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Ethereum apps can’t just pay their way to real adoption, Vitalik warns

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ETH liquidation walls at $2,057–$1,863 set stage for violent move

Vitalik Buterin says crypto apps must move beyond “pay users or fail,” using incentives only to offset early risks while focusing on real utility and committed communities.

Ethereum co-founder Vitalik Buterin has weighed in on ongoing debates within the cryptocurrency industry regarding user acquisition strategies, cautioning against reliance on unsustainable financial incentives.

Buterin goes on recent cryptocurrency rant

In a recent online discussion on X, Buterin responded to claims that cryptocurrency applications cannot achieve meaningful adoption without airdrops or token rewards. The debate centered on whether financial payouts remain essential for building network effects in the sector.

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Buterin acknowledged that incentives reflect current market conditions but warned against adopting a “pay users or fail” growth strategy, according to his posts on the social media platform.

The Ethereum co-founder drew distinctions between sustainable and unsustainable reward structures. Sustainable models involve paying certain users from revenue collected from others, creating an economic loop that mirrors traditional business models where income funds growth, he stated.

Buterin said paying users during early project stages can be justified in specific circumstances. Liquidity providers face risks including potential hacks or project failure, as new protocols carry technical and security vulnerabilities, he noted. Rewards in these cases serve as compensation for assuming elevated risk levels.

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Once projects complete audits and establish trust within the sector, risk levels decline and high rewards become unnecessary, according to Buterin’s analysis.

The approach differs from paying users solely to generate activity or traffic, he stated. Paying all users during early growth phases can create long-term sustainability issues, as teams may incorrectly assume future profits will cover initial spending. Activity often drops once rewards end because many users joined exclusively for payouts, Buterin noted.

Aggressive reward campaigns risk undermining cryptocurrency communities, according to the post. Projects that compensate users for posting promotional content frequently produce unintended outcomes, with creators focusing on earning rewards rather than producing quality content. Activity typically declines when payments cease, as users lack incentives to continue platform engagement.

Buterin distinguished between decentralized finance applications and social platforms. In DeFi, capital functions uniformly regardless of provider, he stated. On social platforms, quality and active users carry more significance than user base size.

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Committed community members often build tools, write documentation and answer forum questions without expecting rewards, according to Buterin. These contributions tend to strengthen projects over time, he stated.

Effective incentives should offset temporary weaknesses in early-stage products and decline as those weaknesses diminish, Buterin argued. Campaigns that pay users to inflate metrics can create appearances of adoption while failing to build sustainable communities.

“The bulk of the effort should be on making an actually-useful app. This was historically ignored, because it’s not necessary for narrative engineering to create a speculative bubble. But now it is necessary,” Buterin wrote.

The Ethereum co-founder argued that the cryptocurrency sector is gradually transitioning toward models driven by real utility rather than reward-led growth. Strong incentive structures compensate for early disadvantages and naturally phase out as projects mature, according to his statements.

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Crypto World

Crypto selloff deepens with $400 million liquidations and rising short interest

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Crypto selloff deepens with $400 million liquidations and rising short interest

Bitcoin gave back a large portion of its recent gains on Thursday, now trading at $66,700 having lost 2.4% of its value since midnight UTC.

Ether (ETH) performed even worse, tumbling by 4.4% as the broader crypto market struggles to deal with continued risk-off sentiment.

The latest plunge was spurred by U.S. president Donald Trump, who said on Wednesday evening that the war in Iran would continue with extensive strikes on Iran.

“Over the next two to three weeks, we’re going to bring them back to the stone ages where they belong,” he said.

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The comments led to an immediate spike in oil prices, with brent crude rising by around 10% to $108 per barrel as U.S. equities diverged.

Nasdaq 100 and S&P 500 futures lost 1.5% and 1.1% respectively while the U.S. dollar increased by 0.5% to above 100 points.

