McDonald’s isn’t playing chicken with the competition anymore.

On Thursday, the fast-food giant announced the full lineup of its revamped McValue menu, signaling a strategic retreat from record-high prices that have alienated its core middle-class customer base.

Starting April 21, the world’s biggest burger chain is launching a standardized, nationwide McValue menu featuring 10 items under $3 and a new $4 breakfast bundle. The new strategy prioritizes “predictable everyday low prices” over complex, app-only digital coupons, aiming to win back commuters and shift workers who rely on the Golden Arches as part of their daily routines.

“For generations, McDonald’s has been committed to delivering great value our fans can count on,” Chief Marketing and Customer Experience Officer for McDonald’s USA Alyssa Buetikofer said in a press release. “As our customers’ expectations evolve, we’re making it easier for them to get the value they’re looking for – on their terms. McValue offers more choice, more flexibility and more ways to build a meal that fits their day and budget.”

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The under-$3 offerings will be available in stores every day, and throughout the year, McDonald’s will spotlight select entrée favorites at lower prices for a limited time nationwide. To start, the Sausage McMuffin will cost $1.50, and the McDouble will be priced at $2.50.

Customers using touchscreen kiosk ordering system inside McDonald’s, Washington Avenue, Miami Beach, Florida. (Getty Images)

Customers who stop by for breakfast also have $4 meal deal options, which include a Sausage McMuffin or biscuit served with a hash brown and a small coffee.

McDonald’s will continue offering its $5 and $6 lunch and dinner meal deals, originally announced last year, which come with a four-piece Chicken McNuggets, small fry and small fountain drink.

“Value at McDonald’s isn’t a moment – it’s a journey we’ve been building together over time,” store owner-operator and OPNAD Chair Scott Rodrick also said. “This next evolution of McValue builds on what fans already love, and as franchisees, we’re excited to offer fans more options that fit their lives, routines and budgets.”

The fast-food industry is currently embroiled in a so-called “CEO war,” with major players like Wendy’s, Taco Bell and Burger King aggressively cutting prices to capture a shrinking pool of discretionary spending as U.S. inflation remains above the Federal Reserve’s target rate.

Fox News previously reported that McDonald’s prices rose sharply post-pandemic, with millennials especially vocal on social media about how much menu costs have increased since their childhoods.

A social media user shared a viral graphic claiming a McDonald’s feast once cost about $12 total — with medium fries at 99 cents, a cheeseburger at 79 cents and a Big Mac at $1.85. The post also said a Filet-O-Fish sold for $1.29 in 1991 and a medium drink for 89 cents.

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The company has capitalized on its $5 meal deal, various holiday promotions and the revival of its Monopoly sweepstakes. The strategy appeared to work, as U.S. sales rose 6.8% in the fourth quarter — the biggest jump in about two years — as lower-priced offers and aggressive promotions drove traffic back into restaurants. Analysts had expected a 4.9% gain.

McDonald’s recently ranked No. 10 on Entrepreneur’s Franchise 500 annual list, which evaluates costs, fees, size, growth, support, brand strength and financial stability. The 2026 report marks McDonald’s first Top 10 appearance since 2020, when it placed No. 3. The chain ranked No. 22 in the 2025 rankings.

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Alphabet Inc. shares traded near $294 on Friday morning as investors weighed whether the Google parent company represents a compelling buy amid robust artificial intelligence growth, record revenue and looming capital spending increases.

The Class C shares (GOOG) were down about 0.44% at $293.61 in mid-morning trading, according to market data. The stock has consolidated after strong gains in 2025, when it climbed roughly 60-66% as AI optimism lifted the broader technology sector.

Analysts largely say yes to buying the dip. Wall Street maintains a strong buy consensus on Alphabet, with an average 12-month price target around $368 to $379, implying 25-30% upside from current levels. J.P. Morgan recently reiterated a buy rating with a $395 target, while other firms see potential to $420. Consensus ratings from dozens of analysts skew heavily bullish, with few holds and no sells.

Alphabet delivered a standout fourth-quarter performance when it reported results in early February. Consolidated revenue jumped 18% year-over-year to $113.8 billion, beating Wall Street expectations of about $111.4 billion. Net income rose 30% to $34.5 billion, with earnings per share climbing 31% to $2.82.

