Business
Rise in memory chip costs puts pressure on electronics retailers
HP computers at a Best Buy store on Black Friday in New York, Nov. 28, 2025.
Victor J. Blue | Bloomberg | Getty Images
As the global artificial intelligence race accelerates, memory chips are getting more expensive. As a result, costs of some consumer electronics are beginning to rise for retailers and consumers alike.
Memory storage, known as RAM, is crucial for all computing devices, including phones, tablets and laptops. The cost of chips has been rising due to a supply shortage driven largely by massive demand for AI data centers. Companies such as Nvidia, Advanced Micro Devices and Google have been scrambling to secure RAM for their chips.
Apple on Thursday announced it’s raising its prices on MacBooks and iPads — passing along the rising cost of memory to consumers — with the potential for more price hikes down the road. The memory shortage is an “unprecedented challenge,” the company said in a statement.
Incoming Best Buy CEO Jason Bonfig said on a call with reporters earlier this month that the company expects its computing division will be the most affected by price hikes.
“We did see some staggered price increases in Q1, so moving to Q2, we do expect [average sale prices] to increase and units from an elasticity perspective to be impacted,” Bonfig said. “We did bring in more inventory in Q1, which you can see on our balance sheet, which does help us to mitigate it.”
Memory costs
Soaring memory costs are expected to reduce global personal computer shipments by 10.4% and smartphone shipments by 8.4% in 2026, according to Ranjit Atwal, a senior director analyst at Gartner, citing February research. Gartner also projected that PC prices will increase by 17% and smartphone prices will grow by 13%, compared with 2025 levels.
“What’s happening this time around, compared to previous times that memory prices have gone up, is the extent with which prices of memory is increasing,” Atwal said. “Secondly is the length of time that we think prices will remain high. … This one is looking like it won’t be until the end of 2027 before we get to any type of regional pricing.”
While the price increases may not be immediately apparent in stores, Atwal said, it’s inevitable that the demand will outpace the supply. Some retailers pulled forward inventory in the first quarter in anticipation of the rising prices, he added, but that cushion can only last so long.
“It will catch up with everyone,” he said. “You end up in a point where you just have no control over what you can do. You have to pass it on, and that’s the difference now versus where we were before. The market’s more mature as well, so there’s an expectation that people are going to buy up anyway.”
Consumers might not even be aware of the price hikes, Atwal said. Most people upgrade their laptops after four or five years and may not even remember what they previously paid or what the specifications of their old models were, he said.
That gap may lead to a somewhat “delayed impact” on consumer behavior, Atwal said, but the eventual effect is bound to hit them soon.
Customers still spending
So far, Bonfig said, Best Buy isn’t seeing any indication that consumers are pulling forward purchases or even that the rising memory costs are affecting their budgets.
“What we do with that customer is talk about what they’re replacing, talk about what their needs are and talk about how to get them into technology that is going to be substantially better in so many different ways,” Bonfig said. “That’s really the focus that we will continue to have, to make sure we have that broadness and assortment.”
A Best Buy spokesperson told CNBC that the company still sees its customers spending and that very few of them are worried about memory. In the first quarter, Best Buy said it saw its ninth consecutive quarter of positive comparable sales in computing.
Anthony Chukumba, an analyst at Loop Capital who covers Best Buy, told CNBC he thinks larger retailers such as Best Buy will fare better than smaller ones, because of the market share they hold. As suppliers navigate passing along the added costs, Chukumba said major retailers will have more “leverage” to avoid price hikes for as long as they can.
“A lot of times, investors think about things too simplistically, like, ‘Oh, rising memory costs because of AI, that must be very bad for Best Buy,’” Chukumba said. “There’s just nothing that Best Buy can do about it. … This is their business, they’re always managing these changes, and they’re seeing the same stuff that you’re seeing, probably before you’re seeing it, and in much more detail, and so they manage.”
Chukumba said he believes the long-term impacts of memory costs won’t be as significant as they may seem at the moment.
