CUPERTINO, Calif. — Apple has increased estimated trade-in values for the majority of its iPhone, iPad, Mac and Apple Watch models, according to an update reflected on the company’s trade-in page as of August 6. Some devices saw gains approaching 30 percent compared with previous estimates, while the company also expanded the list of eligible Android phones.
The adjustments apply to “up to” credit amounts that customers can receive when trading devices toward a new purchase through Apple’s program. Final values depend on the condition, year and configuration of the returned device, and not every model qualifies for credit. The changes follow earlier adjustments earlier in the year and come as Apple continues to promote device upgrades amid rising hardware prices and the recent introduction of its Upgrade leasing option.
Among iPhones, the largest absolute increase went to the iPhone 16 Pro, which rose from a previous maximum of $560 to $630. The iPhone 16 Pro Max climbed from $695 to $720. The iPhone 16 Plus moved from $465 to $485, and the standard iPhone 16 advanced from $460 to $480. The iPhone 16e remained unchanged at $310.
Older flagship models also received higher estimates. The iPhone 15 Pro Max increased from $490 to $530, the iPhone 15 Pro from $410 to $420, the iPhone 15 Plus from $325 to $340, and the iPhone 15 from $320 to $335. The iPhone 14 Pro Max rose from $375 to $405, the iPhone 14 Pro from $320 to $335, and the iPhone 14 from $225 to $235. The iPhone 14 Plus stayed flat at $235.
Further down the lineup, the iPhone 13 Pro Max advanced from $320 to $340, the iPhone 13 Pro from $260 to $285, the iPhone 13 from $195 to $205, and the iPhone 13 mini from $150 to $155. The iPhone 12 Pro Max moved from $220 to $240, the iPhone 12 Pro from $180 to $195, the iPhone 12 from $125 to $135, and the iPhone 12 mini from $85 to $90. The third-generation iPhone SE rose from $80 to $85, while the second-generation model held steady at $45.
Even older devices saw modest gains in several cases. The iPhone 11 Pro Max increased from $150 to $160, the iPhone 11 Pro from $135 to $145, the iPhone 11 from $100 to $110, the iPhone XS Max from $90 to $95, the iPhone XS from $65 to $70, and the iPhone XR from $80 to $90. The iPhone X remained at $60, the iPhone 8 Plus at $40, and the iPhone 8 rose from $35 to $40.
Apple Watch trade-in estimates improved for most models. The Series 10 rose from $150 to $165, the Series 9 from $130 to $135, the Series 8 from $90 to $95, and the Series 7 from $65 to $70. The Ultra 2 stayed at $305, the original Ultra at $205, the second-generation SE at $60, the Series 6 at $45, and the first-generation SE at $30.
On the tablet side, every listed iPad model received an increase. The iPad Pro advanced from $690 to $720, the iPad Air from $460 to $490, the standard iPad from $235 to $260, and the iPad mini from $265 to $300.
Macs recorded some of the most substantial percentage gains. The MacBook Pro estimate jumped from $690 to $855, the MacBook Air from $520 to $580, the Mac mini from $375 to $480, the iMac from $355 to $380, the Mac Studio from $1,045 to $1,305, and the Mac Pro from $2,045 to $2,195. The iMac Pro remained unchanged at $315.
Apple also broadened the Android portion of the program. Newly added models include the Samsung Galaxy S21 Ultra 5G at up to $95, the Google Pixel 9 Pro XL at $315, the Pixel 9 Pro at $305, the Pixel 9 at $210, the OnePlus 13 at $250, and the OnePlus 13R at $165. Some existing Android estimates shifted slightly downward, including the Samsung Galaxy S22 Ultra 5G from $130 to $125, the Google Pixel 8 Pro from $165 to $155, the Pixel 7 Pro from $95 to $90, and the Pixel 7 from $65 to $60. Other Galaxy and Pixel models held steady or saw small increases.
The trade-in program allows customers to receive credit toward a new Apple device or, in some cases, an Apple Store Gift Card. Devices are evaluated for functionality and cosmetic condition once received. Apple partners with third-party recyclers and refurbishers to handle returned hardware, with the goal of extending product life cycles and recovering materials.
The August update arrives at a time when consumers face higher list prices for new Apple products. Industry observers have noted that more generous trade-in credits can help offset those increases and encourage more frequent upgrades. The addition of recent Android flagships expands the pool of potential customers who might switch platforms by trading in non-Apple phones.
Apple has not issued a formal statement accompanying the value changes beyond the standard language on its trade-in site noting that estimates are approximate and subject to inspection. The company periodically revises the table to reflect secondary-market conditions, supply of used devices and demand for refurbished inventory.
For customers considering a trade, the higher estimates improve the effective net cost of a new purchase, particularly for owners of recent Pro models or higher-end Macs. Those with older devices may still find limited residual value, though the modest increases for several legacy iPhones and Watches provide a small additional incentive to recycle through official channels rather than third-party marketplaces.
The program remains available online and in Apple Stores across the United States. Customers can obtain an instant estimate by entering device details on Apple’s website before completing the process. Actual credit is finalized after the device is inspected and accepted.
By raising values across a broad range of models and expanding Android eligibility, Apple has made its trade-in offers more competitive relative to previous months. The changes give consumers clearer incentives to return older hardware while supporting the company’s circular-economy efforts and ongoing product refresh cycles.
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