Business
Old El Paso debuts broth, new soups
MINNEAPOLIS — General Mills is expanding its Old El Paso portfolio with new soups and the debut of broth varieties.
The gluten-free broth is available in a 32-oz format, with birria style beef and chicken tinga style varieties.
“There’s nothing better than a warm, flavorful meal as we head into fall, and we’re seeing consumers look for more ways to bring the Tex-Mex flavors they love to meals beyond taco night,” said Ben Bienert, business unit director for Old El Paso at General Mills. “That inspired us to think about how Old El Paso could show up in even more cooking occasions. Our new versatile broths make it easy to bring bold Tex-Mex flavor to busy weeknight dinners, a lunch staple or as the starting point for something completely new.”
The canned soups include chipotle steak burrito style and cheesy beef taco style soup varieties.
The portfolio expansions are available in retailers nationwide.
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