Users can now text Claude Code using Discord and Telegram.
Anthropic is responding to the OpenClaw frenzy by connecting Claude Code into text channels, allowing users to control the bot via a two-way chat.
Peter Steinberger’s open source project OpenClaw has managed to capture a large audience since launching in November. The tool is especially popular in China, where OpenAI and Anthropic do not provide their services commercially.
Chinese technology leaders, including Alibaba, Baidu, ByteDance, Tencent and MiniMax have already launched OpenClaw-based apps in the country. Tencent launched a new tool on Sunday (22 March) that lets its WeChat messaging platform integrate with OpenClaw agents.
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OpenClaw’s appeal to a large audience lies in its low barrier to entry. It lets users create personal AI agents – for a variety of tasks – that can be accessed and instructed via chat apps such as WhatsApp, Telegram and Discord.
However, personal agents such as OpenClaw need to be given access to a user’s computer (the extent varies, depending on the use case), increasing the risk of cybersecurity incidents.
The recent strong agentic AI uptake has moved China to restrict state-run enterprises and government agencies from running OpenClaw apps on office computers.
Anthropic is trying to counter OpenClaw’s appeal by offering a similar feature called ‘Claude Code Channels’, with a stronger brand identity and added security features. According to Anthropic, admins can manage channels, and every approved channel plugin maintains a sender ‘allow-list’.
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A channel is a model context protocol server, the standard for connecting AI apps to external systems.
The channels let users text and instruct the coding bot via Discord and Telegram. Previously, Claude Code users could only interact with the agents via the Claude desktop app, terminal, supported developer environments or the Claude mobile app.
The potential security issues associated with OpenClaw have also inspired other offshoots, including Nvidia’s open source stack NemoClaw, AI start-up Kilo’s KiloClaw, and NanoClaw.
Meanwhile, Google plans to develop an AI agent that can navigate the Chrome browser and complete tasks on behalf of a user, reported Wired recently.
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Earlier this month, Meta snapped up the viral ‘human-free’ platform for AI agents called Moltbook, developed using OpenClaw technology. A month earlier, OpenAI had poached its creator.
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Nvidia CEO Jensen Huang says he understands the concerns about “AI slop” with DLSS 5 but insists the feature preserves a game’s underlying geometry and artistic intent. “I think their perspective makes sense, ” said Huang during a recent appearance on the Lex Fridman podcast. “And I could see where they’re coming from because I don’t love AI slop myself. You know, all of the AI-generated content increasingly looks similar, and they’re all beautiful… so I’m empathic toward what they’re thinking. That’s just not what DLSS 5 is trying to do.” Tom’s Hardware reports: Although Huang is striking a more conciliatory tone, much of his response is similar to what we heard at GTC [where Huang said gamers were “completely wrong.”] The artist determines the geometry, we are completely truthful to the geometry… so every single frame, it enhances, but it doesn’t change anything.” There was some confusion about how DLSS 5 worked when it was first announced, and although the inner workings of it still aren’t clear on a technical level, Huang has said that it isn’t a general-purpose generative AI model. He describes it as “content-controlled generative AI.” On the other end of the spectrum, Huang also said that it isn’t a post-processing filter. The technical details of DLSS 5 live somewhere between that space, and we likely won’t know them until later this year when the feature is set to release.
“The question about enhancing, DLSS 5… in the future, you could even prompt it. You know, I want it to be a toon shader. I want it to look like this, kind of. You could even give it an example and it would generate in the style of that, all consistent with the artistry, the style, the intent of the artist,” Huang continued. “All of that is done for the artist so they can create something that is more beautiful but still in the style that they want.” Although the talking points about DLSS 5 remain unchanged, it seems that Huang has at least heard the criticism. “I think that they got the impression that the games are going to come out the way the games are… and then we’re going to post-process it. That’s not what DLSS is intended to do.”
Huang also made assertions that DLSS is “integrated” with the artist, and suggested that it would put the power of generative AI in the hands of artists working in game development […]. Although DLSS 5 looks like it’s doing a lot, Huang said that it’s just another tool, not an essential feature. “The gamers might also appreciate that, in the last couple of years, we introduced skin shaders to game developers, and many of those games have skin shaders that include sub-surface scattering that makes skin look more skin-like… [DLSS 5] is just one more tool. They can decide what to use,” Huang ended the conversation about DLSS 5. Immediately after, without missing a beat, he said 1993’s Doom was the most influential video game ever made.
