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Bitcoin (BTC) covered call strategy used to generate income

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Bitcoin (BTC) covered call strategy used to generate income

GameStop’s (GME) massive, $420 million bitcoin transfer earlier this year was not an exit – but it’s not holding the coins anymore either.

In its annual report filed Tuesday, the video game retailer revealed that 4,709 BTC – out of its 4,710 coins – had been pledged to crypto exchange giant Coinbase (COIN) as part of an over-the-counter covered-call strategy.

The disclosure offers a clearer explanation for a January wallet that showed GameStop shifting nearly its entire bitcoin position to Coinbase Prime. The move had stirred speculation that the company was preparing to sell its holdings. Especially so as digital asset treasury firms faced mounting pressure from falling crypto prices, sparking questions about whether GameStop was cutting risk.

The BTC options strategy

What happened instead is that the company has written short-dated call options on its bitcoin, with strike prices between $105,000 and $110,000 and expiries through late March.

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The trade was aimed at generating income from option premiums, while limiting gains above those levels.

The filing shows a $0.7 million liability linked to the options and a $2.3 million unrealized gain. It also said that after the fiscal year ending on January 31, a portion of the covered-call contracts expired unexercised, while the related collateral remained with Coinbase Credit.

No longer holding bitcoin

The structure also changed how GameStop accounts for its holdings.

Because Coinbase can rehypothecate or redeploy the pledged bitcoin, the company no longer classifies the assets as directly held. It now records a receivable, the right to reclaim equivalent BTC later.

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That is a notable shift from its buy-and-hold strategy. While GameStop said its economic exposure remains similar to holding bitcoin outright, the position is no longer unencumbered. It sits with a counterparty and is tied to derivatives.

The firm reported that receivables linked to the pledged bitcoin were worth $368.3 million at fiscal year-end. It also booked a $59.7 million unrealized loss tied to bitcoin’s price decline.

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Crypto World

TradFi Is Buying Bitcoin Again, But War, Inflation May Unravel The Rally

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TradFi Is Buying Bitcoin Again, But War, Inflation May Unravel The Rally

Bitcoin’s (BTC) consolidation continued into Thursday as bulls struggled to keep hold of $70,000, and competing narratives on BTC’s market structure versus its increasing institutional adoption clashed with the bearish overarching factors negatively impacting US equity markets. 

Citing Bernstein’s $150,000 by the end of 2026 price estimate, Bloomberg analysts said that data shows institutional investors returning to the Bitcoin markets in droves, reinforcing the view that BTC had “reached a floor.”   

In early March, a week-long stretch of inflows to the spot Bitcoin ETFs nearly topped $1 billion, while Strategy purchased 22,237 BTC for $1.6 billion through its new perpetual preferred equity, Stretch (STRC). In addition to the success of STRC, Strategy also unveiled plans to raise capital to buy $44.1 billion in additional Bitcoin. 

Further proof of institutions stepping back into the crypto market came from $10 trillion asset manager Morgan Stanley filing documents to launch its own spot Bitcoin ETF. Morgan Stanley recommends investors maintain a 2% to 4% allocation to cryptocurrencies, and on March 26, a proposed Labor Department rule, which would permit brokerages that manage and offer services in the $10 trillion 401(k) retirement plan market to invest in Bitcoin, progressed through the White House’s regulatory review process.  

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On Thursday, Coinbase also launched token-backed down payments for Fannie Mae loans, essentially permitting Bitcoin holders to use BTC and USDC to fund home mortgages. The offering allows investors holding Bitcoin to unlock the trapped liquidity of BTC without selling or generating a taxable event. 

Related: US Bitcoin ETFs post 6-day inflow streak as crypto rallies

How important is Bitcoin’s $70,000 support?

While institutional investors’ renewed interest in buying Bitcoin has clearly returned, BTC’s price volatility and its inability to break out of a near 6-month price downtrend remain clear hurdles. The ongoing US-Israel and Iran war, along with President Trump’s threat to send ground troops to Iran continues to negatively impact stock markets and cryptocurrencies. 

On Thursday, in a Truth Social post, President Trump said Iran’s negotiators had “better get serious soon, before it is too late, because once that happens there is NO TURNING BACK, and it won’t be pretty!” The clear buildup of US military assets deployed to the Middle East has markets worried that a ground operation could begin as early as this weekend. 

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Truth Social post from President Donald Trump. Source: Truth Social

Following a series of comments from the President, US markets sold off, with the DOW shedding 400 points, while the S&P 500 and Nasdaq saw 1.49% and 2.07% respective losses. On the other hand, WTI crude oil and Brent Crude rallied, with each seeing gains of over 4%.

With growing uncertainty on which direction the US-Israel and Iran war takes and the longer-term impact of record-high oil prices on US inflation and the wider economy, investors are electing to decrease their exposure to volatility. 

BTC/USD 1-day chart. Source: TradingView

This explains Bitcoin’s frequent re-visits to prices below $70,000 along with the short-lived nature of rallies in the $71,000 to $76,000 range. That said, one positive is that institutional and retail investors appear to view $70,000 and below as an optimal buying zone, thus reinforcing the level as support.