Tech
Apple just broke launch-week records for new Mac users
Tim Cook says Apple just had a record-breaking week for brand-new Mac users. While he won’t give details, it’s surely the low-cost MacBook Neo that’s leading the way.
Apple’s latest MacBook Pro, MacBook Air and especially MacBook Neo are breaking recordds
Apple CEO Tim Cook is currently travelling the world as the company celebrates its anniversary, and so far seemingly hasn’t had enough time to post his usual photos on social media. But he has now taken to X to celebrate how well Apple’s recent Mac launches have gone.
Mac just had its best launch week ever for first-time Mac customers. We love seeing the enthusiasm!
— Tim Cook (@tim_cook) March 20, 2026
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