“Because technology is constantly evolving, constantly becoming cheaper, you can have this headwind of higher memory prices, but if you’re buying something relative to what you would have bought a year ago, much less two years ago, it’s still going to have vastly superior capabilities, and the consumers are none the wiser,” he said.
It could also hit other retailers, such as Target, Amazon, Costco and Walmart. Target declined to comment on rising memory costs, and Amazon also declined to comment. Costco and Walmart did not respond to requests for comment.
Shortages and hikes
Still, the broader risks posed by the memory chip shortage could spell trouble.
According to Atwal, the Gartner analyst, the rising costs could lead to consumers holding onto their devices longer, leading to fundamental changes to upgrade cycles for products such as smartphones.
“Consumers … will compromise on what they need, and the vendors are going to find it more difficult to push AI features, which are kind of dependent on this, and typically want a premium for them,” Atwal said.
Earlier this month, a coalition of organizations including the National Retail Federation wrote a letter to the U.S. Treasury and Commerce departments asking the government to examine the “urgent imbalance” of memory chips and the potential for “significant and sustained near-term price increases” for consumers.
“The real-world impacts of these trends have already begun to show themselves and threaten to deteriorate rapidly if the situation is not remedied,” the letter said.
The organizations urged the government to work with memory chipmakers and chip buyers to “protect against harm to consumers, workers, and businesses of all sizes.”
Jon Gold, NRF’s vice president of supply chain and customs policy, told CNBC the trend could lead to a shortage of consumer electronics, in addition to the potential price hikes.
“There’s always only so much impact that retailers can take on their own, so they’ve got to work with their vendors the best they can to try and minimize price increases and the impact that’s having on consumers,” Gold said. “But the bigger impact is the lack of those memory chips is a lack of products potentially.”
Gold said that if consumers begin to hold on to devices for longer because of price increases and the cost difference for upgrading, it will affect both retailers and suppliers as the consumer electronics market stagnates.
“Unfortunately, it’s one more complicated factor for a retailer and others who are making long-term plans and who are making contracts six, nine, 12 months in advance,” Gold said. “It’s very complicated and very complex and more pressure on retailers and manufacturers.”
Business
ECF: Discount Remains Deep With Activists Holding Significant Stakes (NYSE:ECF)
Nick Ackerman is a former financial advisor using his experience to provide coverage on closed-end funds and exchange-traded funds. Nick has previously held Series 7 and Series 66 licenses and has been investing personally for over 14 years.He contributes to the investing group CEF/ETF Income Laboratory along with leader Stanford Chemist, and Juan de la Hoz and Dividend Seeker. They help members benefit from income and arbitrage strategies in CEFs and ETFs by providing expert-level research. The service includes: managed portfolios targeting safe 8%+ yields, actionable income and arbitrage recommendations, in-depth analysis of CEFs and ETFs, and a friendly community of over a thousand members looking for the best income ideas. These are geared towards both active and passive investors. The vast majority of their holdings are also monthly-payers, which is great for faster compounding as well as smoothing income streams. Learn More.
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Form 4 Broadcom Inc For: 26 June

Form 4 Broadcom Inc For: 26 June
Business
Comparing the AI Chip Leader to the Newly Public Rocket and Satellite Giant for 2026
Two of the most talked-about names in technology investing right now sit on opposite ends of the corporate life cycle, even as both are increasingly framed as plays on artificial intelligence: Nvidia, the established chip giant that has powered the AI boom for years, and SpaceX, the rocket and satellite company that completed the largest initial public offering in history earlier this month.
For investors weighing which stock might fit their portfolio in 2026, the comparison comes down less to which company is “better” and more to how much risk, and how much patience, an investor is willing to bring to the table. Here’s what the available numbers and analyst commentary show about each.
