Ring has revealed its new Search Party For Dogs program in its first-ever Super Bowl ad, aiming to help communities find lost dogs using security cameras. According to the Animal Humane Society, over 10 million pets go missing a year, but Ring’s new app feature can help owners reunite with their furry family members.
Distraught owners can use Search Party to share their pet’s name, description, and photo on the Ring app. This will let their neighbors utilize the AI capabilities of outdoor Ring cameras like the Ring Outdoor Cam Plus to scan any dogs that appear on camera. If there’s a match, camera owners will get a notification and the option to share the footage and location with the dog’s owners. The Super Bowl ad claims that Search Party has helped find at least one dog a day since it launched.
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“Before Search Party, the best you could do was drive up and down the neighborhood, shouting your dog’s name in hopes of finding them,” said Jamie Siminoff, Ring’s Chief Inventor. “Now, pet owners can mobilize the whole community … to find lost pets more effectively than ever before.”
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Ring’s first Super Bowl ad is meant to spread awareness
Since this is Ring’s first Super Bowl ad, the marketing team was really focused on how to tell the company’s story. Speaking to Forbes, Ring Chief Commercial Officer, Mimi Swain, said that its story is one of “community, connection, and helping people in real-life situations.”
Swain explained that almost everyone can understand how it feels when a dog goes missing. This allowed Super Bowl viewers to see the impact that Ring can have when neighbors are connected through technology. “It shows Ring as neighbors helping neighbors, not just cameras watching footage,” she stated to Forbes.
Ring is not necessarily hoping to scale the company financially from this large marketing investment. Instead, Swain claimed that it truly wants to help more missing dogs reunite with their families by raising awareness of the program. Either way, it’s an emotional take on the power of advertising that seems to be the trend in Super Bowl ads this year, with companies like Toyota also releasing ads designed to appeal to families and friends who may be tuning in to the game together.
HP has revealed that memory now accounts for 35% of the cost of materials it needs to build a PC, up from between 15 and 18% last quarter. And the company expects RAM’s contribution will rise through the year. From a report: Speaking on the company’s Q1 2026 earnings call, interim CEO Bruce Broussard said the company has secured long-term supply agreements for the year and also “qualified new suppliers [and] built in strategic inventory positions for key platforms and cut the time to qualify new material in half to accelerate our product configuration changes.”
That sounds a lot like HP Inc is signing up new suppliers at a brisk pace. Broussard said the company has also “expanded lower-cost sourcing across our commodity basket, lowering logistics costs with agile end-to-end planning processes.” The company is using its internal AI initiatives to power those new processes. The company is also “configuring our products and shaping demand to align the supply we have with our customer needs” and “taking targeted pricing actions to offset the remaining cost impact in close partnership with both our channel and direct customers.”
In the rapidly evolving landscape of artificial intelligence, the distance between a developer’s idea and a functioning agent has historically been measured in hours of configuration, dependency conflicts, and terminal-induced headaches.
That friction point changed today. Kilo, the AI infrastructure startup backed by GitLab co-founder Sid Sijbrandij, has announced the general availability of KiloClaw, a fully managed service designed to deploy a production-ready OpenClaw agent in under 60 seconds.
By eliminating the “SSH, Docker, and YAML” barriers that have gatekept high-end AI agents, Kilo is betting that the next phase of software development—often called “vibe coding”—will be defined not just by the quality of a model, but by the reliability of the infrastructure that hosts it.
Technology: Re-engineering the agentic sandbox
OpenClaw has emerged as a viral phenomenon, amassing over 161,000 GitHub stars by offering a capability that many proprietary tools lack: the ability to actually perform tasks—controlling browsers, managing files, and connecting to over 50 chat platforms like Telegram and Signal.
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However, as Kilo co-founder and CEO Scott Breitenother noted in an exclusive interview with VentureBeat, “OpenClaw itself isn’t the hard part… getting it running is”.
The technical architecture of KiloClaw is a departure from the “Mac Mini on a desk” model that many early adopters have relied on. Instead of requiring users to provision their own hardware or Virtual Private Servers (VPS), KiloClaw runs on a multi-tenant Virtual Machine (VM) architecture powered by Fly.io, a Chicago remote-first startup offering a developer-focused public cloud. This setup provides a level of isolation and security that is difficult for individual developers to replicate.