For the full year 2025, revenue surpassed $400 billion for the first time, up 15%. Google Search & other advertising grew 17%, YouTube ads contributed solidly, and Google Cloud exploded 48% in the quarter to $17.7 billion on surging demand for AI infrastructure and solutions. Operating margin held steady near 32% despite a $2.1 billion stock-based compensation charge tied to self-driving unit Waymo’s valuation increase.

CEO Sundar Pichai highlighted momentum across the board. “The launch of Gemini 3 was a major milestone,” he said, noting the Gemini app had grown to over 750 million monthly active users. Search usage hit record levels, with AI driving expansion rather than cannibalization. YouTube’s combined ad and subscription revenue exceeded $60 billion annually, and consumer subscriptions topped 325 million.

Google Cloud ended 2025 with an annual run rate above $70 billion. Pichai signaled heavy investment ahead, guiding 2026 capital expenditures to $175-185 billion, primarily for AI data centers, custom chips like the Ironwood TPU, and energy infrastructure.

That spending commitment sent shares lower in the immediate aftermath of the earnings release, as investors fretted about margin pressure in the short term. Yet many analysts viewed the move as a positive long-term signal of confidence in AI’s payoff.

“Gemini and Google Cloud put the company in the AI revolution’s pantheon,” one Seeking Alpha analysis noted, citing falling serving costs for AI models and accelerating adoption. Waymo, meanwhile, continues to scale robotaxi operations, recently closing a $16 billion funding round that valued the unit at $126 billion and signaling commercial traction with hundreds of thousands of paid weekly rides.

Despite the upbeat fundamentals, risks remain. The U.S. Department of Justice’s antitrust case against Google’s search monopoly continues to wind through appeals. A 2025 court ruling found Google violated antitrust laws and ordered behavioral remedies, including ending exclusive default deals and sharing certain search data with competitors. Both sides appealed aspects of the decision in early 2026, with implementation oversight ongoing. A separate ad tech case could lead to further remedies, though a breakup remains unlikely.

Regulatory uncertainty has weighed on sentiment at times, but Alphabet’s diversified growth engines — search, cloud, YouTube, subscriptions and emerging bets like Waymo — have helped the stock weather the scrutiny better than some feared.

Valuation presents another consideration. At current prices, Alphabet trades around 27-29 times forward earnings, a level many view as reasonable given projected EPS growth into the low teens for 2026. The price-to-earnings-to-growth ratio sits near 0.7 for some forecasts, suggesting the stock remains undervalued relative to its growth prospects.

Zacks and other screens have flagged Alphabet as attracting investor attention, with several strong-buy ranked names in the sector for April 2026. Watcher Guru predicted the stock could recover above $310 by month-end, while longer-term forecasts see potential for $380 or higher by year-end 2026.

Bullish voices point to multiple growth levers. AI integration across Search, Gmail, Docs and other products is expanding usage. Cloud is winning enterprise deals on AI infrastructure. Waymo’s progress in autonomous driving could eventually contribute meaningfully, with some analysts eyeing mid-2026 catalysts around further city expansions or even an IPO path.

Google I/O in May is expected to showcase Gemini advancements, potentially including more “agentic” AI capabilities that perform complex tasks autonomously. Cost efficiencies, such as an 80% reduction in some AI serving expenses through proprietary techniques, should help offset heavy capex.

Bears, though a minority, cite intensifying competition in AI from OpenAI, Anthropic and others, plus potential margin compression from 2026’s massive infrastructure buildout. Economic slowdowns could also pressure advertising spending, Alphabet’s core revenue driver.

Yet the overwhelming analyst view remains constructive. With 47 buy ratings against just four holds in one recent tally, the street sees Alphabet as well-positioned in the AI era. “AI boosts Search & Cloud, Gemini drives adoption,” noted one upgrade to strong buy with a $440 target.

For income-oriented investors, Alphabet initiated a dividend in recent years, adding another layer of appeal.

As of early April 2026, with Q1 earnings due around April 23, the stock appears to offer a balanced risk-reward for long-term investors comfortable with tech volatility. Those betting on sustained AI leadership and cloud momentum view the current consolidation as a buying opportunity.

