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Rarely-visited country named top holiday spot for 2025 – it’s the ‘new Croatia’ and has some of Europe’s cheapest beer

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Bosnia and Herzegovina has been billed as a top holiday destination for 2025

BOSNIA and Herzegovina has been named as a top trending travel destination for 2025.

Described as a “less crowded alternative to Dubrovnik” by a team of travel experts at Wild Frontiers, Bosnia and Herzegovina harks back to when Brits enjoyed cheap travel to countries like Croatia.

Bosnia and Herzegovina has been billed as a top holiday destination for 2025

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Bosnia and Herzegovina has been billed as a top holiday destination for 2025Credit: Getty
Visitors have raved about its natural landscapes

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Visitors have raved about its natural landscapesCredit: Alamy

The tour operator revealed their top trending travel destinations for next year after they crunched the numbers on Google searches and holiday booking data.

While Kyrgyzstan in Asia nabbed the top spot, Europe’s Bosnia and Herzegovina took second place.

In 2023, the country saw a 17.3 per cent rise in visitors in the last year, and bookings to the Balkans, through Wild Frontiers, rose by 70 per cent over the last 12 months.

Even though Bosnia and Herzegovina has plenty to offer – from fascinating history, amazing nature and beaches with clear blue seas – the country often slips under the tourist radar.

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A sentiment echoed by travel Blogger, Dan Flying Solo, who said: “Bosnia and Herzegovina remains a relatively off-the-beaten-path – and affordable – destination in Europe.

“After two deep dive visits, I’m convinced the country’s greatest asset is the mesmerising near-photoshopped lakes, the lush countryside, and the lofty hiking trails.

Before getting to grips with the country’s natural landscapes, most Brits are likely to touch down in its capital city of Sarajevo.

Sarajevo has some of the cheapest beers in Europe, with a pint costing £1.75.

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There are plenty of places to grab a craft beer too, including Zlatna Ribica and Gastropub Vucko, both of which are popular among locals and tourists alike.

Just like the booze, grub is cheap too, with three-course meals for as little as £11.

The world’s happiest cities to visit – and one is in the UK

The Bascarsija – the city’s oldest bazaar and the cultural centre of the city – is a great place to find traditional dishes like cevapi, flat breads filled with grilled meat, and burek, flaky pastries filled with cheese, spinach or even sour cherry for dessert.

The city’s Turkish influence can be seen in the bazaar, with traditional coffee, clothes and rugs among the many stalls.

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Other attractions include the War Tunnel, or Tunnel of Hope, left over from the Bosnian war that was originally built in 1993 to get aid and humanitarian supplies into the city.

It’s one of many sites that help people learn about the fairly recent conflicts that took place in the area.

Where else is there to go?

Perhaps the most famous place in Bosnia is the town of Mostar, with its reconstructed Ottoman Empire bridge, Stari Most, one of the country’s most famous sites, spanning the Neretva River.

Every summer, brave people throw themselves off the bridge as part of an annual diving competition, with the men of the town also jumping from the bridge as a tradition.

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Other places to visit include the town of Blagaj, not too far from Mostar, which has been compared to a fairy tale by Responsible Travel.

What’s it like to visit Bosnia and Herzegovina?

SOAK up the sun along the Dalmatian Coast for half the price of Croatia – by crossing into Bosnia and Herzegovina’s little-known share of the shoreline.

With its turquoise waters, pine forests and terracotta rooftops, the Dalmatian Coast is famously pretty.

But while the tourist hordes flock to Croatia for this scenery, you could enjoy it for less by going to the Bosnian beach town of Neum instead.

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This budget haven butts into Croatia in between Dubrovnik and Split, a quirk that can be traced back to 1699 when the city state of Dubrovnik, terrified of an attack by Venetians, gave a tiny tract of land to the Ottoman empire to give itself a buffer against Venice.

This means Bosnia and Herzegovina now has the world’s smallest coastline, after Monaco, at just 12 miles.

Graced with daytime highs of 25C in September and within easy distance of both Dubrovnik and Split, the only major difference is the cost.

Even in Neum’s largest and most swanky hotel, the Grand Hotel Neum, a last-minute long weekend this month starts at £49pp per night. That includes breakfast, spa access, a choice of four swimming pools and a private beach.

