Tech
iPhone 18 split launch strategy is about more than marketing
A new report is late to the party, and backs up claims that go back six months that Apple will launch the iPhone 18 Pro in 2026 and the iPhone 18 in 2027. For the first time, however, the split is said to be necessary for manufacturing reasons.
The iPhone Fold is still expected in September 2026, but non-premium models may wait until 2027 — image credit: AppleInsider
It was as far back as May 2025 when the first rumors of a split iPhone launch first appeared. Just as with all subsequent reports, the new one from Nikkei Asia says that September 2026 will see Apple launching only:
- iPhone 18 Pro