The property management platform aims to help asset managers streamline and utilise fragmented contract data.
A Dublin-based property management AI start-up named MARC has raised $1m from angel investors in a pre-seed funding round.
The platform uses AI to analyse fragmented sources of vendor contract and invoice data related to property units and consolidates the information for use by owners and managers to help identify discrepancies leading to overpayments.
No VC investors were involved in the recent funding round, but there was participation from 23 individuals including Ireland-based backers like Jack Pierse, Tom Kennedy, Susan Spence and Eoghan Quigley, as well as multiple institutional real estate investors and US-based multifamily executives, according to the company.
Since launching in 2024, MARC has expanded from working with local Irish property managers into the US and Canadian markets, with some clients managing up to 30,000 units. MARC’s customers now hold a company estimate of over $75bn in assets under management.
CEO Aaron Devitt – who was 22 when he founded the start-up – said: “When you manage thousands of units, contract data directly affects asset values, but most teams can’t access that data quickly or reliably.”
“On top of this, the relationship between the accounts payable systems and contract management systems have been historically disconnected, causing marginal and continuous overbilling at scale – to the tune of many millions of dollars for larger residential portfolios.”
The platform works by reading existing property contract data, which may be dispersed in multiple locations and systems, and extracting information around key terms like fees, renewal dates and termination clauses to create a live “source of truth” for asset portfolios, the company said.
Devitt said the aim is to “ensure every portfolio contract is accurate, up-to-date and being billed for accordingly, without thousands of human hours required to find, vet and verify thousands of contracts”.
“Backing founders like Aaron is how we continue to build Ireland’s next generation of global technology companies,” said Jack Pierse, co-founder of Wayflyer.
“MARC is tackling a deeply entrenched problem in real estate with an AI-native approach, and the early traction in the US speaks for itself. This is the kind of ambition and execution we should be supporting more of from Irish startups expanding internationally.”
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