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Amazon Prime Day Is Coming, Here Are The Top Early Deals To Look Out For

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This is it… one of the best times of year is finally here. We love a sale, so aside from Black Friday and Boxing Day, we’re always eagerly waiting for the next Amazon Prime Day to roll around so we can stock up on our favourite essentials at a discount.

In 2026, Amazon is deciding to do things a little differently, and it’s moved its annual Prime Day Sale forward a few weeks – so it really is like Christmas has come early.

Although the sale doesn’t officially launch until 23rd June, some of the best brands out there have graced us by launching some early deals to get your hands on now.

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That’s right, from today you can nab savings across beauty, tech, fashion, homes, and toys. Plus, some of our favourite brands are in on the fun, including Shark, Dyson, Samsung, Nothing, Russell Hobbs, adidas, Levi’s, LEGO, Garmin, and OATLY.

To make sure you’re prepared when the sale rolls around, we’ve rounded up everything you need to know to make the most of Amazon Prime Day, and some of the best early deals to shop now.

What is Amazon Prime Day?

Prime Day is Amazon’s annual sale, which sees deals across hundreds of brands and a whopping 35 product categories.

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Spread over four days, the sales are intended for Amazon Prime members only, so you’ll need to make sure you sign up here if you haven’t already to take part.

When is Amazon Prime Day 2026?

Funny you should ask, because Amazon Prime Day has just been announced for 23rd to 26th June. Although the sale usually runs in July, Amazon clearly felt our desperation and moved it forward to the end of June as a treat to our wallets (oh, and to celebrate its 20th birthday).

Expect sales to launch early on 23rd June, and end late on 26th June, with huge savings across on thousands of products.

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How do I take part in Amazon Prime Day?

Just like in previous years, you’ll need to be an Amazon Prime member to participate in the Prime Day sale.

You can create an account, and then you’ll be able to save early deals and keep and eye on them as they drop up to 40% off in savings when the sale launches on 23rd June.

This year, Amazon will be offering curated lists exclusively for Prime members, meaning you’ll get daily recommendations based on your previous purchases and you won’t miss if there are discounts on some of your favourite essentials. Thanks, Amazon.

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Best early Amazon Prime Day deals to shop now

We can’t speak for you, but we simply can’t wait for the sales to begin. So to help you get your baskets prepared, we’ve rounded up some of the best early deals to shop now, or to keep an eye on ahead of the sale.

60% off

Want to ensure security for your home? You’ll no doubt know about Ring doorbells by now, but this one comes with whopping savings on not only the bell itself but a wifi extender, chime box, and nightlight, which all work to make sure you can keep an eye on your front door no matter where you are in the world.

Allergy season is deadly enough without worrying about pet hair all over your house. To make sure your house is completely pollen, dust, and hair-free, this cordless hoover from Shark has a HEPA filter that removes even the smallest particles of dust from the air. The charge lasts for 50 minutes, which is enough to do your whole house in one go, and it even has a handy floor light so you can see the spots you’ve missed, even of a late night manic clean (we’ve all been there). Don’t believe us? Our audience editor, Hannah, sings its praises for saving her from allergy season.

47% off

It’s smoothie season! So if you prefer to drink your greens, it’s time to upgrade to a blender that won’t leave you with clumps. Whether you’re making a gazpacho, frozen marg, or your favourite juice, this blender can handle up to two litres of liquid, and it’ll work with hot food come soup season, too. And, so you don’t risk nicking your fingers while you clean it, it comes with dishwasher-safe parts, too.

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12% off

If you’re anything like me, being expected to choose between filter coffee and espresso is an impossible feat. To save you having to agonise, this Ninja machine allows you to do both: brew a whole pot at the start of the day or simply pop in a coffee pod for espresso in an instant. It has its own steam wand, too, so you can perfect your latte art in no time.

