Aldi shoppers angry as supermarket removes free-from range

Aldi originally introduced their dedicated Free From section as a trial in January 2025 and it was reported to have been stocked in 300 of around 1,000 UK stores.

However the supermarket has now confirmed that the trial has ended as shoppers found their favourite products reduced or gone entirely from shops.

Gluten-free shoppers and coeliacs, those with an autoimmune condition that means they cannot eat gluten, lashed out at the brand online.

The History of Aldi

Some said they were “devastated” at the news while one even suggested it should be “compulsory” for supermarkets to sell gluten-free products.

However, the budget giant claim they are “committed” to ensuring customers with dietary requirements will still be able to buy what they need and that they engage with key allergy charities.

An Aldi spokesperson said: “Last year we introduced dedicated Free From sections in selected stores as a trial.

“Whilst this trial has now come to an end, we are still committed to ensuring customers can get everything they need at Aldi and shoppers can still find products suited to speciality diets on our shelves.

“We continue to engage with key allergy charities to ensure that we’re supportive of speciality diets wherever we can.”

Gluten-free shoppers and coeliacs – those with an autoimmune condition that means they cannot eat gluten – lashed out at the brand online (Image: Kennedy News and Media)

Commenters have taken to TikTok to share their concerns with some branding the end of the trial as ‘absolutely absurd’.

One said: “This is messed up. Some people need this to live. They can’t do that I swear.”

A second complained: “Nooo it was the only bread I had liked and could stomach.”

A third added: “Absolutely absurd, that really sucks if they’re getting rid of it.”

A fourth agreed and said: “This is a disgrace! It’s so limited in most stores for basics like pasta, bread etc without taking away options.”

However, one said: “It is a shame, but as a business they probably weren’t making any profit.

“I don’t think they gave it long enough though because hardly any of my gluten-free friends knew Aldi had gluten-free food.”