognise the name, I say it is a real warning sign,” he said.

You can always consult the Bona Vacantia, the unclaimed estates list, to see if you know the person who died.

If it is a distant relative you haven’t met, you may be best employing the services of an heir hunter, but make sure you know exactly what you are signing up for.

Advertisement

Source link

Continue Reading

Technology

Pocketpair follows Palworld’s success with new indie publishing label

Published

on

Pocketpair follows Palworld’s success with new indie publishing label

“Pocketpair Publishing provides comprehensive support for game development through funding, development assistance, and publishing for indie game developers and small studios,” Pocketpair wrote in its press release.

We don’t even have to wait long for the company’s first game. Pocketpair Publishing has teamed up with Tales of Kenzera: Zau developer Surgent Studios to produce its next title, a horror game slated for release later this year. Surgent Studios was founded by video game voice performer and on-screen actor Abubakar Salim. After launching Tales of Kenzera, an afro-futuristic metroidvania, the company was forced to furlough its games division due to lack of funding — a common occurrence that’s become endemic over the last two years.

The indie game space has not been insulated from the effects of the layoff crisis that’s plagued the game industry. The big publishers, from which smaller indie outfits typically receive funding, are tightening their belts, choosing to either keep their cash or only dole it out to projects they believe are sure to make money. And even the publishers known for supporting quality indie games, like Annapurna Games, are having a hard time staying in operation.

However, Pocketpair Publishing joins a group of new companies that have entered the indie games space via non-traditional means. In 2022, YouTube video game critic and content creator videogamedunkey, created his own publishing company Bigmode which published its first game, Animal Well, to critical acclaim last year. Also last year, Innersloth, developers of the wildly-popular murder mystery multiplayer game Among Us, established Outersloth, which is an indie game fund rather than a traditional publisher. Like Outersloth and Bigmode, Pocketpair Publishing is seeking to parlay its commercial success into an avenue for more indie games like Palworld to get made.

Advertisement

“Game development comes with many challenges,” said Pocketpair Publishing head John Buckley. “But we want to ease that process as much as possible and provide an environment where creators can pursue their dreams.”

Source link

Continue Reading

CryptoCurrency

Absence of Trump Crypto Order Amps Industry Tension as He Fails to Mention in Speech

Published

on

President Donald Trump signs executive orders

The crypto industry is desperate to see crypto action from U.S. President Donald Trump, now a few days into his new presidency, but there hasn’t yet been a confirmation from the White House that an executive order is pending.

It’s not entirely off of Trump’s radar, though, because he did mention the crypto industry in his address on Thursday to the World Economic Forum, saying that an increase in domestic oil and gas production will secure U.S. manufacturing dominance and make it “the world capital of artificial intelligence and crypto.”

Still, he spent much more of the speech talking about U.S. AI commitments and didn’t mention digital assets again.

Advertisement

The sector will likely be watching closely at 2:30 p.m. Eastern on Thursday, when Trump is again scheduled to sign executive orders. The White House has already issued an extensive array of such orders. While they don’t carry the weight of law, such directives can steer the federal government’s priorities.

Trump is also scheduled to speak with crypto-friendly El Salvador President Nayib Bukele at 3:30 p.m., news which sparked another rally in Bitcoin’s price.

In other corners of the federal government, the Senate Banking Committee established its first digital assets subcommittee on Thursday, with Wyoming Republican Cynthia Lummis running it alongside other crypto-friendly lawmakers. And the Securities and Exchange Commission, newly led by Republican Mark Uyeda, announced a crypto task force this week.

Advertisement

Source link

Continue Reading

Business

Donald Trump calls on Opec to push down global oil prices

Published

on

Unlock the White House Watch newsletter for free

Donald Trump has called on Opec to push down global oil prices and insisted that central banks around the world lower interest rates “immediately” afterwards.

In a speech to executives in Davos on Thursday, the US president urged Saudi Arabia and other producers to lower the cost of crude oil, expressing dismay that they had not done so already.

Advertisement

“I’m going to ask Saudi Arabia and Opec to bring down the cost of oil. You gotta bring it down. Which frankly I’m surprised they didn’t do before the election,” he said.

“Right now the price is high enough that that war will continue,” he said, referring to Russia’s full-scale invasion of Ukraine.

“You gotta bring down the oil price, that will end that war. You could end that war,” he added.

The US president also used the speech to insist that companies around the world manufacture their products in the US — or face sweeping tariffs on imported goods entering the American market.

Advertisement

He touted his economic agenda of radical deregulation and the “largest tax cut in American history” to business chiefs and global leaders, calling it “nothing less than a revolution of common sense”.

This is a developing story

Source link

Advertisement
Continue Reading

Technology

Spacetech Voyager is aiming for a multi-billion valuation IPO

Published

on

Spacetech Voyager is aiming for a multi-billion valuation IPO

Voyager Technologies has filed its confidential paperwork to go public, according to multiple media reports. The defense and space company has raised over $215 million from investors like Afterburner Capital and Balerion Space Ventures, according to PitchBook. The Denver-based company will likely be valued between $2 billion and $3 billion, and Morgan Stanley and Latham & Watkins are expected to lead the IPO, according to the Wall Street Journal. 

The company, founded in 2019, has a wide set of offerings, from propulsion technologies for defense purposes to building in-space infrastructure. Voyager has also forged powerful partnerships in the industry, linking up with Palantir to integrate Palantir’s AI into Voyager’s offerings. 

Source link

Continue Reading

CryptoCurrency

Donald Trump Did The Right Thing By Freeing Ross Ulbricht

Published

on

Trump Did Not Free Ross On Day One Because Of Course He Didn’t

Follow Aaron on Nostr or X.

