Graham Norton almost said no to The Neighbourhood, which has proven to be a bit of a miss in terms of viewing figures, before ITV’s brand new game series went to air
Graham Norton almost said no to The Neighbourhood before the series went to air. The presenter, 63, is front and centre on the broadcaster’s new gameshow format in which real-life households have gathered in a purpose-built neighbourhood to be in with a chance of winning a £250,000 cash prize.
There were clearly high hopes for the series as it premiered in between both segments of the explosive I’m A Celebrity…South Africa final on April 24, and has been airing at 9pm on Thursdays and Fridays ever since, where it has managed to pull in just half a million viewers.
Just hours after the sudden schedule change was confirmed, comments made by the talk show host have emerged, where he admitted that he can be “very lazy” with work and only agreed to fully commit to the project once he heard producers explain it in depth to him.
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Speaking before the series launched, Graham told an audience in the Lake District, where the show is filmed: “You are the first people in the world to get a sneak peek at The Neighbourhood, and it’s a show that I’m really excited to be at the helm.
“Anyone that knows me will know that as much as I enjoy my job, I’m also very lazy, so when the brilliant teams from Lifted Entertainment and The Garden asked me in for the pitch, I thought, well I’ll do that but then I’ll say no. And then as I was sitting there, I thought, ‘Oh, this is really good. I have to say yes to this,’ so here I am!”
Despite Graham’s optimistic outlook on the whole thing from the start, the programme will now air at 10.45pm which takes it away from the coveted slot it was initially given, implying that it has not lived up to expectations in terms of viewing figures.
This Thursday, viewers tuning in at 9pm will instead see a repeat of Davina McCall’s Long Lost Family, and an episode of Beat The Chasers: Celebrity Special, which was initially aired in 2021, will be shown instead. A spokesperson for ITV confirmed the schedule shift as they said said: “The full box set of The Neighbourhood is now available to stream on ITVX. Additionally, the show will continue to air in an evening slot on ITV.”
But sources have claimed that whilst the broadcaster pulled out all the stops to make the programme into a hit, it just hasn’t gone that way in the end. An insider told The Sun : “They threw everything at The Neighbourhood to make it a big success, but it’s ended up a bit of a damp squib.”
The six households competing are The Bradons, The Kandolas & Samra, The Lozman-Sturrocks, The Pescuds, The Scouse Haus and The Uni Boys. Challenges put every neighbour to the limit as they try and eliminate one another without becoming unpopular enough to get the axe themselves.
Opening up on his first reaction when he saw the entirety of the set, Graham said: “Arriving in Derbyshire and seeing the set, I’d seen pictures but I didn’t quite understand the scale of it. It really is like being on a movie set, except it’s 360 – everywhere you look, it’s real.
“The art department did an extraordinary job of building up that town square where we do the removals, the pub, the cafe, the interiors of the houses. It really took my breath away!
The Neighbourhood is available to watch on ITVX. Follow Mirror Celebs and TV on TikTok , Snapchat , Instagram , Twitter , Facebook , YouTube and Threads

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