Helion Energy’s Polaris fusion demonstration reactor operating with tritium and deuterium fuel. (Helion Photo)
The Seattle-area fusion company Helion Energy is negotiating a deal to supply OpenAI with massive amounts of energy, Axios reported Monday.
The deal under discussion would have OpenAI receiving an eye-popping 5 gigawatts of power by 2030, ramping up to 50 gigawatts by 2035, according to Axios, which cited an unnamed source familiar with the talks. By comparison, Washington state’s Grand Coulee Dam — America’s largest hydroelectric facility — has a 6.8 gigawatt capacity.
Helion has yet to demonstrate that its electricity-generating technology is commercially viable. The company is currently operating its seventh-generation prototype in Everett, Wash., and has raised more than $1 billion from investors — including Sam Altman, CEO of OpenAI.
Helion told GeekWire that Altman is stepping down from its board of directors after more than a decade.
“This decision enables Helion and OpenAI to partner on future opportunities to bring zero-carbon, safe electricity to the world,” said Helion CEO David Kirtley via email.
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The company did not confirm the reported discussions with OpenAI, saying it “has not announced any new customer agreements” beyond deals with Microsoft and the steel manufacturer Nucor.
“Sam has played an integral role in Helion’s development, helping us focus on the thing that matters most: deploying fusion for customers as quickly as possible to fully satisfy the world’s need for clean and abundant energy,” Kirtley added. “We look forward to continuing to work with him in this new capacity.”
Helion recently climbed to the No. 1 spot on the GeekWire 200, our list of the top privately held startups in the Pacific Northwest.
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The company is building its first commercial facility — a 50-megawatt plant called Orion — in Malaga, Wash. The plant is expected to begin smashing atoms by 2028 and Microsoft has agreed to purchase its energy if the project succeeds.
The reported 5-gigawatt target for the OpenAI deal would be 100 times larger than that first plant.
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Dozens of fusion companies worldwide are racing to replicate the nuclear reactions that power the sun and stars, with the goal of producing nearly limitless, carbon-free energy. None have yet achieved viable fusion power, though many are making incremental advances and signing agreements for full-scale facilities.
Skeptics argue that commercial fusion remains many years away, but growing demand for clean energy to power data centers and an increasingly electrified economy is stoking interest and funding for fusion.
As Helion develops its fusion technology, it’s also building a 166,000-square-foot manufacturing facility. The site will assemble the thousands of capacitors needed to deliver massive electrical surges to its fusion generator and capture the power it produces.
Production is expected to begin at the facility later this year. It will help supply the roughly 2,500 capacitor units needed for the Orion plant, but is designed with broader scaling in mind.
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“These high volume lines are not for our Orion machine, but for the next machine,” Sofia Gizzi, Helion’s director of production, told GeekWire in October. “A factory operating at 50% of its design capacity or less can spit out Orion, no problem. But we’re really looking beyond that into 2030.”
I’ve obviously talked a great deal about how RFK Jr. and his activity as the Secretary of HHS has been a massive health liability for the American public. The implementation of his batshit anti-vaxxer stances have, of course, grabbed most of the headlines here, especially given the recent pushback he received from the courts, but it’s also worth noting the other craziness he’s spouted at the same time. He co-signed Trump’s nonsense about Tylenol giving all the kids autism. He’s overseen the worst measles outbreak in America in several decades. It seems likely he lied to Congress about his “work” in Samoa. He has vindictively repealed grant funding to groups that disagree with him on public health matters. He’s very interested in teenager sperm counts. He once took his grandkids swimming in a river known to be filthy with human waste.
It’s bad for the health of America. The Trump administration hasn’t really seemed to care all that much about that fact, of course, but it certainly does care about retaining power through the midterms. To that end, it seems the White House has finally woken up to the idea that most Americans hate what Kennedy and HHS are doing and has decided to pare back his activity because it’s a political liability.
The White House has taken steps to assert tighter control over HHS amid leadership and messaging changes tied to concerns that department Secretary Robert Kennedy Jr.’s focus on vaccine policy could pose political risks heading into the 2026 midterm elections, The Wall Street Journal reported March 13.
While Mr. Kennedy remains in good standing with President Donald Trump, administration aides have grown frustrated with what they described as disorganization and missteps inside HHS, according to the report. Among them: a delayed response to a measles outbreak in Texas, backlash over mental health grant cuts and internal tension surrounding the FDA’s approval of a generic abortion pill.