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Food and drink is much cheaper too.

You’d get change from a fiver for a couple of local beers and you can find Bosnian, Mediterranean and international dishes very reasonably priced.

The real crowd-pleaser is Ćcevapi, a popular Bosnian lunch to go.

Locals joke it’s the reason KFC never took off here.

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This simple yet filling meal consists of mini grilled meat kebabs and raw onion slices stuffed inside a warm pitta bread. Again, you would struggle to spend £5 on this beloved staple.

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Its highlights include a monastery, which was originally built for a Dervish cult.

However, for the more traditional holidaymakers who like to spend their getaways by the beach, there’s more than enough to enjoy.

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Neum town is arguably the best place to visit the Bosnian seaside, with Beach Searcher praising its scenery and its waters.

They wrote; “Neum town is located in Bosnia and Herzegovina, and famous for its magnificent mountain scenery and turquoise waters of an incredible deep colour.

“It seems that nature created it for one purpose – to make your vacation unforgettable.”

Bosnia’s lakes are also another draw for holidaymakers, and among the standouts are Bilećko Lake, Boračko Lake and Perućac Lake.

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The last of those has waters that are around 22C during the summer months, making it a lovely place to cool down on a hot day.

Mostar is a popular destination in the country

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Mostar is a popular destination in the countryCredit: Getty

What else do I need to know?

Both Ryanair and Wizz Air operate direct flights from the UK to Sarajevo, with flights starting from £15 for a one-way ticket.

Flights from the UK to Sarajevo take roughly two hours and 40 minutes.

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Accommodation is also cheap, with overnight stays costing, on average £56 per night, according to the research from eurochange.

Sun Online Travel have found an overnight stay at the Pigeon Square Rooms, which is just 150 yards from the city centre, for £38 per night.

There are other options too, including a five-star hotel called Enjoy Apartments, which also costs £38 per night per room.

There are three local languages in Bosnia & Herzegovina, including Bosnian, Croatian, and Serbian – although English is likely to be spoken at most hotels, restaurants and tourist attractions.

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The Convertible Mark (KM or BAM) is the country’s official currency, with £10 getting 23.43 KM/BAM.

Wild Frontier’s Top Trending Destinations for 2025

HERE are the full list of Wild Frontier’s expert predictions for trending travel destinations in 2025.

  • Armenia
  • Bolivia
  • Bosnia and Herzegovina
  • Cambodia
  • Egypt
  • Ghana
  • Kyrgyzstan
  • Montenegro
  • Nepal
  • North Africa (Algeria & Tunisia)
  • Romania
  • Saudi Arabia
  • Sri Lanka
  • Turkey
  • The Balkans

Here’s another little-known holiday destination not far from Moldova, but with cheap flights and beer.

And we’ve recently revealed our favourite spots for an autumn break.

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Hotels, pints and food is cheap in Bosnia and Herzegovina

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Hotels, pints and food is cheap in Bosnia and HerzegovinaCredit: Alamy

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Where the millionaires holiday! The luxury hotels crowned best in the world – and one is in the UK

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The Lodge at Bodego Bay, California, came in at number one on the list

EVER wondered where the rich and famous stay on holiday? Well we’ve been given an insight into their absolute favourite hotels around the world and they are pretty spectacular.

Paces with the most unforgettable food, cutting-edge design, and immersive experiences have been awarded a place on Conde Nast Traveler Readers’ Choice Best Hotels list for 2024.

The Lodge at Bodego Bay, California, came in at number one on the list

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The Lodge at Bodego Bay, California, came in at number one on the list
The Ritz Carlton in Doha was second place

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The Ritz Carlton in Doha was second place
Hermann Bungalows in Palm Springs was number three on the list

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Hermann Bungalows in Palm Springs was number three on the list
The Thief Hotel in Oslo was number four on the list and the highest European entry

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The Thief Hotel in Oslo was number four on the list and the highest European entry

These are the top eight hotels on the list:

1. The Lodge at Bodego Bay, California

A relaxed hotel along California’s Sonoma coast, guests here like to take day trips to local vineyards and stroll the empty beaches. 

