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‘That’s Just a Terrible Question’

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Defending champion Scottie Scheffler prepares to play a shot in the first round of the Masters at Augusta National

AUGUSTA, Ga. — World No. 1 Scottie Scheffler delivered one of the best rounds of the 2026 Masters on Saturday, firing a bogey-free 7-under 65 to storm back into contention, but his post-round interview quickly went viral for an abrupt and testy exchange with a reporter that left many questioning the etiquette of both player and press at golf’s most prestigious tournament.

Defending champion Scottie Scheffler prepares to play a shot in the first round of the Masters at Augusta National
Scottie Scheffler
AFP

The clip, posted by The Golfing Gazette on YouTube and widely shared across social media, captures Scheffler responding sharply when asked what his round “felt like it could have or should have been.” Visibly annoyed, the two-time Masters champion replied, “That’s just a terrible question. Next, next question,” prompting another voice in the room to mutter “Awful.”

The moment occurred after Scheffler’s third-round performance at Augusta National, where he climbed the leaderboard with precise iron play and clutch putting on a course known for its punishing difficulty. Entering the final round, he sat just five shots behind leader Rory McIlroy, setting up a dramatic Sunday chase for a third green jacket.

Scheffler, typically known for his calm and measured demeanor, later elaborated on his round when a follow-up question was posed about what allowed him to go low compared to previous days. He provided a detailed hole-by-hole breakdown, highlighting sharp iron shots, multiple birdie opportunities created on the front nine, and several near-misses on the back nine due to subtle breaks, gusts of wind and course conditions.

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“I hit it really nice. I feel like I was very sharp with the irons,” Scheffler explained. “Got it up there, gave myself a lot of opportunities. I felt like I took advantage of those on the front nine and then back nine I did a lot of good things. Just was really, really close to seeing a lot go in.”

He cited specific examples: strong approach shots on the 10th followed by a putt that broke more than expected; a good birdie on the 11th; a fairway hit on the 13th marred by a mud ball; a solid bunker shot; and a difficult pitch on the 15th after a ball barely carried into a hazard due to a downwind gust. On the 17th, three excellent shots still failed to yield a birdie.

“Overall, I mean it could have been — I guess to answer your question, it maybe wasn’t that bad,” Scheffler continued. “But I definitely could have been lower, but like I said, I did what I needed to do. I went out, I executed to get myself some opportunities and more of that tomorrow and I think I’ll be in a good spot.”

The initial dismissal, however, dominated the conversation online. The YouTube Short, uploaded April 11, quickly amassed thousands of views, with comments debating whether the reporter’s question was poorly phrased or if Scheffler’s curt response crossed into rudeness. Some defended the world No. 1, arguing that asking a player who just shot 7-under on a major championship course what it “should have been” implies the round was somehow disappointing — a tone-deaf framing after an elite performance.

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Others criticized Scheffler, noting that professional athletes are expected to handle media scrutiny gracefully, even after strong rounds. The exchange stood in contrast to Scheffler’s usual composure, though it echoed occasional moments of frustration from top players when questions veer into speculative territory.

The reporter in question has been identified in golf circles as a respected veteran, adding another layer to the discussion about player-media dynamics at Augusta National. Press conferences at the Masters are tightly controlled, with players often facing repetitive queries in a high-stakes environment where every word is scrutinized.

Scheffler’s Saturday 65 was a statement round. After an opening 70 and a surprising 74 on Friday — a round he later suggested was impacted by uneven course conditions that favored later tee times — the Texan responded with precision and patience. His bogey-free effort included an eagle and showcased the ball-striking that has defined his reign as the game’s top player.

Heading into Sunday’s final round, Scheffler sat within striking distance, keeping alive his bid for a third Masters title in five years. He ultimately finished one shot behind McIlroy, who successfully defended his 2025 victory.

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The viral clip resurfaced broader conversations about golf’s gentlemanly image versus the raw emotions that surface under pressure. Golf has long prided itself on civility, yet moments like this — or past testy exchanges involving stars such as Tiger Woods or Rory McIlroy — remind fans that competitors are human.

Scheffler addressed the Friday conditions more candidly after the tournament, suggesting Augusta National officials “did some stuff” to soften the greens that disadvantaged early groups. Those remarks, combined with the Saturday press room exchange, painted a picture of a player channeling frustration into focused play while occasionally letting his guard down with the media.

Despite the testy moment, Scheffler’s on-course excellence remained the bigger story. His consistency at Augusta National is remarkable: he has never finished outside the top 20 in seven starts, with wins in 2022 and 2024. Even in defeat on Sunday, his weekend charge demonstrated why many consider him the most complete golfer of his generation.

