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Aave Will Win Proposal Passes: AAVE Token Now Controls Protocol Revenue, Brand, and Full Product Stack

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Brian Armstrong's Bold Prediction: AI Agents Will Soon Dominate Global Financial

TLDR:

  • Aave Will Win proposal directs application revenue from Aave Pro, Aave App, and Horizon directly to the DAO treasury.
  • Aave’s protocol revenue reached $140 million in 2025, with 2026 tracking similarly despite market weakness.
  • Swaps on Aave.com and Aave Pro are generating $10–20 million in new revenue on top of existing protocol income.
  • Aave Labs commits to zero-bureaucracy governance, requiring measurable SP goals and full financial transparency.

Aave has passed what its community calls the most important proposal in the protocol’s history. The Aave Will Win (AWW) proposal secured a landslide governance vote, reshaping how the protocol generates revenue.

The new framework positions the AAVE token as the central asset across all products and brand assets. It also introduces new application revenue streams beyond the core protocol. These earnings are directed entirely to the DAO treasury for the first time.

Aave Moves Toward a Full-Stack Revenue Model

The AWW proposal creates a new revenue layer on top of existing Aave Protocol earnings. Application and product revenue from Aave Pro, Aave.com, Aave App, Horizon, and Aave Kit will now flow to the DAO.

This represents a clear expansion beyond the protocol-only revenue model that has existed since the project launched.

According to Aave Labs founder Stani Kulechov, the DAO accumulated $140 million in protocol revenue in 2025. Revenue for 2026 is tracking at a similar level despite broader market weakness.

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That growth was achieved through protocol-only income alone, making the addition of application revenue a notable shift.

Kulechov noted on X that swaps on Aave.com and Aave Pro are already generating between $10 million and $20 million.

This revenue is additive, sitting on top of what the protocol already generates. Together, the two streams begin building the full-stack revenue model the proposal envisions.

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Aave V4’s reinvestment feature allows idle capital in pools to generate additional yield for the protocol. New V4 Spokes will also unlock further collateral and address the demand side of the DeFi liquidity market. These technical upgrades work in tandem with the revenue changes introduced under AWW.

Aave Labs has committed to working exclusively on the protocol’s own products going forward. This means AAVE token holders now own the protocol’s brand, users, and integrations through one unified asset.

Owning the full vertical stack is increasingly important as protocol competition intensifies across the DeFi space.

Governance Rules Tighten as Risk Management Expands

The governance model under AWW is shifting to a zero-bureaucracy structure focused on execution. Service providers will now be held to real, measurable goals rather than process-heavy deliverables.

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The change reflects the DAO’s intent to compete with well-funded and efficient organizations in the broader financial sector.

Kulechov stated plainly on X: “Payments for posting governance proposals are over.” The DAO has already consolidated service providers to direct resources more effectively.

Going forward, SPs who align with token holder interests will receive budget support, provided their requests remain reasonable.

Under the new rules, full transparency from all service providers is a firm requirement. Relationship gating and value leakage away from the protocol will not be tolerated. Everything built with the DAO’s funds must benefit the protocol and remain owned by it.

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On the risk side, Aave will maintain a dual-layer approach covering both economic and technical risk assessment. External managers such as Llama Risk and Token Logic will continue operating in their current roles. Their work will be supported and coordinated by a new internal team at Aave Labs.

Aave Labs will build a permanent internal risk management function to sit alongside external managers. This combined structure makes the overall risk framework more resilient.

Better coordination between layers is expected to strengthen the protocol’s response to market and technical risks ahead.

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South Korea pushes for crypto circuit breakers after Bithumb transfer error

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South Korea tax agency moves to outsource seized crypto custody after security lapse

The South Korean central bank has called for cryptocurrency exchanges to implement their own “circuit breakers” to pause trading and prevent market panic after a clerical error at Bithumb led to the accidental transfer of $42 billion in Bitcoin to its customers.

Summary

  • The Bank of Korea is urging the government to mandate trading curbs on cryptocurrency platforms to prevent market destabilization caused by operational failures.
  • The central bank reports that the lack of internal controls led to a February incident where Bithumb accidentally distributed $42 billion in Bitcoin due to a clerical error.
  • New regulatory proposals suggest that exchanges should implement automated systems to detect human mistakes and verify internal asset balances against the blockchain in real time.

The Bank of Korea (BOK) stated in a payments report released Monday that officials should adopt trading curbs modeled after the Korea Exchange to freeze activity during sudden price swings. 

