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Woman visits ‘incredible’ Norfolk charity shop but 1 thing leaves her feeling ‘sad’

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Caroline Butler, from Norfolk, is well-known online as Caroline Shops, and regularly shows some of her amazing discoveries. She recently shared a video following a visit to a charity shop in a Norfolk town.

There are so many incredible deals to be found in the thousands of charity shops up and down the UK, from clothes and fashion accessories, to toys and records, and much more. One bargain-hunter with a combined social media following of more than 600,000 people revealed some of the discoveries she uncovered in one charity shop – and why the visit left her feeling “quite sad”.

Caroline Butler, from Norfolk, is well-known online as Caroline Shops, and regularly shows some of her amazing discoveries. She recently shared a video following a visit to a charity shop in a Norfolk town.

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Opening her video, Caroline said: “I came to a charity shop this bank holiday weekend, and I was not happy about the customer service I received.”

Continuing, she said: “Ninety-nine per cent of the time I have incredible service at charity shops, but this was the exception. Now, don’t get me wrong, the charity shop is incredible and I got some bargains, however, while I was in there they criticised social media, grilled me about how I made my money as a content creator, were seemingly very disparaging about my career, and I left feeling really quite sad about the whole exchange.”

She revealed she had visited the Pricilla Bacon Hospice Charity Shop in the town of Diss, saying she had found some “really good stuff”. Among her findings was a like-new Radley purse for £6. “Radley purses aren’t cheap, and this one really did look like it had minimal wear,” she said.

She also displayed a silver and black Austin Reed dress, which she described as a “bargain” at £15, adding: “I wish this had been in my size.” Other discoveries included a black and red Whistles blouse for £5.95, a red Windsmoor top for £3.95, and a lime green Lands’ End cardigan for £4.

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Caroline also uncovered a Seasalt dress with a floral pattern for £12.50, which she described as “maybe a little bit pricey.” Other discoveries included a brand new multicoloured pair of Nike shorts for £4.50, and another pair of red shorts, on sale for £9.95, as well as floral summer dress for £4, and a bright pink tote bag for £6.

She also displayed a red t-shirt with the 1960s cartoon character Batfink, describing it as “a blast from the past”, on sale for £3.95, as well as an England t-shirt for £3. “The shop really is laid out beautifully and I love this bric-a-brac section,” she said.

Showing off some of the items in the section, she highlighted a “stunning” perfume bottle for £4, and a model of a “rather grumpy-looking” westie dog for £1.50. “They’ve got a beautiful section for children, with toys and games and kids wear,” she added, showing a Winnie-the-Pooh spinning top for £2.50, and a mysterious action figure, who Caroline described as a “scary fella”.

Concluding, she said: “Like I say, the shop is beautiful and there’s loads of bargains, but I wasn’t happy with the customer service.”

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People in the comments added their own views. One said: “It’s time they accept in 2026 reselling and social media platforms are a real thing.” Caroline clarified she is “not a reseller”, to which the commenter added: “Doesn’t matter, even if you were a reseller, and you are on social media. The point is that staff should treat everyone the same, especially as these are both what many people are doing in 2026.”

Another said: “I went to a charity shop the other week, I got dirty looks from them. I walked in wearing a hoodie and leggings with my two kids and judging by their prices I should [have] gone in with a Bentley.”

And someone else said: “Beautiful shop. But people are the problem always. No one has the right to criticise you. You help the shops by showing place and stock. What a shame.”

The Priscilla Bacon Hospice Charity fundraises for the Pricilla Bacon Lodge, in Colney, Norwich, where specialist hospice care is provided by the East of England Community Health and Care NHS Trust. The charity was contacted for comment.

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