Jisoo & Tommy Hilfiger Kick Off the New Year in Style

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Jisoo poses in Tommy Hilfiger's 2025 campaign.
Jisoo poses in Tommy Hilfiger’s 2025 campaign. Photo: Tommy Hilfiger

Jisoo of BLACKPINK is kicking off the new year in style with her latest 2025 campaign for Tommy Hilfiger. As a recently announced brand ambassador, she brings her signature charm to a series of images that blend casual chic with preppy glamour.

Jisoo for Tommy Hilfiger 2025

Posing with neon lights, Jisoo wears a varsity jacket in a Tommy Hilfiger photoshoot.
Posing with neon lights, Jisoo wears a varsity jacket in a Tommy Hilfiger photoshoot. Photo: Tommy Hilfiger

The photo shoot sets Jisoo against a vibrant backdrop featuring a claw machine filled with plush toys, adding a playful touch to the visuals. Her blue quilted varsity-style jacket paired with a red henley dress look perfectly captures a youthful vibe.

Wearing a jacket and dress, Jisoo channels casual chic in Tommy Hilfiger campaign.
Wearing a jacket and dress, Jisoo channels casual chic in a Tommy Hilfiger campaign. Photo: Tommy Hilfiger

The letter “H” emblazoned on her jacket ties the look to collegiate fashion and Hilfiger branding. As 2025 begins, Jisoo’s presence in Tommy Hilfiger’s campaign is a refreshing reminder of her influence in both music and fashion, proving that her star power transcends industries.

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