NewsBeat
Pollen concern hits a record high: Study reveals how concerned Portsmouth locals are amid the heatwave
New research from Bee Inspired analysed search data from Google Keyword Planner, examining 30 hayfever-related search terms such as “hayfever”, “hayfever relief”, and “pollen count today”, to identify the UK cities most concerned about pollen. This revealed the average monthly search volume for every UK city with a population of 50,000 or more, which were then scaled per 100,000 local population to allow for fair comparison.
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