Business
Here’s When to Expect Your Money
Millions of Americans are poised to receive some of the largest federal tax refunds in recent history during the 2026 filing season, with average amounts potentially rising by $1,000 or more compared to prior years, thanks to retroactive tax cuts enacted under the One Big Beautiful Bill Act signed by President Donald Trump.

The Internal Revenue Service officially opened the 2026 tax filing season on Jan. 26, allowing taxpayers to begin submitting their 2025 federal income tax returns. The agency expects to process around 164 million individual returns by the April 15 deadline, with most filers opting for electronic submission.
Experts and administration officials project this year’s refunds could mark the largest cycle ever, driven by provisions in the landmark legislation that extended and expanded elements of the 2017 Tax Cuts and Jobs Act, introduced new deductions for overtime pay, tips, certain car loan interest and an additional standard deduction boost for seniors, among other changes. The White House has highlighted the bill’s impact, noting that many workers saw continued higher withholding during 2025 despite the retroactive reductions, leading to larger overpayments that will now return as refunds.
The average refund issued in the 2025 filing season was approximately $3,167, according to IRS data, up slightly from $2,939 in the prior cycle. Analysts from firms like Piper Sandler, Morgan Stanley and the nonpartisan Tax Foundation estimate the 2026 average could climb to between $4,000 and $4,167 or higher for many filers, with some projections suggesting increases of 15% to 30% depending on individual circumstances. The Tax Foundation has calculated that the bill could deliver up to $129 billion in total individual tax relief for 2025, with a significant portion — potentially $60 billion to $100 billion — manifesting as higher refunds rather than reduced withholding throughout the year.
Middle-income households earning between $50,000 and $150,000, families claiming dependents, workers with tip or overtime income, and seniors qualifying for enhanced deductions stand to see the most noticeable boosts. The changes include expanded Child Tax Credit benefits, Adoption Credit adjustments and education-related provisions that could further increase refunds for qualifying families.
To receive refunds as quickly as possible, the IRS strongly recommends electronic filing with direct deposit. Most refunds for e-filed returns with direct deposit are issued within 21 days of acceptance, often faster — sometimes in as little as 10 business days for early filers. Paper returns typically take six weeks or longer, and the IRS has phased out paper refund checks under an executive order modernizing federal payments, meaning those without direct deposit information on file may face temporary holds until they provide banking details or request alternatives.
For early filers who submitted returns shortly after Jan. 26, refunds could have begun arriving as early as Feb. 6. Those accepted in early February might see funds by mid- to late February. The IRS provides estimated timelines based on acceptance dates: returns accepted by Feb. 2 could arrive by Feb. 13, while those from mid-February might land by late February or early March.
Special rules apply to certain credits under the Protecting Americans from Tax Hikes (PATH) Act. Refunds claiming the Earned Income Tax Credit (EITC) or Additional Child Tax Credit (ACTC) face a mandatory review period to prevent fraud. The IRS lifts this hold after Feb. 15 (or the next business day), with most qualifying refunds expected to be available by March 2 for direct deposit filers with no other issues. The “Where’s My Refund?” tool on IRS.gov will show projected deposit dates for most early EITC/ACTC claimants by Feb. 21.
Taxpayers can track their refund status using the “Where’s My Refund?” tool, which updates within 24 hours of e-filing or about four weeks after mailing a paper return. It provides real-time information on processing stages, any holds and expected issuance dates. The agency advises checking with your financial institution if a refund appears processed but funds are not yet visible, as some banks may take additional time to post deposits.
Several factors can delay refunds beyond the standard timeline. Returns requiring manual review — such as those with identity verification issues, math errors, claimed credits needing substantiation or potential fraud flags — may take longer. Amended returns or those involving large refunds over certain thresholds could trigger additional scrutiny from the Joint Committee on Taxation.
New direct deposit rules introduced in 2026 aim to streamline processing but could cause temporary freezes for returns filed without valid bank information. The IRS will hold such refunds until taxpayers update their details via the agency’s online portal or request a paper check, which may take six weeks or more after a 30-day response window. To avoid this, experts urge filers to double-check routing and account numbers before submission.
The filing deadline remains April 15, 2026, for most taxpayers, though extensions to Oct. 15 are available for those needing more time — though any taxes owed must still be paid by April to avoid penalties. The IRS Free File program and other online tools remain accessible for eligible filers, with resources on IRS.gov detailing changes under the One Big Beautiful Bill.
Administration officials, including Treasury Secretary Scott Bessent, have described the upcoming refund wave as potentially historic, injecting significant funds into the economy during the spring. Economists note that while larger refunds provide a short-term boost for consumer spending, the retroactive nature means many Americans effectively loaned the government interest-free money through higher withholding in 2025.
