Business
When Does a Clear Product Window Improve Consumer Buying Decisions?
When Does a Clear Product Window Improve Consumer Buying Decisions? is a practical packaging question, not just a design theme.
For food, supplement, pet treat, beauty, household, and specialty-product brands, the package must protect the product, support efficient operations, communicate clearly, and remain consistent from one order to the next. The central issue in this topic is using clear windows only when product visibility meaningfully reduces uncertainty and supports the buying decision. A visually attractive result can still fail if the structure is hard to fill, the material is poorly specified, or the final pack behaves differently from the approved proof.
A dependable process begins with measurable product information and ends with testing under realistic conditions. This guide explains how U.S. brands can move from a commercial goal to a production-ready specification. It also separates reasonable packaging benefits from claims that require product-specific evidence. That distinction matters for food contact, shelf life, environmental statements, and any promise about protection.
Define the Product Before the Package
Document the complete sale unit before choosing size, material, or graphics. Record maximum and minimum dimensions, weight, shape, surface sensitivity, temperature, moisture or oil exposure, sharp edges, and normal manufacturing tolerances. Use the largest and heaviest realistic samples rather than one ideal item. The relevant product set may include dry foods, supplements, pet products, beauty items, household goods, or other products suited to flexible packaging.
Map how the pack will be received, stored, assembled, filled, sealed or closed, labeled, displayed, shipped, opened, and disposed of. Identify who performs each step and how much time is available. Note where reduced barrier, glare, visible product settling, weaker shelf presence, or an unappealing view after transport may occur. A written product-and-journey brief gives the converter a problem to solve and prevents the project from being reduced to a request for “premium quality” without an operational definition.
Turn Marketing Goals Into Measurable Requirements
Translate broad goals such as premium, convenient, protective, or affordable into observable results. A premium pack might require controlled color, clean edges, smooth opening, and consistent fit. Convenience may mean one-handed opening, clear instructions, or fast packing. Protection should refer to specific hazards and acceptance criteria. Affordability should be evaluated through total cost, not only price per unit.
For this topic, the specification should address window size, position, clarity, barrier impact, seal distance, and artwork hierarchy. Rank requirements as essential, preferred, or optional. This prevents decorative additions from displacing a feature that controls performance. It also makes quotations easier to compare. When suppliers propose alternatives, ask which requirement changes, what data supports the recommendation, and whether a new sample or validation step will be required.
Use the Primary Anchor as a Real Buying Decision
When evaluating Custom Mylar Bags with Window, the keyword should represent a defined packaging format rather than a vague product label. Ask the supplier to state construction, dimensions, tolerances, materials, print method, finish, closure or retention features, packing quantity, and quality criteria. If the product is intended for food, supplements, cosmetics, or another regulated use, confirm that every relevant component is suitable for its intended contact and conditions.
Request a dieline and representative physical sample before approving production. Fill it with actual products and repeat the normal packing process. Photograph front, back, sides, opening sequence, shelf view, shipping configuration, and the customer’s first view. This reveals problems that a flat PDF cannot show, including blocked branding, difficult access, excessive movement, or information placed where folds and labels interfere.
Choose Materials by Function, Not Nickname
Packaging names used in the market do not fully describe performance. The starting material decision here is a multilayer film structure selected by measurable moisture, oxygen, light, aroma, chemical, and puncture requirements. Ask for measurable information that relates to the product and route. Depending on the format, that may include thickness or caliper, board grade, flute, barrier data, sealant layer, density, recovery behavior, recycled-content evidence, or surface compatibility.
Do not assume that a thicker material is automatically better. Excess material can increase cost, slow conversion, or transmit force instead of managing it. Conversely, reducing material without testing can create failures. Evaluate the complete construction, because inks, coatings, adhesives, windows, zippers, laminations, and inserts can change performance and end-of-life options. Keep supplier specifications with the approved sample so future reorders can be checked against the same baseline.