The incident also highlighted the intense scrutiny players face at major championships. With cameras rolling and microphones capturing every syllable, a single offhand comment can overshadow 18 holes of brilliant golf. Social media amplified the exchange, with golf fans divided between those praising Scheffler’s honesty and those calling for more professionalism.

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Masters officials and the PGA Tour have not commented publicly on the exchange, maintaining their traditional stance of letting the golf speak for itself. Yet the clip has fueled online debates about whether reporters should avoid “what if” questions that can come across as critical, and whether elite athletes owe measured responses regardless of context.

Scheffler’s season leading into the Masters had been strong, with multiple top finishes and a victory that reinforced his status atop the world ranking. His ability to rebound from the disappointing Friday 74 to post back-to-back elite rounds underscored his mental toughness — a quality that briefly wavered in the interview room.

Looking ahead, the 28-year-old remains a heavy favorite in upcoming events as he pursues additional major titles. His ball-striking statistics continue to lead the Tour, and his short-game recovery on the weekend at Augusta once again proved world-class.

For golf media, the moment serves as a reminder to craft questions that respect the difficulty of the game and the achievements on display. A 65 at Augusta National is rarely something that “should have been” better — it is an exceptional score that demands acknowledgment.

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As the golf world moves on from the 2026 Masters, Scheffler’s viral press room moment will likely be remembered alongside McIlroy’s repeat victory and the dramatic final-round duel. It adds a human element to a player often viewed as almost machine-like in his consistency and focus.

In the end, Scheffler did what he set out to do on Saturday: execute, create opportunities and position himself for Sunday. His detailed self-assessment after the initial sharp response showed reflection and honesty. The “terrible question” exchange, while generating headlines and views, ultimately revealed both the pressure of major championship week and the high standards Scheffler sets for himself — and perhaps for those covering him.

Whether the clip damages his polished image or simply humanizes the world’s best golfer remains a matter of perspective. What is clear is that even after shooting 7-under at Augusta, Scottie Scheffler still found room for improvement — both on the course and, briefly, in how he handled the question that followed.

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Pioneering tech firm SEEDS unveils major North East expansion plans

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‘This expansion marks a defining moment for SEEDS, as we move from research excellence into full commercial deployment’

Torquil Gundlach, head of the Argonaut Programme at SEEDS; Peter Chalder-Wood, head of Strategic Partnerships at SEEDS; Sara Williams, NETPark manager; Cllr Joe Quinn, Durham County Council’s Cabinet member for planning, investment and assets; and Christian Pape, property director at Business Durham.

Torquil Gundlach, head of the Argonaut Programme at SEEDS; Peter Chalder-Wood, head of Strategic Partnerships at SEEDS; Sara Williams, NETPark manager; Cllr Joe Quinn, Durham County Council’s Cabinet member for planning, investment and assets; and Christian Pape, property director at Business Durham.(Image: Durham County Council)

A pioneering technology company has announced a major expansion in the North East. Engineered graphene technology firm SEEDS will be moving into a new dedicated facility at Sedgefield’s NETPark as part of the £100m expansion of the site. Taking on the new unit will allow the company to move from research and development to commercial production and enable it to supply its technology to major international manufacturers.

The company is targeting customers in the global aerospace, energy, semiconductors, and automotive sectors, with its development supported by the new phase at NETPark, which offers companies more than 285,000 square feet of high-spec laboratory and advanced manufacturing space.

It is hoped the expanded science park will create 1,250 skilled jobs on site and contribute £625m to the local economy over the next decade.

Jason Chehal, founder of SEEDS, said: “This expansion marks a defining moment for SEEDS, as we move from research excellence into full commercial deployment. Over the past decade, we’ve developed a way to engineer graphene not just as a material, but as a platform technology that can be tuned to solve real-world industrial challenges at scale.

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“Moving into our new facility at NETPark allows us to begin delivering customer specific systems across industries including microelectronics, energy storage, aerospace and advanced manufacturing.

“What’s particularly powerful is the ecosystem we’re part of here. Collaborations with CPI, Mitsui, and Pragmatic Semiconductor demonstrate how innovation in County Durham can translate directly into global industrial impact.

“We are now at the point where the technology is proven, the demand is established, and the pathways to market are clear. Each production system we deploy has the potential to support a major manufacturer anywhere in the world. That positions not only SEEDS, but the North East and the UK, at the forefront of next generation materials and electronics.”