Technically, Donald Trump broke his campaign promise by not freeing Silk Road founder Ross Ulbricht on day one of his presidency. (No, inauguration day is not “day zero.”) But as I explained in my previous Take, I wasn’t expecting a literal first day pardon anyways. Even day two exceeds my expectations. Trump delivered, and I’m very glad he did.

When I first heard about Silk Road in early 2013, I was immediately intrigued by the concept of buying and selling drugs anonymously online. To this day, I think darknet markets are the best intermediary step before the war on drugs is ended: It removes dealers from street corners while providing users some level of quality assurance through a public rating system.

Discovering Silk Road was also how I first learned about Bitcoin. I started writing about the digital currency a few months later, and am still at it today. In a way, I owe my career to Ulbricht.

That Ulbricht was sentenced to spend the rest of his life in prison was a miscarriage of justice in my view. Even if you believe he is guilty of everything he’s been convicted of (all non-violent crimes), over a decade behind bars should be long enough.

To be sure, I don’t believe Trump actually cares about Ulbricht; he could have freed him during his first term if that was the case. And Trump certainly has no intent of ending the war on drugs; if anything, he’s about to escalate it by designating cartels to be terrorist organizations and imposing the death penalty on drug dealers. Trump promised to pardon Ulbricht because that would benefit him politically — but to his credit, he kept his word.

Advertisement

Ross is finally free. Well done President Trump, and everyone else who helped make this happen.

This article is a Take. Opinions expressed are entirely the author’s and do not necessarily reflect those of BTC Inc or Bitcoin Magazine.

Source link

Advertisement
Continue Reading

CryptoCurrency

Lightchain AI- The Secret Token Set to Surpass Shiba Inu and Dogecoin in Market Dominance

Published

on

Lightchain AI- The Secret Token Set to Surpass Shiba Inu and Dogecoin in Market Dominance

Lightchain AI is emerging as the secret weapon in the crypto world, poised to surpass popular tokens like Shiba Inu and Dogecoin in market dominance. Combining cutting-edge AI integration with blockchain technology, Lightchain AI offers unmatched utility and scalability.

Its Lightchain AI Presale has already raised $12 million at $0.00525 per token, showcasing strong investor confidence and a promising future. As Shiba Inu and Dogecoin thrive on community support, Lightchain AI’s revolutionary features position it as the next big player ready to redefine the crypto landscape in 2025.

Shiba Inu and Dogecoin- Popularity vs. Long-Term Potential

Lightchain AI is rising as a top choice for the 2025 market boost due to its focus on common rules, clear sight, and fresh thoughts. Its Common Rules gives token owners the strength to guide how the platform moves forward, making sure choices are fair and open. This clear sight ͏builds trust in group; an key part for lasting success.

The place’s good link makes it easy to join with other networks and setups, making it more adjustable in many places. This skill broadens its appeal and helps the work team.

Advertisement

Lightchain A͏I also cares about apps that work in a spread out way (dApps) by giving a comfy and handy base for their build and run. By making real-world apps with clear links, and open, Lightchain AI sees itself as a leader in blockchain change for the 2025 market boom.

Why Lightchain AI Is Poised to Dominate the Crypto Market

Lightchain AI is set to dominate the crypto market with its innovative vision and strategic roadmap. The journey begins with Prototype Development in November 2024, including rigorous testing of PoI and AIVM in a sandbox environment. The Testnet Rollout follows in January 2025, enabling real-world testing by developers and node operators.

By March 2025, the Mainnet Launch will activate full functionality, while May 2025 sees Ecosystem Growth, with grants and partnerships driving adoption. Global Adoption efforts in June focus on scalability and interoperability, with long-term sustainability initiatives completing the roadmap.

To address risks, Lightchain AI employs advanced mitigation strategies, such as sharding for scalability, differential privacy for data protection, and decentralized governance to prevent power centralization. These innovations ensure resilience and success.

Advertisement

Buy Now to Profit Tomorrow

Lightchain AI’s secret token, LCAI, is set to surpass SHIB and DOGE in market dominance, making it the must-have crypto investment for today. The project has already attracted significant attention from prominent investors and influencers worldwide, with its potential applications extending far beyond the meme-inspired coins of today.

So don’t wait- invest in Lightchain AI now to secure your future tomorrow. With its groundbreaking technology and strategic roadmap, it’s no surprise that LCAI is on track to become a leading force in the cryptocurrency market.

https://lightchain.ai

https://lightchain.ai/lightchain-whitepaper.pdf

Advertisement

https://x.com/LightchainAI

https://t.me/LightchainProtocol

Disclaimer: This is a sponsored article and is for informational purposes only. It does not reflect the views of Crypto Daily, nor is it intended to be used as legal, tax, investment, or financial advice.

Source link

Advertisement
Continue Reading

Business

Stifel CEO Kruszewski on M&A Space Bullishness in the US

Published

on


Stifel CEO Ron Kruszewski discusses banks’ M&A space and market valuation ahead of the new US administration’s policy. Kruszewski speaks to Bloomberg’s Lisa Abramowicz on the sidelines of the 2025 World Economic Forum in Davos, Switzerland. (Source: Bloomberg)

Source link

Continue Reading

CryptoCurrency

Binance Labs rebrands, dives into AI as CZ returns as mentor

Published

on

Former Binance CEO Changpeng Zhao will actively coach and mentor startups within the incubator.

Source link

Continue Reading

Trending

Copyright © 2025 WordupNews