Strava responds to the boom in strength training with app overhaul

Active people app, Strava, has overhauled its strength training experience, allowing gym-goers to automatically log and share their lifts from their wearables.

Users can now record sets, reps and weight in a purpose-built log, making it easy to review and repeat workouts. Every logged workout now generates a visual muscle map, highlighting the muscle groups trained.

Five new strength-specific shareables give athletes more ways to celebrate their lifts and progress with friends, clubs, and the broader Strava community. The new formats are designed to translate the work happening in the gym or at home into the same kind of recognition Strava users have long received for activities recorded outdoors.

“Strength has been one of the fastest-growing sport types on Strava for some time, with more than 500 million uploads in 2025 alone, and our community has been clear about what they need from us,” said Matt Salazar, chief product officer, Strava. 

“This overhaul brings the same depth, motivation, and shareability that Strava is known for to a myriad of strength activities. Whether someone is training for a race, lifting for general fitness, or building strength as their primary activity, they now have tools that meet them where they actually are and this is only the beginning.”

Ed Baker, chief product officer at Whoop, says this integration gives people more context to their workout programmes: “By integrating Whoop insights and broader health and performance signals into Strava, we are helping our members connect strength, endurance and recovery so they can see the full picture of their performance more clearly than ever.”

The initial launch partners are 24 Hour Fitness, Amazfit, Caliber, Coros, Fitbod, Garmin, Hevy, iFIT Personal Trainer, Jefit, Liftoff, Motra, Remaker, Runna and Whoop.

Strava has 195 million users in more than 185 countries.