Nvidia: a proven, profitable AI bet
Nvidia has spent the past several years transforming from a gaming-focused chipmaker into what many on Wall Street consider the backbone of the artificial intelligence economy. Nvidia’s revenue reached $130 billion in its most recent fiscal year, with operating margins exceeding 55%, reflecting strong pricing power and continued demand for AI computing capacity.
That scale has translated into one of the largest market valuations in corporate history. Nvidia currently sits at roughly $5 trillion in market capitalization, generating more than $250 billion in revenue over the past 12 months and about $160 billion in net income, with its most recent quarterly revenue growing 85% year over year.
Analysts broadly agree that Nvidia’s business is well established, even if opinions differ on how much further the stock can run from current levels. Multiple analysts have maintained strong buy ratings on Nvidia, with some price targets suggesting the stock could approach $357 by the end of 2026 under optimistic scenarios. Not everyone shares that optimism, however. CFRA analyst Keith Snyder initiated coverage of Nvidia with a sell rating and a $115 price target, citing a premium valuation that leaves limited room for execution shortfalls.
The central risk most frequently cited for Nvidia isn’t about its current business, but about how much future growth is already reflected in its share price. The primary risk for Nvidia is valuation compression — the market already assumes continued dominance in AI infrastructure spending, and any slowdown in enterprise AI adoption, increased competition, or a cyclical reduction in data center spending could pressure the stock’s multiple even if earnings keep growing.
SpaceX: a massive, newly public bet on the future
SpaceX’s path to the public markets looked nothing like Nvidia’s gradual rise. SpaceX priced its IPO at $135 per share on June 11, 2026, and began trading the next day in what became the largest IPO in history, raising $75 billion at an initial valuation of approximately $1.77 trillion. With about 13.1 billion shares outstanding, that pricing gave SpaceX an initial market value of nearly $1.8 trillion.
The stock’s early trading has been volatile. SPCX surged 19.2% on its first day of trading and reached an all-time high of $225.64 within four days — a 67% gain from the IPO price — before pulling back sharply. As of June 22, 2026, the stock was trading around $165.78, down roughly 27% from that peak, within a 52-week range of $135 to $225.64.
Unlike Nvidia’s single-focus chip business, SpaceX’s revenue comes from several distinct operations at very different stages of maturity. SpaceX’s Starlink division operates on a subscription model, generating $6.8 billion in annualized revenue from 4.2 million subscribers and growing 86% year-over-year, while its Launch Services segment brings in $4.9 billion annually with roughly 65% global market share. Its Starship program, meanwhile, represents future optionality with no material current revenue. Overall, SpaceX’s 2026 revenue of $18.2 billion is a fraction of Nvidia’s, but its 58% growth rate is dramatically higher than Nvidia’s current pace.
SpaceX has also moved into AI more directly through a corporate acquisition. Before going public, SpaceX acquired xAI, the business behind the Grok AI platform and the social media platform X, and that AI division generated about $3.2 billion in revenue in 2025, growing at a 22% pace — solid, though notably slower than Nvidia’s AI-driven growth.
Bulls and skeptics on both sides
Some prominent voices on Wall Street see SpaceX’s growth potential as enormous. CNBC’s Jim Cramer has said mismatched supply and demand for SpaceX shares could quickly drive the stock to a $6 trillion valuation, while hedge fund billionaire Ron Baron has projected that orbital AI data centers could eventually push SpaceX’s value to $14 trillion within a decade.
Others remain far more cautious about how much of that future is already priced in. For context, Palantir Technologies currently carries the highest valuation in the S&P 500 at 60 times sales, and SpaceX was roughly 50% more expensive than that at its IPO price. One financial analysis was blunt about the disconnect between SpaceX’s valuation and its current financial results. If SpaceX deserved to be valued at 40% of Nvidia’s price based on comparable financial performance, it would need roughly $100 billion in revenue and $64 billion in profits — but in 2025, SpaceX’s revenue totaled less than $20 billion, with adjusted EBITDA of $6.6 billion, leading one analysis to conclude that SpaceX’s stock price is based more on hype than current business results.