“What we’re doing is making KiloClaw the safest way to claw,” Breitenother explained during the interview. “We have a virtual machine that is a hosted OpenClaw instance, and we’re handling all that network security, sandboxing, and proxies that an enterprise company would require. We are essentially running multi-tenant, hosted OpenClaw”.
To ensure security, KiloClaw utilizes two distinct proxies that sit outside the VM to manage traffic and protect the instance from the open internet. This prevents the common “user error” of accidentally exposing an agent’s API keys or leaving a local instance vulnerable to external attacks. “It’s going to be better than [a local setup] in every single way,” Breitenother asserted. “If you were to set it up yourself, you’d probably miss a setting and end up with it accidentally on the internet or exposing an API key”.
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Product: The ‘mech suit’ and the 3 am crash
A primary pain point for OpenClaw users is the “3 am crash”—the tendency for locally hosted Node.js processes to die silently overnight without health monitoring or auto-restart capabilities. KiloClaw addresses this with built-in process monitoring and a cloud-native “always on” state.
Unlike standard Kilo Code workflows, which spin up a terminal session only when a developer initiates a command, KiloClaw is persistent. “KiloClaw is just running and listening,” said Breitenother. “It’s always on, waiting for your WhatsApp message or your Slack message. It has to be always on. That’s a different paradigm—always-on infrastructure to engage with”.
This persistence allows for a suite of “agentic affordances” that Kilo calls an “exoskeleton for the mind”:
Scheduled automations: Users can set cron jobs for the agent to perform research, monitor repositories, or generate reports while the human user is offline.
Persistent memory: Utilizing a “Memory Bank” system, the agent stores context in structured Markdown files within the repository, ensuring it retains the state of a project even if the underlying model is swapped.
Cross-platform command: The agent can be triggered from Slack, Telegram, or a terminal, maintaining a unified execution state across all entry points.
Breitenother highlighted the shift in the developer’s role during the interview: “We’ve actually moved our engineers to be product owners. The time they freed up from writing code, they’re actually doing much more thinking. They’re setting the strategy for the product”.
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The “gateway” advantage: 500+ models, no lock-in
A core component of the KiloClaw architecture is its native integration with the Kilo Gateway. While the original OpenClaw was initially tied closely to Anthropic’s models, KiloClaw allows users to toggle between over 500 different models from providers like OpenAI, Google, and MiniMax, as well as open-weight models like Qwen or GLM.
“Your preferred model today may not be the same—and honestly shouldn’t be the same—a month and a half from now,” Breitenother said, emphasizing the speed of the industry. “You may want different models for different tasks. Maybe you use Opus for something complex, or you switch to a tighter-budget open-weight model for routine work”.
This flexibility is supported by Kilo’s transparent pricing model. The company offers “zero markup” on AI tokens, charging users the exact API rates provided by the model vendors. For power users, this is managed through Kilo Pass, a subscription tier that provides bonus credits (e.g., $199/month for $278.60 in credits) to subsidize high-volume agentic work.
How to get started with KiloClaw right now
Sign in or register: Navigate to the Kilo Code application on the web (desktop) at app.kilo.ai and sign in using your existing account. Kilo supports several authentication methods, including GitHub and Google OAuth.
Create your instance: Select the “Claw” tab from the side navigation menu to access the KiloClaw dashboard. Click the “Create Instance” button to begin provisioning your agent (see image above for where to find it).
Configure messaging channels (optional): During setup, you can optionally connect your agent to Discord, Telegram, or Slack and communicate with your KiloClaw agent directly over those channels — instead of on the Kilo Code website. But to move faster, you may skip this step and are always able to add these supported bot keys and configure these channels later in the instance settings.
Provision and start: Click “Create and Provision” to set up your virtual machine. Once the instance is provisioned, click “Start” to boot the agent, which typically takes only a few second
Verify and access: Click the “Open” button to enter the OpenClaw interface. For security, you will need to click “Access Code” to generate a one-time verification token that validates your device for the first time.
Begin vibe coding: Once verified, you can begin interacting with your agent directly in the chat interface. The agent will remain running 24/7 on a dedicated virtual machine, listening for commands across all connected platforms.