Short-term traders may await clearer signals from upcoming AI events and the resolution of capex digestion. Broader market sentiment, interest rates and any fresh antitrust developments will also influence near-term moves.

Alphabet’s track record of beating estimates — it has done so consistently in recent quarters — provides a buffer. The company’s scale, cash flow generation (record operating cash flow of $52.4 billion in Q4) and free cash flow strength support both aggressive investment and shareholder returns.

In summary, while not without risks from regulation and spending, Alphabet’s combination of market-leading positions in search and advertising, explosive cloud growth and frontrunner status in consumer and enterprise AI positions it as a core holding for many growth portfolios. Most Wall Street professionals would characterize the stock as a buy at current levels for investors with a multi-year horizon.

Former chief executive of Greater Manchester Combined Authority described as ‘influential leader’ by Andy Burnham

Warm tributes have been paid to Eamonn Boylan, one of the leading figures in Greater Manchester politics for more than four decades, who has died aged 66.

His death was confirmed today (2 April) by the Greater Manchester Combined Authority (GMCA), where he was chief executive from 2017 to 2024. Mayor Andy Burnham described his passing as a ‘devastating loss’ while paying tribute to the ‘influential’ public servant.

Mr Boylan assumed the top role at the GMCA in 2017, taking responsibility for Greater Manchester Fire and Rescue Service (GMFRS) as well. In 2019, he also assumed control of TfGM and supervised the process of returning buses to public ownership for the first time in 40 years.

His 42-year career included roles in local government across Manchester, Sheffield and London, alongside a stint as Stockport council’s chief executive before assuming leadership at the GMCA. He was appointed an Officer of the Order of the British Empire (OBE) in 2023 for his contribution to local government, reports the Manchester Evening News.

Mr Boylan stood down following the mayoral elections in May 2024. In the wake of his death, a book of condolence has been opened at Manchester Central Library. Mr Burnham said: “This is a devastating loss, and my thoughts today are with Eamonn’s family, friends, and all those who knew him. Eamonn was the public servant’s public servant, and a giant of English devolution. He led from the front but was rarely in the spotlight, taking every opportunity to lift up and empower those around him.

“At the most crucial moment in Greater Manchester’s devolution journey, he took the foundations laid by past leaders and built it into an effective, efficient machine that continues to deliver. The fact that we are the UK’s fastest-growing city region is a testament to his leadership.

“For the seven years we worked together he was a source of great support, guidance, good humour, and friendship. I will always count myself fortunate to have worked alongside him.”

GMCA group chief executive Caroline Simpson added: “I am so deeply sorry for Eamonn’s family and loved ones, and for all of us that had the privilege of working closely with him through our careers. He was such an influential leader, in Greater Manchester and English devolution, and his impact cannot be overstated.

“But he was also an inspiration to so many people personally; a friend and a mentor whose massive intellect, humility, humour and kindness shone through every day. His dedication and his determination to get things done will leave a lasting legacy here.

“He will remain an indelible part of the fabric of our city region’s growth and success.”

Councillor Mark Roberts, leader of Stockport council, said: “We are very saddened to hear of the passing of Eamonn Boylan and on behalf of the Council, I would like to offer our deepest sympathies to Eamonn’s family, friends and former colleagues at this very difficult time.

“Stockport is the place it is today because of the strong foundations Eamonn helped to build. His leadership gave our borough confidence, and his legacy can be seen in our town’s physical investment and ambition that carries through to today and the future.

“Eamonn dedicated his life to public service and was held in high regard not just for his professionalism, but for the way he worked with people across the council and across political lines with a focus on always doing the right thing for local communities.

“On behalf of the Council, I would like to thank Eamonn for his service, his commitment to Stockport and the lasting contribution he made to our borough.”

Manchester council leader Bev Craig said: “I’m shocked and saddened by the loss of Eammon Boylan – a man who loved and contributed immensely to our city.

“Eamonn was a remarkable servant to Manchester and Greater Manchester over his long career and is held in high esteem by everyone who worked with him.

“After a long history of working in local government, including as Manchester’s deputy chief executive before becoming the inaugural chief executive of the combined authority, he led the transformation of Greater Manchester.