Develop Artwork on the Final Dieline
Build artwork only after structure and dimensions are stable. Establish safe areas, bleed, seals or glue zones, scores, cut lines, windows, barcodes, variable-data areas, and any surfaces that become hidden after forming. Use a clear hierarchy for brand, product name, variant, quantity, instructions, and required information. Small type should be reviewed at final printed size, not enlarged on a monitor.
Color targets should be defined with the printer rather than judged from different screens. Check how white ink, transparent areas, metallic effects, matte surfaces, uncoated board, or dark solids influence appearance. For a product range, use controlled positions and typography while allowing variants to differ through planned color or imagery. Version numbers, approval dates, and named approvers reduce the chance of an outdated file returning to production.
Plan Manufacturing and Conversion
Understand the sequence used to make the package. In flexible packaging, artwork may be separated, printed, laminated, cured, slit, formed, fitted with closures, and sealed into pouches. Each stage introduces tolerances that should be considered in the design.
Ask which setup costs apply and which changes trigger new plates, cylinders, tooling, dies, or proofs. Confirm lead time from final artwork approval rather than from the first inquiry. Discuss how units will be packed for delivery and whether they need time to condition before use. A schedule should include sampling, revisions, compliance review, production, freight, incoming inspection, and a buffer for correction. Launch dates built only around the press date are fragile.
Keep the Secondary Anchor Properly Integrated
The wider decision about custom packaging should be addressed several stages after the primary format is defined. It may describe the broader packaging family, a related structure, or the system that connects multiple SKUs. Use shared rules for logo placement, typography, product information, labels, testing, and supplier records while allowing each pack to meet its own physical requirements.
Create a packaging matrix with SKU, compatible products, dimensions, material, print version, features, storage location, minimum order quantity, lead time, and reorder point. Remove duplicate formats that perform the same job without a clear advantage. Standardization can simplify training and purchasing, but it should not force products with different hazards into one unsuitable pack. The goal is controlled variety, not one-size-fits-all packaging.
Test Under Realistic Conditions
Testing should reflect the actual distribution and customer journey. The most relevant checks here include filled samples under shelf lighting, storage trials, photography, and consumer viewing distance. Define pass-or-fail criteria before testing: acceptable movement, no loss of closure, no product contact with sensitive surfaces, readable barcode, controlled cosmetic damage, and an agreed packing time. Include product and packaging tolerances, not only ideal samples.
For food or other sensitive products, packaging cannot establish shelf life or safety by itself. Product formulation, processing, sanitation, temperature, water activity, oxygen, and storage time can all matter. Vacuum packaging is not a substitute for required refrigeration or other safe handling. Brands should validate claims and storage instructions for the actual product. Keep dated samples, photographs, measurements, and results so approvals are traceable.
Control Cost Without Removing Essential Performance
Compare supplier prices against one written specification. Confirm material, dimensions, print, finish, closures or insert components, tooling, setup, packing quantity, freight, duties if applicable, tolerances, and lead time. A lower quote may reflect a different structure rather than a better price. Calculate total cost using assembly labor, storage, damaged goods, excess inventory, obsolete artwork, rework, and cash tied up in minimum quantities.
Short runs can reduce inventory risk but usually carry a higher unit cost. Larger runs can reduce unit price while increasing commitment. Choose quantity using credible demand, shelf-life or artwork-change risk, storage capacity, and supplier lead time. Before scaling, test a realistic pilot. Removing a necessary barrier layer, support point, or quality check to save a small amount can create a much larger operational cost.
Handle Compliance and Claims Carefully
The FDA treats packaging components that contact food as food-contact substances, and their regulatory status depends on intended use and conditions. Suppliers should be able to identify relevant materials, inks, adhesives, and barriers for the proposed application. Brands remain responsible for product labeling and claims that apply to their category. When the legal position is unclear, obtain qualified advice before production rather than relying on a generic certificate.
Environmental language also needs evidence. The FTC Green Guides address claims such as recyclable, recycled content, degradable, and compostable. Multi-material flexible pouches, windows, adhesives, coatings, foams, and combined inserts may not be accepted in every local system. Avoid broad “eco-friendly” statements. Describe the actual material or verified attribute, qualify limitations where needed, and make disposal instructions understandable.