We somehow are not at a place yet where the Trump administration realizes that they put a loon in charge of public health and are looking at making a leadership change. But they can read the polling as well as I can and they damned well know that the majority of America is not happy with Kennedy’s performance generally, and especially unhappy with his anti-vaxxer bullshit. To that end, the White House is making several moves to try to steady the waters and keep Kennedy and HHS out of the headlines.
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Basically, it looks like they’re trying to provide a bit of more adult supervision, moving Chris Klomp up from managing Medicare to managing Kennedy… er… being Kennedy’s deputy, while moving Peter Thiel’s former righthand man, Jim O’Neill, out of his HHS Deputy Secretary role and over to the FDA where there’s hope he “reduce internal friction.”
The problem is that Captain Brain Worm remains at the top of all of this. Trump and his advisers know the country doesn’t like what HHS has done. They see the chaos, the resignations, and the bullshit that gets spewed out in press conferences and courtrooms alike. It would be nice if the government did this for reasons having to do with the American people rather than for its own political ramifications, but I suppose I’ll take what I can get under the circumstances.
The FCC has officially added foreign-made routers to its Covered List, a list of equipment deemed a national security threat to the United States. This means no new foreign-produced routers can be sold in America, unless they are granted a special exemption.
If you are wondering what that means for your current router sitting in your living room, don’t panic yet. For now, the ban only affects new router approvals.
Why is the US government worried about your router?
According to the National Security Determination issued on March 20, 2026, routers have become the target for hackers and state-sponsored cyber attackers. In the public notice the FCC released today, it said, “From disrupting network connectivity to enabling local networking espionage and intellectual property theft, foreign-produced routers present unacceptable risks to Americans.”
FCC
The notice points to a series of high-profile attacks as evidence, stating that “routers produced abroad were directly implicated in the Volt, Flax, and Salt Typhoon cyberattacks which targeted critical American communications, energy, transportation, and water infrastructure.”
The conclusion from national security agencies is blunt. Foreign routers are giving bad actors a “built-in backdoor to American homes, businesses, critical infrastructure, and emergency services.”
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Does this mean you need to replace your router?
Not immediately. The notice does not address routers already in use by the public. It only talks about the routers’ sales going forward.
Foreign routers that have FCC authorization can still be sold. Router manufacturers that produce their devices abroad can apply for the Conditional Approval, which buys them time while they develop a plan to move manufacturing to the US.
TP-Link
This is a significant move that will reshape the router market. Whether it will translate into better security for everyday users remains to be seen, but one thing is clear: the era of affordable, foreign-made routers dominating American homes could soon be coming to an end.
The inbox has long been the softest entry point in enterprise security. As phishing campaigns grow more convincing, more personalised, and increasingly powered by generative AI, the tools designed to stop them have been locked in a reactive cycle: wait for the attack, analyse it, respond. IRONSCALES, the Atlanta-based email security vendor, is betting that cycle is about to break.
Ahead of this week’s RSA Conference in San Francisco, the company announced a new threat intelligence initiative alongside live demonstrations of the three AI agents it shipped in its Winter 2026 platform release. Together, the moves represent IRONSCALES’ push to reposition itself from a detection vendor into something closer to a preemptive security partner, one that models attacks before they arrive rather than cataloguing them after the fact.
What the new intelligence series actually does
The “Email Attack of the Day” series, which IRONSCALES is debuting at RSAC 2026, draws on anonymised threat data from its network of more than 17,000 customer organisations. The concept is straightforward: surface real-world email attack patterns as they emerge, publish them with technical context, and give security teams the intelligence to recognise new tactics before they proliferate.
It is not an entirely novel format. Other vendors publish threat advisories and campaign breakdowns routinely. But IRONSCALES is framing the series as a complement to its broader shift toward what it calls “Phishing 3.0” defences, where intelligence feeds directly into adaptive detection rather than sitting in a separate research silo.
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Three AI agents, one architecture
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The centrepiece of the RSAC demonstrations will be the three AI agents IRONSCALES introduced in its Winter 2026 release earlier this month: Red Teaming, Phishing SOC, and Phishing Simulation. Each is purpose-built rather than layered on top of a general-purpose large language model, a design choice Audian Paxson, principal technical strategist at the company, has described as more efficient for encoding domain-specific expertise.
