Unibed sponsors Jeremy Clarkson’s Farm Fest in Warwickshire

Horse-bedding specialist Unibed, based in South Milford near Selby, is the headline sponsor for the World of Horses arena at Farm Fest.

Farm Fest, which is being held in Warwickshire from May 22 to May 24, is the UK’s biggest country fair and music festival.

It has been described by Clarkson as “rock and roll farming”. Stars include all the main characters from the Amazon Prime show Clarkson’s Farm, together with Sophie Ellis-Bextor, 10CC, Hothouse Flowers and DJ Chris Moyles.

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Jessica Vickers, commercial and operations director of UNIBED, said it is “tremendously proud to be playing a major role in such a high-profile and prestigious national farming event”.

“Our appearance at Farm Fest is a recognition of how far we have come, while also giving us a chance to say thank you to customers old and new,” she said.

Unibed’s Jessica Vickers with the chief executive of British Showjumping Iain Graham (Image: Supplied)

A Farm Fest spokesperson added: “We are working with Unibed to bring you a high energy celebration of horsepower in every shape and size.

“From thundering hooves to lightning-fast turns, this is where tradition meets adrenaline. Power. Precision. Pony-sized chaos. And pure countryside theatre.”