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ADA price stuck near $0.27 despite SPAR payment integration

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Spar Supermarket enables Cardano payments in 137 Swiss stores
Spar Supermarket enables Cardano payments in 137 Swiss stores
  • Cardano (ADA) is now accepted at 137 Swiss SPAR stores via direct wallet payments.
  • ADA’s price remains stagnant near $0.272 despite retail adoption.
  • The key levels to watch are the $0.28 resistance and the $0.26 support.

The price of Cardano’s ADA token has remained unmoved even after 137 SPAR supermarkets across Switzerland announced they now accept Cardano (ADA) as a payment method, giving the cryptocurrency a new real-world utility.

The integration, powered by a payment system that connects Cardano’s blockchain to everyday retail checkouts, allows SPAR customers to pay directly from their wallets, without converting to traditional currencies.

Cardano’s ADA token remains unmoved

This move marks a significant step toward mainstream adoption of ADA.

For many cryptocurrencies, being used in everyday retail has been a distant goal, and Cardano now joins a small group of digital assets being used at physical stores.

However, despite this positive development, ADA’s market performance has remained relatively stagnant.

At press time, the cryptocurrency was trading around $0.272, down 1.3% over the last 24 hours.

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Cardano price technical analysis

From a technical standpoint, momentum indicators provide a mixed picture.

The Relative Strength Index (RSI) is recovering from oversold territory but remains below neutral, suggesting buyers have yet to assert dominance.

The Moving Average Convergence Divergence (MACD) indicator readings are flat, signalling a lack of strong bullish or bearish momentum.

Cardano price chart
Cardano price chart | Source: TradingView

Derivatives markets indicate a cautious stance, with long-to-short ratios below one and declining futures participation, hinting that traders are leaning toward a defensive approach rather than aggressive buying.

On-chain activity also shows more coins are being moved, a signal that holders may be redistributing or taking profits.

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Combined with modest daily losses, this data suggests that ADA’s recent rebound is not yet convincing enough to trigger a larger market rally.

ADA price forecast

While Cardano’s integration into 137 Swiss SPAR stores is a landmark moment for adoption, the market has yet to respond.

Technical levels suggest that ADA remains range-bound, and traders should be looking for decisive moves either above the immediate resistance or below the immediate support to determine the next trend.

Notably, a descending trendline has been forming, with $0.28 currently acting as the immediate resistance point.

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Therefore, a breakout above this level with sustained volume could open the path toward $0.32, where stronger resistance aligns with clustered moving averages.

On the downside, a clear break under $0.26 could bring the $0.24 level into play.

Falling below that could accelerate selling and bring prices closer to $0.21, echoing recent technical warnings about potential downside.

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Crypto World

Bitcoin Miners Start Unwinding BTC Treasuries as Industry Strains

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Bitcoin Miners Start Unwinding BTC Treasuries as Industry Strains

Bitcoin mining companies have offloaded a sizable portion of their Bitcoin reserves in recent months, signaling a shift away from the self-treasury strategy that dominated the industry during the 2024–2025 market upcycle.

According to TheEnergyMag’s Miner Weekly newsletter, publicly listed miners have sold more than 15,000 Bitcoin (BTC) since October. That month marked the market’s peak before a historic flash crash triggered widespread deleveraging across the industry.

Several large miners contributed to the sell-off. The newsletter highlighted Cango’s February sale of 4,451 BTC, equal to roughly 60% of its reserves, as well as Bitdeer, which reportedly liquidated its entire Bitcoin treasury last month. 

It also pointed to Riot Platforms’ multiple BTC sales in December and Core Scientific’s plan to sell roughly 2,500 BTC during the first quarter.

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Data compiled by TheEnergyMag suggests miners’ treasury sales have accelerated since October. Source: Miner Weekly

MARA Holdings, the largest publicly traded Bitcoin mining company, drew attention this week after updated regulatory filings indicated it may both buy and sell Bitcoin to maintain flexibility and optionality.

Markets initially focused on the potential for sales, prompting vice president Robert Samuels to clarify the company’s position that the filing allows flexible sales but does not signal a majority liquidation.

MARA currently holds more than 53,000 BTC, making it the second-largest public corporate holder of Bitcoin, behind Michael Saylor’s Strategy.

Related: Bitcoin mining’s 2026 reckoning: AI pivots, margin pressure and a fight to survive

Mining companies shift strategy as margins tighten

Bitcoin miners’ recent sales mark a sharp departure from earlier cycle trends, when many companies adopted a de facto “treasury strategy” by holding a larger share of their self-mined BTC on their balance sheets.

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At the time, research from Digital Mining Solutions and BitcoinMiningStock.io suggested the holding pattern reflected expectations of further price appreciation. It also coincided with efforts by several miners to strengthen their financial footing while expanding into adjacent businesses such as AI infrastructure, high-performance computing and data center services.

Industry conditions have deteriorated since October, however, with some observers describing the current environment as the harshest margin squeeze on record for mining companies.

The pressure has begun to show on balance sheets. CleanSpark, for example, repaid its Bitcoin-backed credit line in full, a move the company said was aimed at reducing financial risk amid tightening industry margins.

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Related: American Bitcoin boosts hashrate with 11,298 new mining machines