The Red Teaming agent performs continuous reconnaissance against an organisation’s public footprint, scanning everything from social media presence to executive communications and org charts. It then generates tailored attack simulations and feeds them into the platform’s detection models. The idea is to harden defences against the specific phishing campaigns an attacker would build for that particular organisation, not just the generic threats circulating broadly.
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The Phishing SOC agent, meanwhile, handles forensic investigation of suspicious emails. IRONSCALES says it delivers what amounts to a Level 2 analyst’s assessment in minutes, examining five investigative tracks and producing a verdict that would otherwise consume hours of human analyst time. For managed service providers juggling dozens of client environments, the speed difference matters.
The third agent, Phishing Simulation, takes the reconnaissance data gathered by its Red Teaming counterpart and uses it to create hyper-personalised training simulations. Rather than recycling generic phishing templates, it targets an organisation’s highest-risk employees with scenarios drawn from real OSINT data and delivered in their native language.
The wider context: an arms race that favours the attacker
IRONSCALES is making these moves against a backdrop that has grown considerably more hostile. According to research cited in the company’s own announcements, 88 per cent of organisations report falling victim to AI-powered security incidents within the past 12 months. KnowBe4’s 2025 Phishing Threat Trends Report found that more than 82 per cent of phishing emails analysed contained indicators of AI assistance. A Hoxhunt analysis documented a 14-fold surge in AI-generated phishing over the 2025 holiday period alone.
The economics have shifted, too. Where crafting a convincing spear-phishing campaign once required time and skill, generative AI has compressed the effort to minutes and a handful of prompts. IBM security researchers demonstrated that AI could build a phishing campaign as effective as one created by human experts, needing just five prompts instead of 16 hours of work.
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RSAC 2026 itself reflects this anxiety. Agentic AI, the category of autonomous systems capable of planning and executing multi-step operations, dominates this year’s conference agenda. Microsoft’s keynote addresses securing AI agents at enterprise scale. Multiple vendors are unveiling deepfake detection tools. The conversation has moved decisively from whether AI will reshape email security to how quickly defenders can close the gap.
Encryption and deepfake protection round out the release
Beyond the AI agents, the Winter 2026 release includes integrated email encryption for outbound messages, a feature IRONSCALES designed to address compliance requirements without adding friction. The system applies encryption through two modes: policy-based protection for regulated content and user-initiated encryption for sensitive workflows.
The release also extends the company’s deepfake protection for Microsoft Teams, which IRONSCALES first introduced in 2025. Enhanced voice detection now learns employee voice patterns passively from normal meeting participation, flagging impersonation attempts even when cameras are switched off. It is a notable addition given that deepfake-driven fraud increased more than 700 per cent year over year, according to Cyble’s 2025 Executive Threat Monitoring data, and Gartner surveys indicate that 62 per cent of organisations experienced a deepfake attempt in the past year.
From reactive to preemptive, at least in theory
The underlying pitch from IRONSCALES is a closed-loop architecture: reconnaissance feeds detection, detection feeds training, and training feeds back into better recognition. Eyal Benishti, the company’s CEO, has described the approach as distinct from competitors who use OSINT-driven attack generation solely for employee training. IRONSCALES, he argues, uses it to improve detection first.
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Whether that distinction proves meaningful in practice will depend on how the agents perform at scale across diverse customer environments. The email security market is crowded, and the claim of preemptive protection is one that several vendors are now making simultaneously. But the architectural bet, purpose-built agents feeding a shared adaptive model trained on data from 17,000 organisations, is at least a testable proposition.
Attendees at RSAC 2026 can see the platform demonstrated live at Booth #4600 in the North Expo. For everyone else, the real test will be whether the next wave of AI-powered phishing campaigns encounters defenders who saw them coming.
Looking for the most recent regular Connections answers? Click here for today’s Connections hints, as well as our daily answers and hints for The New York Times Mini Crossword, Wordle and Strands puzzles.
Today’s Connections: Sports Edition is a mixed bag. I enjoyed the blue group, which matches up people with the same first name. If you’re struggling with today’s puzzle but still want to solve it, read on for hints and the answers.
Connections: Sports Edition is published by The Athletic, the subscription-based sports journalism site owned by The Times. It doesn’t appear in the NYT Games app, but it does in The Athletic’s own app. Or you can play it for free online.
Hints for today’s Connections: Sports Edition groups
Here are four hints for the groupings in today’s Connections: Sports Edition puzzle, ranked from the easiest yellow group to the tough (and sometimes bizarre) purple group.