According to Brendan O’Leary, Developer Relations at Kilo Code and former Developer Evangelist at GitLab, users unsure which model to select should consult PinchBench, an open-source benchmarking tool developed to evaluate models on 23 real-world agentic tasks, such as email sorting and blog post generation.
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Benchmarking the agentic era: the launch of PinchBench, a new open-source benchmarking suite specifically for Claw tasks
Pinchbench in screenshot by author
To help developers navigate the choice between 500+ models, Kilo has also released PinchBench, an open-source benchmark specifically for agentic workloads.
While traditional benchmarks like MMLU or HumanEval test chat prompts in isolation, PinchBench tests agents on 23 real-world, multi-step tasks such as calendar management and multi-source research.
The project was spearheaded by O’Leary, who noted during a demonstration that the benchmark was “kind of inspired by… other little kind of fun benches” like those created by developer YouTuber Theo Browne (@t3dotgg), CEO/Founder of Ping Labs.
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O’Leary explained that while existing benchmarks are often highly specialized, he wanted a way to “benchmark the kind of things that we asked OpenClaw to do”.
He has personally run the benchmark “hundreds and hundreds of times against OpenClaw” to ensure its accuracy, and taking a page out of Browne’s book (er, video playbook?), also launched a YouTube series to find out if KiloClaw can handle various tasks, entitled, fittingly, “Will It Claw?”
To maintain high standards of evaluation for subjective tasks like writing blog posts, O’Leary designed a system where a high-end “judge model”—specifically Claude 4.5 Opus—is used to grade the output of other models. “We actually have… not the model under test, but always Opus… [judge] the output of each of the models,” O’Leary stated, adding that the judge model even provides specific notes on execution quality.
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PinchBench cost vs. performance comparison
The benchmark allows users to view a scatter plot comparing “Cost to Intelligence,” identifying which models offer the highest proficiency for the lowest price. This specific visualization is a priority for O’Leary, who noted it is “my favorite graph for looking at models… how much do you spend versus how much is the success rate”.
For those who prefer to host their own infrastructure, O’Leary has made the process entirely transparent, providing a “skill file that people can download” so they can “benchmark their own OpenClaw instance” independently
“We’re doing this work anyway to know which defaults we should recommend,” Breitenother added in a separate interview. “We decided to open source it because the individual developer shouldn’t have to think about which model is best for the job. We want to give people more and more information”.
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O’Leary expanded on this philosophy, describing the benchmark as being “kind of like the Olympics in a lot of ways,” where tasks range from “very objectively graded” to those requiring a more nuanced assessment.
Industry context: Distinguishing from the growing OpenClaw family of offshoots
KiloClaw enters a market increasingly crowded with OpenClaw variants. Projects like Nanoclaw have gained traction for being lightweight, while companies like Runlayer have targeted the enterprise “Virtual Private Server” niche.
However, Kilo distinguishes itself by refusing to “fork” the code. “It’s not a fork, and that’s what’s important,” Breitenother stated. “OpenClaw moves so quickly that we are hosting the actual OpenClaw [version]. It is literally OpenClaw on a really well-tuned, well-set-up managed virtual machine”.
This ensures that as the core OpenClaw project evolves, KiloClaw users receive updates automatically without manual “git pull” operations.
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This “open core” philosophy extends to the licensing. While KiloClaw is a paid hosted service, the underlying Kilo CLI and core extensions remain MIT-licensed. This allows for community auditing—a critical feature for security-conscious enterprises.
Conclusion: toward an agentic future
The launch of KiloClaw marks a strategic move by Kilo to expand its user base beyond “wonky” developers to enterprise managers and non-technical professionals. By offering a “one-click” path to a production agent, the company is attempting to democratize the “magical moments” of AI.
According to a release provided to VentureBeat by Kilo ahead of the launch, in the first two weeks, more than 3,500 developers joined the waitlist. These early adopters have been “really pushing KiloClaw in all kinds of directions,” using it to automate everything from Discord management to repository maintenance.
“Our mission is to build the best all-in-one AI work platform,” Breitenother concluded. “Whether you are a developer, a product manager, or a data engineer, we want all of these personas to experience the magic of the exoskeleton for the mind”.
