HBO Max UK Release Date Confirmed: When Does The Service Launch?

A launch date has now been set for the arrival of the streaming platform HBO Max in the UK.

HBO Max launched across the pond in 2020, and in the years since, its original shows have traditionally debuted on Sky and Now for British viewers.

Last year, it was confirmed that the service would finally be coming to UK shores in 2026, with bosses announcing plans for its British premiere on Monday.

Here’s what we currently know about HBO Max’s UK debut…

HBO Max will be coming to the UK in around six weeks, on Thursday 26 March.

An official press release towards the end of last year claimed that when the platform launches in the UK, existing Now users would “receive bundled access to the ad-supported version of Max, seamlessly integrated into the Now experience alongside other premium content”.

For those without Now access, there’ll be four payment options.

Of these, the two cheapest will be ad-based at either £4.99 or £5.99 a month, depending on whether users want to pay to be able to download content from the platform to watch on mobile.

The first ad-free package begins at £9.99 a month, while a £14.99 a month option includes 4K Ultra HD with Dolby Atmos.

As is already the case in the US, HBO Max users will have on-demand access to some of HBO’s most popular original series ever including Sex And The City, The Sopranos, Succession and Game Of Thrones.

Some of HBO’s original shows, which will also be readily available, are the hit comedy Hacks, the award-winning medical drama The Pitt and the now-defunct Sex And The City revival And Just Like That.

As for what’s coming up, the platform will premiere just in time for the third season of The Comeback, while a third and final season of Euphoria is also coming later in 2026.

Crucially, HBO Max is also expected to be the new UK home of Friends, after the much-loved sitcom disappeared from Netflix at the end of last year.