Create an Incoming Quality-Control Routine
Approve a controlled reference sample for structure, fit, print, color, finish, and function. At receipt, inspect units from multiple cartons or rolls rather than the easiest sample on top. Check dimensions, cutting, seals or glue, registration, odor, surface damage, assembly, fit, and any closure, window, divider, or insert. Load real products periodically because empty packaging can hide failures.
Record supplier batch, inspection date, sample size, defects, photographs, and disposition. Track production measures such as packing speed, sealing rejects, damaged products, returns, complaints, and unused stock. If performance changes, investigate material, conversion, storage, equipment settings, product tolerances, and employee process before assuming one cause. Consistent records turn quality conversations into evidence and help improvements survive staff or supplier changes.
Conclusion
A successful package connects the commercial goal with product data, material performance, manufacturability, artwork, testing, cost, and compliance. For this topic, the central lesson is using clear windows only when product visibility meaningfully reduces uncertainty and supports the buying decision. None of these decisions should be made from an online image or a material nickname alone. Filled prototypes and written acceptance criteria reveal whether the idea works in the real operation.
The practical next step is to create one measurable brief, request a representative sample, and test it through packing, distribution, display, opening, and normal use. Record what passes, what fails, and what must change before volume production. That process helps brands protect products, control spending, present information clearly, and build a packaging system that can be repeated as orders grow.
Revolut wins conditional US banking license
Business
iPhone 18 Pro’s A20 Chip Leak Points To 7-Core GPU, 18% Speed Boost Ahead Of Sept. 9 Launch Event In Cupertino
CUPERTINO, Calif. — A new wave of leaks surrounding Apple’s upcoming A20 Pro processor suggests the chip powering the iPhone 18 Pro lineup could deliver a significant jump in graphics performance, just days before Apple is expected to formally unveil the new devices at its Sept. 9 launch event.
The leaks stem primarily from a Weibo user known as “Fried White Rice,” who reconstructed an alleged layout of the A20 Pro chip by mapping the positions of solder balls on a circuit diagram and overlaying them with die-level imagery. While this type of indirect analysis is far from an exact science, several outlets covering the leak noted that the account has a degree of credibility based on prior reporting.
According to the reconstructed diagram, the A20 Pro is expected to feature a seven-core GPU, up from the six-core graphics configuration found in the current A19 Pro chip, representing roughly a 16% increase in the number of graphics cores. The layout also points to a wider 96-bit memory interface for LPDDR5X RAM, a substantial jump from the 64-bit interface used in the prior generation, a change that would meaningfully expand the chip’s available memory bandwidth.
Because graphics performance tends to scale closely with memory bandwidth, several outlets covering the leak suggested that the combination of an additional GPU core and a 50% wider memory interface could translate into graphics performance gains considerably larger than the core count increase alone would suggest. Macworld’s analysis of the leak estimated that, when accounting for both the added core and the wider memory bus, real-world GPU performance gains could land somewhere in the range of 20% to 30%, though the outlet cautioned that such projections remain speculative pending official confirmation from Apple.
The leaked diagram also pointed to changes in the chip’s cache memory architecture. According to the analysis, the smaller efficiency CPU cores are expected to share an 8-megabyte Level 2 cache, up from 6 megabytes on the A19 Pro, while the chip’s more powerful performance cores are expected to retain an unchanged 16-megabyte L2 cache. The overall CPU core configuration is expected to remain consistent with the prior generation, featuring two high-performance cores paired with four efficiency cores.
Separately, a specific performance figure has circulated from another Weibo-based leaker, Fixed Focus Digital, who claimed in supply-chain commentary that the A20 Pro would run up to 18% faster than the A19 Pro while delivering up to 30% better power efficiency. That figure has been cited widely across coverage of the chip, though it has also drawn scrutiny from some technology analysts.