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KiloClaw is available now, offering 7 days of free compute for all new users. With thousands of developers already having cleared the waitlist, the era of the managed AI agent appears to have arrived—no Mac Mini required.
Anthropic adds Remote Control synchronization layer on top of local CLI sessions
You can access your work remotely, but it’s different from regular web sessions
It’s available to Claude Pro/Max subscribers, but there are some limitations
Anthropic has announced a new AI tool to help developers control Claude Code from smartphones, tablets and browsers, giving them more control over their work from more places.
Launched in January 2026, Claude Code has already proven popular in the developer community, but it’s also gaining traction among non-technical users by democratizing access to coding for more users.
Even though it was limited to desktop apps, terminal CLI and IDE integrations, it was still installed 29 million times in VS Code alone – and Anthropic hopes Remote Control will broaden its reach even further.
Claude Code Remote Control feature
Remote Control is currently available as a research preview for Claude Pro and Claude Max subscribers – not for Team or Enterprise plans. “API keys are not supported” either, the company wrote in an announcement.
It serves as a synchronization layer between a local CLI session and the Claude mobile or web interface, so in theory, Remote Control is the underlying tech rather than the tool users will interact with. “The web and mobile interfaces are just a window into that local session.”
Anthropic stressed that the session continues locally on the user’s machine, rather than in the cloud, but Remote Control gives them access from anywhere.
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“Remote Control executes on your machine,” Anthropic wrote, “so your local MCP servers, tools, and project configuration stay available.” On the flip side, Claude Code on the web relies on Anthropic’s cloud infrastructure.
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Being that Remote Control is in research preview, it’s still showing signs of being an early, first-generation or pre-production tool. The Claude-maker acknowledged three key limitations: users can only run one remote session at a time; terminal must stay open; and if a machine is unable to reach a network for more than “roughly 10 minutes,” the session will time out.
The decision was made following a review of “country-specific” conditions
Food delivery service Deliveroo will cease operations in Singapore after Mar 4.
In a statement on its website today (Feb 25), the platform said that it was exiting the market and would begin an orderly wind-down process.
“This is a difficult decision and follows a review of country-specific conditions, and our focus on investing where we see the clearest path to sustainable scale and long-term leadership,” said the statement.
The company added that it would “work closely” with local teams to support customers, partners and riders through the transition.
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It will also exit three other markets
Deliveroo first launched in Singapore back in Nov 2015.
According to the company, the exit was part of a broader review of the company’s international portfolio.
Apart from Singapore, its parent company, DoorDash, said in a separate press release that it will cease operations in three other markets: Qatar, Japan, and Uzbekistan.
It is also implementing limited operational changes in select locations, including investing in certain engineering roles in the United Kingdom.
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DoorDash acquired Deliveroo in May 2025, in a deal valued at US$3.85 billion. The move was aimed at helping DoorDash grow its market share in Europe, competing against Just Eat and Uber Eats. Britain, Ireland, France and Italy are among Deliveroo’s major markets.
Vulcan Post has reached out to both Deliveroo and DoorDash for comments.
Featured Image Credit: Victor Velter/ Shutterstock.com
We may receive a commission on purchases made from links.
If you’re loyal to Amazon’s Fire TV Stick, you can reasonably expect a new and improved model in some form every single year. Take the new Fire TV Stick 4K Select, released last fall, or the newest version of the Amazon Fire TV Stick HD, released in fall 2024. These devices promise fast, affordable HD and 4K streaming along with Alexa voice controls and easy access to nearly two million movies and TV episodes. Priced and marketed as an easy entry point for casual streamers, the compact devices plug directly into your TV’s HDMI port to give you live TV, music streaming, and smart home controls in one handy place.
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But in spite of all these modern features, the Fire TV Stick still relies on an ancient piece of hardware: a micro-USB port to help it power on. According to the device specifications, every single Fire TV Stick currently uses it. That choice certainly stands out in 2026 when USB-C has become the charging standard across phones, tablets, laptops, and many other home electronics. USB-C connectors are reversible, which makes them much more convenient. They’re also capable of faster data transfer speeds and higher power delivery to boot. One-sided micro-USB cords are used far less often these days. You’ll typically only find them on older Android phones and other budget accessories anymore. They’re less powerful, too: 9-15W for micro-USB vs. USB-C’s 100W or more.