Yellow group hint: Strike!
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Green group hint: Fire it in there!
Blue group hint: Like Springsteen.
Purple group hint: Great force.
Answers for today’s Connections: Sports Edition groups
An anonymous reader quotes a report from NPR: The Trump administration will pay $1 billion to a French company to walk away from two U.S. offshore wind leases as the administration ramps up its campaign against offshore wind and other renewable energy. TotalEnergies has agreed to what’s essentially a refund of its leases for projects off the coasts of North Carolina and New York, and will invest the money in fossil fuel projects instead, the Department of Interior announced Monday.
The Trump administration has tried to halt offshore wind construction, but federal judges overturned those orders. Environmental groups denounced the TotalEnergies deal as an alternate way to block wind projects. President Donald Trump has gone all in on fossil fuels, which he says is the way to lower costs for families, increase reliability and help the U.S. maintain global leadership in artificial intelligence.
TotalEnergies pledged to not develop any new offshore wind projects in the United States. TotalEnergies CEO Patrick Pouyanne said in a statement that the company renounced offshore wind development in the United States in exchange for the reimbursement of the lease fees, “considering that the development of offshore wind projects is not in the country’s interest.” Pouyanne said the refunded lease fees will finance the construction of a liquefied natural gas plant in Texas and the development of its oil and gas activities, calling it a “more efficient use of capital” in the U.S. After it makes those investments, TotalEnergies will be reimbursed, up to the amount paid in lease purchases for offshore wind, according to the DOI.
An entire S$150 million industry is being built around fresh pet food in Singapore
For decades, the answer to feeding your pet was simple: open a bag of kibble, scoop some into a bowl, and that’s it—you were done.
Dry kibble has always dominated the global pet food market, and Singapore is no exception. It is cheap to produce, easy to store, and heavily marketed. For most pet owners, it has simply always been “the way.”
But increasingly, pet owners are asking harder questions. What exactly goes into those brown pellets? What is their nutritional value? And why do so many pets, even on premium kibble, still suffer from chronic ailments?
For a growing number of Singapore pet owners, the answer has been to ditch the bag entirely. They are turning to fresh pet food—minimally processed, human-grade meals made from real ingredients like sous vide chicken and bone broth. It costs a lot more, but they’re willing to splurge.
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To meet the demand, a new wave of local brands has emerged, reshaping a market that, for decades, had remained largely unchanged.
Among them are PetCubes and BOM BOM: two Singapore-based fresh pet food companies that are both seeing market traction that their founders could not have anticipated when they first started out.
Taking pet nutrition to a new level
For Dr Francis Cabana, Director of Nutrition at PetCubes, the journey into pet food began far from domestic kitchens.
With a PhD in Animal Nutrition, his career has spanned zoos and rescue centres around the world, eventually bringing him to Mandai, where he worked with the Singapore Zoo. There, he began consulting for a local pet food startup—PetCubes—which would later become his full-time focus.
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(Left): PetCubes Director of Nutrition Dr Francis Cabana; (Right): PetCubes offers gently cooked and raw meals portioned in cubes, frozen and ready to thaw before serving./ Image Credit: PetCubes
Founded in 2013, PetCubes claims to be Singapore’s first fresh pet food company, entering the market at a time when the concept was virtually unheard of.
“Back then, pet owners really only had two options: highly processed kibble or time-consuming home cooking,” he shared. “We wanted to bridge that gap with something that was both convenient and biologically appropriate.”
But being first came with challenges. Early growth was slow, and convincing pet owners and even veterinarians required extensive education.
“Every conversation was a hard-fought battle,” he said. “We were essentially teaching the market from scratch.”
Over time, however, that persistence paid off. Today, PetCubes operates its own ISO 22000 and HACCP-certified facility in Singapore and has expanded across Hong Kong and Malaysia. It has also achieved a milestone few fresh pet food brands can claim: being stocked in veterinary clinics locally.
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BOM BOM founder Jason Wang./ Image Credit: BOM BOM
While PetCubes emerged from industry expertise, BOM BOM was born out of a deeply personal experience.
Its founder and CEO, Jason Wang, didn’t set out to start a business. In fact, he was preparing for retirement when his dog, Kyubi, began suffering from a host of chronic health issues, from digestive problems to joint conditions.
Frustrated by the lack of clear answers from conventional treatments, Jason began researching pet nutrition himself.
“What started as a personal journey quickly became a much bigger realisation,” he explained. “Many of the issues Kyubi faced were linked to diet, specifically, highly processed kibble.”
