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Trump tariffs fall, but trade war impacts linger

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Trump tariffs fall, but trade war impacts linger
How industries are faring one year after Trump's tariffs

A year after President Donald Trump declared his “liberation day” and imposed sweeping tariffs on imports, kicking off a wave of economic and political uncertainty, some companies are still feeling the effects.

While some industries have emerged largely unscathed — having weathered twists and turns of several tariff iterations — others, such as retail, automotive, consumer packaged goods and pharmaceuticals, are navigating a new reality in global supply chains.

“Leadership at U.S. corporations really had to think about where we buy from versus whether we can import or not,” said Venky Ramesh, a supply chain expert with AlixPartners. “Around 80% to 85% of the costs were absorbed domestically, meaning either the U.S. corporations had to take the hit, or they passed it on to the customers, or a mix of both.”

On April 2, 2025, in the White House’s Rose Garden, Trump announced broad country-by-country tariffs, as well as a 10% baseline levy on countries that weren’t specifically listed in that declaration. Those tariff policies fluctuated wildly over the following months as Trump made deals and walked back some of the most extreme duties.

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With ever-changing trade and tariff policies, companies have been forced to be more flexible and diversify their supply chains over the past year. Moving operations out of countries such as China, Vietnam or Mexico meant import cost savings, but for many industries, it was a tall task.

Ramesh said he saw clients in the first few months making “aggressive” changes to get ahead of the tariff costs, but because those policies kept shifting, companies begin to move slower and invest resources into scenario modeling.

“Moving supplier bases cannot happen overnight,” Ramesh said. “I think what companies are doing is they’re taking it gradually, so they want to make sure that they are well-diversified.”

On Feb. 20, the Supreme Court ruled that the country-specific “reciprocal” tariffs Trump imposed under the International Emergency Economic Powers Act of 1977, or IEEPA, were unconstitutional. But hours after the ruling, Trump announced a new “global tariff” rate of 10% under a separate statute, Section 122 of the Trade Act of 1974, for a period of 150 days. He later said he would increase global tariffs to 15%.

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Meanwhile, those imposed under Section 232 of the Trade Expansion Act of 1962 — intended to target specific imports that threaten national security — remain in place. Section 232 tariffs largely affected imports of steel, semiconductors, aluminum and other products.

Still, Ramesh said, overall imports into the U.S. in 2025 were actually higher than in the previous year, especially as companies pulled forward inventory in the first few months of the year.

Ultimately, he said, he believes the past year of tariffs has culturally shifted the way U.S. companies operate.

“The things that would stick are supply chain being a very, very critical component of any company. I think that has really changed over the last year,” he said. “Corporations are not going to make the rash decisions. They’re not as susceptible to these changes as they were a year ago. They’ve stabilized more.”

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As the U.S. enters its second year of Trump-imposed tariffs, here’s how some of the consumer-facing sectors have fared.

Retail

Eduardo Munoz Alvarez | Corbis News | Stephanie Keith | Bloomberg | Spencer Platt | Erik McGregor | Lightrocket | Getty Images

One year into Trump’s trade war, the retail industry has been disproportionately affected by tariffs. Mega-retailers such as Walmart, which have a range of different revenue streams and deep negotiating power, have emerged relatively unscathed, while smaller businesses have been crushed.

Several retailers said that although they initially estimated they would see significant hits to revenue and profitability after the new tariffs were imposed, they’ve since taken a new approach, aiming to not rely too heavily on any single country for imports or manufacturing. And, for the most part, they’ve managed to avoid the massive impact that many projected at the start of the trade war.

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Home Depot‘s chief financial officer, CFO Richard McPhail, told CNBC in late February that the company is pressing ahead with its goal of limiting any one country outside the U.S. to 10% of the company’s purchases. More than half of what Home Depot sells is sourced in the U.S. 

The retail supply chain has been forced to become more nimble in the past year, according to Max Kahn, the president of Coresight Research.

“One of the things that really started back with the pandemic is that retailers have become much better at building flexibility in their supply chains, and that got accelerated a lot last year with tariffs,” Kahn said. “Shocks to the system or unexpected events are a little bit more business as usual now.”

Tariffs have also meant higher costs for shoppers. Retailers such as Walmart, Best Buy and Macy’s have raised prices of some items, while also looking for ways to defray costs.

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But as retailers reported quarterly earnings over the past few months, executives were hesitant to declare victory in the tariff back-and-forth.

While the Supreme Court’s decision earlier this year was largely a boon, especially for apparel companies that rely primarily on supply chains throughout East Asia, there’s still a lot of uncertainty, and companies were mixed on whether, and how, to size up the potential tariff impact.

Abercrombie & Fitch in March decided to explicitly incorporate the latest 15% tariff assumption into its outlook, becoming one of the first retailers to provide clarity on the new guidelines. However, the company did not predict or quantify any potential tariff refunds that it may receive after the IEEPA tariffs were struck down.