44% off

If you’re not already on board the Clinique train, it’s time to step up. It’s a brand that knows what it’s doing, and the same goes for this eye cream that’s blended with hyaluronic acid to hydrate your under eye circles and reduce puffiness, dark circles, and fine lines.

40% off

Who doesn’t want hair that makes them look like a million bucks? We’re big fans of everything Color Wow does, but this latest launch is designed to leave your hair looking shiny and smooth, like you’ve had a big blow out but without the heat. No matter your hair type, a spritz of this after your shower is enough to leave your hair frizz-free and glossy for days.

52% off

Tired of shaving every time your hair grows back? This at home hair laser will save you from shaving for up to two whole years after using it for just three months, but the good news is you’ll be able to see visible results after just one session. Unlike laser hair removal appointments that are spenny and require you go to back once your hair grows back, this device is a one-off cost, and you’ll have a 100 day money-back guarantee if you don’t like it.

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All you need to do for painless hair removal is use the device for 10 minutes (because that’s somehow all it takes for a full-body session!) two times a month for three months to see lasting results. To take any doubts you might have out of the equation, sync the device up with the app, which will track your sessions and make sure you haven’t missed any areas.

Plus, the reviews speak for themselves, with one five-star reviewer saying: “This is a bit of a game changer for me as it’s so straightforward to use, and the app takes the guesswork out of it completely. If you’re a novice like me then you can’t go far wrong with this set up.”

56% off

No one wants cuts all over their face every time they shave. Luckily, Braun has created this razor that works on wet and dry skin, so you can get a precise and knick-free shave every time. With two settings, turbo and standard, you’ll be able to look sharp no matter how much of a time crunch you’re on. It even charges in five minutes so you won’t find yourself having to wait around for hours to make sure you can get your face presentable before a big moment.

25% off

Whether you’re working out at home or on a run in your local park, these headphones have all the noise cancellation you could want. Loaded with 30 hours of battery life, you don’t have to worry that they’ll run out of battery, and they’re sweat and water resistant to take all the heat you can give ’em while you work out. To make sure they sit perfectly in your ear, they come with four extra bud sizes, which means when you switch from transparency to noise cancellation mode, there’s nothing that could distract you from getting your sweat on.

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12% off

PC crew, stand up! If you’re looking for an ultra-light laptop, look no further than this one from Samsung that comes in at under 2kg. Whether you’re coding, gaming, or making your latest reel, the AI chip on this laptop is designed to make your workflow completely seamless. It connects to other Galaxy devices in a second, and you can even use your Galaxy phone as your webcam. Plus, it has speedy charging that gets you to 33% in as little as 30 minutes, and the battery provides up to 19 hours of video runtime for endless fun on the go.

25% off

Time to block the world out – these noise-cancelling headphones are padded with the softest ear-moulding cushioning that makes sure they mould to your ears. Once both pads are firmly in place, Bose uses spacial audio that makes the sound personalised to your ears, and feels like it’s coming from inside your head. Plus, there noise cancellation is elite, and there are no sound leads, meaning you can shut the outside off and lock in to your own world.

39% off

Living your best analogue life? For a reading and note-taking experience with zero distractions, this Kindle has it all. As well as the regular functionality of a Kindle, it has a built-in notepad, so you can draw or write as you would on a pad (but keep it organised) or add your thoughts into the margins of books as you go.

12% off

Whether you’re trying to get a jog in or simply attempting to survive the morning commute, no one wants headphones that fall out every few seconds, so Shockz has created these specifically for premium sound and to make sure you don’t lose one of your precious belongings. Unlike other headphone models, these lightweight clip on buds won’t budge even an inch when you’re running or jumping.

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30% off

In case you (somehow) missed this, most women can’t orgasm from penetration alone. But if there’s one sure fire way to get you over the finish line (and quick) it’s a rabbit vibrator: blended G-spot and clit stimulation that feels like, well, bliss. This one from Lovehoney is loaded with 10 vibration speeds, and comes with a sweet four inch shaft, making it ideal for beginners.

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