Salford City take on Notts County at Wembley on Bank Holiday Monday in the League Two play-off final
Salford City are no strangers to writing scripts. When you have David Beckham and rest of Manchester United’s Class of 92 in your corner, cameras are inevitable. Documentary after documentary has charted the club’s journey through non-league and a new chapter could emerge at Wembley this afternoon when the Ammies face Notts County seeking a place in the third tier for the first time in their history.
But even by Salford standards, this season has been dramatic. There was a cup run for the ages which took them to the Etihad and a combative performance in a 2-0 defeat. There was the drama of the final day of the regular season when they were held by relegation-threatened Crawley to miss out on automatic promotion. And then there was the play-off semi-final against Grimsby Town.
A first-leg victory away from home had set them up for Peninsular Stadium return, and when they led 1-0 midway through the second half, it seemed as though the job was done. But Grimsby responded with two goals in the space of a matter of minutes to force extra time.
Yet Salford found resolve and a tie-winning goal through Kallum Cesay. It was a poignant moment for Cesay, whose dad Tony – a former boxer who represented Sierra Leone at the Commonwealth Games in Manchester in 2002 – died earlier this month.
The 23-year-old had spent much of the second half of the campaign out injured but netted in both legs of the semi-final, and his story epitomises the spirit Salford have shown.
“He lost his dad and life is so hard when something like that happens and he just got back on the pitch and does what he does,” said striker Dan Udoh. “He is such a vital point for the team and we need him as much as needs us to put his arm around him.
“We have a respect in the dressing room and you just want each other to do well.”
Salford boss Karl Robinson attended the funeral of his young defender’s dad, with several legends of boxing in attendance.
“I went there to represent the football club and it brought me to tears,” Robinson admitted. “His dad was a credit to the boxing world. His dad is an icon in East London and when you speak about the names who were there and he respect he carried in his world. His son is in his world now creating a name for himself.”
Salford have made a name for themselves in recent years. The club is inextricably linked with Manchester United, with the Class of 92 having invested in the club in 2014 and helped fuel a rise that could reach League One later today.
Paul Scholes and Nicky Butt watched the semi-final second leg in person, David Beckham and Gary Neville, who bought out their former team-mates last year, watched it together from the Napa Valley in California. Ryan Giggs has been an integral part in the success of the club in recent years.
Udoh, who has scored 11 goals this season, having dropped down a division to sign for Salford a year ago, regularly receives text messages from Scholes offering advice and assistance.
“These are players that have won Champions Leagues, to have advice from people like that it’s gold dust, isn’t it?” said Udoh. “You couldn’t have asked for anything better as a player.”
Robinson too knows the value of the Premier League legends involved. “I want a special mention to Nicky Butt, Paul Scholes and Ryan Giggs,” said the boss. “When I met them in January, I had never been bowled over by so many geniuses around the table – not just as footballers, as coaches and people.
“With David even more involved, and Gary even more involved now, and the changes that might come, I think it’s a really exciting time for the football club.”
And that excitement is beginning to capture the attention of the city. Salford’s home semi-final had a mix of young and old supporters. There was face painting and FIFA for the kids in the bar, a fan zone for supporters to mingle pre-match with a beer and the number of young fans watching the game was noticeable.
That is something not lost on Robinson, who wants to build a legacy for the club and the city.
“Football clubs are the heartbeat of everything,” said Robinson. “You could be having a terrible time at work or in life, but football stadiums are unique. People don’t know how far we have come.
“We’re never going to be Manchester United or Manchester City, but you know what, we are the first generation of people coming to bring their kids and then bring their kids, who bring their kids, and granddads, dads, mums, grandmothers. Then that becomes a generational thing. We can’t lose that generational support because the kids haven’t had that. We’ve got to build that and then hopefully this will be a club with multiple parts of a family and generations coming to watch their team.”



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