On the other hand, American Eagle Outfitters said in March that its guidance for the first quarter and full year was based on tariffs imposed under the IEEPA guidelines and did not take into account the recent Supreme Court ruling. 

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Gap also didn’t factor recent changes to tariffs into its 2026 outlook, but it could issue stronger guidance in the upcoming quarter because the newly enacted tariff rate is slightly below the previous rates for many countries.

Dollar Tree, too, isn’t betting on significant savings. CFO Stewart Glendinning said last month that the company already paid tariffs on its current inventory before the Supreme Court ruling.

“While there may be some upside, we remain cautious because of the potential for further near-term changes and because of the potential for negative freight and other costs related to the conflict in the Middle East,” Glendinning said.

His comment underscores a new reality for retailers: The Trump administration’s aggressive tariff policies are now a constant on the long list of factors that make the year ahead hard to predict.

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Autos

The automotive industry has been, and continues to be, one of those most affected by Trump’s trade and tariff policies.

Both foreign and domestic automakers have faced billions of dollars in additional costs due to the levies. Toyota, for example, forecast a 1.4 trillion yen ($9.5 billion) impact from U.S. tariffs during its fiscal year. And the changes cost Detroit automakers General Motors, Ford Motor and Chrysler parent Stellantis a combined total of $6 billion last year, according to the companies.

Autos have been most affected by Section 232 tariffs, but the impact hasn’t been as bad as initially expected. The Trump administration last year decided to give some reprieve by “de-stacking” tariffs that were piling up on the automotive industry, so companies wouldn’t be paying overlapping duties for parts and vehicles.

“We should end up at a position where our net tariffs are actually lower in 2026 than they were in 2025,” GM CFO Paul Jacobson said Jan. 27, during the company’s most recent quarterly earnings call.

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U.S. tariffs cost GM $3.1 billion in 2025, below the company’s previous expectations of between $3.5 billion and $4.5 billion, Jacobson said.

Companies including GM have said they have taken varying actions to offset the additional expenses, including redirecting and resourcing supply chains to better meet U.S. standards.

GM’s chief rival, Ford, told CNBC in February that it is continuing to work with the Trump administration on policies that “promote a strong and globally competitive U.S. auto sector.”

International companies such as Toyota — the world’s largest automaker — and its Japanese peers Nissan Motor and Honda Motor have announced plans to increase domestic manufacturing and export vehicles from the U.S. to Japan to appease the Trump administration.

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Consumer packaged goods

President Donald Trump speaks about his new tariff plan at the White House, in Washington, D.C., on April 2, 2025.

Brendan Smialowski | Afp | Getty Images

Most consumer packaged goods companies manufacture their products in the U.S. but import key commodities, such as the pulp found in diapers and toilet paper and the aluminum used for soda and beer cans. Supply chain diversions aren’t an option for those resources, like they are for the retail or auto industries.

While the tariffs broadly resulted in higher costs for these manufacturers, some companies found themselves under unique pressure.

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For example, spice maker McCormick initially warned investors that tariffs could cost $70 million in fiscal 2025 as prices for black pepper, cinnamon and vanilla were projected to rise. However, it managed to mitigate the impact of the import duties to just $20 million by cutting expenses, raising prices and sourcing alternatives from lower-tariffed countries when possible.

Consumer packaged goods company Procter & Gamble said in July that it had to raise prices on 25% of its products due in part to a $1 billion total annual tariff impact. Beer maker Constellation Brands said in July that it estimated a $20 million hit to its fiscal 2026 earnings due to tariffs on aluminum, a crucial material for its cans.

“At these rates, tariffs alone are a 5-point headwind to core EPS growth in fiscal 2026,” Procter & Gamble CFO Andre Schulten said on a July earnings call, referring to earnings per share. “We will look for every opportunity to mitigate these impacts, including sourcing flexibility, productivity improvements, and pricing with innovation in affected categories and markets.”

But not all consumer companies chose to pass on higher costs to consumers.

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J.M. Smucker, which owns Folgers and Cafe Bustelo, originally planned to hike prices on its packaged coffee in response to the tariffs — the third increase for that fiscal year after a tough harvest. But the company reversed those plans and instead absorbed the $75 million hit to its margins.

Smucker executives cited an executive order that excluded green coffee and other agricultural products as one reason for the decision.

Pharmaceuticals

The pharmaceutical industry has fared better than some industries, thanks to recent drug pricing agreements with Trump.

Since November, more than a dozen major drugmakers have signed landmark deals with Trump to lower the prices of new and existing medicines. The drugmakers include several U.S.-based companies such as Pfizer, Eli Lilly, Merck, Gilead and Bristol Myers Squibb, as well as companies based abroad, including Novo Nordisk, GSK and Novartis.

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On Thursday, the Trump administration said 13 companies have already signed those deals, and negotiations are progressing with four others.