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Coun Joe Quinn, Durham County Council’s cabinet member for planning, investment and assets, said: “SEEDS’ expansion at NETPark reflects the critical role County Durham plays in the UK’s advanced manufacturing landscape.

“We are delighted to support SEEDS’ growth and would urge any expanding business looking for modern facilities to come and see the exceptional offer we have here at NETPark.”

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MARA Stock Surges Nearly 5% to $10.02 as Bitcoin Miner Pushes AI Pivot Amid Debt Reduction

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UiPath

NEW YORK — Shares of MARA Holdings Inc. jumped Monday to $10.02, up 48 cents or 4.98%, as the Bitcoin mining company continued to draw trader interest following its aggressive balance sheet cleanup, strategic shift toward artificial intelligence infrastructure and ongoing volatility tied to cryptocurrency prices.

MARA Holdings, Inc
MARA Holdings, Inc

The Miami-based firm, formerly known as Marathon Digital Holdings, has been transforming from a pure-play Bitcoin miner into a broader digital energy and infrastructure player. Its latest moves include selling a significant portion of its Bitcoin treasury to retire convertible debt at a discount and forging partnerships aimed at repurposing mining sites for high-performance computing and AI data centers.

MARA’s stock has been highly volatile in 2026, trading in a 52-week range from about $6.66 to $23.45. Monday’s gain came on elevated volume as investors weighed the company’s reduced leverage against persistent challenges in its core mining operations and broader sector pressures.

On March 26, MARA announced it had sold 15,133 Bitcoin between March 4 and March 25 for approximately $1.1 billion. The company used the proceeds to fund the repurchase of roughly $1 billion in face value of its 0.00% convertible senior notes due in 2030 and 2031. The notes were bought back at a discount, allowing MARA to capture about $88 million in value while reducing potential future dilution from conversions.

CEO Fred Thiel described the transaction as a “strategic capital allocation move” designed to strengthen the balance sheet and position the company for long-term growth. After the sales, MARA held approximately 38,689 Bitcoin, down from 53,822 at the end of 2025. The company has signaled it may continue opportunistically monetizing Bitcoin holdings in 2026 to enhance liquidity and fund initiatives.

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The debt reduction lowers outstanding convertible principal significantly, easing pressure on the equity base. Analysts noted the move as credit-positive, though some expressed concern that selling treasury Bitcoin signals a departure from the aggressive accumulation strategy that once defined the company.

MARA has also been pivoting toward AI and high-performance computing. In late February, the company announced a strategic partnership with Starwood Capital to develop, lease and market select U.S. Bitcoin mining data centers for hyperscale, enterprise and AI-capable infrastructure. The arrangement includes triggers for proceeding with development, such as securing leases with qualifying tenants, with a decision required within 24 months.

The pivot comes after MARA reported a massive $1.71 billion net loss for the fourth quarter of 2025, driven largely by impairment charges and unrealized losses on digital assets amid fluctuating Bitcoin prices. For the full year 2025, revenue rose to about $907 million from $656 million the prior year, but the company swung to a $1.31 billion net loss from prior profitability.

Bitcoin production in Q4 fell 19% year-over-year to 2,011 BTC, reflecting operational challenges including power constraints and efficiency efforts. Adjusted EBITDA turned negative, highlighting the impact of lower hash rates and higher costs in a competitive mining environment.

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Despite the headline losses, shares rose sharply after the earnings release as investors focused on the AI infrastructure narrative and the Starwood deal. Management has emphasized that its energy assets and sites provide a foundation for diversification beyond mining, potentially generating stable leasing revenue from AI hyperscalers seeking power-hungry data centers.

Analyst reactions have been mixed. Cantor Fitzgerald maintained an Overweight rating but lowered its price target to $10 from $11 in early April. The consensus 12-month price target sits around $16.48, suggesting potential upside from current levels, though forecasts vary widely given the company’s sensitivity to Bitcoin prices and execution risks on the AI pivot.

MARA is scheduled to report first-quarter 2026 results around May 7. Wall Street expects continued focus on hash rate recovery, Bitcoin holdings updates, progress on the Starwood partnership and any further treasury transactions.

The company’s digital asset management strategy has included lending and pledging portions of its Bitcoin stack, generating interest income. At year-end 2025, about 28% of holdings were activated in such programs. While this provides yield, it also introduces counterparty and custody risks.

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Broader market context has influenced MARA’s performance. Bitcoin prices have fluctuated in 2026 amid macroeconomic uncertainty, regulatory developments and institutional adoption trends. MARA’s valuation remains closely tied to crypto sentiment, even as it attempts to decouple through infrastructure diversification.