Writing for Yellow, technology journalist Jason Cross pushed back on how the 18% figure has been broadly interpreted, arguing that the number more likely describes performance characteristics of TSMC’s underlying 2-nanometer manufacturing process rather than representing a confirmed, chip-specific performance benchmark for the A20 Pro itself. The A20 Pro is expected to be the first Apple processor built on TSMC’s 2-nanometer node, replacing the 3-nanometer process used in Apple’s current generation of chips, and Apple is expected to be among the first major customers to use that new manufacturing process at scale.
Beyond performance figures, the leaks also point to a broader restructuring of the chip’s physical packaging. Reports have suggested Apple plans to integrate RAM more closely with the CPU, GPU and Neural Engine using TSMC’s Wafer-Level Multi-Chip Module packaging technology, a change from the current design in which memory dies are stacked. Under the new approach, memory dies would instead be placed beside the main system-on-chip rather than stacked directly on top of it.
The leaked die imagery did not include clearly labeled details for the chip’s Image Signal Processor or Neural Engine components, leaving their exact size and configuration unconfirmed based on the available images. Some analysts covering the leak speculated that the Neural Engine could see a substantial size increase in this generation, potentially even doubling in scale, drawing a comparison to a similar expansion Apple made to its Neural Engine architecture within its M6 chip used in Mac computers.
The A20 Pro is expected to power both the standard iPhone 18 Pro and the larger iPhone 18 Pro Max, and is also rumored to be used, potentially in a modified configuration, within Apple’s long-anticipated first foldable iPhone, sometimes referred to in early reporting as the iPhone Ultra. Given the thinner form factor and more constrained thermal environment expected within a foldable device, some analysts have suggested Apple could disable one of the chip’s GPU cores in that specific model to manage heat and battery life, a pattern the company has followed previously with other space-constrained device variants, such as its decision to disable one A19 Pro GPU core within the iPhone Air.
Cost estimates tied to the new chip have also circulated alongside the performance leaks. According to reporting cited by Yellow, Apple may pay close to $280 per A20 chip unit, representing an increase of roughly 80% compared with what the equivalent A19 chip reportedly cost the company, a jump that reflects both the more advanced manufacturing process and the added complexity of the chip’s new packaging approach.
Apple has not confirmed any of the technical specifications circulating in these pre-launch leaks, and as with all unofficial supply-chain and circuit-diagram-based reporting, the details should be treated as informed speculation rather than confirmed fact until Apple formally unveils the new devices. The company is widely expected to introduce the iPhone 18 Pro, iPhone 18 Pro Max, and potentially its first foldable iPhone alongside at least seven other new devices during its scheduled Sept. 9 event.
Should the leaked specifications prove accurate, the resulting graphics performance improvements could meaningfully benefit demanding mobile games, graphics-intensive applications, and on-device artificial intelligence processing tied to Apple’s ongoing Apple Intelligence initiative, an area where the company has increasingly emphasized the importance of local, on-device computing power rather than relying solely on cloud-based processing. Independent testing following the device’s official release will ultimately be needed to confirm whether the new A20 Pro chip delivers on the performance gains suggested by this week’s leaked circuit diagrams.
Goldman Sachs chief economist Jan Hatzius previews the upcoming July CPI inflation report and discusses the Federal Reserves interest rate trajectory, and the state of the U.S. economy on ‘The Claman Countdown.’
EXCLUSIVE: Goldman Sachs is making progress on its new 800,000-square-foot campus in Dallas as it deepens its presence in the city, which has emerged as a key regional financial hub.
The firm has a longstanding presence in the Dallas metro area, where it has its second-largest base of employees in the U.S. behind only its New York City headquarters, and the new campus will allow Goldman Sachs to combine two offices into one facility where all the firm’s various business units can be situated and collaborate.
Ericka Leslie, chief administrative officer at Goldman Sachs, told FOX Business in an interview after visiting the new campus in Dallas as construction continues that “I can’t say it enough, I think Dallas is a great place to do business, it really is. The building is beautiful.”
