Tech
Dyson Went Bonkers During IFA 2026: Here Are all 10 of Its New Products
Gone are the days when Dyson, one of the biggest names in home and beauty tech, let new products trickle out to the masses.
It was a slow burn at first, and for years, the brand made only vacuums, fans and air purifiers. In 2016, beauty tech, including cult-favorite hair care tools like the Supersonic hair dryer and Airwrap, was folded into the lineup. Still, we’d be lucky to see a handful of new stuff released each year.
Those days are over.
This year during IFA, the massive Euro tech showcase, Dyson has gone off, as the kids say, and released a whopping 10 new products at its counterprogramming event in Berlin, dubbed “Dyson Unveiled.” From floor care and air purifiers to health and beauty tech, including its first-ever toothbrush, Dyson’s eye-popping launch is matched only by last year when the brand introduced 11 new products.
Dyson isn’t just churning out products at a faster rate, as Dyson’s Chief Engineer Jake Dyson explained.
“The latest innovations combine Dyson’s decades of mechanical engineering with AI, vision systems and machine learning to create products that can see, understand and respond to the environments around them,” he said.
Our team on the ground got a close-up look at everything the brand has coming to market, and the list is long. Here’s what’s new from Dyson in 2026.
CameraJet toothbrush
This is Dyson’s first toothbrush, and it houses a tiny camera for the most detailed possible cleaning. According to the brand, it’s the first oral care tool to use AI-powered vision to detect and target gaps between teeth. It brushes, liquid flosses and even dispenses mouthwash.
The toothbrush costs $499 and is available now.
Dyson Airsmooth dryer brush
Dyson’s releases aren’t limited to air care and cleaning. The brand released its first-ever dedicated dryer brush, which uses smart heat control and novel dual-bristle technology to dry, smooth and lift hair all in one motion.
The Airsmooth will retail for $249 and will be available to order starting on Sept. 8.
Dyson Corrale CoolShine straightener
The success of Dyson’s cult-favorite Airwrap inspired this next-generation straightening tool, featuring flexing plates with active cooling that dries hair without exposing it to as much heat, as heat can damage hair.
The Corrale CoolShine costs $329 and hits shelves on Sept. 15.
HushJet Pure Cool Plus Formaldehyde air purifier
This new compact high-performance purifier and fan is designed for large spaces. The brand says it delivers three times the power of its predecessors. You can grab this model in the fall for $599.
HushJet Big Plus Quiet Cool Pure Plus Formaldehyde air purifier
Dyson’s most powerful purifier is engineered for long-range air projection and multiroom purification. It has a three-stage filtration system that captures particulates and gases, and it destroys formaldehyde.
This model will cost a whopping $1,099 and hits retailers in the fall.
HushJet Hot Cool Pure Plus air purifier
Dyson’s most powerful three-in-one purifier combines purification, heating and personal cooling in one machine for year-round home comfort.
This also launches in the fall and retails for $599.
Read our full coverage of Dyson’s new HushJet lineup here.
R3 Nurovi Spot Plus Scrub UV
The brand is calling this its most advanced wet-and-dry robot vacuum to date. It features UV enhancement and, you guessed it, AI elements to help identify up to 200 types of stains and substances. The self-cleaning wet roller uses a 12-point system that continuously applies water heated to 158 degrees Fahrenheit to simultaneously lift and remove stubborn stains.
The robot vac costs $1,199 and is available starting Sept. 15.
R1 Nurovi Dry
The Dyson R1 Nurovi Dry is engineered for deep cleaning on hard floors and carpets. It uses Dyson’s Twin-capture technology and intelligent floor and dust sensing.
This simpler robot vac will be available sometime in September for $549.
R2 Nurovi Wash Plus Dry
Another robot vac is joining the lineup. This one has triangular cleaning pads to clean those pesky room corners.
The Wash Plus Dry is now available exclusively at Costco for $699.
W1 PencilWash Plus Dok
The PencilWash weighs less than 5 pounds and is just as thin as the PencilVac.
Dyson
The new handheld cleaner is slimmer and lighter than the older model, includes a more absorbent roller and a hygienic waste system. It also has self-cleaning features built into the dock.
It will cost $349 and will be available in the fall.
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