Insider activity has added to the narrative. In mid-March, CEO Fred Thiel sold 27,505 shares under a pre-arranged 10b5-1 trading plan at an average price of $9.18. Such sales are routine for executives but can sometimes weigh on sentiment in a volatile name.

MARA operates large-scale mining facilities across the United States, leveraging low-cost power agreements where possible. The company has highlighted improvements in energy efficiency and fleet upgrades, though production declines in recent quarters reflect industry-wide headwinds including the Bitcoin halving effects and rising competition.

The AI pivot introduces both opportunity and risk. Repurposing mining sites could generate higher-margin revenue from leasing, but it may divert power and resources from Bitcoin mining, potentially reducing output further. Operational disruptions during transitions could also pressure near-term results.

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Critics argue MARA remains primarily a leveraged Bitcoin play, with its treasury and mining operations still dominating the story. Supporters point to the company’s substantial power capacity and site portfolio as undervalued assets in an era of surging AI demand for data center infrastructure.

As of mid-April 2026, MARA’s market capitalization hovers around $3.6 billion, with an enterprise value higher due to remaining debt. The stock carries a high beta, making it prone to sharp swings on crypto news, earnings or sector developments.

Looking ahead, key catalysts include Q1 production figures, updates on AI leasing progress, any additional Bitcoin sales or purchases, and macroeconomic factors affecting Bitcoin. Success in securing hyperscaler tenants for its data centers could mark a meaningful step in the strategic transformation.

Challenges persist, including regulatory scrutiny on crypto mining energy use, competition from larger players like Riot Platforms, and the inherent volatility of digital assets. Workforce reductions of about 15% announced earlier signal cost discipline amid the pivot.

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MARA’s story reflects broader trends in the Bitcoin mining sector, where many operators are exploring diversification into AI, HPC or other energy-intensive applications to stabilize revenue. Whether the company can successfully execute this shift while managing its remaining Bitcoin exposure will determine if it can command a premium valuation beyond its crypto roots.

For now, with shares rebounding toward the $10 level on Monday and first-quarter earnings approaching, MARA remains one of the most actively traded names at the intersection of cryptocurrency, energy infrastructure and emerging AI data center demand. Investors continue to debate whether the balance sheet cleanup and AI ambitions provide a sustainable path forward or if the company will stay tethered to Bitcoin’s fortunes.

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LVMH Q1 2026 slides: organic growth holds amid currency headwinds

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‘They Did Some Stuff’ That Cost Him Shot at Third Green Jacket

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Tyler Shough

AUGUSTA, Ga. — World No. 1 Scottie Scheffler came agonizingly close to winning a third Masters green jacket Sunday but finished one shot short of Rory McIlroy, then pointedly suggested that decisions by Augusta National officials on course setup played a role in denying him the title.

Scottie Scheffler
Scottie Scheffler Blasts Masters Officials: ‘They Did Some Stuff’ That Cost Him Shot at Third Green Jacket

Scheffler, who entered the final round trailing by five shots after a career-best 7-under 65 on Saturday, carded a 4-under 68 on Sunday to finish at 11-under par for the tournament. McIlroy, seeking to become the first repeat champion since Tiger Woods in 2002, held on for a one-stroke victory at 12-under.⁠Usatoday

In post-round comments, the two-time Masters winner did not hide his frustration with how the course was prepared, particularly on Friday. Scheffler teed off early that day and posted a 2-over 74 — his first over-par round at Augusta National since 2023 — while later groups benefited from softer conditions that produced a “barrage of birdies.”

“I’m not in charge of course setup,” Scheffler told reporters. “I would’ve liked it to have been a little bit more equal in terms of the firmness on Thursday and Friday. I was a bit surprised at how soft things were on Friday afternoon, especially as it got late in the day. … Going out on Friday, whatever they did to the greens to soften them up, they did some stuff, and I just wasn’t able to take advantage of that going out early on Friday.”⁠Nypost

The comments, first reported by the New York Post and echoed across golf media, quickly sparked debate about whether Augusta National’s legendary attention to detail sometimes creates uneven playing conditions based on tee times and weather shifts. Scheffler opened with a 2-under 70 on Thursday afternoon in what he described as some of the week’s toughest conditions, with wind and firmer surfaces limiting scoring.