Two different kinds of risk
Ultimately, the decision between the two stocks comes down to what kind of uncertainty an investor is comfortable holding. Nvidia stock, despite trading at elevated valuations, already has a proven financial foundation — investors may debate whether it’s expensive, but few question whether the underlying business is real. SpaceX stock carries more uncertainty, having recently entered public markets while still facing major execution challenges involving launches, infrastructure, regulation and satellite deployment.
A broader industry comparison framed the tradeoff similarly: Nvidia suits investors seeking proven AI exposure, while SpaceX suits investors seeking earlier-stage exposure to the broader space economy, given the two companies’ low fundamental correlation and very different risk profiles.
The bottom line
Neither stock is without significant risk, and neither is guaranteed to outperform the other in 2026. Nvidia offers an established, highly profitable business whose primary risk is whether its sky-high valuation can be sustained if AI spending growth slows. SpaceX offers exposure to a much larger, longer-term opportunity in space and satellite infrastructure, but at a valuation that — by traditional financial measures — runs well ahead of its current revenue and profits.
This article is not financial or investment advice. Given the volatility and uncertainty surrounding both stocks, investors are encouraged to review company filings, consult a qualified financial professional, and consider their own risk tolerance and time horizon before making any investment decisions.
Business
Form 144 CREDIT ACCEPTANCE CORP For: 26 June

Form 144 CREDIT ACCEPTANCE CORP For: 26 June
Business
Alphabet Shares Trade Flat as Google Parent Maintains Focus on AI and Search Leadership
Alphabet Inc. shares traded virtually unchanged on Friday, closing at $342.28 after a modest gain of $0.09, as investors assessed the company’s progress in artificial intelligence integration and core search business performance.
The stability reflected ongoing confidence in Alphabet’s dominant position in online search and advertising while it invests heavily in artificial intelligence capabilities across its products. The company’s diverse portfolio, including YouTube, cloud computing and other bets, provides multiple growth avenues.
Alphabet has reported consistent revenue growth driven by advertising and cloud services. Its focus on AI innovation, including Gemini models, aims to maintain technological leadership in an increasingly competitive landscape.
The company’s “Other Bets” segment continues exploring emerging technologies with potential for significant future impact. While currently loss-making, these investments reflect Alphabet’s commitment to long-term innovation.
Search and Advertising Performance
Google Search remains the foundation of Alphabet’s business, generating substantial advertising revenue through its dominant market position. The company continues enhancing search capabilities with AI features to improve user experience and advertiser value.
YouTube’s advertising and subscription revenue have grown steadily, benefiting from increased video consumption and creator ecosystem expansion. The platform’s scale provides significant data advantages for AI development.
Cloud computing services have shown accelerating growth as enterprises adopt Google Cloud Platform for its AI and data analytics capabilities. The segment’s expansion demonstrates Alphabet’s competitiveness in enterprise technology.
Advertising remains sensitive to economic conditions and advertiser spending patterns. Alphabet’s ability to demonstrate return on investment for advertisers supports sustained revenue despite market fluctuations.
Artificial Intelligence Initiatives
Alphabet has integrated AI capabilities across its products, with Gemini models powering various features in Search, Workspace and other services. The company’s approach emphasizes responsible development and practical applications.
Investment in AI research and infrastructure continues at significant levels. Google’s data resources and computing power provide advantages in training and deploying advanced models.
The company balances innovation with safety considerations, implementing various measures to address potential risks. Its approach to AI development reflects ongoing industry discussions about responsible practices.
Partnerships and collaborations with other organizations expand AI applications across different sectors. These efforts aim to create value while addressing societal concerns about the technology.
Regulatory and Legal Challenges
Alphabet faces ongoing regulatory scrutiny worldwide, including antitrust investigations and legal challenges related to its market dominance. Successful navigation of these issues remains important for long-term operations.