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The Fire TV Cube is the only Amazon streaming hardware to break the pattern
PJ McDonnell/Shutterstock
This reliance on micro-USB isn’t just limited to these two most recent releases. Other streaming sticks in the lineup, including the Fire TV Stick 4K Plus and Fire TV Stick 4K Max, also use micro-USB for power. That said, there’s one notable exception in the Fire TV family: The Fire TV Cube (3rd Gen). It doesn’t use micro-USB. Instead, it comes with a dedicated power port alongside HDMI 2.1 input and output, USB-A 2.0, and an Ethernet port. The Cube also supports 4K Ultra HD, Dolby Vision, Wi-Fi 6E, and far-field voice control, making it a much more advanced (and more expensive) alternative to the plug-in sticks and their micro-USB power.
It might sound like a minor gripe, especially since the Fire TV Stick family’s continued use of micro-USB doesn’t necessarily affect streaming quality or day-to-day performance. But for a device that tries to market itself as a smart and powerful upgrade to your home theater setup, it definitely feels strange. That’s especially true in a market where USB-C has become the modern standard for charging and connectivity.
But in the worst worst-case scenario, we don’t have any control. Instead, the station will crack through the atmosphere. Sure, many pieces will likely end up in the ocean, but some might hit people, possibly in a town or a city. The station could break apart across thousands of miles and multiple continents. This would be exceedingly hard to anticipate. As NASA puts it, “Calculating the probability of this penetration cascading into loss of deorbit capability has a very large range of variables, making predictions ineffective.”
This almost certainly won’t happen to the ISS. At the same time, it’s a far more extreme version of the only way an American space station has ever come down. In 1979, after years spent vacant in orbit, Skylab, the US’s first space station, started sinking toward the atmosphere, where it threatened to fall and drop molten spacecraft parts on Earth. At that point, NASA officials had to remotely wake up its computers and, with only limited control of the station, direct it over a location that would endanger the fewest humans.
In the months before, space agency officials were in frequent contact with the State Department, which disseminated the latest predicted trajectories to embassies across the world. In these situations, oops doesn’t cut it: When one of the Salyuts, a Soviet space station model, was deorbited a few decades ago, flaming bits were littered across Argentina, scaring people and requiring the deployment of at least a few firefighters, according to local newspaper reports.
The ISS is far bigger than either the Salyuts or Skylab. In an uncontrolled deorbit, pieces of debris “up to car and train size,” say experts on the official ISS space station advisory committee, will rain down from the sky. NASA confirms this would pose “a significant risk to the public worldwide.”
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OK—the nightmare is over. Thus concludes my anxiety-ridden spiral. Here are the facts as they stand in 2026:
As far as WIRED can tell, no one has ever died because a piece of space station hit them. Some pieces of Skylab did fall on a remote part of Western Australia, and Jimmy Carter formally apologized, but no one was hurt. The odds of a piece hitting a populated area are low. Most of the world is ocean, and most land is uninhabited. In 2024, a piece of space trash that was ejected from the ISS survived atmospheric burn-up, fell through the sky, and crashed through the roof of a home belonging to a very real, and rightfully perturbed, Florida man. He tweeted about it and then sued NASA, but he wasn’t injured.
For this story, WIRED reviewed dozens of NASA documents, including backup plans and contingencies for emergencies, and spoke to more than a dozen people, including three astronauts who’ve visited the ISS, and no one seemed that freaked out. One astronaut said the most worrisome scenario that actively crossed his mind in orbit was getting a toothache. The ISS has had some emergencies, including a first-ever medical evacuation in January, but generally things have been remarkably stable. In fact, one of the most impressive things about the ISS is that nothing very dramatic has ever happened to it. No experiment has gone too haywire. It hasn’t been hit by an asteroid.
A new filing has revealed that Apple purchased Invrs.io, acquiring its assets along with the sole equityholder, founder, and employee.