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“Thursday afternoon were some of the most challenging conditions we had all week. I didn’t see many birdies out there Thursday afternoon,” he added. “Overall, on Friday, going out early and not being able to shoot an under-par round definitely hurt my chances. I’d say Friday probably hurt the most in terms of my chances of winning.”⁠Themirror

Scheffler’s second-round stumble included bogeys on the par-5 13th and 15th holes after finding water with approach shots. He had been on an remarkable streak of 11 consecutive rounds at par or better at the Masters before that 74. Despite the setback, he mounted a furious charge on moving day, firing a bogey-free 65 that included an eagle and moved him back into serious contention.

The 28-year-old Texan has now finished no worse than tied for 10th in his last several Masters appearances, with victories in 2022 and 2024. He has never finished outside the top 20 in seven starts at Augusta National, underscoring his remarkable consistency on one of golf’s most demanding stages.⁠Masters

McIlroy, who won his first Masters in 2025 to complete the career Grand Slam, praised Scheffler’s performance while acknowledging the razor-thin margin.

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“Scottie is the best player in the world for a reason,” McIlroy said after his victory. “He played fantastic golf this week, especially coming back the way he did on Saturday and Sunday. One shot is golf — it’s what makes this game so brutal and so beautiful.”

Augusta National officials have long maintained tight control over course conditioning, famously adjusting pin placements, rough height and green speeds hour by hour based on weather forecasts. The club rarely comments publicly on setup decisions, and tradition discourages players from criticizing the course openly. Scheffler’s pointed remarks — delivered calmly but directly — stood out because of his typically measured demeanor.

Golf analysts were split on the fairness of the conditions. Some pointed out that variable weather is an inherent part of major championship golf, and that later tee times often benefit from knowledge of how the course is playing. Others noted that softening the greens significantly between Thursday and Friday could indeed create an advantage for afternoon waves, especially if wind died down or irrigation was increased.

Scheffler himself acknowledged the unpredictability of the elements.

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“So who knows, it’s just that’s part of the game,” he said. “But it definitely hurt my chances.”⁠Sports.yahoo

The world No. 1 also drew attention earlier in the week for a testy exchange with a reporter after his third-round 65. When asked if the round could have been even better, Scheffler responded sharply: “That was a terrible question. Next question.” He later clarified that he felt he left a few shots on the course but was pleased with the execution needed to climb back into contention.⁠Sports.yahoo

Scheffler’s near-miss caps a strong start to 2026, during which he has already secured a victory and multiple top-four finishes. His ball-striking remains elite, and his short game recovery on the weekend demonstrated why many consider him the most complete player in the game.

For McIlroy, the repeat victory cements his place among the greats and provides redemption after years of near-misses at Augusta before his 2025 breakthrough. The Northern Irishman closed with steady play Sunday while Scheffler made birdies early before settling into a string of pars, then birdying the 15th and 16th too late to catch up.

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The final-round drama played out under ideal spring conditions at Augusta National, with azaleas in bloom and massive galleries lining the fairways. Scheffler’s supporters cheered loudly on the back nine as he tried to mount a charge, but McIlroy’s experience and clutch putting held firm.

In the broader context of the 2026 Masters, the tournament once again delivered compelling storylines. McIlroy’s win marked the first successful defense since Woods two decades earlier. Scheffler’s comments, meanwhile, have ignited fresh discussion about equity in course setup — a topic that surfaces periodically when tee-time luck and weather interact with meticulous preparations.

Masters chairman Fred Ridley and the competition committees are known for their philosophy that the course should “defend itself” while rewarding precise shot-making. Whether Friday’s softening crossed into unfair territory remains subjective, but Scheffler’s status as the game’s dominant player gives his perspective significant weight.

Scheffler has historically avoided controversy, focusing instead on process and preparation. His willingness to speak candidly Sunday suggests the sting of finishing runner-up by the slimmest of margins after a week of uneven scoring opportunities.

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Looking ahead, Scheffler is expected to remain the favorite in upcoming PGA Tour events as he pursues a third major title of his young career. His record at Augusta — two wins and consistent contention — ensures he will be among the top betting choices when the 2027 Masters rolls around.

For now, the golf world digests a thrilling 2026 edition that ended with McIlroy hoisting the green jacket once more while the game’s best player expressed genuine disappointment over decisions beyond his control.

“They did some stuff,” Scheffler said simply, capturing the essence of what he believes tipped the scales just enough to cost him another trip to Butler Cabin.

Whether those remarks spark any official response from Augusta National remains to be seen. In a tournament steeped in tradition and decorum, Scheffler’s blunt assessment has already become one of the most talked-about moments off the course.

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As the players disperse and attention turns to the next major, one thing is clear: at the highest level of golf, even the smallest differences in conditions can separate champions from runners-up — and even the world No. 1 is not immune to feeling the impact.

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