Nike Inc. delivered a disappointing outlook this week, sending its shares sharply lower and prompting CEO Elliott Hill to acknowledge growing internal frustration during a company-wide call.

Speaking at a Tuesday all-hands meeting, Hill told employees he is ready to move past efforts to “fix” the business and shift toward rebuilding momentum, according to Bloomberg.

“I’m so tired, and I know you are too, of talking about fixing this business,” Hill said. “I want to move to inspiring and driving growth and having fun.”

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Elliott Hill, CEO at Nike Inc., following a Bloomberg Television interview in Milan, Italy, on Feb. 11, 2026. (Francesca Volpi/Bloomberg via Getty Images / Getty Images)

The remarks came after Nike reported its fiscal 2026 third-quarter results, with net income falling 35% year over year. 

The company also warned that revenue is expected to decline in the current quarter and continue falling through the rest of the year.

Shares dropped as much as 15% on Wednesday, hitting their lowest intraday level since 2014, Bloomberg reported.

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The logo of Nike is pictured in a store in Manhattan on March 30, 2026, in New York City. (Zamek/VIEWpress / Getty Images)

Chief Financial Officer Matthew Friend underscored the company’s cautious stance, urging employees to limit spending as Nike works to stabilize performance, according to Bloomberg.

“We’re going to be managing costs carefully as we have been doing,” Friend said. “I realize that that creates a tension inside, but I just need you to know that the reason why that tension is there is because our business is not moving in the right direction.”

Hill, who took over as CEO in October 2024 and has since reshaped parts of Nike’s strategy, also signaled the company needs to be more transparent with investors, Bloomberg reported.

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Nike shoes are on display at the Nike store during the Sport Expo in Krakow, Poland, on March 15, 2026. (Marcin Golba/NurPhoto via Getty Images / Getty Images)

“You can’t just sit there and say everything’s great,” Hill said. “Frankly, it needed to be different.”

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A Nike spokesperson told the outlet that the company regularly holds post-earnings meetings with employees to review key messages shared with investors and to coordinate next steps.

Nike did not immediately respond to FOX Business’ request for comment.

Federal Reserve Bank of New York president John Williams warned that the effects of the Iran war on energy prices could spread across multiple sectors of the economy.

FOX Business host Liz Claman noted during her interview with Williams Thursday on “The Claman Countdown” that gasoline is used in far more than transportation, including clothing manufacturing, asphalt and packaging.

“There’s a pass-through of energy prices into a lot of things that we buy, including airfares… With higher fuel costs, airfares are going to go up,” William said.

“It will spread around. It typically takes us into other goods and services. That typically takes months or maybe a year to have that full effect.”

OIL, GAS PRICES JUMP AS TRUMP FLIRTS WITH STRIKING IRANIAN OIL INFRASTRUCTURE

Gas prices at home have surged since President Donald Trump launched war on Iran Feb. 28, 2026. (Al Drago/Bloomberg via Getty Images / Getty Images)

Williams’ comments come as oil markets continue to roil amid conflict in Iran and the closure of the Strait of Hormuz, a critical global oil chokepoint where about 20% of the world’s oil supply passes through annually.

The national average for a regular gallon of gas is over $4, up more than $1 since the war began, according to AAA.

The Fed president addressed the gas price spike, saying it puts a strain on household budgets already pressured by inflation.

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“Higher energy prices affect inflation, it affects also the disposable income that families have, too,” he said. “So, it hits both inflation, but also it hits demand in the economy.”

Williams added that the NY Federal Reserve is well-positioned for potential risks.

The Iranian flag in rubble and debris in Tehran, Iran. (Atta Kenare/AFP / Getty Images)

KEVIN O’LEARY SAYS REMOVING IRAN FROM STRAIT OF HORMUZ WOULD BE A GLOBAL ‘GAME CHANGER’

“I think monetary policy, with the actions we took last year and where we are today, is actually well-positioned to keep those risks in balance, and that’s what we need to do,” he told FOX Business.

