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UK fitness industry powers into National Fitness Day

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By Kath Hudson    16 Sep 2026

Everyone Active is offering taster classes on National Fitness Day / Everyone Active

UK fitness and leisure operators are using National Fitness Day 2026 to attract new customers, engage local communities and showcase the role their facilities can play in supporting the nation’s health and wellbeing.

Now in its 15th year, National Fitness Day 2026 takes place today (Wednesday 16 September), with the theme ‘Powered by you’ returning for a second year.

Coordinated by UK Active and delivered by its members, National Fitness Day celebrates the role of physical activity in supporting physical and mental health, with an average of 10 million people taking part each year.

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Cameron Saunders, CEO of UK Active, said: “National Fitness Day is about showing the nation that physical activity is for everyone, regardless of age, background or experience.

“It’s a chance to come together to celebrate being active and also the brilliant work of our local gyms, pools, leisure centres and sports clubs. We encourage all our members, partners and organisations across the UK to get involved and help power National Fitness Day in every community.”

Across the country, operators are using the day to open their facilities to new audiences, with free gym, swimming and fitness sessions featuring prominently.

Better is offering free gym, fitness class and pool sessions across its estate, while Kore is providing free gym access, classes, EGYM inductions, meet-the-PT sessions and racket bookings. Everyone Active is also offering free activities and taster sessions, alongside family swimming and wellness classes. Your Space and BH Live are opening their facilities to the wider community with free gym, class and swimming access.

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Several operators are extending their activity beyond National Fitness Day itself. Doncaster Culture and Leisure Trust is running a week-long campaign, including a free seven-day trial and a network-wide challenge to generate one million Power Points. Tees Active is also offering a week of free gym access, alongside day passes for its gym, swimming and sauna facilities. 

Challenges and health initiatives are another common theme. Tees Active is offering free health checks, including blood pressure and BMI checks, group exercise classes and a Technogym Moves Challenge, with a free month’s membership as the prize. In Kent, TM Active is running a programme extending into the following week, featuring a 1k swimming challenge, free Tanita assessments and mini gym challenges.

Meanwhile, operators are also using the campaign to create more localised activity. Horizon Leisure is taking an event-led approach with a 90s Sporting Heroes theme, activities, classes, challenges and family sessions across its centres.

Anytime Fitness is partnering with Apple Fitness+ for a morning event at Battersea Power Station, featuring a panel discussion involving UK Active, an optional HIIT workout, breakfast and networking.

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Total Active Hub is collaborating with Les Mills Born to Move to bring world-leading youth fitness content to the Total Active Hub platform. Designed for children and young people aged two to 16, Born to Move combines fun, age-appropriate movement with the physical, social and emotional benefits of regular activity. The partnership reflects a shared commitment between Total Active Hub and Les Mills to remove barriers to participation and create more opportunities for young people to be active in the environments where they learn, play and socialise.

Previous campaigns suggest the initiative can generate significant footfall. Better recorded 128,523 visits across its 240-plus leisure facilities on National Fitness Day 2024 and issued 4,300 free one-day memberships.

National Fitness Day was first organised in 2011 by Energie Fitness founder, the late Jan Spaticchia, who gifted it to UK Active to run on behalf of the nation. UK Active subsequently created a Jan Spaticchia award in his honour.

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Every Man United VAR controversy this season as Pro Ref admits Man City ‘error in judgement’

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Manchester United have already been involved in several major VAR incidents in the Premier League this season

Manchester United have experienced huge VAR calls in the early weeks of the new Premier League campaign. It has been a disappointing start to the season for Michael Carrick’s side, who have picked up four points from their first four games after losing the Manchester derby on Sunday.

The recent 1-0 defeat by Manchester City centred around key refereeing decisions at Old Trafford. Phil Foden was sent off for City after kicking out at Bruno Fernandes, though replays appeared to show the United captain kicking Foden first. Fernandes escaped further punishment, but United legend Roy Keane believed the midfielder was fortunate.

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“Bruno goes in, tackles him, clearly fouls him and gives him a little boot on the floor,” he told Sky Sports. “Foden gets up, does react, and he’s now sent off. I’m guessing it’s classed as violent conduct, but to me Bruno’s the one who’s violent here. I have to call it out.”

The biggest controversy of the Manchester derby stemmed from the game’s only goal, with Pro Ref admitting to an “error of judgement” regarding Erling Haaland’s winner. The striker converted a deflected cross shortly after his teammate Enzo Fernandez had attempted to score a diving header.

United defender Lisandro Martinez was positioned between the two City players, but officials deemed that Fernandez had not interfered with play after failing to make contact with the ball. It was initially ruled offside, but VAR official Matt Donohue instructed referee Michael Oliver to award the goal, with Haaland played onside by Patrick Dorgu.

A Pro Ref spokesperson said: “The on-field decision was offside against Erling Haaland – that was checked by VAR and he was found to be in an onside position. In the same attack, it was established that Enzo Fernandez did not play the ball, which makes any offside offence subjective; however, on this occasion, the VAR did not recognise the likely impact of his position and should have recommended an on-field review.

“Contact has been made with Manchester United this evening to acknowledge what we deem is an error of judgement. A review of the incident will take place.”

Earlier in the season, United benefited from a controversial incident in their win over newly-promoted Ipswich Town. The Reds triumphed 5-2 at Old Trafford, but the club’s second goal proved contentious as the ball struck Harry Maguire’s arm in the build-up.

A handball offence by the goal scorer would have seen Maguire’s effort chalked off. However, as his shot was heading off target and was deflected in by Ipswich’s Jacob Greaves, the goal was allowed to stand and helped United reclaim a 2-1 lead.

Jarred Gillett was on VAR duty for the game and informed referee Craig Pawson: “It’s an own goal and the accidental handball is not punishable. So, we recommend you award the goal.”

The following week, United were denied a penalty for a challenge on Matheus Cunha in their draw with Everton. An impressive run from Marcus Rashford helped work the ball to Cunha in the box, who went down from James Tarkowski’s last-gasp challenge, but Sky Sports pundit Lee Hendrie agreed with referee John Brooks’ decision not to award a spot kick.

“Tarkowski gets enough on the ball, and he does…just,” Hendrie said. “The penalty has been checked, and it’s cleared. It’s a brilliant tackle.

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“This angle shows more, he just gets complete purchase on the ball. Is Cunha looking for it? Tell you what, it is a risky one but it’s well worth it. It’s outstanding defending from Tarkowski.”