“We’re in two buildings now, we’re going to be able to combine everybody into this state-of-the-art space, and it’s right next to the Perot museum, and the city itself is very vibrant. So we’re looking forward to it, and we’re going to grow there,” Leslie said. “It’s a growth opportunity for us inside of the United States, and it’s a really vibrant place to do business.”
WHY MAJOR FINANCIAL FIRMS ARE EXPANDING TEXAS PRESENCE BEYOND TRADITIONAL WALL STREET HUB
The new Goldman Sachs campus in downtown Dallas is under construction, with a projected opening in January 2028. (Shelby Tauber for The Washington Post via Getty Images)
The new campus will include an auditorium as well as a wide range of amenities, including a wellness center, fitness facility, a backup daycare, multiple spaces offering cafeteria or cafeteria-like services, a coffee bar and outdoor spaces with trees and shade.
Employees will be able to park underneath the building and a retail space will be built across the street that offers additional options nearby for those working at the new campus.
“I find people want to leave their desk, so to speak, and go to another place, but maybe they only have 30 minutes free, and they want to grab a coffee or have a conversation with people,” Leslie said.
“There are a lot of places where you can meet up and sit down and be outside or be inside. And I think that’s really important to people because it gets hot there in the summer, people don’t want to have to walk around outside, it’s completely air-conditioned.”
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The new campus will offer views overlooking downtown Dallas and the Perot Museum, including from outdoor areas. (Goldman Sachs)
The new campus will also have a park outside that’s about an acre and a half in size, which Leslie said crews were working on when she visited the site.
“The outside of the building is mostly complete, and they have to do that in order to start fitting out the inside of the building and air conditioning it, so that will begin fairly shortly. We’re looking for a launch around January 2028,” Leslie said.
She noted that stiff competition for work crews amid the construction boom in the Dallas area has contributed to some delays, though the new campus is still expected to open on schedule.
“The project is mostly on time. It’s slightly delayed, there’s quite a bit of development going on in Dallas right now, and so we’re seeing small delays,” she said, adding that the company expects to be occupying the space in January 2028.
Y’ALL STREET LAUNCHES: TEXAS STOCK EXCHANGE GOES LIVE IN DALLAS
The new Goldman Sachs campus in Dallas will allow the firm to consolidate and grow its presence in the region. (Goldman Sachs)
Leslie noted that Goldman Sachs was one of the firms that contributed to the launch of the Texas Stock Exchange in Dallas, which went fully live for the first time in late July, while other companies are looking to move into the area or are considering doing so.
She added that as more companies are attracted to downtown Dallas, she sees the city becoming more of an urban center with people choosing to live within the city rather than commuting in from the suburbs.
Goldman Sachs CEO David Solomon told CNBC in an interview this week that the firm’s headcount in New York City has remained at a little less than 10,000 and hasn’t grown in about 20 years, while it has expanded its overall U.S. headcount with growth in places like Dallas and Salt Lake City. Solomon said that “talent plays a role in it – where is talent available – but also policy, taxes, environment.”
| Ticker | Security | Last | Change | Change % |
|---|---|---|---|---|
| GS | THE GOLDMAN SACHS GROUP INC. | 1,035.52 | +30.92 | +3.08% |
Leslie echoed that sentiment, telling FOX Business that “We like to go to places where you can attract young talent, and New York has always been a place where people want to work when they first get out of college.”
“But I was really surprised walking the Katy Trail [in Dallas] and seeing the number of people that are just starting out in their careers and out walking, getting exercise. I can’t emphasize this enough, there were thousands of people – I almost couldn’t make my way, I had to keep going around people,” she said. “It was a really nice thing to see.”
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“I think more and more you’re going to end up seeing places where you’ve got really robust talent pools, you have a lot of universities, and it’s going to be a place where we’re going to attract young people,” Leslie added. “I think Dallas has a really bright future.”
The San Francisco 49ers and the Los Angeles Rams are heading to Australia, marking the longest-ever distance two NFL teams have traveled for a game.