This recommendation follows a massive clerical error in February, where Bithumb, one of the country’s largest platforms, accidentally distributed over $40 billion in Bitcoin to its users.

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The central bank highlighted a significant gap in oversight between digital asset platforms and traditional finance. “Currently, the virtual asset industry lacks internal control mechanisms and faces lower regulatory intensity compared to established financial institutions,” the BOK noted. 

Officials argued that new rules are essential to prevent a repeat of recent disruptions, stating, “Consequently, as similar incidents could occur at other virtual asset exchanges, it is necessary to strengthen relevant regulations to prevent them in advance.”

The proposal arrives as South Korean legislators work on a new regulatory framework for the industry. The BOK urged that these specific safety measures be woven into the upcoming laws “to enhance the safety and transparency of virtual asset exchange operations.”

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The Bithumb incident

The push for reform stems from an early February event where Bithumb mistakenly sent out 620,000 Bitcoin—valued at roughly $42 billion at the time—to customers. The error occurred when the system processed a transfer as cryptocurrency instead of the intended 620,000 Korean won, a sum worth only about $400.

The massive influx of coins triggered an immediate market crash on the platform. As recipients began selling their windfall, other investors panicked, further dragging down the price. 

While Bithumb managed to halt trading and reverse most of the transfers within minutes, 1,788 BTC had already been liquidated. The exchange had to use its own corporate reserves to cover the resulting $125 million shortfall.

To mitigate such risks, the central bank suggested that platforms must deploy systems specifically designed to catch “erroneous payments caused by human error.” 

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The report also recommended a requirement for exchanges to run automated checks that sync internal records with blockchain data to immediately spot any asset discrepancies.

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TRUMP Token Whales Loading Up Before Luncheon Event

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TRUMP Token Whales Loading Up Before Luncheon Event

Crypto whales have continued to load up on the TRUMP memecoin ahead of the luncheon at US President Donald Trump’s Mar-a-Lago residence in Florida this month, which offers entry to the largest holders.

One whale withdrew about 105,754 TRUMP from Binance on Saturday to add to its stash of 1.13 million TRUMP, worth about $3.2 million, according to blockchain analytics firm Lookonchain said in an X post on Sunday.

Two days earlier, another whale withdrew 850,488 Trump from the crypto exchange Bybit.

On Monday, another holder increased their TRUMP stash to more than 368,000 tokens after withdrawing from BitMart, and a fourth whale boosted their stash to over one million tokens after withdrawing from Bybit, according to blockchain explorer Solscan.

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Critics have accused Trump of using his position as US president for personal financial gain through the scheme. Democratic lawmakers have introduced bills to limit political influence and profits from memecoins.

Source: Lookonchain

The top 297 token holders are invited to a luncheon on April 25 at Trump’s Mar-a-Lago residence. The event has billed the president as the keynote speaker and offered a private reception for the top 29 holders, despite the White House Correspondents’ Association Dinner in Washington, D.C., being the same day.

TRUMP drops 33% since March announcement

Trump’s announcement of the luncheon in March saw TRUMP spike more than 50% to a peak of $4.35. However, the memecoin has since dropped by over 33% to trade at $2.80 as of Monday, according to CoinGecko.

Dominick John, an analyst at Zeus Research, told Cointelegraph the price is likely being pushed lower as retail-driven market selling overwhelms already thin liquidity, forcing continuous repricing.

“At the same time, insider supply overhang means even small distributions from concentrated wallets can absorb whale bids, limiting any meaningful upside follow-through,” he added.

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Crypto data analytics platform CoinCarp lists 642,882 TRUMP holders, with over 91% of the supply concentrated among the top 10 wallets and over 97% among the top 100 wallets.

Token spiked after the crypto gala announcement last year

Trump held his first “crypto gala” dinner in May 2025, a few months after his Jan. 20 inauguration as US president, which drew concern from critics who accused him of using his position for personal financial gain.

Related: Bessent ramps up pressure on Congress to pass CLARITY Act

The token peaked at $15.59 about a month before the event, but fell as the event drew closer, gradually falling to $8.90 a month after the event.

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John said this time around, the token could stage a recovery, with the 2026 midterms acting as a potential sentiment multiplier and other positive announcements. Catalysts and early signs of institutional accumulation could help establish a floor and trigger reflexive upside, he said.

“One catalyst to watch is the potential for event-driven launches like the Trump Billionaire Game, which could generate the social buzz needed to drive short-term upside momentum,” John added. 

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