Marks and Spencer has launched a new sweet, spring product that’s perfect for the Easter season – but some shoppers have been left saying the same thing after spotting it
Marks & Spencer customers have been left wondering the same thing after spotting a new spring food product, perfectly timed for the final days of the Easter season and bank holiday weekend.
With Easter Sunday here, those who haven’t yet tired of sweet indulgences and are still hankering for more seasonal fare are in for a treat. In the lead-up to the long Easter weekend, lots of retailers have rolled out themed products to help shoppers fully embrace the festivities.
Supermarket and shop shelves have been packed with chocolate eggs, chocolate bunnies, cakes, hot cross buns, and a great deal more, all available in an array of styles and flavours.
M&S is no exception, pulling out all the stops with an extensive spring-inspired range spanning chocolate animals – including Toby the T Rex, Ralph the Cavapoo, Sunny the Sloth and more – alongside its indulgent filled and loaded Easter eggs, and its much-loved Eggstra Gooey Eggs, which come in various flavours and are cleverly packaged to closely resemble real hens’ eggs.
The beloved British retailer continues to hold its own on the high street, renowned for its premium products across departments including fashion, accessories, homeware, food and more.
The supermarket’s Food Halls have earned considerable praise among shoppers, with new product launches regularly causing a stir across social media.
Its Speckled Egg Cookie Dough sparked excitement after being featured by popular food Instagram account New Foods UK with the simple caption: “New Speckled Egg Cookie Dough spotted at M&S!!”
Listed on the Marks and Spencer website as an “all-butter mix” that’s “packed with milk and white chocolate chunks and Speckled Eggs”, shoppers were eager to purchase it – though many doubted the product’s authenticity since New Foods UK posted about it on April Fool’s Day (April 1).
In the comments section, one Instagram user said: “This needs to come with a disclaimer. Real or fake”.
Another asked: “IS THIS REAL!!!!!!????”
A third said: “Please be real and not an April fools”.
However, a fourth countered: “this is a normal item, why would it be April fools”.
The product is genuine and can be purchased in Marks and Spencer stores.
Before it became the retail giant so known and loved today, Marks and Spencer began life as a humble market stall, launching in Leeds during 1884.
The chain maintains a positive reputation thanks to its quality merchandise across numerous departments. Customers can browse the latest fashion collections and explore an extensive range of homeware, lingerie, beauty items and beyond.
Just as sought-after are its beloved Food Halls, offering both branded food and drinks alongside M&S’s own-label ranges.
The hugely popular New Foods UK has built a loyal online fanbase through its regular updates, images and videos showcasing all the newest sweet treats, snacks and more discovered in supermarkets and retail outlets across the nation.
The account, which has amassed hundreds of thousands of followers across various social media platforms, frequently posts reviews and product updates as well.

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