Latin America’s Largest Bitcoin Treasury Firm Suspended on Instagram for Third Time

TLDR:

• OranjeBTC says repeated Instagram suspensions disrupt official investor communication and financial education efforts.
• The company attributes the removals to automated moderation rather than policy violations.
• CEO Gui Gomes appealed directly to Meta for a formal review and clarity.
• The case highlights friction between crypto education and social media enforcement systems.

Latin America’s largest Bitcoin treasury company has again lost access to its main social media channel. OranjeBTC confirmed that Instagram suspended its account for the third time without a clear explanation. 

The company says it relies on the platform to reach more than 8,000 investors with financial education content. The incident raises questions about how automated moderation treats crypto-related communication.

OranjeBTC Reports Repeated Instagram Suspensions

OranjeBTC announced the latest suspension through its official X account, calling the action an apparent algorithm mistake. 

The firm described Instagram as its primary channel for corporate updates and financial education. It said the account had no history of policy violations tied to harmful or misleading content.

The company explained that its posts focus on Bitcoin, finance, and public company disclosures. It stressed that the material is educational and intended for a growing investor base. OranjeBTC added that the repeated removals have disrupted routine communication with shareholders.

According to the company’s statement, the suspension occurred without prior warning or detailed justification. The firm asked for a formal review and clearer guidance from the platform. It also appealed to the broader crypto community to amplify the issue and seek visibility.

Chief executive Gui Gomes publicly addressed the situation on X. 

Gui Gomes said the company uses Instagram as an official investor channel and not for promotion. He suggested the incident reflects automated moderation limits rather than deliberate enforcement.

Instagram Algorithm Errors Trigger Appeal to Meta for Review

Gomes directly tagged Meta in his post, asking for human review of the suspension. He argued that financial education about Bitcoin should not be treated as policy risk. His message emphasized the company’s role as a regulated public firm in Brazil.

The executive said this was the third attempt to restore the account after previous removals. 

He framed the issue as part of a wider problem facing crypto educators on social platforms. Similar complaints have surfaced from other digital asset firms that rely on automated moderation systems.

OranjeBTC stated that its Instagram content avoids investment advice and focuses on awareness of Bitcoin and corporate developments. 

The firm said it follows transparency standards required of public companies. It also said the account exists to serve investors, not attract speculative trading.

The company urged platform operators to improve clarity around enforcement rules. It maintained that repeated suspensions undermine trust in digital communication channels used by financial firms. 

OranjeBTC said it will continue building its presence while waiting for a response from Instagram.