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Crypto.com CEO Is Going Into AI Agents With $70 Million

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Crypto.com CEO Is Going Into AI Agents With $70 Million

Crypto.com CEO Kris Marszalek is steering the company into the artificial intelligence sector, unveiling a platform for personalized AI agents.

A $70 million acquisition of the “ai.com” domain supports the initiative, which debuts February 8 during a Super Bowl LX commercial.

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The launch represents a significant strategic pivot for Marszalek. His firm previously made headlines—and drew skepticism—for spending $700 million on naming rights for the Los Angeles arena formerly known as the Staples Center.

Nonetheless, the move signals a high-stakes capital commitment to the convergence of blockchain technology and generative AI.

According to the company, the new platform allows retail users to deploy “agentic” AI tools in under 60 seconds without technical coding knowledge.

These agents are designed to execute autonomous tasks, such as organizing workflows, sending messages, and managing cross-application projects.

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The interface targets mainstream consumers, though Marszalek described the long-term vision as a “decentralized network” where billions of agents self-improve and share capabilities.

“Ai.com is on a mission to accelerate the arrival of AGI by building a decentralized network of autonomous, self-improving AI agents that perform real-world tasks for the good of humanity,” he stated.

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Notably, this structure mirrors the distributed ethos of the cryptocurrency industry.

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The company said agents will operate in a “dedicated secure environment” where data is encrypted with user-specific keys. This architecture ostensibly limits the platform’s access to personal information.

The move underscores a broader trend of crypto executives seeking new growth narratives as the digital asset market matures.

By launching with a Super Bowl spot, Marszalek is betting that mainstream appetite for automated personal assistants will outpace fatigue around crypto-adjacent projects.

The platform plans to roll out financial services integration and an agent marketplace in future updates.

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This trajectory points toward a hybrid business model that blends subscription tiers with transaction-based economics.

However, the venture faces a steep climb.

The venture must compete in an increasingly crowded market dominated by well-capitalized incumbents such as OpenAI and Google.

Simultaneously, it faces the challenge of convincing users to trust a crypto-native firm with their intimate personal data.

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Crypto World

CFTC Amends Guidance, Includes National Trust Banks As Stablecoin Issuers

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CFTC, US Government, United States, Stablecoin, Genius Act

The Commodity Futures Trading Commission (CFTC), a US financial regulator, reissued a staff letter on Friday to expand the criteria for payment stablecoins to include national trust banks, recognizing their eligibility to issue the fiat-pegged tokens.

The CFTC amended Staff Letter 25-40, which was issued on December 8, 2025, to include national trust banks, financial institutions allowed to function in all 50 US states.

National Trust Banks typically do not provide retail banking services like lending or checking accounts. Instead, they offer custodial services, act as executors on behalf of clients and provide asset management services. The CFTC letter said:

“The [Market Participants] Division did not intend to exclude national trust banks as issuers of payment stablecoins for purposes of Letter 25-40. Therefore, the division is reissuing the content of Letter 25-40, with an expanded definition of payment stablecoin.”

CFTC, US Government, United States, Stablecoin, Genius Act
CFTC Staff Letter 26-05 updating the definition of payment stablecoins and recognizing the ability of national trust banks to issue fiat-pegged tokens. Source: CFTC

The letter reflects the regulatory climate in the US toward stablecoins after US President Donald Trump signed the GENIUS stablecoin bill into law in July 2025.

The Guiding and Establishing National Innovation for US Stablecoins (GENIUS) Act is a comprehensive regulatory framework for US dollar stablecoins, blockchain tokens pegged to the dollar. 

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Related: CFTC pulls Biden-era proposal to ban sports, political prediction markets

The Federal Deposit Insurance Corporation outlines a plan for banks to issue stablecoins

In December 2025, the Federal Deposit Insurance Corporation (FDIC), a US banking regulator, proposed a framework under which commercial banks could issue stablecoins.

The proposal allows banks to issue the tokens through a subsidiary subject to oversight by the FDIC, which will gauge whether both the parent company and subsidiary are compliant with GENIUS Act requirements for issuing stablecoins.