The kitchenware retailer said the partnership would help the business scale
Gloucestershire kitchenware brand Procook has agreed a major deal with logistics giant DHL in move it says will support its next phase of its growth in the UK.
The agreement marks the first time in Procook’s 30-year history that it has partnered with a top-tier third-party logistics provider.
Under the terms, DHL has assumed responsibility for operating Procook’s 167,000 sqft distribution centre in Gloucester, managing retail and e-commerce fulfilment activities.
Procook said the partnership would support “greater operational efficiency, flexibility and scalability” as it continues its UK expansion.
Lee Tappenden, chief executive at Procook, said: “This partnership is an important milestone for Procook. As we continue to grow, we wanted a logistics partner with the expertise, scale and capability to support our ambitions.
“DHL Supply Chain’s experience across retail and e-commerce logistics will help us build a more efficient and scalable operation, while maintaining the high standards of service our customers expect.”
Over the coming months, Procook and DHL will deliver a joint improvement programme focused on boosting operational performance and future capacity, the Gloucestershire-headquartered company said.
It will involve using DHL technology, including a new warehouse management system, which will be put in place during the first half of 2027.
Spencer Conday, managing director, retail and ecommerce, DHL Supply Chain UK & Ireland, said: “We are delighted to partner with Procook and support the next stage of its growth.
“The successful transition of the Gloucester operation is a testament to the close collaboration between our teams.
“We are particularly pleased to welcome Procook’s colleagues into DHL and look forward to supporting their development as part of our business. We look forward to helping Procook deliver greater efficiency, flexibility and long-term growth.”
In April, Procook reported a 19.2 per cent rise in revenue to £18.5m for the 12 weeks to the end of March, driven by sales online and in store.
The company told investors at the time that it had “outperformed” the UK kitchenware market by more than 13 percentage points during the fourth quarter, and by more than 20 per cent across the full year.




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