However, President Donald Trump’s war on Iran was not a risk the bank could have anticipated, highlighting the limits of monetary policy in responding to sudden geopolitical shocks.

“We can’t control everything in terms of gas prices are changing, but what we can do is try to get monetary policy positioned so that those risks we achieve in our two goals are in balance,” Williams said.

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Williams went on to discuss his decision-making process for cutting or hiking interest rates, emphasizing the importance of an anticipatory approach.

“We have to be forward-looking,” he stressed. “We have to be looking where the economy is likely to be in the next year or two, because monetary policy actions, they don’t take the full effect on the economy for at least a year.”

Most small businesses don’t have the luxury of wasting budget.

Every flyer, every print run, every campaign needs to work. And when something changes, which it usually does, the cost of updating materials can add up quickly.

That’s where small, practical changes can make a difference.

QR codes are one of those things that seem simple on the surface, but when used properly, they can remove a surprising amount of cost from everyday marketing.

The hidden cost of “fixed” campaigns

A common situation: you print a batch of flyers or brochures.

They include a link. Maybe to a product page, maybe to a campaign landing page. At the time, it makes sense.

A few weeks later, things change.

The offer is different. The page is updated. Or you realise the original link wasn’t performing as expected.

At that point, you have two options:

• leave it as it is and accept the inefficiency
• or reprint everything

For small businesses, neither option is ideal.

Why dynamic QR codes change the equation

This is where dynamic QR codes come in.

Instead of linking directly to a fixed destination, the code acts as a layer in between. That means the final URL can be changed without touching the printed material itself.

In practical terms, that gives you flexibility you don’t usually have with print.

With a dynamic QR code generator, small businesses can update where a QR code points at any time, without reprinting flyers, posters or packaging.

That might not sound like much, but over time it prevents a lot of wasted spend.

Reusing the same materials across campaigns

One of the simplest ways businesses use this is by reusing the same printed materials.

Instead of creating new flyers for every promotion, you can keep the design consistent and update the destination behind the QR code.

For example:

• a seasonal offer becomes a new promotion
• a general page becomes a specific product
• a campaign landing page evolves based on performance

The physical material stays the same, but the campaign doesn’t have to.

Testing without extra cost

Most small businesses don’t run formal A/B tests for offline campaigns. It’s usually too expensive or too complicated.

Dynamic QR codes make this easier.

You can test different destinations over time without changing anything physically. If one page performs better, you simply keep it. If not, you adjust.

It’s not perfect attribution, but it’s a lot more insight than traditional print gives you.

Reducing dependency on “perfect timing”

Another issue with print is timing.

Everything has to be right at the moment you go to print. If something changes shortly after, you’re stuck with outdated materials.

Dynamic QR codes reduce that pressure.

You can launch something quickly, even if the final details aren’t fully locked in, knowing you can adjust the destination later.

For small teams, that flexibility is often more valuable than getting everything perfect upfront.

Where this works best

Not every use case needs this level of flexibility, but some benefit more than others.

It tends to work well for:

• promotions and offers that change regularly
• events and time-sensitive campaigns
• product launches that evolve after release
• printed materials used over a longer period

In these cases, the ability to adapt without reprinting can save both time and money.

What to watch out for

Of course, it’s not a magic fix.

If the experience after scanning is poor, it doesn’t matter how flexible the code is. Slow pages, unclear messaging or too many steps will still reduce results.

The QR code is just the entry point. What happens after still matters most.

Final thought

Small businesses don’t need more tools. They need fewer inefficiencies.

Dynamic QR codes aren’t a big strategic shift. They’re just a practical way to avoid reprinting, adjust campaigns on the go, and make better use of existing materials.

Sometimes, cutting costs isn’t about doing less.

It’s about doing the same things in a slightly smarter way.

Gone are the days when, to enjoy a creamy cappuccino, you had to pick out an outfit, smooth out your morning hair, convince a friend to join you, then head to your neighbourhood café and wait for the barista to whip it up for you.

You can still do that if you want to, of course—but it seems like less and less of us do.