“When we needed someone to step up as the Council’s interim chief executive in 2024/25 while we recruited for the permanent role, Eammon was the obvious choice and I was delighted when accepted the chance to help our city.

“He leaves an important legacy in the modern, confident Greater Manchester we see today and the gains we’ve made, especially across regeneration and housing. But he also leaves a human legacy, for those colleagues and friends who knew him so well, and like me will sorely miss him.

“Our thoughts are with Maria, his two children, wider family and friends and all who are affected by his loss.”

Tom Stannard, chief executive of Manchester Council, said: “I am deeply saddened at the news of Eamonn’s sudden passing. It has been a privilege to work with Eamonn over the years, both in Manchester and across all my previous years in Greater Manchester including as chief executive of Salford City Council.

“He has been a mentor, confidante and adviser to me and many colleagues – always a source of great wisdom, advice and humour in the face of challenges, generous with his time and attention, and someone with an unswerving commitment to improving the whole of Greater Manchester for the benefit of its residents.

“Eamonn was an exemplary public servant and someone who has made a lasting positive impact on the area. He was a wonderful colleague and friend to many, myself included. He will rightly be remembered among the best public servants of Greater Manchester’s recent history. My thoughts, deepest condolences and love are with Maria and his family.”

Mortgage rates rose this week as the conflict in Iran continues to weigh on markets, mortgage buyer Freddie Mac said Thursday.

Freddie Mac’s latest Primary Mortgage Market Survey, released Thursday, showed the average rate on the benchmark 30-year fixed mortgage climbed to 6.46% from last week’s reading of 6.38%. 

The average rate on a 30-year loan was 6.64% a year ago.

A real estate agent shows prospective homebuyers a new location. (Getty Images)

“With spring homebuying season in full swing, aspiring buyers should remember to shop around for the best mortgage rate, as they can potentially save thousands of dollars by getting multiple quotes,” said Sam Khater, Freddie Mac’s chief economist.

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The average rate on a 15-year fixed mortgage ticked higher to 5.77% from last week’s reading of 5.75%.

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Home for sale in Evesham Twp., N.J., Feb. 26, 2023. (Fox News)

Mortgage rates are affected by several factors, including the Federal Reserve and geopolitics. Though mortgage rates are not directly affected by the Fed’s interest rate decisions, they closely track the 10-year Treasury yield. The 10-year yield hovered around 4.3% as of Thursday afternoon.

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It’s National Burrito Day on Thursday, April 2, 2026, and hungry fans across the country are celebrating the handheld Mexican favorite with free burritos, buy-one-get-one offers and deep discounts at major chains and smaller spots alike.

The unofficial holiday, observed on the first Thursday in April, honors the beloved tortilla-wrapped meal stuffed with rice, beans, meats, cheeses and salsas. This year, restaurants from fast-casual giants to regional favorites are rolling out promotions that could save burrito lovers serious cash — or even land them free meals for a year.

Chipotle Mexican Grill is leading the charge with its popular Burrito Vault game, which wrapped up Wednesday after giving away more than $2 million in prizes to Chipotle Rewards members. Players guessed hourly-changing burrito combinations at UnlockBurritoDay.com for chances to win free burritos for a year, BOGO entrées and double protein rewards. On National Burrito Day itself, the chain is offering free delivery on qualifying orders of $10 or more using code DELIVER through the app or website.

“National Burrito Day is always a fun way for our fans to enjoy even more of what they love,” a Chipotle spokesperson said in a statement. Rewards members who unlocked prizes earlier in the week can redeem them today.

QDOBA is making it easy for its rewards members to score a free burrito or bowl. On April 2, members who purchase any entrée and a drink will receive a free entrée reward (quesadillas excluded). The offer is valid in-store, online and via the app at participating locations. Gold status members get extra time, with redemption possible through April 5. The reward is automatically loaded into accounts on the holiday.

Moe’s Southwest Grill is offering a straightforward buy-one-get-one-free deal on burritos, bowls or Moe Value Meals. Rewards members can use the promotion online or in the app, while non-members can simply mention the offer in-store at participating locations on April 2. The BOGO applies to the item of equal or lesser value, with taxes and fees not included in the discount. Moe’s is also running a sweepstakes for rewards members to win free burritos for a year.