Apple has acquired another AI startup — Invrs.io
Following Apple’s acquisition of the audio-focused startup Q.ai in January 2026, it has been revealed that another, much smaller company has moved under the Apple umbrella. A notice on the European Commission website, spotted by MacRumors, says that the iPhone maker acquired the photonics research company Invrs.io, LLC back in October 2025. Photonics is the science and technology of generating, controlling, and detecting photons, or light particles. Continue Reading on AppleInsider | Discuss on our Forums
A unique BMX frame tests the limits of an electric bike’s capabilities. Sam Barker and Tom Stanton, two friends who enjoy tackling weekend projects, transformed a standard BMX frame into a speed machine. What they created is a beast that feels more like a dragster than a pedal assist bike, a tiny BMX frame with enough power to raise the front wheel and outperform more standard e-bikes.
The project began by simply plugging a 20-inch BMX wheel equipped with a 3kW hub motor into an existing bike in the garage, powered by a 72 volt, 20 amp-hour battery. Initially, some quick spins around the block revealed some potential acceleration, but pushing the throttle wide was all it took to send the back wheel spinning into the air and the front end flying off completely due to the narrow wheelbase.
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They knew they needed to solve the handling issues, so they brought out the welder and cut the frame, adding a meter of 12mm mild steel tubing to give it some significant stability. They added some reinforced brackets to make the whole thing feel sturdy, almost like scaffolding. The longer frame kept the front wheel on the ground during those violent launches, and it also allowed them to finally tuck the battery inside the bike. They also changed the handlebars to a unique design to give them better control, and they adjusted the pedals to make them exactly perfect.
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Stopping was accomplished with a borrowed rim brake caliper from a penny-farthing cycle. To be honest, it sort of works, but don’t expect to be able to stop on a dime soon. The machine overheats a lot under severe braking, and it won’t slow you down enough to be safe at the speeds it can reach. They did identify a workaround by shunting the motor wires to enable regenerative braking, but the main brakes remain marginal.
When they eventually took it out for a ride, they discovered the bike’s personality: it creates so much acceleration that the back wheel starts spinning before the rubber really has a chance to grip, and then you’re past 50 or 60 kph, feeling the speed wobble from the sharp steering angle. It’s not particularly stable, but it’s far superior to the original short version. While there is no fairing to protect you, and the low seat causes you to bounce around on the pegs, you must agree it’s a lot of fun. [Source]
One way is to buy an optional $25 hardwire kit from Vantrue, which will connect the device directly to your fuse box. Note, however, that the camera draws about 25 to 35 milliamps while in parking mode (about 3 to 4 watts on a home outlet), and this will drain your car’s battery if hardwired. This isn’t a troublesome power draw, and should be fine for days or maybe weeks if your battery’s healthy.
But in general, I’d rather not drain my car battery while it’s parked. I’d instead nix the hardwire kit and invest in a good power bank. Even a $48 portable bank from Anker should be enough for about a week’s continuous operation while parked, without ever worrying about battery drain on your car.
Limitations and Faults
Vantrue app via Matthew Korfhage
For such a dinky device, the Vantrue does nonetheless offer a real-time screen. It’s doubtful you’ll use it to scroll through video, however. It’s most useful for verifying the framing on the cam when you stick it to your windshield. The screen is a bit busy with information, and lower resolution than the actual video.
If you’re reviewing footage, you’ll be doing so on your phone using the app. But the screen is still useful for adjusting settings manually, should you desperately need to—though controlling the phone via the on-camera interface will be a little fiddly and irritating. Again, you’re better off just connecting the camera to your phone to toggle settings.
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There are, in fact, settings aplenty. Through the app, you’re able to track mileage, toggle GPS tracking, set the frame rate and resolution of the camera, and set whether you want the camera to use high-dynamic range settings or PlatePix. The former will be most useful when light is dim.
It’s also a simple, single-camera device. Vantrue has more elaborate (and more expensive, and larger) multi-camera options with similar camera specs that I’m in the process of testing, including a Nexus 4 Pro with a lower-resolution front-cabin and rear cam. A 4-channel N5 adds an extra rear-cabin channel for a wild amount of camera coverage, but at the expense of some image resolution.
PlatePix does indeed help in capturing license plates, but it will do so at the expense of contrast on the rest of the image. This is a compromise that’ll matter most at night. Which is to say, you’re choosing between marginal license plate capture on a dark image, or worse, license plate capture on crisper night footage.