The company has made various concessions and adjustments in response to regulatory pressure. Its ability to adapt business practices while maintaining core strengths will influence future outcomes.
Legal proceedings related to advertising practices and app store policies continue in multiple jurisdictions. Resolution of these matters could provide greater certainty for strategic planning.
Investment Considerations
Alphabet’s shares appeal to growth-oriented investors seeking exposure to digital advertising, cloud computing and artificial intelligence. The company’s strong cash flow and consistent profitability support its premium valuation.
Risks include regulatory outcomes, competitive pressures in key markets and execution challenges in new initiatives. Alphabet’s diversified business model and financial strength provide some resilience.
Longer-term investors value the company’s innovation track record and market leadership. Its ability to adapt to technological changes while generating strong returns has been a historical strength.
Analysts generally maintain positive outlooks, citing Alphabet’s execution capabilities and growth opportunities. However, high expectations require consistent delivery on multiple fronts.
Industry Trends
The digital advertising industry continues evolving with changing consumer behaviors and platform dynamics. Alphabet’s ability to maintain relevance across channels supports its market position.
Cloud computing adoption accelerates as businesses digitize operations and leverage data analytics. Alphabet’s investments in infrastructure and AI capabilities position it competitively in this market.
Artificial intelligence integration across industries creates new opportunities and challenges. Companies like Alphabet with substantial data resources and computing power are well-positioned to benefit.
Privacy regulations and data governance requirements influence business models across technology sectors. Alphabet’s emphasis on user privacy aligns with evolving expectations.
Future Outlook
Alphabet’s strategic direction focuses on enhancing core businesses while investing in emerging technologies. Its ability to balance innovation with profitability will influence long-term success.
The company continues refining its product offerings and exploring new frontiers in technology. Its track record of adapting to change supports optimism for future performance.
Investors will monitor upcoming earnings reports and product announcements for signs of continued execution. Management guidance will provide insight into growth priorities and market conditions.
The technology sector’s fundamental growth drivers remain strong. Alphabet’s market leadership, financial resources and innovation capabilities position it for sustained relevance and growth.
As the company navigates regulatory challenges and competitive dynamics, its focus on user experience and technological advancement continues differentiating it in the market. Alphabet’s progress will be watched closely by investors and industry participants.
Business
Trump threatens 100% tariff on European digital services taxes
US president Donald Trump has vowed to impose a 100% import tariff on any European country that introduces a digital services tax on American technology giants.
Writing on Truth Social, Trump said “Numerous European countries” had been discussing bringing in such a levy and some were close to doing so.
He warned that the punitive penalties would be applied immediately and would completely “supersede” any existing bilateral trade agreements.
While the post targets nations planning the “imminent implementation” of new levies, the precise implications for the UK were not immediately clear, given London has had such a tax in place for some time.
“Please let this statement serve to represent that any Country that imposes such a Tax will immediately be met with a 100% TARIFF on any and all Goods sent to the United States of America,” he wrote.
Britain’s 2% Digital Services Tax (DST) on major search engines, social media platforms, and online marketplaces was introduced in April 2020.
The tax applies to tech multinationals like Apple, Google, Meta, and Amazon, specifically targeting firms with global digital revenues exceeding £500 million and UK revenues over £25 million.
It raised more than £800 million in 2024–25, up from £678 million in 2023–24, according to the Treasury.
The Department for Business and Trade and the Treasury have been contacted for comment.
Friday’s tariff warning is the latest in several announcements from President Trump’s administration of new import taxes since the US Supreme Court struck down many of his previous duties in February.
Earlier this month the US announced new tariffs of 10-12.5% on dozens of countries accounting for almost all its imports over concerns they are not doing enough to tackle forced labour.