Unable to find a product that met his standards, Jason began preparing fresh meals himself. The results were dramatic: within weeks, Kyubi showed visible improvements in his digestion, skin, and energy levels, to the point where friends began asking him to prepare meals for their pets as well.
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Eventually, the kitchen-based passion project he started in 2016 became BOM BOM, formally established in 2017.
Today, the company serves around 10,000 customers in Singapore and operates a 5,000 sq ft SFA-licensed facility in Tiong Bahru. It also has a presence in South Korea, with a 9,000 sq ft factory set up in Seoul to cater to its customers there.
The business’s growth has been largely bootstrapped, expanding at over 30% CAGR over the past decade, shared Jason.
What really goes into the bowl
BOM BOM provides personalised meal plans based on a pet’s individual micronutrient needs, age, and health condition. Their menu includes raw diets, cooked meals, raw edible bones for dental health, and even bone broth./ Image Credit: BOM BOM
The shift towards cooked pet food is driven largely by pet humanisation: the idea that pets are family members deserving of the same quality of care and nutrition as humans.
While dry kibble still dominates due to convenience and affordability, its growth has plateaued. In contrast, the fresh and cooked pet food segment—still only about 10–20% of the market, according to Jason—is expanding rapidly.
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The fresh dog food market in Singapore was estimated to have reached about S$150 million in 2025, driven by rising pet ownership and premiumisation trends.
Inside PetCubes’ facility, fresh meals are prepared, cooked, and portioned with strict quality control./ Image Credit: PetCubes
Pet owners who have made the switch are noticing real, tangible changes in their pets’ health.
Dr Francis notes that after just three days on PetCubes, pets’ stools become smaller, darker, and less odorous—a clear sign their bodies are absorbing real nutrition instead of passing synthetic fillers.
PetCubes achieves these results through its thoughtfully crafted menu, which features 12 single-protein options ranging from rabbit and venison to crocodile and even insects.
Each meal is “gently cooked” at 75–80°C for at least 45 minutes—a low-and-slow method that eliminates pathogens while preserving delicate nutrients like vitamins, antioxidants, and proteins, which are often destroyed during the high-heat extrusion process used for kibble. The brand also offers raw options for pets that prefer an uncooked diet.
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On the other hand, BOM BOM focuses on customised nutrition. Each meal is crafted on demand for individual pets based on age, breed, activity level, and specific health conditions.
Its smart factory rigorously checks portioning, fat content, and ingredient quality, while lab-tested produce and strict farm-to-bowl SOPs ensure freshness and safety.
This precision-led approach means pets often see measurable improvements in digestion, energy, coat health, and even chronic conditions—demonstrating the benefits of nutrition tailored to the individual rather than a one-size-fits-all formula.
Making an impression on the traditional market
As the category grows, so does competition.
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New fresh, frozen, and freeze-dried brands are entering the market at an accelerating pace, offering pet owners a wider range of options than ever before. But perhaps the most telling sign of disruption is how traditional players are responding.
Like PetCubes, BOM BOM’s fresh meals are processed with strict quality control./ Image Credit: BOM BOM
According to Dr Francis, major kibble brands have begun adopting language like “raw-inspired” and “ancestral feeding”—a shift he sees as validation rather than competition.
“When billion-dollar companies start mimicking your messaging, it proves that the demand for less processed, natural food has truly made an impression on the traditional market,” he said.
“The disruption is happening because we’ve raised the bar on what a pet’s bowl should look like, and now the rest of the industry is trying to keep pace.”
Jason echoes a similar sentiment but adds that the next phase of growth must go deeper.
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Right now, there are no consistent standards defining what “fresh” actually means. As a result, brands can label their products as fresh without ensuring they are truly nutrient-dense or biologically appropriate.
“The industry needs to move beyond using fresh as a marketing term. We need clearer nutritional standards, greater transparency, and better education on long-term health outcomes.”
A market still finding its feet
Image Credit: PetCubes
While both PetCubes and BOM BOM see fresh feeding as still being in its early stages, the opportunities for growth are undeniable.
In Singapore, both brands are actively expanding their presence to reach more mainstream consumers. PetCubes has strengthened its footprint in major retailers like Pet Lovers Centre, while continuing to grow its online and subscription channels.
It has already seen striking growth. “We’ve grown our revenue by over 400%,” said Dr Francis, adding that the business produces “hundreds of thousands of fresh meals” annually.