As more returns are processed in the coming weeks, the IRS will release weekly filing season statistics showing actual refund amounts and volumes. Early indicators suggest strong participation, with electronic filing rates historically around 94%.
Tax professionals advise reviewing pay stubs, W-2s and other documents early to maximize credits and deductions. Those unsure about eligibility for new provisions can use interactive tools on IRS.gov or consult a tax preparer.
The combination of tax law changes and efficient processing promises a smoother — and more lucrative — experience for many this year, though patience remains key for those claiming complex credits or facing reviews.
Business
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Financial analyst by day and a seasoned investor by passion, I’ve been involved in the world of investing for over 15 years and honed my skills in analyzing lucrative opportunities within the market.I specialize in uncovering high quality dividend stocks and other assets that offer potential for long term-growth that pack a serious punch for bill-paying potential. I use myself as an example that with a solid base of classic dividend growth stocks, sprinkling in some Business Development Companies, REITs, and Closed End Funds can be a highly efficient way to boost your investment income while still capturing a total return that follows traditional index funds. I created a hybrid system between growth and income and manage to still capture a total return that is on par with the S&P.
Analyst’s Disclosure: I/we have a beneficial long position in the shares of GPIQ either through stock ownership, options, or other derivatives. I wrote this article myself, and it expresses my own opinions. I am not receiving compensation for it (other than from Seeking Alpha). I have no business relationship with any company whose stock is mentioned in this article.
Seeking Alpha’s Disclosure: Past performance is no guarantee of future results. No recommendation or advice is being given as to whether any investment is suitable for a particular investor. Any views or opinions expressed above may not reflect those of Seeking Alpha as a whole. Seeking Alpha is not a licensed securities dealer, broker or US investment adviser or investment bank. Our analysts are third party authors that include both professional investors and individual investors who may not be licensed or certified by any institute or regulatory body.
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Kerry Dennis was in her mid 50s, managing a 200-person team at Fidelity Investments, when she began having trouble keeping details straight. A simple email took an hour to compose.
“There’s nothing wrong,” she told herself—until she broke down. During a call with her boss to review a campaign she had been working on for months, Dennis said her mind went blank.
Copyright ©2026 Dow Jones & Company, Inc. All Rights Reserved. 87990cbe856818d5eddac44c7b1cdeb8
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Analyst’s Disclosure: I/we have no stock, option or similar derivative position in any of the companies mentioned, and no plans to initiate any such positions within the next 72 hours. I wrote this article myself, and it expresses my own opinions. I am not receiving compensation for it (other than from Seeking Alpha). I have no business relationship with any company whose stock is mentioned in this article.
The author expresses only personal opinions and does not provide financial advice. The content is for informational purposes only and should not be considered as investment recommendations. The author assumes no responsibility for any investment decisions made based on this article. Always conduct your own research or consult with a financial advisor before making any investment choices. The author makes no guarantees regarding the data, and the user agrees that the author shall not be held liable for the user’s use of the data.
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5 Relatively Secure And Cheap Dividend Stocks, Yields Up To 8% (February 2026)
Financially Free Investor is a financial writer with 25 years investment experience. He focuses on investing in dividend-growing stocks with a long-term horizon. He applies a unique 3-basket investment approach that aims for 30% lower drawdowns, 6% current income, and market-beating growth on a long-term basis and he focuses on dividend-growing stocks with a long-term horizon.
He runs the investing group High Income DIY Portfolios which provides vital strategies for portfolio management and asset allocation to help create stable, long-term passive income with sustainable yields. The service includes a total of 10 model portfolios with a range of income targets for varying levels of risk, buy and sell alerts, and live chat. Learn more.
Analyst’s Disclosure: I/we have a beneficial long position in the shares of ABT, ABBV, CI, JNJ, PFE, NVS, NVO, AZN, UNH, CL, CLX, UL, NSRGY, PG, TSN, ADM, BTI, MO, PM, KO, PEP, EXC, D, DEA, DEO, ENB, MCD, BAC, PRU, UPS, WMT, WBA, CVS, LOW, AAPL, IBM, CSCO, MSFT, INTC, T, VZ, CVX, XOM, VLO, ABB, ITW, MMM, LMT, LYB, RIO, O, NNN, WPC, ARCC, ARDC, AWF, CII, CHI, TLT either through stock ownership, options, or other derivatives. I wrote this article myself, and it expresses my own opinions. I am not receiving compensation for it (other than from Seeking Alpha). I have no business relationship with any company whose stock is mentioned in this article.
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Business
Automakers mainly skip 2026 Super Bowl advertising
Volkswagen is one of three automakers expected to advertise during the Super Bowl in 2026.
Courtesy VW
DETROIT — Automakers are largely sitting on the advertising sidelines during this year’s Super Bowl amid uncertainty in the U.S. automotive industry involving sales, tariffs and regulations.