Those agreements are part of the president’s so-called “most favored nation” policy, which ties U.S. drug prices to cheaper ones abroad. In exchange for the price cuts, Trump awarded the companies a three-year exemption from pharmaceutical tariffs, as long as they invest further in U.S. manufacturing.

The president on Thursday imposed new tariffs on branded drugs from drugmakers that did not strike deals with the administration, but that long-awaited move will likely affect only a small number of companies.

Patented medications and their active ingredients would be hit with a 100% tariff, but there are pathways for exemptions. The administration will impose a 20% tariff on companies that plan to onshore production, increasing to 100% four years from now, it said this week.

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Months before the deals with Trump, tariff threats — and efforts to get into the president’s good graces — fueled a new wave of U.S. manufacturing investments from the pharmaceutical industry after years of domestic drug manufacturing shrinking.

AbbVie, for example, said last April that it will put more than $10 billion into U.S. manufacturing and other capabilities over the next decade, including building four new plants. Johnson & Johnson in March 2025 said it will spend more than $55 billion to build four plants in the U.S.

— CNBC’s Gabrielle Fonrouge, Melissa Repko, Michael Wayland, Amelia Lucas and Annika Kim Constantino contributed to this report.

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United adds TSA wait times to app as DHS shutdown strains airport security

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United adds TSA wait times to app as DHS shutdown strains airport security

United Airlines is rolling out a new feature to its app that will provide users with estimated TSA security wait times as airport congestion intensifies during a partial Department of Homeland Security shutdown that has strained screening operations.

The feature is launching in a pilot phase at several of the airline’s largest U.S. hub airports, including Chicago, Denver, Los Angeles and Newark, with broader expansion possible if successful.

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A nearly seven-week partial shutdown of the DHS has disrupted airport operations, contributing to long security lines and unpredictable wait times. Staffing shortages at the Transportation Security Administration have driven absenteeism above 10% at times, worsening delays at checkpoints.

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Transportation Security Administration (TSA) checkpoint at Hartsfield-Jackson Atlanta International Airport (ATL) in Atlanta, Georgia, US

Travelers wait in line at a TSA checkpoint at Hartsfield-Jackson Atlanta International Airport in Atlanta, Georgia, on March 27, 2026.  (Elijah Nouvelage/Bloomberg via Getty Images)

Within the United app’s “Travel” section, users can view estimated wait times for TSA screening throughout the day, broken down by lane type, including standard screening and TSA PreCheck.

UNITED AIRLINES CHECKED BAG FEES CLIMBS $10-50 AS FUEL PRICES NEARLY DOUBLE SINCE IRAN WAR

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The move reflects a broader push by airlines to provide real-time information as travel demand remains elevated, and airport systems face strain. Security wait times, which can fluctuate widely, have historically been difficult for passengers to predict.

security at George Bush Intercontinental Airport

People wait in line to pass through security at George Bush Intercontinental Airport on March 28, 2026, in Houston, Texas.  (Danielle Villasana/Getty Images)

Access to wait time estimates could influence when travelers arrive at the airport, which screening lane they choose and how they manage tight departure windows.

United has been expanding its mobile app capabilities as part of a wider effort to shift more of the travel experience onto digital platforms, including baggage tracking with Apple AirTag integration, automated rebooking during disruptions, connection guidance and real-time weather alerts.

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UAL UNITED AIRLINES HOLDINGS INC. 92.21 -2.87 -3.02%

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Travelers wait in line at a Transportation Security Administration (TSA) checkpoint at John F. Kennedy International Airport (JFK) in New York, US, on Friday, March 27, 2026. (Michael Nagle/Bloomberg via Getty Images)

The rollout underscores how airlines are attempting to fill information gaps as operational challenges – including staffing disruptions tied to the DHS funding standoff – continue to affect airport performance.

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As travel demand remains high, tools that help passengers navigate delays and congestion more efficiently may become increasingly central to airline competition.

United shares are up more than 53% over the past year and down 17.5% year to date. 

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Employers Add 178,000 Positions, Unemployment Falls to 4.3% in Rebound

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The number of job openings rose to 5.5 million in January. In this photo, a “Now Hiring” sign hangs on the door of the Urban Outfitters store at Quincy Market in Boston, Sept. 5, 2014.

U.S. employers added 178,000 jobs in March, a solid rebound that far exceeded economists’ expectations and signaled underlying resilience in the labor market despite ongoing geopolitical tensions from the conflict with Iran and surging energy costs. The unemployment rate ticked down to 4.3%, the Bureau of Labor Statistics reported Friday, offering a brighter picture after a sharp February decline partly tied to a health care strike.

The number of job openings rose to 5.5 million in January. In this photo, a “Now Hiring” sign hangs on the door of the Urban Outfitters store at Quincy Market in Boston, Sept. 5, 2014.