Cafés are what sparked our love for coffee, yet we eventually grew to adore our daily cup of joe so much that we’ve now gone ahead and moved it straight into our homes. How, and why, did this happen? How did coffee shift from something enjoyed strictly while out and about to a ritual so personal no barista can quite replicate it? Let’s try and trace the reasons behind this tranformation—and possibly grow to appreciate our familiar home brewing routines even more along the way.

Control and Comfort over Café Convenience

The growing preference that coffee drinkers show towards a home-brewed cuppa isn’t anecdotal; it’s statistical. In the U.S., for example, home coffee consumption is reported to have grown from 79% to 85% between 2017 and 2021. A similar trend is observed in Europe, and it doesn’t seem like it’s going to slow down anytime soon.

What’s the story behind the statistics? It’s, predictably, the pandemic. With access to our favourite coffee shops having suddenly been limited, the brewing ritual had nowhere else to go but home. We’ve built new routines around our daily cuppa; we’ve bought coffee makers, milk frothers, and grinders; we’ve had plenty of time to experiment and eventually find out that, with some practice, homemade cappuccinos can be just as good as those served at trendy cafés! There’s no rush, no queueing, no upcharge for almond milk… No wonder that, when the coffee shops reopened, some of us have lost the taste for the café experience already.

Growing demand for home brewing equipment has meant a growing supply of reliable, affordable, user-friendly gadgets. Armed with smart coffee machines, handy barista tools, electric milk frothers, and high-precision grinders, we’re now able to tailor homemade brews to our exact taste with ease. The quiet domestic ritual of making ourselves a cuppa is that much more customisable, putting nobody else but us behind the steering wheel—or rather the portafilter. To put it simply, with home brewing being much easier to master, there’s quite simply no reason not to!

From Social Spaces to Social Media

In addition to steering us back towards our homes, the pandemic guided us onto social media platforms. Clubs, pubs, restaurants and cafés were replaced by Instagram, TikTok, and YouTube. With our ability to connect physically being restricted, social media turned into a veritable social hub, a means to share our lives with others and see what they are up to—so, instead of chatting over a cup of coffee, we were now sending pictures of our home-brewed creations back and forth.

Coffee has retained its social aspect, but the ways in which we socialise have changed. Nowadays, the visual appeal of coffee is as important as its flavour. Sure, you can snap a photo of the latest concoction that Starbucks has come up with… But how much cooler is it to grace your Instagram wall with a picture of your very own, carefully curated home coffee corner, or a caramel latte you can proudly say you’ve whipped up yourself? Whether it’s dalgona coffee, matcha latte, or espresso tonic, home brewing is the latest trend, turning our kitchens into personalised coffee spaces that are meant to be shared, seen, and admired online.

Brew-It-Yourself: Coffee as a Craft

Not only has there been a shift in how we share our coffee experiences—the manner in which we craft them is now different too. While previous generations saw coffee primarily as a ready-made product sold at cafés, the young people of today tend to view it as a DIY project. This is part of a broader “do-it-yourself” trend: tired of mass-produced, standardised items, Gen Z and millennials alike have grown to value the custom-made and the authentic, as well as to appreciate the opportunity to gain a new skill offered by DIY undertakings.

More than just a caffeinated beverage, our daily cup of coffee is nowadays a chance to express ourselves. How we brew and consume it is part of our identity—and this identity is far more unique and original when it isn’t in the hands of a barista. Choosing to prepare coffee at home has turned into a statement, a mark of somebody who refuses to settle for the bare minimum, and instead is on the lookout for one-of-a-kind experiences that can only be forged in the comfort of a familiar kitchen. From graceful Chemex rituals to countertop milk frothers for that silky-smooth milk foam, the way in which we craft our coffee is now more than ever part of who we are.

Hooray for Home Brews!

Whether it’s a chatty cuppa at a corner café or an elaborate home brewing ritual, it’s clear that coffee isn’t going anywhere. In fact, by moving into our kitchens, it further cemented its role in our daily lives. All that’s left for us to do is go ahead and enjoy it: housemates this good are rare to come by, after all!