Carmakers — historically major buyers of ads during the big game — have been inconsistent with advertising during the Super Bowl in recent years, with only a handful putting out spots each year.
“It’s definitely been on the decline,” said Sean Muller, CEO of ad data company iSpot. “Autos are tightening their belts, and they’re probably pulling back on their budgets, and certainly that’s reflected. I think the Super Bowl is a good barometer for all of this.”
Automakers accounted for 40% of Super Bowl ad minutes in 2012, but dropped all the way to 7% by 2025, according to iSpot. Only three automakers are expected to air ads, totaling roughly two minutes, during this year’s game.
Tim Mahoney, a longtime automotive marketing executive, said it’s a balancing act when it comes to advertising during the Super Bowl. He said a company has to have the right product, ad campaign, and, of course, capital to stand out and get a return on their investment.
“Super Bowl is just a massive platform, but it has gotten so expensive,” Mahoney, who worked for GM, VW, Subaru and Porsche, told CNBC. “There are sometimes interesting ways to navigate around it. … Adjacencies can be smart.”
During Mahoney’s tenure, Subaru became the presenting sponsor of Animal Planet’s Puppy Bowl and GM’s Chevrolet brand “blacked out” TV screens just ahead of the Super Bowl for an ad for its in-vehicle Wi-Fi in 2015.
Outside of the Super Bowl, automakers have grown sports advertising in addition to embracing more streaming and regional advertising over a national reach, according to iSpot.
“They’re not cutting back in live sports,” Muller said, citing iSpot data that automakers now represent roughly 60% of spend on live sports.
Autos out
Automotive executives who spoke to CNBC about not advertising during this year’s Super Bowl said they were deterred due to the cost — $8 million on average for a 30-second ad — and felt their ad dollars would be better spent elsewhere.
“We are going to really spread our efforts, so money and creativity, over a year,” said Stellantis Chief Marketing Officer Olivier Francois, who is well known for past Super Bowl ads. “There’s no need for a peak or something in February.”
Stellantis, which is in the midst of a company turnaround plan, will focus instead this year on the 250th anniversary of the U.S. as its major marketing push in addition to more business-oriented spending and a provocative social media campaign for Jeep featuring a singing fish it launched this week.
Nissan Motor, which last advertised during the Super Bowl in 2022, also is experimenting this year with parallel advertising.
The Japan-based automaker on Friday released a comedic, high-energy “Big Game” social media ad promoting a chips and dip holder for its Nissan Rogue SUV. The “Nissan Dip Seat” ad stars chef and “The Bear” actor Matty Matheson promoting the fictional product. It also promotes a sweepstakes to win one of the vehicles.
“One of the key things for us is that we wanted to kind of find a way that was more social in nature. It’s been a part of what our overall strategy has been this year,” Nissan U.S. CMO Allyson Witherspoon told CNBC.
Witherspoon declined to discuss the cost of the spot, but confirmed it was less than it would have spent to air a traditional Super Bowl ad.
Others such as Honda Motor will look to the Olympics as their major ad spending. Honda is sponsoring U.S. Olympic and Paralympic teams for the Winter Games in Milan this year as well as at the 2028 Summer Games in Los Angeles.
“Super Bowl is one moment in time. The Olympics has so many verticals you can dip into and tell these stories,” said Ed Beadle, who leads marketing for American Honda Motor.
The opening ceremony for the Winter Olympics is set to take place Friday in Milan. It also kicks off a month that Comcast’s NBCUniversal — which will be airing the Olympics, Super Bowl and NBA All-Star weekend — has coined “Legendary February.”
2026 ads
GM remains a wild card for this year’s game, as the only automaker to not prerelease its ad. The Detroit automaker is using the Super Bowl to launch its Cadillac F1 team, including revealing the look of its first livery car to a national audience.
The automaker last month showed a design prototype of the vehicle in Detroit, including at the city’s auto show, but it has not released any information about the commercial.
Toyota, which is the official automotive partner of the NFL, is expected to air two 30-second ads focused on family connections.
One called “Superhero Belt,” shows a grandson and grandfather switching roles throughout the years and telling the other to secure their seatbelts. The other has not been released.
Volkswagen’s ad resurrects the automaker’s well-known 1990s ad campaign for a new generation of customers in a marketing drive called “The Great Invitation: Drivers Wanted.”
The new campaign, including a 30-second Super Bowl spot, features many of the automaker’s vehicles being driven around to House of Pain’s 1992 hit “Jump Around.”
— CNBC’s Lillian Rizzo contributed to this report.
Disclosure: CNBC parent Versant is carrying NBC Sports-produced Olympic coverage on its networks, including USA Network and CNBC.
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