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I Dug Up 120 Killer Black Friday Deals From Apple, Samsung, Eufy, Ring and More

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I'm Tracking 95+ Early Black Friday Deals Actually Worth Grabbing From Ninja, Roku, Sony and More

The holidays are almost here and Black Friday officially kicks off tomorrow. There are massive discounts to be had at Amazon, Walmart, Best Buy and more. We’ve scoured thousands of products, and many of them are at the lowest prices of 2025, making this your best chance to save big on standout offers.

To make things even easier, CNET’s shopping team has collected the best bargains across every major category. You’ll find find top deals on TVs, headphones, laptops and more and better still, we’re keeping this space updated through the holiday weekend. Don’t forget to keep checking back to save big on your wish list items and stocking stuffers.

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Consider this your all-in-one hub for the biggest Black Friday savings. We’re updating it constantly so you can snag the year’s best prices as soon as they hit.

Our favorite early Black Friday deals

These tiny Bluetooth trackers can help you find your lost keys or wallet. You can even stick them on your luggage to keep track of your bags during holiday travel. And this four-pack can be yours at the lowest price we’ve ever seen.

This 45mm GPS smartwatch has an AMOLED display, fitness tracking, health metrics and a battery that lasts up to 14 days per charge. Grab it while it’s back down to the lowest price we’ve seen for this model.

This product has been independently, editorially selected by our expert deals team. The company has paid for highlighted placement on this page.

Equipped with the same H2 chip, the AirPods 4 are a more affordable alternative to Apple’s new AirPods Pro 3, and a great option for listeners who prefer an open-ear design. With improved sound, spatial audio support and excellent voice-call performance, our reviewer hailed them as a “worthy upgrade” over the previous-gen AirPods 3. Remember, this deal is for the basic pair without noise cancellation.

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More amazing Black Friday deals

Best Black Friday laptop and tablet deals

This M4 MacBook Air is the latest addition to Apple’s most lightweight lineup and our overall favorite laptop on the market right now. The basic 256GB model is on sale for $250 off, or you can get double the storage and still score a $250 discount. The 15-inch model is also on sale for those who prefer a larger display.

Our top choice for artists and colleges students on our best iPads list, this lightweight tablet has a massive 13-inch display and delivers all the power most people need for basics like streaming, reading, games and social media.

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Best Black Friday headphone deals

If you want the sound quality of the AirPods Pro with the comfort and security of over-ear headphones, the AirPods Max are for you. These headphones are some of the best high-end noise-canceling headphones and a popular option for holiday gifting.

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Enjoy rich Dolby Atmos sound with these on-ear noise canceling headphones. The Beats Studio Pro are our top overall pick for the best Beats headphones thanks to their comfortable design, excellent voice-calling performance and advanced spatial audio.

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Best Black Friday TV and TV accessory deals

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One of our favorite Bose speakers available, this soundbar adds a whole new dimension of sound to your TV experience. It’s easy to setup and offers fantastic audio when in use.

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This sizable 2025 TCL QM6K TV has a 4K QLED display with high-energy LED chips for enhanced brightness and Dolby Atmos spatial audio for immersive audio. It also impressed CNET reviewer TY Pendlebury, who praised it for featuring “some of the best picture quality, including great black levels, for an LCD-based TV.” Other features include a gaming mode, Bluetooth connectivity and four HDMI ports.

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Best Black Friday home tech deals

The T30S Combo is tied for first in our rankings of the best overall best robot vacuums available now. It’s an all-in-one system with 11,000 Pa of suction power and dual mop pads, as well as advanced object avoidance and hands-free voice control. Plus, the base station automatically empties the dustbin, cleans the mop pads and refills the water tank, so there’s minimal maintenance on your end.

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When is Black Friday?

This year, Black Friday is Nov. 28. It always lands on the Friday after Thanksgiving, which falls on the fourth Thursday of November. There are hundreds of price cuts and sizable sales from the biggest online retailers already available. 

Which stores have Black Friday sales?

Almost all major retailers offer tons of deals and discounts for Black Friday. Think of companies like Amazon, Best Buy and Walmart, as well as more specialized retailers such as B&H Photo, GameStop and Dell. Major retailers, such as Target and Walmart, will offer online-only savings in addition to traditional in-person sales. Keep in mind that physical locations can also run out of stock, so there are pros and cons to shopping in-store and online. 

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When do Black Friday sales start?

Technically, Black Friday sales tend to begin a few weeks ahead of Thanksgiving, with the pace increasing closer to the actual Black Friday. And with Cyber Week starting two days after Black Friday, you’ll have more time to enjoy the savings from both events. 

Will tariffs interfere with Black Friday deals?

Lots of CNET readers are concerned about tariffs and how they could affect holiday shopping. It’s certainly possible that tariffs could affect Black Friday sales, as we have seen some related price hikes, including on Nintendo Switch consoles. But that doesn’t mean you can’t find great deals on tech and other items. The best way to determine if you’re getting a good deal is to track the item’s price history before making a purchase. You can do this on sites like CamelCamelCamel and Price Tracker, or by using the Keepa browser extension. We’ve rounded up several useful shopping tools for you to check out, and we’ll highlight the best deals we find throughout the event.

Are Black Friday deals only available in person?

Generally speaking, no. Black Friday focuses largely on tech, home and deals that exist separately both in person and online. As more shopping is done online, Black Friday and Cyber Monday have started to blend together a little. That doesn’t mean all the deals are the same, but it does mean that finding new deals has become a greater challenge. 

Best Black Friday retailers

  • Amazon: One of the world’s largest online retailers, Amazon offers massive discounts with significant savings on tech, home appliances, and smart home equipment. 
  • Walmart: Save big on televisions, laptops, appliances like refrigerators and more at Walmart’s Black Friday event.
  • Best Buy: Black Friday is historically a great time to buy TVs, and Best Buy has you covered for that and more.
  • Home Depot: Eyeing home improvement tools? Home Depot has the best discounts on tools, appliances, and even grills.
  • Target: It may not be as big on Black Friday as other retailers, but Target does offer some great deals on toys, gifts and board games.

Why are they called Black Friday and Cyber Monday?

The term “black” has historically been used to denote distressing or calamitous events. The earliest known use of Black Friday for the Friday after Thanksgiving was to refer to the practice of workers calling in sick the day after Thanksgiving in the early 1950s. Around that same time, US police adopted the term to describe the traffic conditions during the first major holiday shopping date. 

After attempts to move to the term “Big Friday” failed, merchants attempted to ameliorate the term Black Friday in subsequent years, suggesting that its origin was not due to the terrible traffic the shopping spree created, but because the profit it generated put stores “back in the black” in financial terms. 

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Then, in 2005, the National Retail Federation coined the term “Cyber Monday” because it had noticed a spike in online traffic the Monday following Thanksgiving. At the time, it was believed it was because people were making online purchases while they were at work following the holiday, so their kids couldn’t see any gift purchases and because work computers typically had faster internet connections. There was some chatter about calling the date Black Monday or Blue Monday — because hyperlinks are blue — but eventually, everyone settled on the more futuristic-sounding Cyber Monday. In 2014, Cyber Monday became the biggest online shopping day in the country.

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