The March gain marked the strongest monthly job growth since late 2024 and reversed a revised 133,000-job loss in February, when a strike by health care workers weighed heavily on payrolls. Economists surveyed ahead of the release had forecast only about 60,000 jobs added, making the actual figure a notable positive surprise heading into the long Good Friday weekend.

Job gains were concentrated in health care, construction and transportation and warehousing, sectors that have shown durability even amid broader economic uncertainty. The return of roughly 31,000 striking Kaiser Permanente health care workers contributed to the rebound, but underlying hiring momentum appeared to extend beyond that one-time factor.

“The labor market is demonstrating remarkable staying power,” said one economist who tracks monthly data closely. “After the February stumble, this report suggests the economy isn’t buckling under the pressure of higher oil prices and international uncertainty as quickly as some feared.”

Average hourly earnings rose 0.2% from February and 3.5% from a year earlier, a moderate pace that could ease some concerns about wage-driven inflation even as energy costs climb. The labor force participation rate and other household survey measures showed modest shifts, with the number of unemployed people declining slightly to about 7.2 million.

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Friday’s report comes as markets remain on edge over the U.S.-Iran conflict that has driven oil prices sharply higher in recent weeks. Brent crude has spiked on fears of supply disruptions, raising the specter of stagflation — slower growth paired with higher inflation. Yet the stronger-than-expected hiring data provided reassurance that domestic demand and business activity retain momentum.

With stock and bond markets closed for the Good Friday holiday, traders will have to wait until Monday to fully price in the implications. Futures contracts suggested a cautiously optimistic tone, though volatility remains elevated. The CBOE Volatility Index had hovered near elevated levels in recent sessions amid war-related headlines.

The March figures follow a turbulent stretch for the labor market. February’s steep decline, initially reported as 92,000 jobs lost and later revised, had raised alarms about a possible sharper slowdown. Downward revisions to prior months also painted a softer picture of late 2025 and early 2026 hiring. March’s bounce-back helped steady those concerns.

Sector breakdowns highlighted pockets of strength. Health care continued its long-running role as a steady job creator, adding positions even beyond the strike resolution. Construction benefited from milder weather in some regions and ongoing infrastructure projects. Transportation and warehousing saw gains tied to e-commerce and logistics demand.

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Manufacturing and retail showed more mixed results, reflecting the crosscurrents of higher input costs from energy prices and resilient consumer spending in certain categories. Government employment remained relatively stable, though federal payrolls have trended lower in recent periods amid budget and policy shifts.

The household survey, which feeds into the unemployment rate calculation, indicated the jobless rate fell to 4.3% from 4.4% in February. The decline came partly as some individuals left the labor force, but the overall picture pointed to a labor market that is neither overheating nor collapsing. Long-term unemployment measures remained contained.

For the Federal Reserve, the data complicates an already delicate balancing act. Policymakers have held the benchmark federal funds rate steady in the 3.5%-3.75% range in recent meetings, citing persistent inflation risks now amplified by oil shocks. The stronger March jobs print may reduce near-term pressure for rate cuts, as officials monitor whether energy-driven price increases feed into broader inflation.

“Robust job growth gives the Fed more room to watch and wait rather than rush to ease policy,” said another analyst. “But if oil stays elevated and begins to slow consumer spending or business investment, the picture could shift quickly.”

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President Donald Trump’s administration has pointed to the resilience as evidence that the economy can weather external shocks. White House officials emphasized the job gains in key sectors while acknowledging the challenges posed by higher energy costs for families and businesses.

Consumer confidence surveys in recent weeks had shown some softening amid war headlines and gasoline price jumps at the pump. Yet hiring data suggests employers remain willing to add workers, supporting household incomes that could help sustain spending.

Looking ahead, April’s report will be closely watched for any signs that prolonged higher oil prices are beginning to weigh on hiring. Additional data points, including next week’s consumer price index that may reflect energy costs, will further shape expectations.

International developments also loom large. Any escalation or resolution in the Middle East conflict could swing energy markets and, by extension, influence business decisions on expansion and staffing. European and Asian economies face similar pressures from global energy flows.

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Smaller businesses and the gig economy, not fully captured in the nonfarm payrolls survey, have shown mixed signals in private data sources such as ADP reports. Temporary help services, often a leading indicator, posted modest changes in recent months.

The report arrives just after Easter observances, with many families using the long weekend to reflect on economic conditions. For job seekers, particularly recent college graduates entering the market, the data offers some encouragement that opportunities remain available despite headline volatility.

Retail and service sectors critical to spring and summer hiring seasons will be key barometers in coming months. Leisure and hospitality, which took hits during earlier pandemic waves, have stabilized but remain sensitive to consumer discretionary spending affected by fuel costs.

Economists cautioned against reading too much into a single month’s data, noting that seasonal adjustments, weather effects and one-time events like strikes can distort trends. The three-month average of job gains provides a smoother view and still points to moderate expansion.