Business
JPMorgan Names Petno, Rohrbaugh as Co-Presidents and Possible Dimon Successors
JPMorgan Names Petno, Rohrbaugh as Co-Presidents and Possible Dimon Successors
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Zuckerberg asks Meta to explore working with Polymarket and Kalshi, NYT reports

Zuckerberg asks Meta to explore working with Polymarket and Kalshi, NYT reports
Business
Meta Stock Jumps More Than 2% Friday as Buy Rating and New Qualcomm Chip Deal Boost Investor Confidence
Shares of Meta Platforms climbed Friday, rising 2.34%, or $12.72, to $555.58 in midday trading, as a fresh analyst endorsement and a newly disclosed chip-supply partnership with Qualcomm helped reverse some of the social media giant’s recent losses.
The gain comes after a difficult stretch for Meta stock, which has fallen sharply from its highs over the past year even as the broader company continues to post strong revenue growth tied to its advertising business.
A stock well off its highs
Friday’s bounce remains modest set against the backdrop of Meta’s performance over the past 12 months. Meta shares hit a 52-week high of $796.25 and a 52-week low of $520.26 over the past year. At Friday’s price near $556, the stock remains far closer to that low than to its peak, reflecting a broader pullback in megacap technology valuations that has weighed on Meta alongside its industry peers.
A fresh vote of confidence from Wall Street
Part of Friday’s strength traces back to a reaffirmed bullish call from a closely watched analyst. Piper Sandler analyst Thomas Champion reiterated a Buy rating on Meta on June 25, maintaining an $800 price target that implies roughly 16% upside from recent trading levels.
That vote of confidence joins a broader set of Wall Street price targets that remain well above where the stock currently trades. Meta Platforms carries a consensus price target of $834.43 based on the ratings of 37 analysts, with the most recent ratings coming from RBC Capital, Rosenblatt and Wells Fargo, whose average target of $863.33 implies roughly 58% upside from recent levels.
Not every analyst has remained equally optimistic in recent months, however. JP Morgan cut its price target on Meta from $825 to $725 on April 30, 2026, marking the most recent downgrade tracked among major Wall Street firms.
A new chip deal with Qualcomm
Beyond the analyst commentary, Friday’s gains followed a notable infrastructure announcement from one of the chip industry’s biggest names. Qualcomm used its investor day this week to unveil a new line of data center processors, along with a multi-year agreement to supply Meta with central processing units for its next-generation server fleet.
The centerpiece of that deal is a newly introduced chip aimed squarely at the kind of AI workloads Meta and other large technology companies are racing to support. Qualcomm introduced the Dragonfly C1000 CPU, a chiplet-design processor featuring more than 250 cores, with commercial availability expected in 2028. The chip is designed with frequencies exceeding 5 GHz and supports PCIe Gen 7 connectivity, as Qualcomm seeks to diversify beyond its core mobile chipset business.
Qualcomm’s chief executive framed the agreement as part of a larger strategic push into AI infrastructure. Cristiano Amon, president and CEO of Qualcomm, said the company is “well positioned” for the shift toward AI inference workloads in the data center, citing multi-year agreements with leading customers.
A cautious response from Meta itself
While the Qualcomm announcement generated significant attention across the chip sector, Meta’s own public response to the deal has been notably measured. The company has declined to detail specifics about timing or how the new chips will fit into its broader infrastructure strategy. A Meta spokesperson told Data Center Knowledge that the company is “embracing a flexible, portfolio-based approach, combining hardware from a range of partners with our own rapidly advancing MTIA silicon program.”
That statement suggests Qualcomm’s chips will represent one piece of a broader hardware strategy for Meta rather than a wholesale shift away from the company’s in-house silicon efforts. Industry analysts have also cautioned against reading too much into the deal’s near-term significance. Matt Kimball, vice president and principal analyst for data center technologies at Moor Insights & Strategy, told Data Center Knowledge, “One customer win doesn’t change the server CPU market overnight.”