On March 8, 2026, in honour of International Women’s Day, a new edition of SheBuilds on Lovable invited builders from around the world to a 24-hour global, powered by Anthropic. On top of that, participants in the SheBuilds campaign receive $100 in Anthropic API credits and $250 in Stripe fee credits to kickstart their builds and remove early-stage barriers to creation.
This isn’t just another hackathon; it’s a campaign that blends community, technology, and real output. It asks a simple question of the tech industry and its marketers: do we want participation, or just talk about it?
If I’m honest, I have mixed feelings. We need a stronger community and louder voices for women in tech not just on a specific international day, but every day. I’d like to believe we are beyond the stereotype of what jobs women can or cannot do, and what is left for men. Beyond any single campaign, we should advocate for women as builders in the tech world every day.
Still, every time I see a campaign like this, it sparks some hope inside me. It reminds me that we are not reduced to specific skills on a specific day, and that progress is possible.
Returning to SheBuilds, which is rooted in a longer tradition: the 48-hour virtual buildathons Lovable has run for women founders and builders, where ideas become real applications over an intense weekend of collaboration.
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In October 2025, 60 women joined a remote, AI-enabled sprint to design, prototype, and launch working products in 48 hours, and the resonant element wasn’t speed, it was agency.
In 2026, the campaign took this idea further. Instead of being constrained to a single track, it anchored itself to a global cultural moment where women’s participation in tech isn’t just acknowledged but activated, with free build credits, peer connection, live sessions, and an open invitation to anyone who wants to make rather than debate what innovation should look like.
We have been talking in tech about inclusion and diversity for years. Many initiatives generate reports, webinars, and packs of aspirational slides. SheBuilds does something different: it creates the conditions for output. In the world of software, execution matters. A founder funded or a product launched is a literal piece of industry change, unlike any promise that never materialises.
SheBuilds lowers barriers in two ways. First, it reshapes access to execution. Participants don’t need traditional engineering skills; they need a laptop, an idea, and the willingness to build it. Second, by connecting creation to a broader cultural moment, International Women’s Day, it reframes participation as both a personal achievement and a public conversation about who gets to shape tech.
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There’s good evidence that this model matters. Across the Lovable community, builders report that the ritual of building, not discussing, changes how they see themselves in technology. For many, shipping a live prototype in 48 hours meant moving from being stuck in ideas to being recognized as a doer; more than that, it positioned them within a network that values rapid iteration and real product agency.
From the industry’s perspective, this matters because it accelerates user engagement in a genuinely participatory way. Rather than positioning a platform as something to use someday, the SheBuilds campaign positions it as something you use now. When marketers tie campaigns to output, not just signup counts, they create moments of meaningful interaction. That’s both a brand story and a user experience strategy.
Lovable’s move to embrace International Women’s Day isn’t a gesture; it’s a strategic campaign. By hosting SheBuilds events tied to a global calendar, the company amplifies its mission, and invites participation on a broader scale. It embodies a shift in how tech platforms engage builders: merging community activation with cultural moments, and showing that building isn’t reserved for a subset with coding degrees.
If the tech industry wants to look past fancy words like diversity and equity, it needs campaigns that exchange words for workshops, panels for platforms, and theories for tools. That’s the real invitation SheBuilds extends to its participants, and the lesson it offers marketers who want to tell meaningful stories about making things.
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The tech world still doesn’t reflect the people it serves. Women make up far less than half of technical roles and leadership positions, and the gap shows up in boardrooms, engineering teams, and the very products we use every day. Representation isn’t a nice-to-have statistic; it shapes what technology looks like and who gets to steer it.
From where I stand, SheBuilds on Lovable isn’t just another event. It is a call to action that meets a long-standing need, a space where women are not only welcomed but empowered to create, ship, and be seen. It turns invisible potential into visible impact, inviting women to bring their solutions into the world rather than waiting for permission to do so.
When women build, the whole industry becomes richer in ideas, perspective, and purpose. Moments like this, tied to real creative work, are not symbolic gestures. They are steps toward a tech ecosystem where women aren’t exceptions but equals.
Let the world know the builder you are! Celebrate your voice here! Isn’t this lovable?