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The property came in for high praise for its ocean shell massages, signature breakfast sandwich and thoughtful details like a pair of binoculars in every room for guests to take in the ocean views. 

2. The Ritz-Carlton, Doha

Qatar’s newish Ritz Carlton was number two on the list thanks to its sea view gym, indoor tennis courts and luxury hammam spa. 

But also for the jaw-dropping flashiness in the interior, including the largest chandelier in the Middle East. 

3. Hermann Bungalows, Palm Springs, California

This chic Mid Century ‘hotel within a hotel’ was described as being ultra-luxe and uber stylish.

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The stunning resort in the desert also has mountain views while you’re lounging by the pool.

4. The Thief, Oslo

This chic hotel in the Norwegian capital was loved by guests for its super fancy taste in art, with pieces from heavyweights like Antony Gormley and Andy Warhol lining the rooms and corridors.

Also a highlight was the secret underground tunnel leading to the hotel’s gym and spa.

5. The Ritz-Carlton, Kyoto

Clearly the Ritz Carlton knows how to impress guests – the second of the brand’s hotels on the list ended up there thanks to its exceptional views of the Kamogawa River and Higashiyama mountains. 

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It has its own Japanese Zen Garden, naturally, and is known for its extra touches like the handmade soaps and Imabari bathrobes.

Meanwhile in Britain…

From 1906 to 1964 the Raffles London at The OWO building served as the country's War Office

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From 1906 to 1964 the Raffles London at The OWO building served as the country’s War OfficeCredit: Alamy

The first London hotel to make the cut was Raffles London at The OWO – one of the most talked about hotels in London this century, according to Conde Naste Traveler.

From 1906 to 1964 the hotel’s building served as the War Office where D-Day was planned.

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Influential political and military leaders of the time walked the corridors, and spies, notoriously, had their own entrance.

In 2016, Mumbai-based Hinduja Group purchased the building’s lease and invested almost £1.6 billion in refurbishments. They also brought Raffles on board.

Refurbishments took seven years, but there’s now 120 rooms and suites, four restaurants, three bars, a Guerlain spa, and a 65-foot subterranean pool.

State offices have now become suites, which all honour the building’s Edwardian heritage.

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Rooms are adorned with marble fireplaces, chandeliers and geometric carpets.

The Haldane Suite used to be Churchill’s former office.

Discover Scotland’s Top Spa of 2024

Argentine chef Mauro Colagreco heads up three of the restaurants – one for fine dining, one with a private table option, and Saison by Mauro Colagreco, which is a space that offers Mediterranean cuisine.

The Guard’s Bar, the hotel’s main bar, offers sixteen signature drinks that pay homage to British ingredients, local producers or international influences in a nod to the Raffles locations found across the globe.

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There’s also a tiny Spy Bar, which occupies old MI5 and MI6 interrogation rooms in the basement.

Ian Fleming, creator of James Bond, was a regular visitor to the Old War Office building, which is where he conjured the idea for 007.

The Spy Bar is located in two rooms that were numbered 006 and 007 in the early 20th century.

They acted as high security storage vaults for identity papers and mission reports of MI5 and MI6 agents. 

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Guests can head to the speakeasy-style bar for a nightcap and to marvel at an Aston Martin DB5 mounted on the wall.

It seems there’s a price for luxury, as room rates at the hotel don’t come cheap.

For a one night stay in a room for two adults, you’re looking to pay around just shy of £3,500.

Full list of Best Hotels in the World 2024 – Conde Naste Traveler Readers’ Choice Awards