It’s all part of the league’s push to expand American football globally. A record nine international regular-season games will be played in 2026 – kicking off in Melbourne, the city’s first NFL game, and followed by inaugural match-ups in Rio de Janeiro and Paris. The schedule also brings professional football to London, Madrid, Munich and Mexico City.
NFL owners have already approved 10 international games for the 2027 season – the maximum number of games the league can play outside the United States per its current collective bargaining agreement with players.
While NFL games are consistently the most-watched programming on television, the vast majority of the league’s interest is American. For some context, last year’s Week 1 game in Sao Paulo, Brazil — streamed on YouTube — between the Kansas City Chiefs and the San Diego Chargers drew 18.5 million viewers in the U.S. and just 1.2 million viewers internationally.
That delta is what’s driving NFL Commissioner Roger Goodell to seek global growth. Goodell has previously said he’d like to have up to 16 international games on the schedule. He also recently said he had “no doubt” a team would eventually be permanently located outside the U.S.
NFL boss Roger Goodell speaks at a press conference before Super Bowl LX between the Seattle Seahawks and the New England Patriots.
Maximilian Haupt | Picture Alliance | Getty Images
“We are committed to continue to grow every year in what we’re doing,” NFL Executive Vice President Peter O’Reilly said in a conference call for reporters on Wednesday. “We learn in each new market and then build upon that. That will be true as we move forward. As the commissioner said, we have aspirations to go beyond that. We want to do it the right way – to go to the right markets at the right time.”
The NFL has a designed strategy to grow the game internationally. One key part is the league’s relatively little-known Global Markets Program. Launched in 2022, the program gives NFL teams specific international marketing rights to build brand awareness and fandom.
Every team owns at least one market. When games are played abroad, the teams that own those markets are the de facto “home team.” The Rams own marketing rights in Australia. Later this year, when the 49ers play in Mexico – a region where they own rights – they’ll be the home team.
NFL clubs can apply for rights to international markets by submitting proposals to the International Committee for review each spring. The markets are often mildly based on geography. For example, the Rams own marketing rights in countries more easily accessible by West Coast teams, such as Australia, China, Japan, South Korea, New Zealand and — like the 49ers — Mexico. It also owns rights in the United Arab Emirates.
Other franchises’ rights are more driven by their specific owners’ wishes. The Detroit Lions own Austria, Brazil, Canada, Germany and Switzerland. The Los Angeles Chargers have Greece – and only Greece. Chargers owner Dean Spanos has Greek heritage.
The NFL has chosen a team-led strategy to grow fandom internationally because it wants buy-in from its franchise owners, O’Reilly said.
“It’s one part of a larger strategy,” O’Reilly said. “Having a favorite team is a key driver of lifelong fandom. Giving the clubs the option to apply, you want them to align with markets they’re going to get behind. For the vast majority, those markets align with the markets we’re committed to. It allows clubs the freedom to tailor to their priorities … working with our folks on the ground. “
Entering this season, 62 regular-season NFL games have been played outside the United States.
But there’s no certainty the NFL’s international strategy will significantly increase the sport’s popularity.
Some of the challenge lies in time zone differences. Primetime games timed for a U.S. market mean taking the field in the middle of the night in Europe and in the morning in Australia.
The Rams and Niners are kicking off at 10:35 a.m. local time on a Friday next week.
It’s difficult to grow a sport globally when start times need to cater toward Americans. The NFL has found 9:30 a.m. ET to be a sweet sport start time for European games – but TV ratings for those games have consistently been lower than Sunday afternoon and night contests.
It’s also an open question of just how popular this international movement is with players, who must take long plane rides and battle jet lag with time differences.
While the 49ers left Wednesday for Australia, the Rams aren’t arriving in the country until next week, 24 hours before game time.
Alibaba vs. Meituan: quality value against model-based upside
A ChargePoint electric vehicle charging station in Hudson, New York, US, on Tuesday, Sept. 3, 2024.
