From Zimmermann to Emerging Favorites

Australian fashion continues to captivate global audiences in 2026, blending laid-back coastal elegance, innovative sustainability and sophisticated tailoring. With strong showings at Australian Fashion Week Resort collections and growing international presence on platforms like Net-a-Porter and Ssense, homegrown labels are leading trends in effortless luxury, minimalist staples and bold occasion wear.

Vogue Australia, Broadsheet and RUSSH have highlighted standout brands in recent roundups, reflecting a mix of established powerhouses and rising talents. Here’s a look at the 10 best Australian fashion brands making waves this year:

1. **Zimmermann**
The Sydney-based label remains a benchmark for romantic, feminine dressing. Known for intricate lace, floral prints and flowing silhouettes, Zimmermann’s Resort 2026 offerings emphasized ethereal gowns and beach-ready separates. Celebrities like Margot Robbie and Zendaya continue to champion the brand, driving its status as Australia’s most internationally recognized export.

2. **Christopher Esber**
Praised for architectural tailoring and sensual draping, Esber secured top spots in Vogue and RUSSH lists. His collections feature bold cuts, asymmetric details and a modern edge that appeals to fashion-forward buyers. The label’s international acclaim, including awards and stockists in Paris and New York, cements its position as a leader in contemporary Australian design.

3. **Aje**
A favorite for event dressing and everyday chic, Aje blends dramatic silhouettes with wearable elegance. Balloon hems, impressionist-inspired prints and watery palettes dominated its recent shows. Frequently cited in Broadsheet and Marie Claire for occasion wear, Aje offers accessible luxury that resonates with a broad audience.

4. **Camilla and Marc**
The sibling duo delivers bohemian luxury with effortless Australian flair. Flowing dresses, relaxed tailoring and premium fabrics make it a go-to for versatile wardrobes. Vogue Australia named it among the top for 2026, highlighting its consistent appeal in workwear and casual sophistication.

5. **Sir.**
Known for bold prints, structured pieces and confident femininity, Sir. excels in statement-making occasion wear. Its collections feature vibrant colors and modern cuts, earning praise from Broadsheet and Vogue for event-ready designs that stand out without overwhelming.

6. **Alemais**
This label shines with whimsical prints, romantic details and sustainable practices. Alemais frequently appears in Broadsheet and Elle roundups for its occasion pieces and everyday elegance, blending artistry with wearability in a distinctly Australian way.

7. **Matteau**
Specializing in swim and resort wear, Matteau has expanded into ready-to-wear with minimalist, high-quality essentials. Its clean lines and premium fabrics position it as a favorite for coastal luxury, appearing in Vogue’s 2026 best-of lists for its timeless appeal.

8. **Anna Quan**
Focused on elevated basics and sophisticated tailoring, Anna Quan offers polished pieces ideal for work and beyond. Broadsheet and Vogue highlighted its refined aesthetic, with clean silhouettes and quality fabrics that embody understated Australian style.

9. **St. Agni**
The Byron Bay-born brand champions minimalist, ethical design with neutral palettes, luxurious textures and versatile staples. Praised across Marie Claire and Broadsheet for everyday essentials like tailored trousers and elegant dresses, St. Agni emphasizes sustainability and longevity.

10. **Macgraw**
Emerging as a standout for tactile, handcrafted pieces, Macgraw incorporates feathering, unique textures and artistic details. Featured in Vogue and Resort 2026 reports, the label brings a fresh, artisanal perspective to Australian fashion, appealing to those seeking distinctive, elevated designs.

These brands reflect broader 2026 trends: a shift toward color pops (bright reds, yellows), tactility and sustainability amid global influences. Australian Fashion Week Resort showcased collaborations and innovation, with labels like Carla Zampatti and Lee Mathews celebrating heritage while pushing boundaries.

The industry’s strength lies in its diversity — from affordable everyday options to high-end couture — supporting local economies and global wardrobes. As international buyers flock to Sydney shows, these 10 brands lead the charge, proving Australian fashion’s enduring appeal lies in effortless style, quality craftsmanship and a uniquely sunny spirit.