Bubbakoo’s Burritos is extending its celebration with a BOGO offer for rewards members using promo code BURRITODAY on online or in-app orders April 1-2. El Pollo Loco rewards members can snag a buy-one-get-one-free à la carte burrito on April 2.

Smaller chains and regional players are joining the fun. Pancheros Mexican Grill is giving away 10,000 free burritos by sharing codes on its social media channels (Instagram, Facebook, X and TikTok) on April 2. Loyalty app users can enter the codes to redeem. Baja Fresh is selling $5 chicken Baja burritos in-store at participating locations, with an additional $5 off $20+ coupon for rewards members who make any purchase today.

Tijuana Flats is offering a free “Make It Wet” upgrade — smothering any burrito in queso, red sauce or verde — with promo code SAUCED26 at checkout. Torchy’s Tacos has $5 breakfast burritos available in-store until 2 p.m. at participating spots. Del Taco’s Del Yeah! Rewards members can get a free Classic Burrito with any $3 minimum purchase.

Tortilla, a growing chain, is giving away 15,000 free burritos starting at 3 p.m. local time, though membership is required. Tocaya rewards members receive a free side of chips and guacamole with any burrito purchase.

Chronic Tacos loyalty members who ordered via the app on April 2 could take advantage of a buy-one-get-one-free burrito. Baker’s Drive-Thru had bean and cheese burritos for 99 cents while supplies lasted.

The deals come as burrito consumption remains strong nationwide. The versatile dish, with roots in Mexican cuisine but popularized in American fast-casual formats, appeals to a wide audience seeking quick, customizable and often portable meals. Industry analysts note that Mexican-inspired chains have benefited from consumers’ desire for value amid fluctuating food prices.

“National Burrito Day taps into that love for bold flavors and customization,” said one food industry observer. “These promotions not only drive traffic but also introduce new customers to rewards programs that keep them coming back.”

Many offers require signing up for free loyalty programs, a common strategy that builds long-term customer relationships. Signing up for Chipotle Rewards, QDOBA Rewards or Moe’s Rewards takes just minutes via their apps or websites and often unlocks additional perks throughout the year.

For those not near a participating chain, some promotions extend to delivery platforms, though fees may apply outside of free delivery windows. Availability can vary by location, so checking the restaurant’s app, website or calling ahead is recommended.

Burrito enthusiasts shared excitement on social media Thursday morning, with posts showing loaded creations and deal screenshots. “Finally, a holiday that speaks my language — and my stomach,” one user wrote on X.

The origins of National Burrito Day trace back to informal celebrations that grew into a recognized food holiday. While not an official government observance, it has gained traction through restaurant marketing and consumer enthusiasm, much like other food-centric days such as National Taco Day or National Pizza Day.

This year’s timing on April 2 aligns perfectly with many Americans’ midweek routines, offering a tasty pick-me-up. Whether it’s a classic carne asada burrito, a vegetarian option packed with beans and veggies, or a breakfast version with eggs and chorizo, the day encourages experimentation.

Health-conscious eaters can still participate by opting for bowls instead of tortillas at many chains, or choosing lean proteins and extra vegetables. Chains like Chipotle and QDOBA emphasize fresh ingredients and customizable nutrition information in their apps.

While the deals are generous, experts advise enjoying them in moderation as part of a balanced diet. Burritos can be high in calories and sodium depending on fillings and add-ons like extra cheese, sour cream or guacamole — the latter of which sometimes carries an upcharge.

For families or groups, the BOGO-style offers from Moe’s and others make it economical to share. Office workers might coordinate group orders to maximize free delivery perks.

As the day progresses, some locations could see long lines or sell out of popular items, so early visits or online ordering may help avoid waits. Digital orders also make it easier to apply rewards and promotions accurately.

Looking beyond today, many chains use National Burrito Day to promote year-round loyalty benefits, including points accumulation, birthday rewards and exclusive early access to new menu items.

Burrito history dates back centuries in Mexico, with the modern American burrito evolving in the Southwest and gaining massive popularity through chains that standardized assembly-line preparation. Today, the U.S. burrito market is part of a broader $50 billion-plus Mexican food segment, with fast-casual concepts driving much of the growth.

