Tiger Woods just had 2 prizes named in his honor. Here’s why that’s meaningful

Many observers of the life and times of Tiger Woods would know he has won 15 major championships and 82 PGA Tour events. But here are two other numbers at the core of the Tiger Woods Numerology Experience: 9 and 8, and that’s not a reference to a Stephen Ames match-play result. (But, since we’re there: check out this golden oldie, from the Match Play Championship, 20 years ago.) The main reference here is to the eight times Woods won Arnold Palmer’s tournament, and to the nine occasions he won USGA national championships. That is, his three USGA junior titles, his three U.S. Ams, plus his three U.S. Open wins at a holy trinity of public courses: Pebble Beach (2000), Bethpage Black (’02) and Torrey Pines (’09).

You know who has won more USGA titles? Nobody.

Also: Woods eight victories at Bay Hill? They came in a 14-year span, all full-field(ish) events. Astonishing.

If Woods had done nothing else in the game, that monumental run alone would put him in the pantheon.

Arnold Palmer’s Bay Hill Club & Lodge (its full name), where the fellas are playing this week dreaming about the $4 million winner’s payday, is a living tribute to Arnold Palmer his own self. Maybe someday Tiger will get a bridge at Bay Hill named for him or something. For now, you can see his name eight times on metal plaques underfoot at the club’s Champions Walk. In 2022, the R&A made Woods a member of the Royal & Ancient Golf Club, which gives him preferred tee times at the Old Course, among other privileges. He has a lifetime honorary membership at Augusta National, care of his first win there, in 1997. (He’s had four more Masters wins since then.) There’s a Tiger Woods Villa at Trump Doral, where Woods has won seven times. But the biggest thing is the most recent thing, straight out of Pinehurst, N.C., and the USGA HQ.

What the USGA did last week, at least when viewed through the prism of eternity, will top the other honors cited here: Golf’s most influential and tradition-minded organizing body (or at least right up there with the R&A), announced that from here on out the winner of the U.S. Amateur will receive the Tiger Woods Medal, and the winner of the USGA junior title for boys will receive the Tiger Woods Trophy. As for the phrase here on out, let’s get it down to one word: forever.

But wait — there’s more.

The subtext here seems obvious but it’s hiding in plain sight. If there was ever any question about whether Tiger Woods was ever going to go LIV, the USGA answered that question with this news of naming rights of the freebie kind. Hang close here: The USGA, by political temperament and mission statement, is not going to align itself with LIV Golf or a LIV player in meaningful way. The two groups are just too . . . different. Along those same lines, nobody with a LIV Golf association is likely to ever receive the Bob Jones Award, the USGA’s most celebrated honor. At the annual pro-member event at Seminole Golf Club, a USGA winter hangout if ever there was one, you never see LIV players in the field. Similar logic, really.

Nobody from the inside would say this out loud, but there really is a USGA-LIV Golf divide. That’s because LIV Golf is a for-profit business, and its business model is rooted in selling star-driven golf. The USGA is golf’s equivalent of a great university, with a teaching-research hospital in its backyard. A core value of the USGA, if not the core value, is merit. Shoot the scores (while playing by the rules), get the prizes, no matter your life story. J.J. Spaun’s win at the U.S. Open last year at Oakmont was out of the merit tradition. When Spaun was a walk-on golfer at San Diego State in 2008, nobody was predicting he would win the Open. He got better at golf. That is, he made himself better. It takes your breath away, because the odds are hugely against you. 

The byword of Tiger’s life in golf is merit. The presenting sponsor of the numbers being dropped here (82, 15, 9, 8) is . . . Merit Inc. The PGA Tour on which Tiger was born and raised, the same. Merit, merit, merit. Woods’s origin story — raised by a Black father who grew up in tough circumstances in a segregated America and by an immigrant mother from Thailand — cannot be overstated. What the USGA is saying here, by naming these great pieces of hardware for Tiger Woods, is that the doors of golf are open to all. This naming business is low-cost, but a big deal.

The PGA Tour, in a naked attempt to make sure it does not lose more star players to LIV Golf, has done a number of things that come right out of the LIV Golf playbook. The whole model for the PGA Tour’s Signature events, including this week’s API, is borrowed from LIV Golf. The creation of the PGA Tour’s for-profit division — PGA Tour Enterprises, with its private-equity investors — is another nod to LIV. (Woods is the vice chairman of E.) The field this week at Bay Hill comprises only 72 players — so LIV. (That number would leave Arnold Palmer ill.) There’s a goofy 36-hole cut for the top-50 and ties, or any player within 10 shots of the lead. That bit of bookkeeping is really a nod to Arnold’s belief in the sanctity of the cut as an elemental part of tournament golf, and that’s really all it is.

And let’s not get all high-and-mighty about the role of the USGA in the game. In negotiating TV rights and choosing venues for U.S. Opens, the USGA can take its leads right from the Gordon Gekko (“greed is good”) playbook.

But we’re here today to put a trophy on a pedestal. These new USGA prizes, the Tiger Woods Trophy and the Tiger Woods Medal, they tell a great deal. That every player managed by Mark Steinberg, Tiger’s longtime agent, is not a LIV Golf golfer, the same — it’s telling. And this is what’s being said. In theory and really in practice, anybody can grow up to win a USGA championship. When you get right down to it, that’s everything. Arnold did it. (He was 24 when he won the U.S. Amateur.) Spaun did it. Bob Jones (nine USGA titles) did it. Ben Hogan did it. And so did, most spectacularly, Tiger. The Tiger Woods Trophy. The Tiger Woods Medal. How fitting.