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Broader measures of labor market slack, including the U-6 rate that captures underemployed workers, will offer additional context when updated. For now, the headline numbers suggest the economy retains forward momentum.

As markets prepare to reopen Monday, investors will parse the jobs data alongside any weekend diplomatic developments from the Middle East. Bond yields, which edged higher on the strong report in pre-holiday trading, could see further movement depending on inflation expectations.

In corporate boardrooms, the report may encourage continued investment in American workers even as companies hedge against energy and supply-chain risks. Chief executives have cited labor availability as a bright spot amid other uncertainties.

For American workers, the numbers translate to more opportunities in growing sectors, though wage growth has not kept pace with inflation in recent years for many households. Real earnings trends will depend heavily on how quickly energy prices moderate.

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The March employment situation underscores the U.S. economy’s capacity for resilience. After a February setback, hiring rebounded robustly, unemployment eased and key industries continued expanding. Yet with oil prices elevated and geopolitical risks unresolved, the path ahead remains one that demands vigilance from policymakers, businesses and families alike.

Friday’s strong showing provides a measure of reassurance as the nation moves deeper into spring, but it does not eliminate the challenges posed by external shocks. The coming weeks of economic data will determine whether March’s rebound marks a return to steadier growth or merely a temporary lift.

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United Airlines to introduce tiered fare categories for premium cabins

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United Airlines to introduce tiered fare categories for premium cabins


United Airlines to introduce tiered fare categories for premium cabins

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TDVI: The Best Way For Income Investors To Invest In Tech (BATS:TDVI)

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TDVI: The Best Way For Income Investors To Invest In Tech (BATS:TDVI)

This article was written by

Austin Rogers is a REIT specialist with a professional background in commercial real estate. He writes about high-quality dividend growth stocks with the goal of generating the safest growing passive income stream possible. Since his ideal holding period is “lifelong,” his focus is on portfolio income growth rather than total returns. Austin is a contributing author for the investing group High Yield Landlord, one of the largest real estate investment communities on Seeking Alpha, with thousands of members. It offers exclusive research on the global REIT sector, multiple real money portfolios, an active chat room, and direct access to the analysts. Learn more.

Analyst’s Disclosure: I/we have a beneficial long position in the shares of TDIV, TDVI either through stock ownership, options, or other derivatives. I wrote this article myself, and it expresses my own opinions. I am not receiving compensation for it (other than from Seeking Alpha). I have no business relationship with any company whose stock is mentioned in this article.

Seeking Alpha’s Disclosure: Past performance is no guarantee of future results. No recommendation or advice is being given as to whether any investment is suitable for a particular investor. Any views or opinions expressed above may not reflect those of Seeking Alpha as a whole. Seeking Alpha is not a licensed securities dealer, broker or US investment adviser or investment bank. Our analysts are third party authors that include both professional investors and individual investors who may not be licensed or certified by any institute or regulatory body.

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March 2026 jobs report: US economy added 178K jobs amid uncertainty

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March 2026 jobs report: US economy added 178K jobs amid uncertainty

This story about the March 2026 jobs report is developing and will be updated with more details.

The U.S. economy added jobs in March as the labor market rebounded after it unexpectedly shed jobs a month ago.

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What are the key findings of the March 2026 jobs report?

The Labor Department on Friday reported that employers added 178,000 jobs in March. That figure was well above the expectations of economists polled by LSEG, who predicted a gain of 60,000 jobs.

The unemployment rate declined slightly to 4.3%, which was slightly lower than the 4.4% projected by LSEG economists.

Revisions were made to the payroll numbers for the prior two months, with January’s report revised up by 34,000 jobs from a gain of 126,000 to 160,000; while February’s report was revised down by 41,000 jobs from a loss of 92,000 to 133,000.

Taken together, employment in January and February was 7,000 jobs lower than previously reported.

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MORE AMERICAN WORKERS ARE STRUGGLING THAN THRIVING FOR FIRST TIME: POLL

What sectors added or lost the most jobs in March 2026?

Private payrolls grew by 186,000 jobs in March when economists predicted a gain of 70,000 jobs. Feburary’s loss of 86,000 private sector jobs was also revised down to a loss of 129,000.

Government payrolls contracted by 8,000 jobs in March. Job losses by the federal government (-18,000) and state governments (-4,000) were partially offset by local governments adding jobs (+14,000).

The manufacturing sector added 15,000 jobs in March, beating LSEG economists’ expectations that the sector would shed 5,000 jobs for the month. The sector’s loss of 12,000 jobs in February was revised up to a loss of 6,000 jobs.

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Healthcare employment grew by 76,000 jobs in March. The sector was led by gains among ambulatory healthcare workers (+54,000), which reflected a gain caused by 35,000 workers in physicians’ offices who returned from a strike. Employment also rose in hospitals (+15,000).

Construction added 26,000 jobs in March but had shown little net change over the prior 12 months.