Derivatives positioning

  • BTC’s price has dropped over 2% since midnight UTC hours alongside a slightly uptick in open interest in major USD- and USDT-denominated futures. Plus, perpetual funding rates have dropped to their most negative since March 12. This combination suggests that traders are bearish and shorting the falling market.
  • In ether’s case, funding rates are most negative since October last year, a sign of strong bias for bearish bets. Meanwhile, bearishness in solana (SOL) is surprisingly more measured despite the overnight hack.
  • Privacy-focused zcash (ZEC) and have seen a notable decline in open interest (OI) in 24 hours, a sign of capital outflows.
  • Nearly $400 million in futures positions have been liquidated due to margin shortfalls. That’s a 17% increase in losses compared to the previous day.
  • Despite renewed risk-off tone, bitcoin and ether’s 30-day implied volatility indices remain flat in recent ranges. It points to orderly selling in the spot market rather than panic.
  • There is little scope for panic because traders are already positioned for market swoon. They have been consistently chasing bitcoin and ether put options (downside hedges) since the start of the year. As of writing, bitcoin and ether puts remained pricier than calls across all tenors on Deribit.
  • Block flows featured demand for ether straddles, a volatility strategy, and put spreads and bitcoin call spreads.

Token talk

  • The worst performing benchmark on Thursday was CoinDesk’s DeFi Select Index (DFX), which lost 5.9% since midnight UTC, closely followed by the CoinDesk Computing Select Index (CPUS) that tumbled by 5%.
  • Ethena (ENA) led the downside move as it fell by more than 10% on Thursday, there was also a heavy drawdown among DeFi tokens UNI, LDO, SKY and AAVE – all shedding between 4.2% and 6.5% during Asian and European hours on Thursday.
  • Algorand (ALGO) bucked the bearish market trend, rising by around 0.8% on Thursday as it continues its rich vein of form having rallied by 22% in the past week.
  • CoinMarketCap’s “altcoin season” index is down from 50/100 to 42/100 since March 30, highlighting relative weakness across the sector.

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Crypto World

CLARITY Act Nearing Senate Markup, Floor Vote

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CLARITY Act Nearing Senate Markup, Floor Vote

Coinbase chief legal officer Paul Grewal said the US Digital Asset Market Clarity Act is “moving toward” a markup hearing in the US Senate Banking Committee and could eventually move to a floor vote if senators resolve the stablecoin yield dispute and schedule a markup.

Speaking in a Wednesday interview on Fox Business, Grewal said lawmakers are nearing agreement on core elements of the crypto market structure bill, even as debate continues over stablecoin yield. “I think we’re very close to a deal,” he said.

The remarks point to possible movement on one of the last major sticking points in Senate talks over crypto market structure legislation: whether stablecoin issuers or platforms should be allowed to offer yield or similar rewards. The dispute has helped delay a Senate Banking Committee markup, leaving the broader effort to set federal rules for digital asset oversight still unresolved.

US banks have pushed for restrictions, arguing that such incentives could draw deposits away from traditional institutions and disrupt the banking system. Grewal pushed back on that claim, saying there is no evidence to support fears of deposit flight.

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The US House of Representatives passed the CLARITY Act on July 17, 2025. In January, Senate Banking Committee Chair Tim Scott delayed a planned markup, which has yet to be rescheduled.

Related: Crypto investor sentiment will rise once CLARITY Act is passed: Bessent

Trump blames banks for stalling crypto bill

Last month, US President Donald Trump accused banks of undermining efforts to pass crypto market structure legislation, saying they are blocking progress over disagreements on stablecoin yield payments. “The Banks should not be trying to undercut The Genius Act, or hold The Clarity Act hostage,” he wrote.

It was later reported that Trump met privately with Coinbase CEO Brian Armstrong just hours before issuing the statement.

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Coinbase shares are down 23% YTD. Source: Yahoo! Finance

In January, Armstrong said Coinbase could not back the market structure bill “as written,” pointing to draft amendments that would eliminate stablecoin rewards and let banks restrict competition.

Related: CLARITY Act 2026 odds ‘extremely low’ if not passed before April: Exec

CLARITY delay could expose crypto to crackdowns

Last week, Coin Center executive director Peter Van Valkenburgh warned that failure to pass the CLARITY Act could leave the crypto industry vulnerable to a future US administration taking a tougher stance. He argued that rejecting developer protections in favor of short-term business interests risks creating a system shaped by political shifts rather than clear law.

“The point of passing CLARITY is not to trust this administration. It is to bind the next one,” he said.

Magazine: Bitcoin may take 7 years to upgrade to post-quantum — BIP-360 co-author

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