Consumers can extend the celebration by trying homemade versions. Basic recipes call for large flour tortillas, refried beans, Spanish rice, grilled meats or vegetables, cheese, salsa and toppings. Online tutorials abound for everything from copycat Chipotle recipes to authentic street-style burritos.

For those missing out on today’s deals, similar promotions often appear around other holidays or through apps like Uber Eats, DoorDash and Grubhub, which sometimes run their own burrito specials.

In summary, National Burrito Day 2026 delivers plenty of ways to enjoy a free or discounted burrito without breaking the bank. From Chipotle’s high-stakes game and free delivery to QDOBA’s straightforward free entrée deal and Moe’s BOGO, there’s something for nearly every burrito fan.

Whether you’re a longtime loyalist or trying a new spot, today is the perfect excuse to wrap up something delicious. Just remember to join the rewards programs in advance where required, verify local participation and savor every bite.

Inflation expectations among UK businesses have climbed to their highest level in more than two years, as the economic fallout from the Middle East conflict reshapes outlooks for prices, interest rates and growth.

New data from the Bank of England shows firms now expect inflation to reach 3.5 per cent over the next 12 months, up from 3 per cent previously and marking the highest year-ahead forecast since late 2023.

The shift reflects a sharp change in sentiment following the surge in energy prices triggered by the Iran conflict, with oil and gas costs rising significantly amid disruption to global supply routes.

Alongside higher inflation expectations, businesses are now anticipating far fewer interest rate cuts than previously forecast.

Before the conflict, financial markets had expected multiple reductions in borrowing costs over the next year. However, firms now believe there could be just one rate cut in the next 12 months, and only two by 2029, as persistent inflation limits the scope for monetary easing.

Brent crude has remained above $100 a barrel, reinforcing concerns that energy-driven inflation could prove more durable than previously thought.

The rise in inflation expectations is already feeding into business behaviour. Companies now expect to increase their prices by an average of 3.7 per cent over the coming year, up from 3.4 per cent in February.

Economists warn that the impact will extend beyond energy bills, with higher costs likely to filter through into food, transport and other essential goods.

Industry groups have already flagged the potential for grocery prices to rise by as much as 9 per cent by the end of the year, while household energy bills are expected to increase sharply when the next Ofgem price cap takes effect.

The data also suggests a shift in labour market expectations. Businesses now anticipate a slight contraction in employment over the coming year, reversing earlier projections for growth.

At the same time, expected wage growth has edged down slightly to 3.4 per cent, indicating that while inflation pressures are rising, firms may be less willing or able to increase pay.

This combination of higher prices and softer wage growth raises the risk of a squeeze on real incomes, with implications for consumer spending and overall economic activity.

The latest figures come against a backdrop of already fragile economic growth. The UK economy expanded by just 0.1 per cent in the final quarter of last year, and recent forecasts from the OECD suggest the country could face the weakest growth and highest inflation among G7 economies as a result of the conflict.

Rising borrowing costs are also adding pressure, with government bond yields remaining elevated compared with pre-conflict levels, reflecting investor concerns about inflation and fiscal constraints.

In addition to energy costs, companies are contending with a range of domestic pressures, including increases in the minimum wage and higher business rates.

These factors are compounding the impact of global shocks, creating a challenging environment for firms already operating with tight margins.

Elliott Jordan-Doak of Pantheon Macroeconomics said the surge in energy prices is already influencing business decisions.

“Higher costs are weighing on hiring plans and leading to increased price-setting intentions,” he said, although he noted that medium-term expectations remain relatively stable for now.

The rise in inflation expectations signals a turning point in the UK’s economic outlook, with the prospect of sustained price pressures reshaping both business strategy and monetary policy.

For the Bank of England, the challenge will be balancing the need to control inflation against the risk of further weakening growth.

For businesses and households, the implications are more immediate: higher costs, tighter financial conditions and a more uncertain economic environment in the months ahead.

Amy Ingham

Amy is a newly qualified journalist specialising in business journalism at Business Matters with responsibility for news content for what is now the UK’s largest print and online source of current business news.