Transportation and warehousing added 21,000 jobs, led by gains among couriers and messengers (+20,000). The sector’s employment is down 139,000 from a February 2025 peak.

Social assistance added 14,000 jobs in March, led by a gain in individual and family services (+11,000).

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The financial services sector shed 15,000 jobs in March, with the loss coming from finance and insurance (-16,000). The sector is down 77,000 jobs from a peak in May 2025.

What does the March 2026 jobs report mean for the workforce?

The number of long-term unemployed, defined as those who have been jobless for 27 weeks or more, was little changed at 1.8 million in March but is up by 322,000 over the year. The long-term unemployed accounted for 25.4% of all unemployed people in March.

The number of people who were employed part-time for economic reasons was little changed at 4.5 million in March. These individuals would’ve preferred full-time employment but were working part-time because their hours were reduced, or they were unable to find full-time jobs.

What experts are saying about the March 2026 jobs report

How does the March 2026 jobs report affect interest rates?

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U.S. Services PMI Dips Below Expectations, Signals Sector Contraction

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From Lunar Timing to Spring Traditions on April 5 Celebration

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10 Fun Facts About Easter Sunday 2026: From Lunar Timing

Easter Sunday 2026 falls on April 5, bringing together ancient religious traditions, astronomical precision and modern family festivities for Christians across the United States and around the world. As millions prepare for church services, egg hunts and festive meals, here are 10 fun facts that highlight what makes this year’s observance unique, rooted in centuries of history and tied closely to the cycles of the moon and spring.

10 Fun Facts About Easter Sunday 2026: From Lunar Timing
10 Fun Facts About Easter Sunday 2026: From Lunar Timing to Spring Traditions on April 5 Celebration

1. Easter 2026 lands on the early side of the possible calendar range. The movable feast can fall anywhere between March 22 and April 25 in the Western Christian tradition. April 5 places it comfortably in early spring, often coinciding with blooming flowers and milder weather in many regions, making outdoor activities more appealing than in years when the holiday arrives later.

2. The date is determined by a precise lunar-solar calculation dating back to the Council of Nicaea in 325 A.D. Easter falls on the first Sunday after the first full moon following the spring equinox. In 2026, the astronomical spring equinox occurred around March 20, and the Paschal full moon — known as the Pink Moon — peaked on April 1, setting Easter for the following Sunday.

3. The full moon on April 1, 2026, created a whimsical alignment with April Fools’ Day. While the coincidence is purely calendrical, it added a lighthearted note to the lead-up to Holy Week, with some social media users joking about the moon “fooling” observers with its timing just days before the solemn observances began.

4. Western and Eastern Christians will celebrate on different dates this year. Most Protestant and Catholic churches observe Easter on April 5, while Eastern Orthodox Christians, following the Julian calendar, mark the resurrection on April 12. The gap of one week is relatively close compared to some years when the dates diverge by nearly a month.

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5. Easter eggs trace their Christian roots to fasting traditions rather than pagan origins alone. During Lent, eggs were often forbidden as food, so they became a special treat for Easter. Early Christians dyed them red to symbolize the blood of Christ and the joy of resurrection. By the Middle Ages, the practice of decorating and gifting eggs had spread widely across Europe.

6. The Easter Bunny tradition arrived in America with German immigrants in the 1700s. Known as the “Osterhase” or Easter Hare in German folklore, the character was said to lay colorful eggs for well-behaved children. Pennsylvania Dutch settlers popularized the custom, which evolved into the basket-delivering bunny familiar today. The first edible chocolate bunnies appeared in the 19th century.

7. In 2026, Easter Sunday coincides with the final day of the Church of Jesus Christ of Latter-day Saints’ general conference weekend for many members. The April 4-5 conference schedule overlaps with Holy Week, creating a busy spiritual calendar for Latter-day Saint families who may attend both conference sessions and Easter services.

8. Egg rolling has a storied place in American Easter lore. The annual White House Easter Egg Roll, which dates back to the 1870s, draws thousands of children and families to the South Lawn. Though the 2026 event details were still being finalized as April approached, the tradition symbolizes renewal and has been hosted by presidents across party lines for more than 140 years.

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9. Passover and Easter 2026 overlapped closely. The Jewish holiday of Passover began on the evening of April 1, the same day as the Paschal full moon. This alignment reflects the historical connection between the two observances, as the Last Supper is traditionally understood to have been a Passover meal. Many interfaith families use the proximity to foster dialogue about themes of liberation and resurrection.

10. Economic impact of Easter remains significant despite its primarily religious nature. The National Retail Federation and other analysts estimate Americans spend billions annually on candy, baskets, clothing, travel and gifts. In 2026, with the holiday falling on a pleasant early-April weekend, retailers anticipated strong sales in spring fashions, chocolates and outdoor entertaining supplies as families gathered after the long winter.