Angus Mordant | Bloomberg | Getty Images
ChargePoint Holdings CEO Rick Wilmer believes a surge in the electric vehicle charging company’s stock Thursday is just “the beginning of the momentum,” he told CNBC.
Shares of ChargePoint increased more than 70% during afternoon trading after the company significantly beat Wall Street’s second-quarter expectations for its 2027 fiscal year and guided toward continued improvements in its performance.
It’s the most notable increase since it underwent a reverse stock split last year to raise its share price and maintain compliance with the New York Stock Exchange’s minimum trading price requirement of $1 per share.
“The growth is starting to accelerate,” Wilmer told CNBC during an interview Thursday morning. “It’ll be driven substantially by the new products and technology we’re putting into the market.”
ChargePoint, unlike some EV charging companies, does not actually own and operate its chargers. It provides hardware, software and services to customers, such as businesses, that want to offer chargers to their employees or customers.
The company after markets closed Wednesday reported revenue of $116.1 million and a loss per share of 35 cents during the quarter. That compared with analyst expectations of $105.2 million in revenue and a loss of 85 cents, according to average estimates compiled by LSEG.
ChargePoint stock over one day
Its performance was assisted by a one-time tariff refund of approximately $4.2 million in the quarter, but the company said its normalized gross margin would have still set a new record without the benefit.
“We’ve now had our fourth consecutive quarter of year-over-year growth, and this quarter we just reported yesterday was obviously another good growth quarter,” Wilmer said. “And now [we’re] expecting that to accelerate, especially as we move into next year.”
As part of its growth plan, the company has been introducing faster high-performance chargers, known as “Level 3,” in Europe, as well as next-generation products for the U.S., including Level 2 and Level 3 chargers.
The company also is using artificial intelligence to improve charging times for its customers, reduce how long it takes to develop software and improve efficiency across its business, Wilmer said.
Wilmer’s optimism comes despite a slowdown in all-electric vehicle sales during the past year, following the elimination of federal support for the industry in the U.S., including the end of an up to $7,500 consumer benefit for purchasing an EV.
“I think, altogether, the down cycle, or the doom and gloom, has been a bit overstated. I think there’s a lot more positivity at the ground level,” Wilmer said. “I just think in the end, better products can win.”
U.S. automakers are continuing to sell EVs, and demand in the used vehicle market is strong amid high gas prices, but the move to non-gas-powered vehicles has been significantly lower than many companies and analysts previously expected.
ChargePoint is toward the end of a three-year business plan spearheaded by Wilmer that focused on reducing cash burn and profits, including cutting net losses from $125.3 million three years ago to $35.6 million during its most recent quarter.
The company has not disclosed when it plans to be profitable, but Wilmer said the company is on its way to achieve a profit on an earnings before interest, taxes, depreciation and amortization basis.
“We’re approaching that quickly, and we want to get there ASAP,” he said Thursday.
ChargePoint’s third-quarter guidance for its 2027 fiscal year included revenue between $105 million and $115 million, which would be a mid-point increase of roughly 4% year-over-year.
Payne Capital Management President Ryan Payne joins ‘Mornings with Maria’ to discuss the surge of private equity in sports. Billionaires like Jeff Bezos and Bob Iger are investing billions as professional sports team valuations skyrocket.
Mortgage rates rose to the highest level in more than a year, mortgage buyer Freddie Mac said Thursday.
Freddie Mac’s latest Primary Mortgage Market Survey, released Thursday, showed the average rate on the benchmark 30-year fixed mortgage rose to 6.71% from last week’s reading of 6.66%. It was the highest reading since July 31, 2025, when the average rate on the 30-year fixed mortgage was 6.72%.
The average rate on a 30-year loan was 6.5% a year ago.
The average rate on the 30-year fixed mortgage rose to 6.71% on Thursday, according to Freddie Mac. (Daniel Acker/Bloomberg via Getty Images)
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“Purchase demand has remained relatively stable indicating steady interest from buyers adapting to evolving market conditions,” said Sam Khater, Freddie Mac’s chief economist.
