NewsBeat
Why you should build your brand publicly
“Founders I admire – such as Pip Murray of Pip & Nut, Amelia Christie-Miller of Bold Bean and Imme Ermgassen of Botivo have done the same, building loyal audiences who feel invested in their journey. Naturally, your brand will evolve as you scale, but if you build that community foundation early, it only strengthens as the business grows.”
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