Beyond these facts, Easter Sunday 2026 carries deeper meaning as the culmination of Holy Week. Palm Sunday on March 29 recalled Jesus’ entry into Jerusalem. Maundy Thursday on April 2 commemorated the Last Supper. Good Friday on April 3 marked the crucifixion, with many churches holding somber services. The stock market closed for Good Friday, giving traders and workers an extended weekend to reflect or travel before markets reopened April 6.

The name “Easter” itself has intriguing linguistic roots. In English, it likely derives from “Eostre,” an Anglo-Saxon goddess mentioned by the 8th-century monk Bede, though the connection remains debated among scholars. In many other languages, the holiday is called “Pascha,” directly linking it to the Hebrew Passover.

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Astronomically, 2026 offered additional skywatching opportunities around Easter. Some reports noted potential comet visibility in early April, adding a celestial backdrop to the season of renewal. While not directly tied to the holiday, such events often inspire wonder that complements spiritual themes of hope and new beginnings.

Globally, Easter customs vary delightfully. In Italy, the Scoppio del Carro in Florence features a historic cart exploding with fireworks on Easter Sunday. In parts of Eastern Europe, intricate egg decorating known as pysanky continues as a cherished folk art. In the United States, sunrise services at beaches, parks and mountaintops draw crowds seeking to witness the dawn as a symbol of the empty tomb.

For many families, Easter 2026 provided a chance to blend faith with fun. Children hunted for hidden eggs, often dyed in vibrant pastels or filled with candy and small toys. Adults attended worship services that emphasized messages of redemption and resurrection. Brunch buffets, ham dinners and hot cross buns rounded out the day’s culinary traditions.

The holiday also highlights themes of renewal that resonate beyond Christianity. As spring unfolds with daffodils, tulips and budding trees, Easter’s timing reinforces cycles of life, death and rebirth observed in nature. Environmental groups sometimes tie Earth Day observances later in April to similar ideas of stewardship and hope.

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In a year marked by global events, religious leaders used Easter messages to call for peace, unity and compassion. Sermons frequently drew on the resurrection as a symbol of triumph over adversity, offering comfort amid personal or societal challenges.

Retail and tourism sectors benefited from the timing. With schools often on spring break and many workplaces offering Friday off, families planned short getaways or hosted large gatherings. Travel experts noted increased bookings for destinations known for Easter parades or scenic sunrise services.

Despite commercial elements, core observances remain spiritual. Millions will rise early for sunrise services, sing hymns like “Christ the Lord Is Risen Today,” and reflect on the central Christian belief that Jesus conquered death. Baptisms and confirmations often occur during Easter Vigil services the night before.

As April 5, 2026, dawned, communities large and small prepared to celebrate. In big cities, cathedrals hosted elaborate liturgies with choirs and processions. In small towns, local churches organized community egg hunts and potluck meals. Online services expanded reach for those unable to attend in person.

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Looking ahead, Easter will shift again in 2027 to March 28, one of the earlier possible dates. The perpetual calendar ensures the holiday continues its dance with the moon and equinox, reminding observers of the ancient wisdom embedded in its calculation.

For now, the 10 fun facts above offer a glimpse into the rich tapestry surrounding Easter Sunday 2026. Whether focusing on the astronomical precision, historical customs or joyful family traditions, the day stands as a beacon of hope and renewal for believers and a cherished spring milestone for many others.

As families hide eggs, share meals and attend services on April 5, they participate in traditions that have endured for centuries while creating new memories in the present. In that blend of old and new lies much of Easter’s enduring appeal.

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Q4 impact: Bank stocks slump up to 32% in 3 months, but brokerages bet on SBI, HDFC Bank, 6 more stocks. Check why

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Q4 impact: Bank stocks slump up to 32% in 3 months, but brokerages bet on SBI, HDFC Bank, 6 more stocks. Check why
Banking stocks have come under sharp pressure over the past three months, with most lenders underperforming the benchmark Nifty 50 amid a challenging macro backdrop marked by sustained foreign institutional investor (FII) outflows, escalating geopolitical tensions, and a surge in energy prices.

The benchmark index declined 16% during the period, but several banking names fared significantly worse. IDFC First Bank emerged as the biggest laggard, plunging 32%, followed by HDFC Bank, which fell 27%. YES Bank dropped 22%, while PSU lenders such as Canara Bank and Bank of Baroda (BoB) declined 20% each. Among private peers, Kotak Mahindra Bank also slipped 20%, highlighting broad-based weakness across the sector.

Mid-tier and smaller lenders were not spared either. Punjab National Bank (PNB) fell 19%, while IndusInd Bank and AU Small Finance Bank declined 16% each. Even relatively resilient names like ICICI Bank and Axis Bank dropped 12% and 8%, respectively. Federal Bank managed to limit losses to 3%, while State Bank of India stood out as the most defensive large-cap, declining just 1%.