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BOM BOM, on the other hand, is extending beyond its direct-to-consumer model with selective retail partnerships and broader e-commerce availability, ensuring pet owners can access fresh, personalised meals more conveniently.
For both brands, expansion isn’t just about sales—it’s about making science-backed or precision-led fresh nutrition widely accessible.
But challenges remain.
Fresh food comes with higher production costs, including sourcing premium, human-grade ingredients. Cold chain logistics are critical to ensure meals remain safe and nutritious, but add complexity to distribution. Shelf lives are also shorter compared to traditional kibble, which requires careful inventory management and can limit mass adoption.
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Additionally, the need for consumer education is ongoing. Many pet owners are still unfamiliar with fresh feeding or hesitant to move away from conventional options.
Still, if current trends are anything to go by, the trajectory is clear: the demand for fresh pet food is rising, and the market is ripe for growth.
Read other articles we’ve written on Singaporean businesses here.
Featured Image Credit: @trufflewhuffle via Instagram/ BOM BOM
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With its incredibly expressive and vibrant art direction, there’s a lot to like about extraction shooter Marathon from an aesthetic standpoint. Its own brand of brightly colored science fiction is a sight to behold, and there’s a real sense of wonder in the first few hours as you explore each of the three early maps, soaking it all in.
Review info
Platform reviewed: PC Available on: PS5, Xbox Series X|S, PC Release date: March 5, 2026
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Developed by Bungie, the original creators of Halo, it should come as no surprise that the gunplay is well-crafted and compelling, with a strong variety of meaningfully distinct weapon types to try out. They’re great-looking, like the rest of the world, too, with striking, blocky, 3D printed designs that really help sell the distant future setting.
These strong fundamentals mean that Marathon is plenty of fun when you’re joined by two friends in a full team, where the intense player-versus-player (PvP) encounters really shine. Unfortunately, the unremittingly grindy missions and lack of compelling cosmetic rewards, not to mention the current rather threadbare content offering, seriously limit the game’s long term potential.
With a Steam player count that’s been gradually declining for weeks since the game’s initial launch, some big changes are needed if Marathon is going to be more than a sprint.
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Starting line
(Image credit: Bungie)
I am optimistic, as many of my biggest problems with Marathon have been addressed in the time since launch. The thoroughly miserable inventory, for example, has been overhauled completely. Why did tiny stacks of three med kits and 60 ammo (items needed in bulk for practically every run) originally take up most of your highly limited slots?
I’m not entirely sure, as this would have presumably been immediately highlighted as a problem by play testers, but with their stacks increased to nine and 800, respectively, you’re no longer spending minutes staring at the screen and selling your recently obtained gear in order to ensure that you have enough space to start another match.
The difficulty of computer-controlled enemies has been rebalanced, too, with the generic hostile robots that litter each map now not needing you to pump multiple magazines into them if you’re unlucky enough to get spotted. The game still doesn’t do a great job of communicating whether a hostile bot is carrying a super-powerful shield (you seem to need to manually ping them every time in order to see that), but being able to reliably take on these threats head-on makes it much easier to move around in each game.
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The latest major update also introduced Cryo Archive (which went live on March 20, 2026), a stellar, massive map filled with challenging combat gauntlets and countless hidden secrets to uncover.
Best bit
(Image credit: Bungie)
I’ve loved everything about Marathon’s aesthetic since its very first trailer. The maps are stunning and have a range of possible weather conditions that all look great. The Runner shells are attractive too, with distinct designs that reflect their abilities.
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Set in a crumbling spacecraft, it’s a delight to explore and is bursting with high-end loot. It’s only available to jump into on weekends, though, which feels like Bungie artificially gating off content for no real reason other than to prevent players from finding everything that it has to offer too quickly and then simply leaving to play something else.
It’s a massive shame, especially when the three launch maps don’t have much going for them. Perimeter, the starting map, is tiny and segmented with multiple chokepoints that make running into other teams practically a guarantee. As with other extraction shooters, bullets are lethal here, and the threat of stumbling upon others is thrilling at first, but you’ll quickly learn the layout like the back of your hand. The map is so small that more experienced players like to beeline straight for the locations of key items for the earliest quests, too, forcing newcomers to contend with frustrating campers.
It wouldn’t be such a big issue if you could progress more than one quest at a time, but you can’t. They’re mostly boring fetch quests too, and dropping into a map only to discover what you need is long gone, just leaves entire matches feeling like a total waste of time.