The US EB-5 visa program remains a premier choice for high-net-worth individuals seeking a permanent move to America. This path allows families to obtain green cards by investing in the local economy and creating jobs.

Recent legislative changes have made the process more predictable for those with significant capital. Understanding the current requirements is the first step toward a successful application in 2026. The program offers a unique chance to secure a future in the US for you and your children.

Understanding the Financial Commitment

The base costs for this residency path involve both the investment capital and government administrative charges. Most applicants focus on the primary investment, but the filing process itself requires specific payments to the authorities.

One legal update indicates that the EB-5 visa fees include $3,675 for the I-526E petition and a mandatory $1,000 Integrity Fee. These costs are separate from the capital you put into a commercial project. Planning for these expenses early helps you manage your total budget effectively.

The investment amount depends on the location of the project you choose. For projects in targeted employment areas, the required capital is $800,000. If the project is in a standard area, the amount increases to $1,050,000.

Meeting the EB-5 Visa Requirements

Securing a green card through this program involves a significant transfer of funds into a new commercial enterprise. There are specific EB-5 visa investment requirements that every applicant must meet to qualify for residency. These rules ensure that the capital is used to stimulate economic growth in areas that need it most. Following these guidelines is the only way to move from a temporary status to a permanent one.

The capital must remain at risk throughout the entire residency process. This means there can be no guarantee of a return on your investment or a repayment of the principal. You are essentially becoming an equity holder or a lender to a US business.

Deadlines for Investors in 2026

Timing is everything when it comes to immigration law and policy shifts. The government sets specific windows for when certain rules apply to new applicants. A legal publication points out that the EB-5 Regional Center Program has current authorization through September 30, 2027, but the grandfathering filing cutoff ends one year earlier, on September 30, 2026.

This means acting before that date can protect your application from future legislative changes. Securing your spot before this deadline is a priority for many families this year.

Missing this window might subject your application to new regulations or higher investment thresholds. The grandfathering clause is a safety net for those who file their petitions early.

Capital Source Documentation

Proving where your money came from

is a major part of the vetting process. The government wants to see a clear path from the initial earning of the funds to the final investment. This includes bank statements, tax returns, and business records spanning several years. You must show that the capital was obtained through legal means, such as business profits or inheritance. Clear records make the approval process much faster and reduce the risk of rejection.

If the funds were a gift from a family member, that person must also provide their financial history. This tracing process can be quite detailed and often requires the help of a forensic accountant.

Job Creation Targets

The core goal of this program is to help the US labor market. Every investor must prove their capital resulted in the creation of at least 10 full-time jobs for American workers. If you use a regional center, you can count both direct and indirect jobs toward this total. This flexibility is a big reason why many people choose the regional center route. Failing to meet this job count can prevent you from removing the conditions on your green card later.

• Direct jobs are employees who work directly for the commercial enterprise.
• Indirect jobs are created in the community as a result of the project’s spending.
• Induced jobs come from the spending of the new employees in the local economy.
• Regional centers use economic models to prove these numbers to the government.

Managing the Job Count Risk

Investors should look for projects that aim to create more than the required 10 jobs per person. This “job buffer” provides extra security in case the project faces delays or economic shifts. If a project only plans for exactly 10 jobs, any small change could put your green card at risk.

Choosing the Right Project

Picking a project requires more than just looking at the potential for financial return. You must also evaluate the likelihood of the project finishing on time and creating the necessary jobs.

Many investors look for projects in rural or high-unemployment areas to qualify for lower investment amounts. These projects often get priority processing from the government as well. A well-vetted project is the backbone of a successful immigration journey.

Real estate developments are a common choice for EB-5 investments. These might include luxury hotels, apartment complexes, or mixed-use commercial spaces.

Rural vs. Urban Projects

The 2022 Reform and Integrity Act created new categories for reserved visas. Rural projects now get 20% of the total annual visa quota. This is a massive benefit for people from countries with long waiting lists. High-unemployment areas get 10% of the visas, and infrastructure projects get 2%. Choosing a project in one of these categories can lead to much faster green card approval.

