NewsBeat
Meet the men leading the anti-looksmaxxing trends online
Though this may seem like something of an internet niche, young men are paying attention. Almost two-thirds of boys and men aged 16-25 in the UK, US, and Australia regularly watch and read masculinity influencer content, research from the men’s mental health charity Movember shows. Some of the most popular UK-based masculinity influencers boast millions of followers online.
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