Genesis Builds a Palace Gate Into GV90, Its Biggest Electric SUV

Genesis just showed the world its first full-size electric SUV, the GV90, and the doors alone are enough to stop traffic. On the range-topping Neolun version, the rear doors open backward while the fronts swing forward. A dual-motion hinge lets the rear doors slide out a short distance first, then swing wide. When both pairs stand open, the B-pillar vanishes from view. Genesis calls the arrangement the Neolun Arch Gate and claims it is the first coach-door system that can open and close each door on its own. The result is a single, unbroken opening that feels closer to stepping into a private lounge than climbing into a conventional three-row SUV.

The identical Neolun model can be ordered as a four-seat Executive Suite, although this is not the only configuration option. Real wood veneer covers the second-row floor and even warms the space with soft heat from beneath, a modern spin on the popular Korean underfloor heating system. The armrests, side panels, and even the door trims join in the fun. When the car is parked, the front seats simply swing around to face the back, allowing four people to sit in a circle and speak. There’s also a privacy divider, a fridge, fold-out tables, and a glass ceiling (that allows you to adjust the transparency to your mood), all of which contribute to the feeling of a fancy living room on wheels. Seats with 15 individual air cells and a special metallic coating on the windshield that clears ice without the use of a climate system, because who needs the car’s heating to keep the windshield clear when you have this?

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A dual-motor setup generates 657 horsepower and 590 lb-ft of torque. The 123.5-kilowatt-hour battery is the largest Hyundai Motor Group has ever fitted to an electric vehicle, which bodes well for range. So we’re looking at about 310 miles with the lighter seven-seat configuration, but with a lower load, and a 350-kilowatt charger that can charge the battery from 10 to 80 percent in 22 minutes. Multi-chamber air suspension ensures a smooth ride, and rear-wheel steering allows you to tilt the steering wheel a sharp 5 degrees, making the 208-inch-long GV90 feel like a midsize sedan.

Inside the cabin, the flat floor and the long 127.8-inch wheelbase provide plenty of space. When the vehicle is parked, the 23.6-inch OLED panel appears, and when there is additional space available, it extends to a 24.6-inch cinematic display. You also have a 25-inch head-up display that projects speed, navigation, and driver-assistance information directly in front of you. Twenty-five Bang & Olufsen speakers provide Dolby Atmos sound, and for added peace of mind, a new roof airbag deploys when you’re on your roof in a rollover, keeping everyone safe inside.

The regular GV90 is equipped with conventional doors and six or seven seats. Both use the same engine, battery, and much of the technology. There are sixteen exterior colors to pick from, including three matte finishes, while the limited Neolun comes in a special two-tone paint. The body color 24 inch forged wheels complement the wool cashmere touches inside.

Production will begin in the 2027 model year, although pricing has yet to be determined. We predict the conventional version to start about $100,000, while the Neolun variations will likely cost more. Genesis is positioning the GV90 as a comfy SUV, a place for you and your friends to hang out while driving, rather than a pure efficiency machine. With its coach doors, oak floor, and lounge seating, the GV90 feels more like a private room on wheels than a normal three-row hauler.
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