The average rate on a 15-year fixed mortgage rose to 6.04% from last week’s reading of 5.98%.
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Mortgage rates are affected by several factors, including the Federal Reserve and geopolitics. Though mortgage rates are not directly affected by the Fed’s interest rate decisions, they closely track the 10-year Treasury yield. The 10-year yield hovered around 4.74% as of Thursday afternoon.
Mortgage rates are affected by several factors, including the Federal Reserve and geopolitics. (Al Drago/Bloomberg via Getty Images)
Mortgage rates have risen since the start of the conflict between the U.S. and Iran earlier this year.
“The Middle East conflict has put upward pressure on oil prices, fueling inflation and pushing it further from the Fed’s 2% target,” said Realtor.com senior economist Jiayi Xu. “When the conflict appeared to be nearing resolution, bond yields declined and mortgage rates followed suit. But the latest escalation in Middle East tensions has driven oil prices higher, reviving inflation concerns and pushing yields and mortgage rates back up.”
Zoox CEO Aicha Evans discusses the launch of paid autonomous robotaxi rides in Las Vegas and addresses NHTSA safety concerns, vehicle production targets and plans for expanding the driverless service on ‘The Claman Countdown.’
Zoox announced Thursday that its driverless robotaxis will begin transporting passengers to and from Harry Reid International Airport in Las Vegas, marking the company’s first airport service.
The Amazon-owned company told FOX Business that, beginning Thursday, riders can book trips between Harry Reid International Airport and the Las Vegas Strip.
“Bringing autonomous transportation to one of the country’s busiest airports requires true partnership, and we are grateful to the Clark County Department of Aviation and the state of Nevada for their continued support as we help shape the future of mobility,” said Ron Thaniel, Zoox’s senior director of policy and regulatory affairs.
A Zoox robotaxi driving down the Las Vegas Strip in front of the Luxor Hotel & Casino. (Zoox Inc.)
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Zoox will pick up and drop off passengers at designated curbside locations at the airport, with pickup and drop-off points varying by each of the two passenger terminals.
The robotaxis use lights and audio cues to help riders locate them in busy pickup areas, and passengers can pair their devices via Bluetooth to listen to their own music during the ride.
The vehicles seat four passengers and feature carriage-style seating, with two rows facing each other. The company said there is enough room for roughly one piece of luggage per person if the vehicle is full.
Zoox robotaxi drives down Las Vegas Boulevard. (Zoox Inc.)
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On July 31, the National Highway Traffic Safety Administration granted Zoox a temporary exemption from certain federal motor vehicle safety standards, clearing a key regulatory hurdle for the company to begin charging for rides.
The exemption was necessary because the vehicles lack traditional driver controls, including a steering wheel and pedals, that are required under federal safety standards.
After receiving the federal government’s blessing, Zoox launched paid robotaxi rides in Las Vegas on Aug. 10. The company also operates in San Francisco, where its service remains in the testing phase.
Interior of a Zoox robotaxi, which has four seats.
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Destinations within the app include the Las Vegas Convention Center, the Sphere, the T-Mobile Arena and many major resorts on the Strip.
According to Zoox’s website, the company is looking to begin offering paid rides in 10 other cities, including Seattle, Austin, Dallas, Houston, San Diego and Los Angeles.
CAMDEN, NJ. — The Campbell’s Co. is adding electrolytes to its V8 Energy line. The V8 Energy with Electrolytes line is offered in drink mix sticks and ready-to-drink (RTD) canned formats.
The drink mixes are made with magnesium and vitamins A, C, E and B.
The RTD cans are formulated with potassium, electrolytes and B vitamins.
Both formats are available in lemon lime, strawberry passionfruit and white peach flavors, and each flavor contains 80 milligrams of caffeine.
The cans are available online through Amazon and Walmart. The drink mixes will launch online later this year. Both products will roll out in retailers in 2027, according to the company.
The launch follows the limited-time launch of V8’s yuzu lemon Energy with Electrolytes beverage in March.
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