Hwyl Outdoor Sauna has become a valued wellbeing facility that benefits both residents and visitors
Plans have been lodged with the national park to permanently site an acclaimed outdoor sauna in a Pembrokeshire seaside village. In June 2024, Pembrokeshire Coast National Park’s development management committee approved a temporary two-year permission for a mobile wood-fired sauna at Saundersfoot harbour.
Now, Kerry Evans of Hwyl Outdoor Sauna has submitted a fresh application to national park planners seeking to make the arrangement permanent.
A supporting statement notes that since its arrival, the sauna has “become a popular and valued amenity for both residents and visitors, offering a space focussed on health, wellbeing and community connection”.
The statement continues: “The overall sentiment within the village has been strongly supportive, with many residents recognising the sauna as a valuable asset that enhances the amenities in Saundersfoot,” before adding: “Hwyl Outdoor Sauna has received positive attention in regional and national press helping to promote Saundersfoot as a destination for coastal wellbeing and outdoor experiences.
“Media coverage has highlighted the sauna as an example of the increasing popularity of sea swimming and sauna culture around the UK coastline.
“Hwyl Outdoor Sauna has been featured in two books on the best saunas in the UK.” Stay in the know by making sure you’re receiving our daily newsletter
It adds: “The business has also been recognised through tourism and hospitality awards, further demonstrating the quality of the experience provided and the positive contribution it makes to the local visitor offer.”
In February, the enterprise, founded by former superyacht worker and mother-of-two Kerry, secured Sauna of the Year 2026/27 at the Wales Prestige Awards.
Kerry reflected at the time: “I could not be more proud of what I have achieved with Hwyl. I am so grateful to my wonderful team, who have made this journey not only possible but genuinely so much fun.”
Kerry invested an inheritance from her cherished late father into establishing a seafront sauna in Pembrokeshire.
The planning application seeking permanent status for the facility stated: “Through the Welsh Government I have been able to secure the funds to install a cold-water shower on Saundersfoot Harbour, which will be open year-round. This will be achieved via Hywel Outdoor Sauna and a weather proofing fund, from the Welsh Government. This facility has also a GoFundMe to raise the remaining costs.”
The submission concluded: “Hwyl Outdoor Sauna has established itself as a valued wellbeing facility that benefits both residents and visitors. It enhances the amenities available in Saundersfoot, supports the local economy by encouraging additional visitor activity, and contributes positively to the community through charitable support and engagement.
“The permanent siting of the sauna would allow this successful local small business to continue operating and provide these benefits to the village in a stable and sustainable way.”
Park planners will consider the application for a permanent facility at a future date.

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