When Emmanuel realised his university course wasn’t the right fit for him, he decided to take a ‘leap of faith’. Years after first starting up his YouTube channel during the Covid lockdown, he decided to pursue it full-time.
His videos were filmed on a smartphone and only garnered a few thousand views. He performed rap battles with friends, asked people to show off their talents in the street, and knocked on random houses asking for their WiFi password before having doors slammed in his face.
Posts were titled “Can I have your WiFi password????”, “Shocking try not to laugh challenge!!!” and “Fake employee prank” showing perplexed staff as he toured a supermarket dressed in their uniform.
The 26-year-old later pivoted to street interviews with no agenda. He ventured out to see ‘what the public had to say’. But it was when one of his clips rapidly went viral on Tik Tok, that he knew he’d found a winning formula.
“I didn’t think anything of it,” he told the M.E.N. “I was just going around chatting to people and wanted to see what the public had to say in general.
“I randomly asked someone a general knowledge question and they gave me a funny answer. When I posted it, it went viral and got over 10 million views. I’d asked someone what Queen Elizabeth’s surname was, and they said Princess Diana.
“I had started my social media in lockdown when we weren’t doing anything. It was just videos on YouTube with my friends and it was on and off for a while. I’d ask people if they had any talents to show the world. We’d do rap battles and someone would have to rhyme with the next word.
“But I changed my format after the TikTok video. At the time I was studying a broadcast journalism masters at university and I wasn’t really enjoying it, so decided to take a leap of faith and try to make people laugh and bring some joy into their lives.”
With half a million followers on Instagram, 766,000 on TikTok and 156,000 on YouTube, Emmanuel has found his niche. It’s simple: he goes around the streets asking random members of the public general knowledge questions, and documents the range of ridiculous answers.
The capital of the UK? England. The name of a female cat? Catty. What country is Mexico City in? America. Ten per cent of 300? Three.
Originally from Birmingham, Emmanuel moved up to Manchester and now films his videos across the city and beyond, in the likes of Bury and Salford, and is often recognised. His favourite spot is Piccadilly Gardens.
“I was getting a lot of no’s at the start and still do, but I was persistent. I knew if I asked 100 people, I might get 80 that wouldn’t speak to me, but 20 that would. It helps more now because people do recognise me.
“I used the traction to build up my audience. I think its the simplicity of it. There isn’t a lot going on, it’s just me with a microphone and people giving crazy answers.
“Viewers tend to love my face when people get it wrong, and how I look at the camera. It isn’t over edited, it’s all real. It’s just me asking questions and people love it. We live in an age with AI and over the top editing, and I think people just want something authentic that makes them laugh.
“A lot of the comments are positive. People have told me how their videos have helped them through a rough time and made them laugh. One kid came up to me in town and said they’d helped him in hospital after he had suicidal thoughts. They get to me and make me really happy.”
In a recent video filmed in Bury’s Mill Gate shopping centre, two girls said that Mexico City was in America. When asked how they got there, one responded “a plane.”
Another clip showing a man leaning on a bin at Salford Precinct featured Emmanuel asking what the plural term was for child. “Plural, what do you mean by that?” the man answered, before continuing: “I agree, people should be able to have as many kids as they want” and discussing abortion laws in Ireland.
Along Market Street he asks a teenage boy “what continent are we in right now?” to which he responds: “Town.” When asked how he ‘got there’, he says “Bus.”
“It is all real,” Emmanuel said. “I don’t think people are stupid, I think it’s the pressure of being on camera. I have a mic and a camera, so when I am asking questions people are under pressure, it builds up and then they get it wrong. There are some people where I don’t know what’s going on in their brains.
“There are so many ridiculous answers. I’m never surprised anymore. Every day it’s different wrong answers and it’s funny. I’m just used to it now.”
On his ballooning success, he explained: “I am so grateful. I’ve been fortunate enough to work with big brands, and am invited to events and film premiers. I want to take my work towards documentaries and see the world, and I want my own game show. That’s where I’m taking it.”
And asked where his favourite spot to film is, he said: “For me, it’s Piccadilly Gardens. I have a lot of success there. It’s a busy place and there are so many characters there.”
You can follow Emmanuel on YouTube here and on his Instagram profile @eman.rtm.






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