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Faltering pace
(Image credit: Bungie)
The other two readily available maps, Dire Marsh and Outpost, are both much better thanks to their larger sizes and more complex layouts, not to mention the fact that later missions are slightly less repetitive than the early ones. Don’t be fooled by the increased scale, though, as you’ll still encounter other teams near constantly. Marathon might be one of the most combat-heavy extraction shooters that I’ve ever played, which is fun when you’re able to coordinate with a team of friends, but invariably miserable if you choose to matchmake with randoms.
You can embody one of six Runner shells (synthetic bodies with their own distinct personalities) plus the blank-slate, solo-play-only Rook. None of the shell’s hero-like abilities are particularly imaginative (with your usual suite of movement, stealth, recon, healing, and tank powers), but they do all work well and lead to some interesting combat scenarios.
I particularly love dropping in as Vandal, the movement hero, and using her super-sprint ability to flank entire teams. It‘s incredibly effective with a meaty shotgun in hand, plus a longer-range homing energy weapon for locking on to any foes that might try to flee.
(Image credit: Bungie)
When it all comes together, the moment-to-moment action can be incredibly fun, but after almost forty hours grinding through quests, I can’t help but sit back and wonder what I’m actually doing it all for.
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Bungie has already confirmed that your progress is going to be wiped every few months, with only cosmetic unlocks carrying over. Unfortunately, the skins are completely bland and not really worth the time investment. This is doubly true of the ones in the paid battle pass (which is stuffed with basic weapon recolors and just one simplistic Runner skin) and the measly assortment offered in the in-game store.
Even with the addition of Cryo Archive, it’s not like there are anywhere near enough maps or modes (the game launched with just one) to keep me coming back for more, and I can’t help but think other players will inevitably feel the same with time.
There’s very little here compared to even free-to-play alternatives like Arena Breakout: Infinite, which looks much less impressive but boasts significantly more to do and, importantly, doesn’t actually cost any money to get into. Hopefully, future updates will build out this beautiful-looking game with some much-needed substance before it’s too late.
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Should I play Marathon?
Play it if…
Don’t play it if…
Accessibility features
Marathon doesn’t have a dedicated accessibility menu, but there are a few useful options in its settings menus. On PC, the game can be played with either keyboard and mouse or a controller, with the ability to rebind inputs fully on either control method.
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There are four colorblind modes to choose from, which affect item rarity colors and the appearance of the HUD. Subtitles are enabled by default and can be customized in size, color, and background style.
How I reviewed Marathon
I played almost 40 hours of Marathon on my PC, which is a 5070 Ti-powered model from retailer Scan.
It has a compact Corsair 2000d RGB Airflow case, Asus ROG Strix B860-I motherboard, Intel Core Ultra 7 265K processor, a 2TB WD Black SN770 SSD, 32GB of DDR5 Corsair Vengeance RAM, and an Asus Nvidia 5070 Ti graphics card, which allowed me to play the game at 75 frames per second (fps) on the Highest pre-set graphics mode at native resolution on my 1080p monitor. I trust an Astro A20 X wireless gaming headset for my audio needs, including the use of its microphone when playing with friends.
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I played the game exclusively with my usual gaming mouse and keyboard: a Razer DeathAdder V4 Pro and Cherry XTRFY K5V2.
Throughout my time with the game, I compared my experience with my hands-on testing of other extraction shooters, namely Escape from Tarkovand Arena Breakout: Infinite, in addition to the wider first-person shooter genre.
Anthropic announced today that its Claude Code and Claude Cowork tools are being updated to accomplish tasks using your computer. The latest update will see these AI resources become capable of opening files, using the browser and running dev tools.
When enabled, the Claude AI chatbot will first prioritize connectors to supported services such as the Google workplace suite or Slack, but if a connector isn’t available, it will be able to still execute an assigned task. Claude should ask for permission before taking these actions, but Anthropic still recommended not using this feature to handle sensitive information as a precaution.
Claude computer use will initially be available to Claude Pro and Claude Max subscribers on macOS. This feature is still in a research preview, so will continue to be adjusted based on Anthropic’s user feedback. It will also support use with Anthropic’s Dispatch feature, which allows a person to message the chatbot in a single continuous conversation across phone and desktop.
Claude Cowork was introduced in January. It’s an iteration of the Claude Code AI agent for programmers that is designed for more casual users.
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