The broader advertising business remains the bigger story
Beneath the headline-grabbing AI infrastructure deals, Meta’s underlying business has continued to show strength, particularly in its core advertising operations. Meta’s most recent quarterly revenue grew 33% year-over-year to $56.31 billion, with ad impressions up 19% and average price per ad up 12% simultaneously — an unusual combination given that greater inventory supply typically compresses unit pricing, suggesting AI-driven targeting improvements are sustaining strong advertiser returns.
Other analysts following the stock have echoed that optimism around Meta’s advertising momentum. Evercore ISI analyst Mark Mahaney reiterated a Buy rating on Meta on June 17, keeping a $930 price target and citing the company’s expanding subscription strategy alongside strong ad momentum.
A volatile year for the stock
Friday’s gain comes after a choppy stretch of trading for Meta in recent weeks. Options market data from Cboe showed mixed sentiment in Meta shares as recently as Wednesday, when the stock was down 0.8% on the day, following a separate session in which shares fell 0.26%.
That recent softness followed a sharp pullback from Meta’s spring highs. Piper Sandler has separately noted that Meta shares delivered only mid-single-digit returns over the trailing year while experiencing valuation multiple compression of roughly 10%, even as the firm’s advertising buyer survey pointed to accelerating market growth heading into 2026.
What’s driving sentiment more broadly
Friday’s rebound in Meta shares also appears tied to a broader improvement in sentiment toward technology stocks more generally. Market commentary pointed to renewed enthusiasm tied to digital advertising demand, alongside spillover excitement from Qualcomm’s own surge following its data center announcements. Qualcomm shares jumped 15% in extended trading after the company unveiled its multigenerational CPU deal with Meta, introduced a new AI inference architecture, and nearly doubled its non-handset revenue forecast for fiscal 2029.
Looking ahead
With Meta’s stock still trading well below the consensus analyst price target and roughly 30% off its 52-week high, investors appear to be weighing the company’s continued advertising strength and emerging infrastructure partnerships against broader uncertainty about technology valuations following a volatile stretch across the sector. Whether Friday’s gains mark the start of a sustained recovery or another temporary bounce within a wider trading range will likely depend on how Meta’s advertising business performs in the months ahead, and on how investors continue to price the company’s enormous spending on AI infrastructure relative to its returns.
Business
Dell Technologies Stock Tumbles Again Friday as AI-Server Rally Faces Mounting Valuation Pressure Concerns
Shares of Dell Technologies fell sharply again Friday, dropping 5.26%, or $21.54, to $387.97 in midday trading, extending a multi-day slide that has pulled the AI-server hardware maker well off its recent highs.
The decline marks the latest leg of a pullback that began earlier this week, as investors reassess how much further Dell’s extraordinary AI-fueled rally can run after the stock’s value more than tripled over the past year.
A dramatic run now in reverse
Friday’s losses continue a stretch of heavy selling that has wiped out a meaningful chunk of Dell’s recent gains. Dell Technologies closed Thursday at $409.45, down 5.51%, following a broader profit-taking phase after a significant AI-server rally, and weakened further in pre-market trading Friday to $400.00, down another 2.31%.
The stock’s longer-term trajectory still tells a story of explosive growth, even after this week’s pullback. Dell’s longer-term trend remains firmly bullish, with the stock up roughly 226% over the past 12 months, trading well above every major moving average even after Tuesday’s earlier drop in the same selloff. The stock’s 52-week high of $469.47 was set on June 1, 2026, while its 52-week low of $110.22 came on January 21, 2026 — underscoring just how dramatic the run higher has been this year.
An analyst downgrade adds to the pressure
Much of this week’s selling has been tied directly to a single research note questioning whether Dell’s valuation has run ahead of its fundamentals. GF Securities downgraded Dell to Hold from Buy on June 24, citing valuation concerns even as the broader AI-driven rally in the stock continues to be debated on Wall Street.
The firm’s specific concern centered on how much of Dell’s anticipated AI revenue growth is already reflected in the share price. GF Securities argued that Dell’s AI revenue upside — including expectations of more than $70 billion in AI-related revenue — is already well anticipated by the market after the stock’s extraordinary multi-hundred-percent rally since its fiscal fourth-quarter results.