The Role of the Regional Center

Most high-net-worth individuals prefer the regional center path over managing their own business. A regional center is a third-party organization that manages the EB-5 investment process. They handle the job creation reports and the daily operations of the project. This allows the investor to live anywhere in the US without being tied to the project site. It is a passive investment style that fits the lifestyle of many international families.

The regional center also acts as a bridge between the investor and the government. They ensure that the project remains compliant with all immigration laws. In 2026, the oversight of these centers is stricter than ever before.

Tax Implications for New Residents

Becoming a US permanent resident means you will be subject to US global taxation. This is a major shift for many international investors who are used to different tax systems. You will need to report all of your worldwide income to the IRS every year. It is vital to speak with a tax professional before you move to the US. They can help you structure your offshore assets to minimize your tax liability.

• File an annual income tax return on your global earnings.
• Report foreign bank accounts through the FBAR system.
• Disclose ownership in foreign corporations or trusts.
• Consider pre-immigration tax planning to step up the basis of your assets.

Estate and Gift Tax Planning

The US also has an estate tax that applies to your global assets after you become a resident. There are certain exemptions, but these levels change based on current tax law.

Navigating the US immigration system is a major undertaking that requires careful planning and expert advice. By meeting the financial and job creation rules, you can build a stable life for your family in America. The 2026 landscape offers clear deadlines and structured paths for those ready to commit. Taking action now ensures you stay ahead of potential fee hikes or policy changes. Your investment today serves as the foundation for a new chapter in the United States.

The “magic number” that Americans believe they need to have saved for retirement jumped from a year ago as some express anxiety about their retirement savings.

Northwestern Mutual released a study on Wednesday which found that the amount of retirement savings Americans think they need to retire comfortably rose to $1.46 million.

That figure is an increase of $200,000 from last year’s edition of the report and is in line with the estimated magic number from 2024, the firm noted.

“The new ‘magic number’ reflects a convergence of factors — from persistent inflation and longer life expectancies to uncertainty about the future of Social Security,” said John Roberts, chief field officer at Northwestern Mutual. 

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The amount Americans think they need to save for retirement has risen over the last year. (Spencer Platt/Getty Images)

For Americans with a relatively high net worth, defined as having $1 million or more in investable assets, the magic number is even higher at $2.67 million, on average.

“Retirement is increasingly complex, and Americans are responding by setting higher expectations for what they’ll need. What matters now is pairing those expectations with a thoughtful, comprehensive financial plan that will enable them to reach their unique goals,” Roberts said.

The report found that 46% of Americans say they don’t expect they will be financially prepared for retirement, and 48% said it’s somewhat or very likely they will outlive their savings. It also found that just 23% of Americans with retirement savings said they have only one year or less of their current income set aside.

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Americans’ “magic number” for retirement rose to $1.46 million. (Angela Weiss/AFP for Getty Images)

The report notes that while there isn’t a universal retirement number for all Americans, Northwestern Mutual recommends that people plan to replace about 80% of their pre-retirement income.

It also detailed several other retirement rules of thumb for Americans to consider as they think about how much they should save for retirement.

The so-called “25x rule” suggests that a person should save about 25 times their expected annual savings. Using the $1.46 million “magic number” from the study, that would be sufficient to generate about $58,000 in annual retirement income, the report said.

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The report detailed several rules of thumb for retirement savings. (iStock)

Another rule of thumb is the $1,000-a-month rule, which states that for every $1,000 of desired monthly retirement spending, there should be $300,000 in savings. For example, with $1.46 million in retirement savings, it would yield about $4,800 in retirement income per month.

“These rules of thumb can certainly give Americans a ballpark estimate for their own wealth management goals. But they don’t factor in the big risks to retirement – like increasing healthcare costs or a long-term care event,” Roberts said. 

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“They also don’t consider any unique estate planning goals that Americans hope to provide to the next generation,” he added, noting that developing a financial plan with an advisor can be beneficial.