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  1. The Lodge at Bodego Bay, California
  2. The Ritz-Carlton, Doha
  3. Hermann Bungalows, Palm Springs, California
  4. The Thief, Oslo
  5. The Ritz-Carlton, Kyoto
  6. Viceroy, Washington D.C.
  7. Colony Palms Hotel, Palm Springs, California
  8. Gravity House Breckenridge, Colarado
  9. The Hazleton Hotel Toronto
  10. Hotel Zena Washington D.C.
  11. La Mamounia, Marrakesh
  12. Le Meridien Essex, Chicago
  13. The Godfrey Hotel Chicago
  14. The Peninsula Hong Kong
  15. Conrad Dubai
  16. Limelight Hotel Denver
  17. JW Marriott Dongdaemun Square Seoul
  18. Hotel Bennett, Charleston
  19. COMO Castello del Nero- Barberino Tavarnelle, Italy
  20. Hotel Jerome, Auberge Resorts Collection, Aspen Colarado
  21. Il San Pietro di Positano, Italy
  22. The Weston, Vermont
  23. Claremont Club & Spa, A Fairmont Hotel, Berkeley, California
  24. The Sukothai, Bangkok
  25. Dunton Town House, Telluride, Colorado
  26. Fogo Island Inn, Newfoundland, Canada
  27. Palacio Duhau, Park Hyatt Buenos Aires
  28. Babylonstoren, South Africa
  29. Fairmont Washington D.C. Georgetown
  30. Grace Hotel Auberge Resorts Collection, Santorini
  31. Hyatt Regency Milwaukee
  32. Katikies, Santorini
  33. Raffles London at The OWO
  34. Sofitel Philadelphia
  35. Faena Hotel Miami Beach
  36. Waldorf Astoria Beverly Hills
  37. Hotel Jamaica, Montego Bay
  38. InterContinental Buckhead Atlanta, an IHG Hotel
  39. The Grand America Hotel, Salt Lake City, Utah
  40. InterContinental Washington D.C. The Wharf, an IHG Hotel
  41. The Ritz-Carlton, Melbourne
  42. Renaissance Chicago Downtown Hotel
  43. The Ritz-Carlton Georgetown, Washington D.C.
  44. Four Seasons Hotel George V, Paris
  45. Splendido, A Belmond Hotel, Portifino, Italy
  46. Four Seasons Hotel Montreal
  47. The Colony, Palm Beach, Florida
  48. Kimpton Hotel Monaco Pittsburg
  49. Park Hyatt Aukland
  50. The Sutton Place Hotel Toronto

The hotel placed 33rd on the list out of a list of 50.

On the World’s 50 Best Hotels list, it was placed at 13.

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Red by Dufry loyalty programme rebrands as Club Avolta

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Red by Dufry loyalty programme rebrands as Club Avolta

The programme offers earning and redemption opportunities across hotels, airport lounges, restaurants and car hire firms

Continue reading Red by Dufry loyalty programme rebrands as Club Avolta at Business Traveller.

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I checked into a luxury UK hotel named one of the world’s best budget breaks – where rooms cost same as a Travelodge

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House of Gods in Edinburgh has extravagant decor, with dark colours and velvet

A HOTEL in Scotland is one of the best budget breaks in the world, with “wallet-friendly prices that don’t come at the cost of style or substance”.

House of Gods in Edinburgh is one of the best low-cost getaways globally, according to National Geographic Traveller UK.

House of Gods in Edinburgh has extravagant decor, with dark colours and velvet

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House of Gods in Edinburgh has extravagant decor, with dark colours and velvetCredit: House of Gods
Rooms have a copper bathtub and walk-in showers

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Rooms have a copper bathtub and walk-in showersCredit: House of Gods

The hotel is known for its extravagant decor that blends a clash of styles and broken rules.

Rooms are individually designed and feature dark colours, velvet, fake fur, and mood lighting.

Zebra-print four-poster beds, copper bathtubs and walk in showers are the norm, with past guests likening the rooms to Orient Express-style cabins. 

The hotel’s bar, Lilith’s Lounge, is a plush cocktail bar with a rock’n’roll-inspired menu.

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Expect to see classic cocktails like Espresso Martini next to hotel-themed ones, such as House of Gods No.5, which pays homage to the iconic perfume Chanel No.5, and each drink comes with its own little story on the menu.

Other features at House of Gods include a cosy outdoor space and no room phones – the hotel uses WhatsApp for communication with guests.

And its location, in Edinburgh’s Cowgate, is close to major landmarks and minutes away from the city’s bars, restaurants, and shopping centres.

What really makes this 4-star hotel stand out though, is the price.

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Rooms are available from £108 and to give you an idea of value, a quick search online shows that Travelodge rooms in Edinburgh are available from £109 currently.

Yes, you absolutely can get a much cheaper room at Travelodge if you plan ahead, but it’s very impressive nonetheless.