Not every analyst has turned negative on the stock, however. Several firms have continued raising price targets even amid this week’s volatility. Recent analyst actions include Piper Sandler maintaining an Overweight rating with a $497 price target on June 24, Morgan Stanley raising its price target to $477 on June 23 while keeping an Equal-Weight rating, and Goldman Sachs maintaining a Buy rating with a raised price target. Overall, analysts maintain a Buy consensus on Dell with an average price forecast of $472.06.
Rising memory costs squeezing margins
Beyond the valuation debate, Dell’s drop has also coincided with a broader dynamic playing out across the technology hardware sector: surging memory chip prices that are raising costs for companies that build servers and PCs. Dell’s drop this week doesn’t have a single confirmed catalyst, but it likely reflects the flip side of the memory squeeze rattling markets — Dell builds servers and PCs that buy memory, so the rising prices benefiting memory makers translate into input-cost pressure for Dell’s box-making business.
That pressure has already shown up in Dell’s own financial results. In Dell’s most recent quarter, the company posted revenue of $43.84 billion, up 88% year over year, alongside AI-optimized server revenue of $16.13 billion, up 757% year over year. Yet gross margin compressed to 18% from 21% a year earlier, with management attributing the pressure to a mix shift toward lower-margin AI servers.
Insider selling adds to investor unease
Compounding the valuation and margin concerns, Dell has also seen a steady drumbeat of insider stock sales in recent months, a pattern that tends to weigh on investor sentiment even when it doesn’t necessarily signal a change in company fundamentals. Persistent insider selling, with insiders having offloaded over $1.5 billion in shares over the prior three months, has maintained a supply overhang that has reinforced cautious sentiment around the stock.
A specific transaction this week added to that narrative. Dell director Lynn Vojvodich Radakovich sold 12,022 shares in a Rule 10b5-1 transaction on June 22, 2026, a sale that contributed to the stock gapping down on heavy volume in subsequent trading and follows the broader pattern of insiders offloading $1.56 billion in shares over the past three months.
New debt adds to the balance sheet
Dell has also been raising additional capital even as it continues investing heavily in its AI server business. The company recently completed a $3 billion senior unsecured notes offering across three tranches maturing between 2031 and 2037, with interest rates up to 5.250% — a debt issuance that increases the company’s leverage and long-term interest burden, which could compress margins further if demand for AI-optimized hardware experiences cyclical cooling.
Where the stock stands technically
From a chart perspective, traders are watching a series of specific price levels to gauge whether the selloff has further to run. Key support levels sit at $400 and $389, while resistance remains at $411.62 and $428.63, with technical indicators showing mixed signals as momentum readings flash caution even though the broader trend indicator suggests the longer-term move remains meaningful.
Some market analysts have framed the pullback as a natural, even healthy, pause after an unusually steep run rather than a fundamental shift in Dell’s outlook. After a 224% run this year through Wednesday’s close, some profit-taking in Dell stock is hardly surprising, and one red trading session after that kind of rally isn’t necessarily a thesis change.
What’s ahead for Dell
Investors will get a clearer picture of how the AI server business is actually performing when Dell reports its next round of quarterly results. Dell is expected to report fiscal second-quarter results on August 27, 2026, with Wall Street anticipating earnings of $4.83 per share, up from $2.32 a year earlier, on revenue of $44.47 billion compared with $29.78 billion in the prior-year quarter.
For now, Dell remains caught between two competing narratives: a company riding a historic surge in AI server demand that has more than tripled its stock price over the past year, and a valuation that some analysts believe has already priced in much of that future growth. With memory costs rising, insiders continuing to sell shares, and at least one major firm now urging caution, Friday’s decline suggests that debate is far from settled — even as Dell’s underlying AI server revenue continues to grow at a pace few companies in the hardware sector can match.
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