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The underperformance comes amid persistent FII selling, which has disproportionately impacted financials due to their heavy weightage in benchmark indices. At the same time, the escalation of the Iran-Israel conflict has triggered a spike in crude oil prices, raising concerns over inflation and delaying expectations of interest rate cuts by global central banks.

Higher energy prices and sticky inflation expectations have clouded the outlook for interest rate cycles, which in turn has weighed on banking stocks. Elevated bond yields and tightening liquidity conditions have further dampened sentiment towards the sector, even as underlying fundamentals such as asset quality and credit growth remain relatively stable.
Uncovering the underperformance, Abhinav Tiwari, Research Analyst at Bonanza, said the Street remains worried about future profitability of the sector rather than current business growth. In his view, investors are focusing on rising funding costs.
Also Read | TVS Venu Group to acquire PGIM’S Asset Management business in India
“Smaller private banks such as IDFC First Bank, Bandhan Bank and RBL Bank have increased lending rates because deposits are becoming expensive and they are relying more on bulk deposits and certificates of deposit for funding. This means the cost of raising money is rising faster than loan yields, which may put pressure on margins in coming quarters,” Tiwari said.

Moreover, the Reserve Bank of India’s (RBI) most recent diktat to lenders to limit their net open positions in INR to $100 million at the end of each business day has had an unsettling near-term impact.

“RBI’s $100 million cap on forex positions may reduce treasury flexibility and lead to temporary mark-to-market losses, affecting short-term treasury income for some banks,” the Bonanza analyst said.

Apart from this, the Iran-Israel war has pushed back hopes of any rate cut by global central banks this year. The US Federal Reserve, in its March monetary policy, indicated a single 25 bps cut later this year, compared with earlier expectations of a couple of revisions.

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RBI, which will begin its three-day monetary policy meeting starting April 6, is also expected to leave rates unchanged at 5.25%.

“The market is also reducing expectations of an early rate cut by RBI because inflation risk has increased due to rising global energy prices and war-related uncertainty. If crude oil remains high, inflation and CAD may rise, keeping rates elevated for longer,” Tiwari added.

Q4 expectations and outlook

With nearly a week to go before the earnings season starts, investor expectations will now rest on the results from these banks.

Brokerage Motilal Oswal Financial Services (MOFSL) expects momentum to remain robust in bank counters, supported by liquidity buffers and consumption-led recovery following GST rationalisation.

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For 4QFY26E, MOFSL estimates net interest income (NII) for its coverage universe to improve 7.4% YoY and 3.2% quarter-on-quarter. The overall YoY growth in profit after tax (PAT) is seen at 2.1%, while a sequential decline of 5.3% is expected. PAT for MOFSL’s coverage could grow 7% YoY and 0.7% QoQ.

Net interest margins (NIMs) outcome in 4Q is expected to be divergent, with large private banks like ICICI and HDFC expected to report flat margins, while Axis and Kotak could report a decline. Meanwhile, mid-sized banks are better placed, with AU Small Finance Bank, Bandhan Bank, Equitas Small Finance Bank and IDFC First Bank expected to report NIM expansion.

Systematic credit growth for the sector in the January-March quarter stood at 14% (13% YTD), MOFSL said, pegging system-wide deposit growth at 10.8% year-on-year, though faster credit growth has led to a spike in the CD ratio to 83%.

Seasonally a strong quarter, Q4 this time is expected to be softer due to ongoing uncertainty, Elara Capital said in a note. Banks are likely to report mixed performance with a cautious tone, making guidance for H1FY27 critical, it said.

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Key trends include steady loan and deposit growth, margin pressure from rising funding costs, weaker treasury income impacting profitability, and seasonally lower credit costs offering some support.

“Overall, while Q4 may be mixed, FY27 outlook will be closely watched, with potential downward earnings revisions. Among lenders, ICICI Bank, SBI and AU Small Finance Bank are preferred picks,” the brokerage said.

Stocks to buy

Among banks, MOFSL has picked two Nifty stocks, SBI and ICICI Bank.

Elara Capital’s recommendations:

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Buy HDFC Bank | Target: Rs 1,147 | Upside: 57%
Buy ICICI Bank | Target: Rs 1,783 | Upside: 48%
Buy Axis Bank | Target: Rs 1,555 | Upside: 34%
Buy Kotak Bank | Target: Rs 511 | Upside: 45%
Buy City Union Bank | Target: Rs 335 | Upside: 40%
Buy DCB Bank | Target: Rs 214 | Upside: 35%
Buy Bandhan Bank | Target: Rs 186 | Upside: 32%
Buy Ujjivan | Target: Rs 72 | Upside: 43%
Buy Equitas | Target: Rs 83 | Upside: 80%

(Disclaimer: The recommendations, suggestions, views and opinions given by the experts are their own. These do not represent the views of The Economic Times.)

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Trump administration considering expanding Chinese tech gear crackdown

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Form 6K Neurosense Therapeutics Ltd For: 3 April

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