So what’s it really like to stay at the House of Gods? The Sun’s Assistant Travel Editor Sophie Swietochowski checked in:

Sophie Swietochowski at the House of Gods Hotel in Edinburgh

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Sophie Swietochowski at the House of Gods Hotel in EdinburghCredit: Supplied

If neat, simple and practical hotels are your thing, then House of Gods Hotel isn’t for you – this place is anything but boring.

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Its opulent, velvet decor is what makes this spot so much more than just a room for the night, so it’s no surprise to me that it’s made it on to Condé Nast’s Best Hotels list for 2024.

The dark and extravagant bedrooms may not be to everyones taste, but there’s no arguing that it’s location is ideal, less than a five-minute walk from Edinburghs famous Royal Mile.

The whole experience of staying here is fun from start to finish, with bedrooms hidden in a maze of winding corridors and rouge curtains and in-room buttons for late night butler service.

Daylight is almost utterly shut out from the moment you enter the hotel’s unassuming front door, and we were ushered through a winding rabbit warren of rouge curtains and mirrors, eventually reaching Room 212. 

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Had we left the room again that night, I’m not convinced we would have been able to find it by ourselves, but rooms have been designed not to be left for hours, maybe even days.

We booked the indulgent Treat Me Like I’m Famous package, and our bed was decorated with gold balloons and rose petals, accompanied by with a bottle of bubbles and two flutes.

The package also includes cocktails delivered to your door, a £40 bar tab, a midnight feast of milk and cookies and a breakfast hamper of bagels and juice.

Fuelled by the booze, we had a great night’s sleep and an unplanned lie-in, as we were blissfully unaware that morning had broken in our windowless boudoir, totally shut off from the outside world.

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Discover Scotland’s Top Spa of 2024

What do the other guests say?

One hotel guest who stayed in August this year for their anniversary described their stay as “10/10”.

Why wrote on Tripadvisor: “This hotel goes above and beyond and you will have one of the best experiences staying here.

“This was the perfect choice for our wedding anniversary and I wish we had stayed longer as one night wasn’t enough!

“The staff cannot do enough, the rooms are unreal and the cocktails are some of the best I’ve seen. We will be back! Thank you for making our anniversary one to remember.”

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Prices for bed and breakfast at House of Gods start from £102.

As part of National Geographic Traveller UK’s annual hotel awards, House of Gods was announced as a runner-up in the Best Budget Breaks category.

The winner was INNSiDE by Meliá Bangkok Sukhumvit, with its rooftop infinity pool and open living lobby inspired by Bangkok’s temples, and room rates starting from £88.

Another runner-up in the Budget Breaks category was Interno Marche in Italy.

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The design hotel pays tribute to the history of Italian design and the legacy of Italian fashion designer Franco Moschini, with prices for rooms starting from £140,

Full list of winners and runners up in National Geographic Traveller (UK)’s annual Hotel Awards

Revamped Hotel

Romantic Bolthole

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City Star

Food Hero

Beach Sanctuary

Wellness Haven

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Remote Sleep

Clever Conversion

One-Of-A-Kind

Budget Break

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Eco-stay

Mountain Refuge

Zebra seats, curtains and bedding also make up some of the rooms' decorations

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Zebra seats, curtains and bedding also make up some of the rooms’ decorationsCredit: House of Gods
The hotel also has a plush outdoor area which can be enjoyed during the summer months

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The hotel also has a plush outdoor area which can be enjoyed during the summer monthsCredit: House of Gods

The World’s 50 Best Hotels were recently announced with three English hotels making the list.

One of these was Raffles London at The OWO, which has only been open since September last year.

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Edinburgh Airport announces check-in hall revamp

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Edinburgh Airport announces check-in hall revamp

The £5.8 million project will include new self-service machines and digital wayfinding, as well as the reconfiguration of check-in desks to improve passenger flow

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Soak up the surf, sun and sand in Lanzarote

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First MICHELIN Key hotels unveiled in Great Britain and Ireland

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First MICHELIN Key hotels unveiled in Great Britain and Ireland

A total of 123 hotels have been recognised, with 14 properties being awarded the top three-key recognition including the recently-opened Raffles London at The OWO

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