Louis Vuitton Cruise 2025 Ad Campaign

Estimated read time 2 min read

As creative director of Louis Vuitton, Nicolas Ghesquière has trusted just a very select few to capture his vision for the famed French fashion house. Names like David Sims, Steven Meisel, Ethan James Green, and Bruce Weber have been called upon since Ghesquière took over Vuitton in 2014. For the Cruise 2024 campaign offering last year, Ghesquière entrusted Jamie Hawkesworth. Fast forward twelve months and it’s a repeat performance with the unveiling of the Cruise 2025 campaign installment. In May, the French-Belgian designer staged the Louis Vuitton Cruise 2025 presentation within the majestic Park Güell in Barcelona. In a nod to the show, models Mona Tougaard, Larissa Moraes and Cara Schadel take the cosmopolitan capital of Spain’s Catalonia region for the Louis Vuitton Cruise 2025 campaign. The Ghesquière-approved beauties pose underneath clear blue skies and amongst some of the city’s finest architecture throughout the stunning sun-lit campaign imagery.

The Louis Vuitton Cruise 2025 Campaign:

Louis Vuitton Cruise 2025 : Mona Tougaard, Larissa Moraes & Cara Schadel by Jamie Hawkesworth
IMAGE | LOUISVUITTON.COM

Read below the reactions of theFashionSpot’s forum members:

“Very beautiful and great composition. Maybe Jamie Hawkesworth should shoot all the campaigns instead of David Sims,” shared Lola701 upon checking out the campaign.

GivenchyAddict shared the same level of enthusiasm. “One of my fav LV campaigns. Just gorgeous! Un sans faute,” they commented.

“Love it! Mona Tougaard is believable in the location even if the clothes aren’t the most stunning,” chimed in forum member Deleted Member 1957.

“Always happy to see Mona in any campaign,” couturefan praised.

“Mona Tougaard was all that was needed here. She’s stealing the show entirely from the other two girls. Such gorgeous campaign imagery from Jamie Hawkesworth. The coloring, lighting, and sense of warmth is beautiful. The setting also…” voiced vogue28.

Louis Vuitton Cruise 2025 : Mona Tougaard, Larissa Moraes & Cara Schadel by Jamie Hawkesworth
IMAGE | LOUISVUITTON.COM

See more from the Louis Vuitton Cruise 2025 campaign and join the conversation, here.

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